iQU_Advertiser_Intro Deck_09212016

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Transcript of iQU_Advertiser_Intro Deck_09212016

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About iQU

Who Are We?

are a relatively small but powerful team of 30 people, locatedin one of the most beautiful cities of the Netherlands, Haarlem.

are player acquisition strategists coming from all over the world,but sharing one common trait: We all love gaming and we arepassionate in helping games grow great.

are a digital agency dedicated to games, providing services in the fieldof player acquisition through performance, dialogue and brandingmedia strategies.WE

Experience

2009Birth of MMOLifeLaunch of Localized MMO Portals

2011Rebranding to iQU

2013Launch Mobile services

201520 Million Players Acquired

VisionWe help to grow great games.

MissioniQU combines industry experience with cutting-edge tools to optimize the player journey and reach new audiences.

Vision & Mission

History

150Campaigns Active

2,000Games Promoted

450Active Publishers

Digital Media Agency For Games

Presenter
Presentation Notes
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Performance Brand DialogueStrategy Strategy Strategy

iQU works exclusively with online and mobile game developers to assist them to shape the most efficient strategy for user acquisition

Player Acquisition Strategists

iQU offers multiple Performance Network Solutions tailored to your preference and needs

You decide the objectives, budgets and targeting and we do the rest to ensure you get the

maximum exposure possible.

Tell your story via the world's top influencers and PR outlets.

The Process

Set up a Strategy

Launch Campaign Test & Optimize

Public Relations

Network Management

Performance Campaign

Media Buying

Branding Campaign

Influencer Marketing

Identify Client Objectives

GamePortals

GameSites

MediaNetworks Social Search R.T.B. Re-targeting

iQU can assist during the complete game lifecycle (Alpha, Beta, Launch)

Game Lifecycle

iQU’s Global Reach

Core Markets

Growth Markets

Emerging Markets

World Wide Reach

iQU Services

iQU specializes in user acquisition campaigns (CPA/CPL/CPI/CPP/CPAU) for both online and mobile games, providing high quality traffic.

Performance Marketing

Brand Marketing

Boosting brands and increasing awareness through iQU Branding campaigns (CPM)

Influencer Marketing

iQU provides two major types of Influencer Marketing, Live

Streaming and Game Reviews

Game Review Invite Audience, Stream Live, Upload Video

Public Relationships

Direct Copy of Press Release Links to articles with commentary

Top gaming journalists across the globe’s best gaming

portals create a “hype” around your game

+148 Networks

Media Buying Channel

iQU’s in-house Media Buying team ensures perfect targeting and high ROI in the best advertising networks.

Why work with 100+ Networks? iQU takes all the hassle and optimizes traffic.

100 + other networks

Managing 3rd Party Media Networks

Clients & Partners

+500 otherwebsites

Our Partners

What Our Clients Say

"I strongly recommend anyone work with iQU, they are such a professional and reliable partner for Wargaming. The level of their performance

marketing services is above normal.“

Anton Babichev - Deputy director of Global Advertising

“iQU takes away all of the hassle of dealing with CPA Networks, if any reach out to me I pass them on to iQU knowing they will be

tested and optimized in real time.”

Filip Waenerlund – Senior Programmatic Buying Account Manager

“iQU are great to work with and are very adaptable to the client requirements. We received

great brand exposure and large number of a players at a low effective CPA.”

Sebastian Fruend – Head of Marketing

Contact

For more information visit our website: www.iqu.comor send us an email at [email protected]