Every brand conveys a different message and experience. Imageworks Branding Through People® breathes life into your brand through your image. We deliver practical training solutions that help you to project greater professional presence through your 3As - Appearance, Actions and Attitude. Ultimately, we inspire and equip people to live out a brand image for self-empowerment and professional excellence.

Introducing our #1 transformational training programme

PROJECT & MAINTAIN PROFESSIONAL IMAGEAn Imageworks Branding Through People® Programme

“The good news ... is that everyone has a chance to stand out. Everyone has a chance to learn, improve, and build up their skills.

Everyone has a chance to be a brand worthy of remark.” Tom Peters, Author, The Brand Called You

“And the best news is that our premium quality Branding Through People® trainingpassionately perfected over the past 20+ years

is now available as a heavily-subsidised WSQ programme at low or zero cost to our learners in Singapore!” Christina Ong, Founder & Master Trainer, Imageworks

YOU represent the face of your organisation to customers, vendors and key stakeholders.

Do you look, communicate and conduct business like your industry’s best representatives?

How can you equip yourself for personal empowerment and professional excellence?

Managing one’s image is a dynamic process. Through our highly interactive and engaging training seminars, we help our learners acquire valuable life skills to adapt and evolve their professional image. The bottom line? Greater confidence, influence and executive presence for the individual, and a more effective branding through people service culture for the organisation.

Key topics covered in this training programme:Dressing l Grooming l Etiquette l Body Language l Conversation Skills l Customer Service

WSQ-Accredited&

Approved for use of SkillsFuture Credit

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MAINTAIN PERSONAL GROOMING

LO 1 Review the importance of personal grooming and projecting a good first impression• What is personal grooming? • Importance of first impressions and image • How to project a professional image in line with organisation’s objectives

LO 2 Apply dressing principles to project a professional image• Define the global professional image and how people in your industry should dress• Dress right, dress smart with the Imageworks Flexi-Dress™ Guide to present yourself well in every situation • Adapt your image and develop your overall look through colour, prints, fabric, style and accessories • Assess your top-to-toe image consistency by applying a 3-point Image Reality Check

LO 3 Maintain personal grooming according to organisational standards• Face forward with confidence with an appropriate skincare, make-up and hairstyle routine

MAINTAIN PERSONAL HYGIENE

LO 4 Practise good personal hygiene habits to promote self-confidence and organisational grooming standards

APPLY ETIQUETTE IN DEALING WITH CUSTOMERS

LO 5 Apply etiquette principles to establish credibility and rapport with customers • The importance of etiquette• Acknowledge customer with confidence, style and in accordance with organisational guidelines• Communicate and handle customers with tact and diplomacy

LO 6 Project poise, confidence and personal conviction through the dynamics of body language• How to project a professional image and develop self-confidence• Project poise, confidence and personal conviction when dealing with customers • Stand at an appropriate distance and location when communicating and attending to customers

LO 7 Adapt to cultural differences and situational challenges in interacting with customers from diverse background • Understanding and handling people from diverse background• Communicate effectively with customers from diverse background

LO 8 Use effective conversation techniques to engage with customers • Topics suitable for small talks and topics to be avoided • Build rapport with customers by starting and carrying out a polite conversation with confidence and ease • Communicate effectively with customers from diverse background • Use appropriate tone of voice and other verbal and non-verbal behaviours that convey positive customer service message

LO 9 Uphold service commitment by providing accurate information to customers and maintaining customer confidentiality • Provide accurate product or service information and serve as a knowledgeable resource for the customers• Maintain confidentiality of customers’ information at all times

TAKE ACTION CHALLENGE - YOUR ACTION PLAN

PROJECT & MAINTAIN PROFESSIONAL IMAGE 1.5-DAY TRAINING SEMINARCourse Outline & Learning Outcomes (LOs)

Ratings received for the course from ANZ participants:

Complimentary 6 months’ post-training follow-up to encourage effective transfer of learning:Take Action Accountability l Training Outcomes Measurement l Optional Mentor Briefing

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COURSE FEE & REGISTRATION INFO FOR SELF-SPONSORED PARTICIPANTS With SkillsFuture SG Training Grants & Use of SkillsFuture Credits (SFC)

Imageworks’ Project & Maintain Professional Image is an approved training for use of SkillsFuture CreditSingaporeans aged 25 years & above can utilise their SkillsFuture Credit to join our public classes

COURSE FEES FOR SELF-SPONSORED PARTICIPANTS• Singaporeans who are 40 years old and above: Course fees to be paid by SFC = $181.50 (no cash outlay required if using SFC)

• Singaporeans who are 25 to 39 years old: Course fees to be paid by SFC = $277.50 (no cash outlay required if using SFC)

• Singaporeans who are 35 years old and above, employed and earning less than $2,000 per month: Course fees to be paid by SFC = $54 (no cash outlay required if using SFC)

• Singaporeans who are 21 to 24 years old and Singapore PRs 21 years and above: Course fee of $277.50 to be paid in cash/cheque/funds transfer

• Non-Singaporeans: Course fee of $481.50 to be paid in cash/cheque/funds transfer

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TO REGISTER FOR OUR COURSE1. Complete our registration form at www.brandingthroughpeople.com/SFC

2. Once your registration is processed, we will send you an invoice for your claim of SkillsFuture Credit, and guide you through the simple administrative process. You DO NOT need to make any payment if you apply to use your SkillsFuture Credit before the course start date.

3. Participants who have utilised their SkillsFuture Credit will have to make payment to Imageworks by cash/cheque/funds transfer. Partial payment by SkillsFuture Credit with a top-up of the remainder by cash/cheque/ funds transfer is possible.

4. To login to your SkillsFuture Credit account (www.skillsfuture.sg/credit), you will need to know your Singpass ID and password.

UPCOMING OPEN ENROLMENT PUBLIC CLASSES 26 Feb 2018 (Mon) 9:00am to 5:30pm & 27 Feb 2018 (Tue) 9:00am to 1:00pm 15 Mar 2018 (Thu) 9:00am to 5:30pm & 16 Mar 2018 (Fri) 9:00am to 1:00pm

7 Apr 2018 (Sat) 9:00am to 5:30pm & 14 Apr 2018 (Sat) 9:00am to 1:00pm 17 May 2018 (Thu) 9:00am to 5:30pm & 18 May 2018 (Fri) 9:00am to 1:00pm 5 Jun 2018 (Tue) 9:00am to 5:30pm & 6 Jun 2018 (Wed) 9:00am to 1:00pm Classes are subject to minimum enrolment for course commencement IMAGEWORKS TRAINING ACADEMY 100 Pasir Panjang Road #07-04 Singapore 118518 (located near Pasir Panjang MRT) | Tel: 6635 2788

Upon completion of the training, trainee will receive a Statement of Attainment awarded by SkillsFuture SG.

PRIVATE CORPORATIONSABN AMROAccenture ACE Insurance ACES LearningAmBankAmerican Int’l Assurance (AIA)AntiantsANZ BankAon HewittAscent SolutionsAtos OriginAutomation Solutions AXA LifeBally Bank Julius BaerBank of SingaporeBarclaysBody ContoursBorneo Motors BSI BankBSL Group BW MaritimeCapitalandCFA SingaporeChangi Airports InternationalCIMB BankCity Developments Ltd CLS International (Berries)Colin Ng & Partners Comfort DelGro Credit Agricole Asset ManagementCredit SuisseCrimson Logic Daimler South East Asia Dale CarnegieDBS Bank DEL-CareDrs Ong & PartnersEastport MaritimeEdelman Public Relations Worldwide ElsevierEstee Lauder SingaporeEurokars GroupExperia EventsFar East OrganizationFinexisFrasers Centrepoint Friends Catering ServicesFurnisteelFT ConsultingGlobal Logistic PropertiesGolin HarrisGreat Eastern LifeGuocoLandHSBC Hypac PackagingICONZ WebvisionsING Asia Private BankInteriors AeroservicesIPP Financial Advisers Jones Lang LaSalle JP Morgan

At Imageworks, we believe in forging strong partnerships with our clients.We are committed to deliver effective training solutions that produce results.

Beginning with a clear understanding of each client’s needs, we’d suggest ways to contextualise our training and integrate interactive learning activities

to deliver practical people-branding solutions that both organisations and individuals appreciate. Our high percentage of repeat clients bears testimony of our training effectiveness. Here’s a list of some of them:

Ratings received for the course from ANZ participants:

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Kheng Keng AutoKidZaniaKimberly-ClarkKMP GroupKuok GroupKnight Frank Property NetworkLiberty InsuranceLogistics Development Centre Lum Chang Building ContractorsLVMH Frangrances and Cosmetics MaerskManulifeMatrie Alliance MaybankMcKinsey & CoMediaCorpMeritus Mandarin HotelMerrill LynchMerz Asia PacificMobileOne (M1)Montage StudiosNational University Health System New Independent Pte LtdNexia TSOCBC Bank OCBC SecuritiesOculusOlympusPanasonic POSB BankProcter & GamblePropNexPrudentialRobert Bosch (SEA)Rockwell AutomationSAA ArchitectsSanden InternationalSchlumberger Schroders Investment Management Shinji by KanesakaSime Darby Insurance BrokersSingapore Exchange (SGX)Singapore MIT AllianceSingapore TechnologiesSingPost Spectrum ConsultingSpring PublishingST Aerospace St Gregory Therapeutic Spa ST Precision Engineering Standard Chartered BankTable at 7TEE InternationalThe American ClubThermoFisher Scientific Tolido’sToyota Tsusho Transglobal LogisticsTriumph InternationalUBSUnited Overseas Bank (UOB)Vertu (Nokia)Wearnes Auto

Wong, Ong & PartnersWoo Hing BrothersYahoo! Yue Hwa Chinese Emporium

MINISTRIES, STATUTORY BOARDS & GOVERNMENT-LINKED COMPANIESAgency for Science, Technology & Research (A*STAR)Auditor-General’s Office (AGO) Civil Service College Centre for Management DevelopmentEconomic Development BoardGovernment of Singapore Investment Corporation (GIC)Housing and Development Board Infocomm Development Authority InvestHKInland Revenue Authority of Singapore (IRAS)Integrated Health Information Systems (IHiS)Jurong Town Corporation (JTC)Maritime Port Authority of Singapore (MPA) MINDEFMinistry of Communications and InformationMinistry of Culture, Community and Youth Ministry of Home Affairs National GalleryNational Healthcare GroupPublic Utilities BoardSingapore Land AuthoritySingapore Tourism BoardSingapore Trade Development Board SPRING SingaporeSurbanaTan Tock Seng Hospital

LEARNING INSTITUTIONS Henderson Secondary SchoolINSEADJBS International CollegeManchester Business School Methodist Girls' School Nanyang PolytechnicNanyang Technological UniversityNational Junior CollegeNational University of Singapore Ngee Ann PolytechnicPunggol Primary SchoolRepublic PolytechnicSingapore Institute of Management Singapore Management UniversityThe British Council

NON-PROFIT ORGANISATIONSBreast Cancer FoundationJoy VenturesSew Into ItSt James ChurchTrinity Christian Centre

GET TO KNOW US ...

Appearance, Actions, Attitudes. These are the 3As we live by. The very same 3As that are ingrained in our training and consultancy, to bring out the best in people and help them live better lives.

By enhancing these everyday competencies in organisations, we humanise brand communication to add value to our corporate clients; we align the image of our learners to their organisation’s brand, cultivate superior customer experiences and promote service excellence.

Established in 1995, we have over 22 years of experience in enhancing the polish in people that yields noticeable results. We have worked with clients from different walks of life across diverse industries and cultures, making us the leading image consultancy and training organisation in Asia today.

In living our Imageworks brand, we are guided by NICE, an acronym for our core values of nurturing, integrity, creativity and excellence: we are nurturing towards our staff and clients; we discharge our duties with integrity; we inject creativity into our learning experiences, and continually strive for excellence in all that we do. That explains why we are award-winning, and known as ‘a true leader of the image industry’.

WHY ORGANISATIONS CHOOSE

“I often get asked by colleagues which is our most popular program we run…the answer is always Imageworks…I often get asked which program is critical to our overall training…the answer again is Imageworks.

Imageworks has worked with us to not only deliver training but they have consulted with us the whole way. The program we have is tailored to our needs and represents what we stand for, aligning with our brand

and the way we do business. Imageworks has captured our essence and helped us to create customer driven employees not only through how they dress, but how they represent our business and most importantly themselves.”

- Head of Learning & Development of a major financial institution -

“I visited some of the training sessions which you were conducting with members of our staff. I was very glad to see a very high level of enthusiastic response and participation.

I think it has to do with your affable and effective style… Your work has contributed much in supplementing our recent efforts in the process of

building our people into an effective organisation.”- Managing Director of an international luxury goods brand -

“The most useful thing I took away with me was on how to manage others' perception of me. At the end of the day, there should be a match between what you think of yourself and what others think of you.”

- Participant from a global consumer electronics corporation -

PROFESSIONAL TRAINERS & EDUCATORSEveryone learns best differently. Our ACTA- certified trainers reinforce learning through interactive facilitation techniques, innovative visual aids and impactful learner demonstrations that enable the effective transfer of learning.

CERTIFIED IMAGE CONSULTANTSOur trainers are certified image consultants and subject matter experts in colour, style, etiquette, body language and more. Our active practice of our skills leads to image mastery, as we provide clients with personalised analysis and advice.

STRONG CORPORATE BACKGROUNDOur consultants have solid work experience and corporate track record, with deep appreciation for business and HR issues. We are thus able to contextualise training effectively and motivate learners with practical insights.

MULTI-INDUSTRY PRACTITIONERSWe’ve tailored our training to cater to different industries and adapted it to suit our Asian diversity. With more than 22 years of experience and proven results, it’s no wonder our clients come back for more.

IMAGEWORKS PTE LTD100 Pasir Panjang Road #07-04 Singapore 118518 Tel: +65 6635 2788 Email: info@imageworksasia.com www.imageworksasia.com

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... AND OUR TRAINING TEAM

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