INTRODUCTION OF INFORMATION

TECHNOLOGY TO MANAGERS

Presented by: Abdulqadir

What do you mean by Information technology?

Information technology may be defined as the technology used to

acquire, store, organize and process data to a form which can be used

in specified applications and disseminate the processed data.

Information is processed data based on which decision can be taken and

appropriate actions initiated.

Ex: let us take an example a housewife who buys vegetable, provision,

every day would write in a diary the money spend on each of this articles

at the end of each day she adds up the data on money spends on these

items. The total obtained is the information which she uses to adjust the

expenses to spend within her budget.

Information technology has become a vital and integral part of every

business organisation

From multinational corporation who maintain mainframe system and

database to small business that owns a single computer, IT plays an

important role.

HOW INFORMATION TECHNOLOGY IS HELPFUL FOR MANAGERS

AND BUSINESS ORGANISATION?

COMMUNICATION

For many companies email is the principle mean of communication

between the employees, suppliers and customers. Email was one of

the early drivers of the internet providing a simple and inexpensive

mean to communication.

Over the years a number of other communication tools have also

evolved allowing staff to communicate using live chat system and

video conferencing system.

DATA MANAGEMENT

Today most companies store digital version of documents on servers and storage devices.

CUSTOMER RELATIONSHIP MANAGEMENT

Companies are using IT to improve the way they design and manage customer relationship management system. CRM system captures every interaction a company has with a customer. So that a more enriching experience is possible.

MANAGEMENT INFORMATION SYSTEM

Storing data is only a benefit if that data can be used

effectively. Progressive companies use the data as part of

their strategic planning process as well as tactical execution

of the strategy.

MIS enables a company to track sales data, Expenses and

productivity level the information can be used to track

profitability overtime maximizes ROI(return on investment).

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