Introduction to Technology Measure of “hot particle” dose 3 layer analysis.
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Transcript of Introduction to Technology Measure of “hot particle” dose 3 layer analysis.
RADIATION DOSIMETER
Team 12
Tiffany Corbett, Loren Paulsen, Matt Reeves
Introduction to Technology
Measure of “hot particle” dose
3 layer analysis
3 Layer Analysis
Shallow dose70 microns – dead layer of skin surface
Biologically important1,000 microns – Melanoma occurs
Eye dose3,000 microns – cornea thickness
Deep dose10,000 microns – possible removal of skin
Strategy Diamond
Arenas
Staging
Differentiators
VehiclesEconomic Logic
Arenas
Radiation Detection Device Initial Market segments
Nuclear Power Plants (NPP)○ 104 NPPs in the US since 1998○ 439 NPPs in the World as of 2007○ 112 new NPPs worldwide by 2020
Medical and Diagnostic Equipment○ 13,340 US facilities as of 2006○ 202,000 employees
Arenas
Focus will be the US and then worldwide Core Technology
Detection deviceSoftware package
Value-creating strategyLitigation damage cost controlAcceptance from the Nuclear Regulatory
Commission (NRC) Legislation for industry standard
Competitive Products
Thermoluminescent Dosimeter –
TLD
Electronic Dosimeter
Film Badges
Geiger counter
Vehicles
Internal developmentInvention disclosure filedPatent needed for software analysisScaling product size down
Business modelSales and service (training)Outsource manufacturing
Alliance with equipment manufacturesMajor players: GE, Siemens, Philips, etc.
Differentiators Attributes
Quick and accurateDigital versus analogueNo calibration and low voltage requiredType of radiation does not matterThree depth measurement
BenefitsLimited skill level needed for operationMedical diagnosis delay shortenedMinimize damage costsIncrease worker safety procedures
Staging
TimingScientific development
is still on-going1 to 3 years to market
Prioritize potential marketsNuclear Power PlantsMedical facilities with diagnostic equipmentFirst Responders and Hazmat workersMilitary field operations
Economic Logic
Business modelOutsourcing to limit capital requirementsService through training to ensure accuracy
Customer returnDamage cost reductions
○ Workman’s comp claims○ Patient malpractice lawsuits
Profit potentialHigh selling priceService feesCaptive customer for generational improvements
Major Hurdles
Regulation languagePreferred, accepted, required
Demonstrating cost/benefitSettlement figures
Expanding the marketLack of sophisticated detection devices in
the medical industry
Questions ?