Introduction to import.io
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13-Sep-2014 -
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Transcript of Introduction to import.io
![Page 1: Introduction to import.io](https://reader034.fdocuments.us/reader034/viewer/2022051512/54145e918d7f72486c8b4569/html5/thumbnails/1.jpg)
![Page 2: Introduction to import.io](https://reader034.fdocuments.us/reader034/viewer/2022051512/54145e918d7f72486c8b4569/html5/thumbnails/2.jpg)
there is a lot of data on the web
![Page 3: Introduction to import.io](https://reader034.fdocuments.us/reader034/viewer/2022051512/54145e918d7f72486c8b4569/html5/thumbnails/3.jpg)
but it is trapped inside web pages
![Page 4: Introduction to import.io](https://reader034.fdocuments.us/reader034/viewer/2022051512/54145e918d7f72486c8b4569/html5/thumbnails/4.jpg)
and getting it is difficult
![Page 5: Introduction to import.io](https://reader034.fdocuments.us/reader034/viewer/2022051512/54145e918d7f72486c8b4569/html5/thumbnails/5.jpg)
you can use an API
![Page 6: Introduction to import.io](https://reader034.fdocuments.us/reader034/viewer/2022051512/54145e918d7f72486c8b4569/html5/thumbnails/6.jpg)
if there is one available
![Page 7: Introduction to import.io](https://reader034.fdocuments.us/reader034/viewer/2022051512/54145e918d7f72486c8b4569/html5/thumbnails/7.jpg)
you can write custom computer code :-(
![Page 8: Introduction to import.io](https://reader034.fdocuments.us/reader034/viewer/2022051512/54145e918d7f72486c8b4569/html5/thumbnails/8.jpg)
but that is painful
:-(
![Page 9: Introduction to import.io](https://reader034.fdocuments.us/reader034/viewer/2022051512/54145e918d7f72486c8b4569/html5/thumbnails/9.jpg)
both require a friendly developer
![Page 10: Introduction to import.io](https://reader034.fdocuments.us/reader034/viewer/2022051512/54145e918d7f72486c8b4569/html5/thumbnails/10.jpg)
and a lot of time
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for every single website
4 hours 4 days
![Page 12: Introduction to import.io](https://reader034.fdocuments.us/reader034/viewer/2022051512/54145e918d7f72486c8b4569/html5/thumbnails/12.jpg)
imagine if...
![Page 13: Introduction to import.io](https://reader034.fdocuments.us/reader034/viewer/2022051512/54145e918d7f72486c8b4569/html5/thumbnails/13.jpg)
you could turn any website
![Page 14: Introduction to import.io](https://reader034.fdocuments.us/reader034/viewer/2022051512/54145e918d7f72486c8b4569/html5/thumbnails/14.jpg)
into a spreadsheet
![Page 15: Introduction to import.io](https://reader034.fdocuments.us/reader034/viewer/2022051512/54145e918d7f72486c8b4569/html5/thumbnails/15.jpg)
or an API
![Page 16: Introduction to import.io](https://reader034.fdocuments.us/reader034/viewer/2022051512/54145e918d7f72486c8b4569/html5/thumbnails/16.jpg)
in less than 4 minutes
![Page 17: Introduction to import.io](https://reader034.fdocuments.us/reader034/viewer/2022051512/54145e918d7f72486c8b4569/html5/thumbnails/17.jpg)
without writing any code
![Page 18: Introduction to import.io](https://reader034.fdocuments.us/reader034/viewer/2022051512/54145e918d7f72486c8b4569/html5/thumbnails/18.jpg)
without writing any code
![Page 19: Introduction to import.io](https://reader034.fdocuments.us/reader034/viewer/2022051512/54145e918d7f72486c8b4569/html5/thumbnails/19.jpg)
so how does it work?
![Page 20: Introduction to import.io](https://reader034.fdocuments.us/reader034/viewer/2022051512/54145e918d7f72486c8b4569/html5/thumbnails/20.jpg)
this is our web browser, for data
![Page 21: Introduction to import.io](https://reader034.fdocuments.us/reader034/viewer/2022051512/54145e918d7f72486c8b4569/html5/thumbnails/21.jpg)
extract data by point-and-click
![Page 22: Introduction to import.io](https://reader034.fdocuments.us/reader034/viewer/2022051512/54145e918d7f72486c8b4569/html5/thumbnails/22.jpg)
extract data by point-and-click
![Page 23: Introduction to import.io](https://reader034.fdocuments.us/reader034/viewer/2022051512/54145e918d7f72486c8b4569/html5/thumbnails/23.jpg)
extract data by point-and-click
![Page 24: Introduction to import.io](https://reader034.fdocuments.us/reader034/viewer/2022051512/54145e918d7f72486c8b4569/html5/thumbnails/24.jpg)
extract data by point-and-click
![Page 25: Introduction to import.io](https://reader034.fdocuments.us/reader034/viewer/2022051512/54145e918d7f72486c8b4569/html5/thumbnails/25.jpg)
extract data by point-and-click
![Page 26: Introduction to import.io](https://reader034.fdocuments.us/reader034/viewer/2022051512/54145e918d7f72486c8b4569/html5/thumbnails/26.jpg)
extract data by point-and-click
![Page 27: Introduction to import.io](https://reader034.fdocuments.us/reader034/viewer/2022051512/54145e918d7f72486c8b4569/html5/thumbnails/27.jpg)
extract data by point-and-click
![Page 28: Introduction to import.io](https://reader034.fdocuments.us/reader034/viewer/2022051512/54145e918d7f72486c8b4569/html5/thumbnails/28.jpg)
record actions on a website
![Page 29: Introduction to import.io](https://reader034.fdocuments.us/reader034/viewer/2022051512/54145e918d7f72486c8b4569/html5/thumbnails/29.jpg)
record actions on a website
![Page 30: Introduction to import.io](https://reader034.fdocuments.us/reader034/viewer/2022051512/54145e918d7f72486c8b4569/html5/thumbnails/30.jpg)
record actions on a website
![Page 31: Introduction to import.io](https://reader034.fdocuments.us/reader034/viewer/2022051512/54145e918d7f72486c8b4569/html5/thumbnails/31.jpg)
there is a crawler to get all data
![Page 32: Introduction to import.io](https://reader034.fdocuments.us/reader034/viewer/2022051512/54145e918d7f72486c8b4569/html5/thumbnails/32.jpg)
search multiple sources in real time
![Page 33: Introduction to import.io](https://reader034.fdocuments.us/reader034/viewer/2022051512/54145e918d7f72486c8b4569/html5/thumbnails/33.jpg)
create a dashboard for data display
![Page 34: Introduction to import.io](https://reader034.fdocuments.us/reader034/viewer/2022051512/54145e918d7f72486c8b4569/html5/thumbnails/34.jpg)
and everything is available over API
![Page 35: Introduction to import.io](https://reader034.fdocuments.us/reader034/viewer/2022051512/54145e918d7f72486c8b4569/html5/thumbnails/35.jpg)
powerful stuff
![Page 36: Introduction to import.io](https://reader034.fdocuments.us/reader034/viewer/2022051512/54145e918d7f72486c8b4569/html5/thumbnails/36.jpg)
let’s talk about use cases
![Page 37: Introduction to import.io](https://reader034.fdocuments.us/reader034/viewer/2022051512/54145e918d7f72486c8b4569/html5/thumbnails/37.jpg)
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wanted an iPhone app
![Page 39: Introduction to import.io](https://reader034.fdocuments.us/reader034/viewer/2022051512/54145e918d7f72486c8b4569/html5/thumbnails/39.jpg)
with hospital data from the NHS
![Page 40: Introduction to import.io](https://reader034.fdocuments.us/reader034/viewer/2022051512/54145e918d7f72486c8b4569/html5/thumbnails/40.jpg)
there is a website but no API
![Page 41: Introduction to import.io](https://reader034.fdocuments.us/reader034/viewer/2022051512/54145e918d7f72486c8b4569/html5/thumbnails/41.jpg)
so they built an API
![Page 42: Introduction to import.io](https://reader034.fdocuments.us/reader034/viewer/2022051512/54145e918d7f72486c8b4569/html5/thumbnails/42.jpg)
and now in their iPhone app...
![Page 43: Introduction to import.io](https://reader034.fdocuments.us/reader034/viewer/2022051512/54145e918d7f72486c8b4569/html5/thumbnails/43.jpg)
...they have hospital data
![Page 44: Introduction to import.io](https://reader034.fdocuments.us/reader034/viewer/2022051512/54145e918d7f72486c8b4569/html5/thumbnails/44.jpg)
...they have hospital data
![Page 45: Introduction to import.io](https://reader034.fdocuments.us/reader034/viewer/2022051512/54145e918d7f72486c8b4569/html5/thumbnails/45.jpg)
![Page 46: Introduction to import.io](https://reader034.fdocuments.us/reader034/viewer/2022051512/54145e918d7f72486c8b4569/html5/thumbnails/46.jpg)
sell laptops
![Page 47: Introduction to import.io](https://reader034.fdocuments.us/reader034/viewer/2022051512/54145e918d7f72486c8b4569/html5/thumbnails/47.jpg)
via channel partners
![Page 48: Introduction to import.io](https://reader034.fdocuments.us/reader034/viewer/2022051512/54145e918d7f72486c8b4569/html5/thumbnails/48.jpg)
the channel partners are meant to observe MRP = Minimum Retail Price
![Page 49: Introduction to import.io](https://reader034.fdocuments.us/reader034/viewer/2022051512/54145e918d7f72486c8b4569/html5/thumbnails/49.jpg)
which means no further discounting allowed
![Page 50: Introduction to import.io](https://reader034.fdocuments.us/reader034/viewer/2022051512/54145e918d7f72486c8b4569/html5/thumbnails/50.jpg)
but sometimes channel partners are a bit naughty
![Page 51: Introduction to import.io](https://reader034.fdocuments.us/reader034/viewer/2022051512/54145e918d7f72486c8b4569/html5/thumbnails/51.jpg)
this is a problem
![Page 52: Introduction to import.io](https://reader034.fdocuments.us/reader034/viewer/2022051512/54145e918d7f72486c8b4569/html5/thumbnails/52.jpg)
so HP built APIs to partner websites
![Page 53: Introduction to import.io](https://reader034.fdocuments.us/reader034/viewer/2022051512/54145e918d7f72486c8b4569/html5/thumbnails/53.jpg)
and can now monitor live price data
![Page 54: Introduction to import.io](https://reader034.fdocuments.us/reader034/viewer/2022051512/54145e918d7f72486c8b4569/html5/thumbnails/54.jpg)
Global Recruitment Corporation
![Page 55: Introduction to import.io](https://reader034.fdocuments.us/reader034/viewer/2022051512/54145e918d7f72486c8b4569/html5/thumbnails/55.jpg)
when job appears on a careers page
![Page 56: Introduction to import.io](https://reader034.fdocuments.us/reader034/viewer/2022051512/54145e918d7f72486c8b4569/html5/thumbnails/56.jpg)
they want it in Salesforce
![Page 57: Introduction to import.io](https://reader034.fdocuments.us/reader034/viewer/2022051512/54145e918d7f72486c8b4569/html5/thumbnails/57.jpg)
so this guy can do his job
![Page 58: Introduction to import.io](https://reader034.fdocuments.us/reader034/viewer/2022051512/54145e918d7f72486c8b4569/html5/thumbnails/58.jpg)
they tried writing custom code
![Page 59: Introduction to import.io](https://reader034.fdocuments.us/reader034/viewer/2022051512/54145e918d7f72486c8b4569/html5/thumbnails/59.jpg)
for 4,000 web sites
![Page 60: Introduction to import.io](https://reader034.fdocuments.us/reader034/viewer/2022051512/54145e918d7f72486c8b4569/html5/thumbnails/60.jpg)
![Page 61: Introduction to import.io](https://reader034.fdocuments.us/reader034/viewer/2022051512/54145e918d7f72486c8b4569/html5/thumbnails/61.jpg)
every website is different
![Page 62: Introduction to import.io](https://reader034.fdocuments.us/reader034/viewer/2022051512/54145e918d7f72486c8b4569/html5/thumbnails/62.jpg)
how long would that take?
![Page 63: Introduction to import.io](https://reader034.fdocuments.us/reader034/viewer/2022051512/54145e918d7f72486c8b4569/html5/thumbnails/63.jpg)
4 hours 4 days
remember?
![Page 64: Introduction to import.io](https://reader034.fdocuments.us/reader034/viewer/2022051512/54145e918d7f72486c8b4569/html5/thumbnails/64.jpg)
8 years 61 years
for 4,000 websites let’s call it 30 man years
![Page 65: Introduction to import.io](https://reader034.fdocuments.us/reader034/viewer/2022051512/54145e918d7f72486c8b4569/html5/thumbnails/65.jpg)
with import•io...
![Page 66: Introduction to import.io](https://reader034.fdocuments.us/reader034/viewer/2022051512/54145e918d7f72486c8b4569/html5/thumbnails/66.jpg)
0
7.5
15
22.5
30
web scrapers import•io
it took 5 people 2 weeks = 0.2 man years
![Page 67: Introduction to import.io](https://reader034.fdocuments.us/reader034/viewer/2022051512/54145e918d7f72486c8b4569/html5/thumbnails/67.jpg)
remember no developers required