Intro to Piwik project - 2014
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Transcript of Intro to Piwik project - 2014
What is Piwik?
Web-Analytics Platform
based on PHP 5.3 & MySQL
500k websitesall over the world
50+ languagesmore than 100+ translators
You can use Piwik in: አማርኛ, العربية, Беларуская, Български, Català, Česky, Cymraeg, Dansk, Deutsch, Ελληνικά, English, Español, Eesti keel, Euskara, فارسی, Suomi, Français,
Galego, עברית, Hrvatski, Magyar, Bahasa Indonesia, Íslenska, Italiano, 日本語, !"#$%&',
한국어, Lietuvių, Latviešu, Norsk (bokmål), Nederlands, Norsk (nynorsk), Polski, Português brasileiro, Português, Română, Русский, Slovensky, Slovenščina, Shqip, Srpski, Svenska,
!"#, ภาษาไทย, Türkçe, Українська, 简体中⽂文, 繁體中文
Free Software
Actively developed
œš‘“›⁸To create, as a community, the leading international open source web analytics platform,
that gives every user full control of their data.’”⁹
QualityContinuous Integration on Travis CI
SecurityCode Reviews, Bug Bounty Program
and external audits
Why Web Analytics?
Learn about your audience
• Who are your visitors or customers
• What are they doing
• How they found your website
• ... and much more
It helps you to
• understand your visitors
• improve the navigation and usability
• identify the value of marketing campaigns
• track Ecommerce sales
Features
Dashboards
Real TimeReal-Time Map & Visitor Log
Page Speed
Site Search
Scheduled Reports
Google2PiwikImport Google Analytics data to keep your history
• Real time data updates • Customizable Dashboard Ẅ— and create new dashboards as you see fit! • All Websites Dashboard • Beautiful historical reports, we call this feature Row Evolution • Analytics for Ecommerce • Ecommerce ẃ–‚„ including abandoned carts and products & categories • Goal conversion tracking • Track custom variables • Track Searches done on your internal search engine (Site Search Analytics) • Geo Locate your visitors • Visitors World Map: View the visitors statistics by Country, Region, City. • Real time World Map • Pages Transitions: • Page Overlay • Site Speed and Load time, page speed reports • Custom Segments Editor: • Automatic tracking of file downloads • Automatic tracking of clicks on external website links • Optional tracking of 404 pages • Analytics campaign tracking • Automatically detects Google Analytics campaign parameters in your URLs • More than 800 Search Engines tracked • Scheduled email reports (PDF and HTML reports) • Embed reports in your app or website, 40+ Widgets available… • … or embed (beautiful) PNG Graphs in any custom page, email, or app! • Optionally make your statistics public • No data limit, you can keep all your data FOREVER.. • Data Export & APIs • Data Export in Excel, XML, Json and more! • Fully-featured analytics API • Administration API (REST) • Log Analytics: Import and Analyze your Server Logs • Reprocess historical data from your server logfiles • Report server errors and other http status codes • Track and identify search engine and other bots • Keep your data private on your server • Technical • Compatible with Windows, MacOs, Linux, Solaris, IIS, Apache, Nginx, ... • 5 Minute installation • Different one click Installation options • Easy One Click Update • Strong focus on software security & excellent track record • Strong focus on software Quality Assurance & testing
• Compatible with high traffic websites • Supports servers behind proxies and works in a load balanced architecture • Works for Intranet websites • User Privacy • Privacy compliant web analytics • Setting to anonymise your visitors’”⁹ IPs • Iframe included to let your visitor opt-out of Piwik tracking • DoNotTrack support by default • Use 1st party cookies by default, with an option to enable third party cookies • Create text annotations in your Graphs, to annotate particular events • Administration Options • Manage unlimited users • Set user access to multiple websites • Manage unlimited websites • Exclude IPs and IP ranges • Exclude URL parameters • Timezone support, for each website • Supports 100+ currencies • Powerful options to White Label Piwik • Upload your custom logo for UI and email reports • Automatically delete old logs and old data reports to keep you db size small • Integrates with more than 40 CMS, web frameworks or Ecommerce shops • More advanced user settings! • More Goodness! • Official Piwik Mobile app for Android and iOs smartphones • Free community support forums • Professional consultation services • 50+ languages available • Let your customers and clients sign up to your Piwik • Google Analytics data importer • 100% FREE Software (Open Source, GPL license) • Compatible with commercial uses • Tracking API • By default, we recommend the Javascript Tracking API • Asynchronous code for faster page loads • Track & record any data using the REST Tracking API • PHP, iOS, Java & Python Tracking API Client • Track custom page URLs and page titles • Track subdomains • Supports both 1st party cookies (default) and 3rd party cookie (optional) • Import your Apache, Nginx, IIS server logs for processing in Piwik! • Track server speed generation time for each Page view • Supports pages encoded in unicode (for example, UTF-8)
Lots of other features
How does it work
Tracking API
Database Analytics API
Piwik UI
Mobile App
PHP
JS
Python
Java
iOS
Tracker Consumer
Integrate Piwik
Unique Advantages
Own your data
Privacy featuresCompliance with privacy regulations
The new AWStatsImport your server logs
No limitationsUnlimited websites, dashboards & users
Open analytics platform
Fulfill your needs with Plugins & Themes
Award WinnerNZ Open Source Software Awards
Future
MarketplaceSearch for Plugins & Themes and install them in one click
User level reportingDetailed visitor information