Introducing facebook-marketing-and-advertising
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Transcript of Introducing facebook-marketing-and-advertising
Introducing Facebook Marketing & Advertising
Facebook Opportunities
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Do you have the right type of Facebook page?
Do you update your page frequently?
Do you publish interesting and relevant content?
Do you respond and/or engage with ‘fans’
Do you have a Custom Landing Page or Microsite
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Victoria Edwards Wants to know:
Do you have the right type of Facebook page?
Good – “Like” indicates a business page.
Bad – “Add as Friend” indicates a personal profile page.
Victoria Edwards Wants to know:
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Good – “Like” indicates a business page.
Bad – “Respond to Group Invitation” indicates a group page.
Do you have the right type of Facebook page?
Victoria Edwards Wants to know:
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Do you update your page frequently?
Victoria Edwards Wants to know:
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Good – Business should
update or add content at least twice a week.
Good – Business should post videos, images, links to articles from outside sources, etc.
Do you publish interesting & relevant content?
Victoria Edwards Wants to know:
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Good – The brand should
be active in the conversation and
communicate with the fans.
Do you respond and/or engage with ‘fans’?Victoria Edwards Wants to know:
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Good – They have added additional tabs with content.
Do you have a Custom Landing Page?Victoria Edwards Wants to know:
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Good – Additional tabs to a mini-website landing
page with navigation.
Do you have a Custom Microsite?Victoria Edwards Wants to know:
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If You Answered No…or ‘I don’t know’ to any of those questions
you will
Victoria Edwards SEO/Social Media Specialist
@TallChickVic
Facebook Advertising Tips & TricksSeptember 15th
, 2010 @ 1pm EST
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Upcoming WebinarVictoria Edwards Wants you to attend