Investment Targeting:Meeting A Prospect

April 2009

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Introduction

•What is investment targeting?

•Why engage in investment targeting?

•Who should engage in investment targeting?

•What will you learn in the seminar?

•Things to remember

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What is investment targeting?

Investment targeting is:

• A process of identifying the right sectors that fits into your region’s economic development

• A process of identifying the right companies that can grow over time in your region

• A process of engaging the selected companies to be interested in the advantages of operating in your region

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Why engage in investment targeting?

Investment targeting is:

•Necessary for economic development

•Necessary to select the right investors in the region

•Necessary to compete with other similar jurisdictions for investment dollars

Call Isabelle Poirier, Investment Strategist, at +1 (514) 276-1700 Ext. 104 to inquire about your customized seminar solution.

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Who should engage in investment targeting?

Do you belong to one of following groups:•Economic development officers•Industry development officers•Trade officers•Sector association representatives

Yes, then you should attend the seminar, “Meeting A Company”

Call Isabelle Poirier, Investment Strategist, at +1 (514) 276-1700 Ext. 104 to inquire about your customized seminar solution.

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What will you learn in the seminar?

• What are the main steps in seeking investment• The role of the Canadian expert towards business• How to deal with industrial and sectoral issues• How to make the “initial contact”• How to make the appointment to ensure credibility• How to foster the relationship with the

entrepreneur• How to build credibility in the first few minutes of

the meeting• How to address business issues and identify

potential projects

AND Much More!!!

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Tips To Remember

• Investment targeting is not a perfect science, it is an art.

• Attracting investment from foreign sources is becoming competitive. It is vital to improve the necessary skills.

• Targeting should not be done “in a vacuum”. Consider internal and external factors.

• Timing is EVERYTHING!!!

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About Intelegia

Intelegia, a subsidiary of E&B DATA, is a company that strives to assist individuals in understanding the changes in the business environment through internet intelligence. Via training, consulting and publications, Intelegia aims to provide the best approaches and tools to obtain the best information and utilize decision-making frameworks.

For training solutions to improve your investment attraction skills, contact Isabelle Poirier, Investment Strategist, at +1 (514) 276-1700 Ext. 104 .