Internet of Everything - For Real 2014

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Footfall analytics in Brick And Mortar Markku Siikala Innorange

description

Markku Siikala, CEO at Innorange talks about: Driving footfall loyalty in brick and mortar retail stores.

Transcript of Internet of Everything - For Real 2014

Page 1: Internet of Everything - For Real 2014

Footfall analytics in Brick And Mortar

Markku Siikala

Innorange

Page 2: Internet of Everything - For Real 2014

Is Online Shopping Killing Brick-And-Mortar?

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Superior Analytics ?

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Tools Now available for ”real” world3D sensors

Mobile Analytics

Multichannel Service

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Increased Store, Brand & Marketing Effectiveness

24% 3,1min

16% 6,4min

10 % 1,1min

6 % 12,1min

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Instore Analytics =

Improved Profits & Happier Customers

Thank You