iQU_Advertiser_Intro Deck_09212016
-
Upload
simon-usiskin -
Category
Documents
-
view
14 -
download
0
Transcript of iQU_Advertiser_Intro Deck_09212016
Who Are We?
are a relatively small but powerful team of 30 people, locatedin one of the most beautiful cities of the Netherlands, Haarlem.
are player acquisition strategists coming from all over the world,but sharing one common trait: We all love gaming and we arepassionate in helping games grow great.
are a digital agency dedicated to games, providing services in the fieldof player acquisition through performance, dialogue and brandingmedia strategies.WE
Experience
2009Birth of MMOLifeLaunch of Localized MMO Portals
2011Rebranding to iQU
2013Launch Mobile services
201520 Million Players Acquired
VisionWe help to grow great games.
MissioniQU combines industry experience with cutting-edge tools to optimize the player journey and reach new audiences.
Vision & Mission
History
150Campaigns Active
2,000Games Promoted
450Active Publishers
Digital Media Agency For Games
Performance Brand DialogueStrategy Strategy Strategy
iQU works exclusively with online and mobile game developers to assist them to shape the most efficient strategy for user acquisition
Player Acquisition Strategists
iQU offers multiple Performance Network Solutions tailored to your preference and needs
You decide the objectives, budgets and targeting and we do the rest to ensure you get the
maximum exposure possible.
Tell your story via the world's top influencers and PR outlets.
The Process
Set up a Strategy
Launch Campaign Test & Optimize
Public Relations
Network Management
Performance Campaign
Media Buying
Branding Campaign
Influencer Marketing
Identify Client Objectives
GamePortals
GameSites
MediaNetworks Social Search R.T.B. Re-targeting
iQU specializes in user acquisition campaigns (CPA/CPL/CPI/CPP/CPAU) for both online and mobile games, providing high quality traffic.
Performance Marketing
Influencer Marketing
iQU provides two major types of Influencer Marketing, Live
Streaming and Game Reviews
Game Review Invite Audience, Stream Live, Upload Video
Public Relationships
Direct Copy of Press Release Links to articles with commentary
Top gaming journalists across the globe’s best gaming
portals create a “hype” around your game
+148 Networks
Media Buying Channel
iQU’s in-house Media Buying team ensures perfect targeting and high ROI in the best advertising networks.
Why work with 100+ Networks? iQU takes all the hassle and optimizes traffic.
100 + other networks
Managing 3rd Party Media Networks
What Our Clients Say
"I strongly recommend anyone work with iQU, they are such a professional and reliable partner for Wargaming. The level of their performance
marketing services is above normal.“
Anton Babichev - Deputy director of Global Advertising
“iQU takes away all of the hassle of dealing with CPA Networks, if any reach out to me I pass them on to iQU knowing they will be
tested and optimized in real time.”
Filip Waenerlund – Senior Programmatic Buying Account Manager
“iQU are great to work with and are very adaptable to the client requirements. We received
great brand exposure and large number of a players at a low effective CPA.”
Sebastian Fruend – Head of Marketing
Contact
For more information visit our website: www.iqu.comor send us an email at [email protected]