iPass Presentation 2013 in Oranus Event
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Transcript of iPass Presentation 2013 in Oranus Event
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International Wi-Fi Roaming
Tel Aviv, Israel - June 2013
How Wi-Fi has become a key component of connectivity worldwide
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www.ipass.com
Wi-Fi | The Consumer Choice for Mobile Data
2
Source: informa telecoms & mediaUnderstanding today’s smartphone user
August 2012
Wi-FiWi-Fi
Wi-FiWi-Fi
Monthly data traffic, global average
• Incredible preference for Wi-Fi on smartphones and tablets
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• Residents of these countries have a very high propensity for regularly accessing Wi-Fi via smartphones.
3
Global| Wi-Fi Adoption
Smartphone-originated Data
Source: Mobidia
65% (Android) and 66% (iOS) originated
on Wi-Fi
82% (Android) and 91% (iOS) originated
on Wi-Fi
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• Wi-Fi is critical to service provider growth strategies• Service differentiation is now viewed as the top driver
for Wi-Fi, ahead of data offloading• Wi-Fi roaming is a priority
› Ranked 8 out of 10 in terms of strategic importance
• New monetization models needed› Innovative models that go beyond directly charging
customers
• First-mover advantage is critical
4
Wi-Fi Roaming | Service Provider Adoption
Source: Amdocs, January 2013
Amdocs Unveils Carrier Wi-Fi Survey Results
Based on quantitative research by Analysys Mason involving telephone interviews with decision-makers at more than 30 service providers globally, including North America, Caribbean and Latin America, Europe, the Middle East and Asia-Pacific. The research was conducted in October 2012.
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Wi-Fi Roaming | Market Announcements
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iPass Mobile Network- iPass Inflight
With iPass, you are now free to work online at 30,000 feet
United States Coverage• GoGo Inflight covers the continental
United States on US domestic flights• Easy login using the iPass Open Mobile
client• Select the inflight SSID (GoGo) and login• Enter the displayed security code when
prompted
• Available on select aircraft from:Air Canada, AirTran, Alaska, American, Delta, Frontier, Untied, US Airways, Virgin
International Coverage• International inflight is available on an
increasing number of transcontinental flights
• Easy login- Select the inflight SSID• Then open a Web browser and select
‘roaming’• Input your iPass credentials and you are
online!
• Available on select aircraft from:Aer Lingus, Cathay Pacific, Emirates, Etihad, EVA, Gulf Air, Japan Airlines, Lufthansa, Turkish
iPass offers easy, cost-effective inflight Wi-Fi on select US domestic and international flights allowing business travelers hours of productivity while in the air• No need to create a separate account or sign up with your credit card• Significant savings off of the inflight retail rates when using iPass• Works on your smartphone and laptop
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iPass | Optimal Connection Speeds
Performance Suitable for:
Optimal Connection Speed
3G/4G Domestic
3G/4G Roaming
Wi-Fi
Email Up to 250 KBS Yes Marginal Yes
Web Up to 250 KBS Yes Marginal Yes
Voice (VoIP)
250 KBS – 500 KBS
Yes No* Yes
Video 250 KBS– 2 MBS Marginal No* Yes
1. Optimal download speed is the ideal throughput required for best performance, actual data consumption may vary. Example, Facetime on iOS will use 3MBs per minute as will Skype on an iPhone or Android device. However, Skype recommends a minimum of 400 KBS before attempting any type of video call (and states optimal download speed is 500 KBS or higher)
2. While you could use 3G/4G roaming for Voice and Video, the costs associated with roaming makes this not suitable
What are the optimal connection speeds required for common tasks on a smartphone or tablet?
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iPass | Average Data Consumption
Performance
Average Data Consumption
Time to 1GB
Web Browsing 10 MB per 30 mins 50 hours
WebEx (Viewing slide presentation)
1.4 MB per minute (Phone)1.8 MB per minute (Tablet)
11.9 hours(Phone)9.3 hours (Tablet)
Skype/Facetime 3MB per minute 5.6 Hours
Video Streaming 3MB – 5MB per minute 3.3 to 5.6 Hours
How much data can a user expect to consume for common activities on a smartphone and tablet? How fast will that activity reach 1GB in total usage?
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9iPass Proprietary and Confidentialwww.ipass.com
Saving money on data roaming using iPass as an alternative
Smartphone Data Roaming
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3G/4G Smartphone Data Roaming Savings | European Traveler within Europe- Post July 2012
25MB 50MB 75MB 100MB 125MB 150MB 175MB 200MB$0
$20
$40
$60
$80
$100
$120
$140
$160
$180
$200 Inter EMEA TraveliPass Monthly Rate LowiPass Monthly Rate High
1 hr 2hrs 3hrs 4hrs 5hrs 6hrs 7hrs 8hrs
• Assumes $.90 per MB for inter Europe Travel
• 25 MB per hour usage
European organization with international travelers within Europe can save $174 per smartphone user, per month (8 hours of usage)
Monthly Savings Potential Per User
This cost savings example produced with the iPass Cost Savings Tool.
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25MB 50MB 75MB 100MB 125MB 150MB 175MB 200MB$0
$100
$200
$300
$400
$500
$600
$700US to EMEA Avg RateiPass Monthly Rate LowiPass Monthly Rate High
1 hr 2hrs 3hrs 4hrs 5hrs 6hrs 7hrs 8hrs
Monthly Savings
Potential Per User
3G/4G Smartphone Data Roaming Savings | European Traveler to the US
European based organizations with international travelers to the US can save over $900 per user, per month (8 hours of usage)
This cost savings example produced with the iPass Cost Savings Tool. Contact iPass for your own cost savings estimate.
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iPass | Strategy and Vision
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iPass Vision | We Simplify Connectivity
13iPass Proprietary and Confidential
Terms & Conditions
Captcha
Portal Login
Day Passes
User Credentials 802.1x
WEP Identity Verification
Ads
SMSSSIDs
VPN
Bad Networks
InflightFree Wi-Fi
Signal Strength
Hotspot FinderPaid Wi-Fi
We speak GIS, OpenAccess, Inflight, and
more
We rate all networks, tell you about the qualified ones
We learn about the conditions of every connection
We find bad networks and help you avoid
them…
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www.ipass.com 14iPass Proprietary and Confidential
Continuously Validated Network• Starting from “no evidence proving or disproving service quality”• Validating service (locations, networks) via real-world data
Crowd-sourced• Every use of the service should benefit 10-100 other users• Passive data collection from iPass client usage• Active data input from user-generated ratings, content
Rated• Every service location automatically measured and scored• Both positive and negative proofs
iPass Vision | Our Design Goals
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iPass Vision | We Get People Connected
Connectivity is increasingly automatic
Beyond networks, Wi-Fi is about people and places
iPass should know everything about the world of Wi-Fi
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iPass Vision | We Get People Connected
TodayYesterday Tomorrow
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iPass Vision | We Get People Connected
User rates
Dist + index score + recentconnection data= recommend to user
Auth with iPass
Validated network + crowdsourced rating data =index score of 78
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Open Mobile Client | - Roadmap for Smartphones & Tablets
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Open Mobile Client | - Email Activation
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Open Mobile for Smartphones + Tablets | Email Activation Introduction
Discovery
• Email from IT• Search• Word of mouth
Installation
• Locate on App stores
Activation
• Profile & pin
Connection
• User credentials
Users download iOS, Android and Windows
Touch App
1User enters their email
address to find matching profile
2User validates credentials and uses app. Removes
activation complexity
3
• Requires too many steps and too much information from users • Challenging for IT to provision client and activation information to users• Not enough information passed back to users
20
Previous Approach
Challenges With the Previous Approach
New Approach: Email Activation
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Open Mobile for Smartphones + Tablets | How it Works: Email Activation
Success Unsuccessful Match
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Open Mobile Client | - Additional Smartphone & Tablet Features for Q2
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www.ipass.com 23iPass Proprietary and Confidential
• Native hotspot finder - built into the Open Mobile client
› Online access › Hotspots filtered
by what is defined in the profile
Open Mobile for Smartphones + Tablets | Open Mobile client for iOS & Android (Q3 2013)
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• Speed Test › Wi-Fi up/download Speed Test – “Connection Quality”
• Session limit messaging› Notify users when approaching time based session limits (iOS,
Android)› Disconnect users based on session time (Android)
• False positive improvements› Improvements in handling SSIDs that appear to be iPass network
locations that in reality are not• Better authentication error messaging
› Handling situations where authentication fails
• Subscriber management› Manage profile access permissions based on groups users belong to
Open Mobile for Smartphones + Tablets | Open Mobile client for iOS & Android (Q3 2013)
iPASS PROPRIETARY AND CONFIDENTIAL 24
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• Windows Phone 8› Investigating support for 2H 2013
Open Mobile for Smartphones + Tablets | Additional Items (2H 2013)
iPASS PROPRIETARY AND CONFIDENTIAL 25
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iPass Mobile Network | Update
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www.ipass.com iPASS PROPRIETARY AND CONFIDENTIAL 27
Middle East& Africa
North America AsiaEurope
Central / SouthAmerica
Over 3,400 Airport VenuesOver 90% coverage of the world’s Top-100 airports
Over 70,000 Hotel andConvention Center Venues
Over 61,000 Free Hotspots(Open Access)
Over 1,800 Airplanes with Premium In-Flight Wi-Fi
Over 150 Unique Wi-Fi Networks
35,404
3,297
366,412
8,768
786,902
61,303
Australia& Oceania
1,608
1,244,031 Hotspots + 12M Community spots123 Countries & Territories 1
Sample venues:
Open Access(free hotspots)
1 As per the ‘ISO 3166’ list of 249 country codes2 As measured by Airports Council International, 2010
2
3 Includes 19,663 hotspot also available in Open Access
3
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2008 2009 2010 2011 2012 -
200,000
400,000
600,000
800,000
1,000,000
1,200,000
1,400,000
iPass Mobile Network | Hotspot Growth (2008-Present)
iPASS PROPRIETARY AND CONFIDENTIAL
2nd WaveCarrier-deployedMass Market Use
1st WaveUser-deployedNiche Applications
1,244,031
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iPass Mobile Network | Inflight Roadmap
Provider Airlines OM Client Login Web Login
Current Coverage:
GoGo Inflight US and Canadian Domestic Flights Only: Air Canada, Air Tran, Alaska, American, Delta, Frontier, United, US Airways, Virgin America
Yes: iOS, Android, Windows, MacNo: Windows Touch
Yes
International Inflight (Panasonic)
Select Transcontinental Flights Only: Lufthansa, Japan Airlines (JAL), Emirates, Turkish Airlines, Cathay Pacific, Aer Lingus, Transaero, Etihad, Gulf Air, Garudo, Malinda, EVA
Lufthansa Yes
Future Coverage:
International Inflight (Panasonic)
(2H 2013) American Airlines Not initially Yes
Aircell (GoGo)
(2H 2013) Delta (International Flights) TBD TBD