Investing in your Brand

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Investing In your Brand By Greg Berube

Transcript of Investing in your Brand

Page 1: Investing in your Brand

Investing In your Brand

By Greg Berube

Page 2: Investing in your Brand

“Build your Brand

Build your Company”

Page 3: Investing in your Brand

Investing in your Brand

Your brand is the foundation and face of your business.

It doesn’t matter the size of business or structure - your

Brand is the first exposure your customers and target

audience have with your product or service.

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Investing in your Brand

Your brand messaging is much more than your logo - by

developing your brand strategy, brand architecture and

more, you can impact perceptions and create revenue.

Investing in your Brand is investing in your

company and consumer.

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Investing in your Brand

Here are five reasons you should consider investment.

1. You’re the Expert

2. Create Value

3. Attract Great Clients

4. Be the Leader

5. Create Opportunities

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Investing in your Brand

Summary

It solves this problem

Gives your Brand presence and recognition

It does it this way

Focuses your Brand as the category leader

This is why it will work

As the Brand leader you can dominate the Brand marketplace

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Brand Maintenance

About Greg

I am a trusted brand thought leader who delivers results to organizations seeking to

develop their brand impact and growth. Brand health and growth is a necessity of a well-

maintained and profitable organization.

My strengths are uncovering brand discrepancies and leveraging effective brand tools

and messaging to develop effective meaningful communication that can aid in revenue

generation.

I am well known for my continuous forward thinking and well grounded strategic brand

development advice.

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Helpful Links

o Website http://www.boardroommetrics.com/

o Twitter https://twitter.com/BoardroomMtrcs

o YouTube http://youtu.be/7pqSC7AzIeQ

Contact Info:Greg Berube, Branding: [email protected]

Karen McElroy, Director: [email protected]

Toronto/GTA 1-905-709-4031