INTERNATIONALISATION STRATEGY · INTERNATIONALISATION STRATEGY CEO Cross-Border Business Innovation...

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INTERNATIONALISATION STRATEGY CEO Cross-Border Business Innovation Network An Exclusive Programme for CEOs by Ingrid Consultancy and Creative Services

Transcript of INTERNATIONALISATION STRATEGY · INTERNATIONALISATION STRATEGY CEO Cross-Border Business Innovation...

Page 1: INTERNATIONALISATION STRATEGY · INTERNATIONALISATION STRATEGY CEO Cross-Border Business Innovation Network An Exclusive Programme for CEOs by Ingrid Consultancy and Creative Services.

INTERNATIONALISATION STRATEGY CEO Cross-Border Business Innovation NetworkAn Exclusive Programme for CEOs byIngrid Consultancy and Creative Services

Page 2: INTERNATIONALISATION STRATEGY · INTERNATIONALISATION STRATEGY CEO Cross-Border Business Innovation Network An Exclusive Programme for CEOs by Ingrid Consultancy and Creative Services.

CEO Cross-Border Business Innovation Network Together We RAISE

CEOs need to learn, network and grow their regional business in this fast changing and competitive global-connect digital age.

Ingrid’s RAISE programme is specially designed to meet such needs.

Review DiaryEquip the CEOs with an effective and simple-to-use exclusive CEO Business Planning Software Diary developed by Ingrid to assist them to define CEO Key Agenda for the year.

Advisory BoardProvide an advisory board to assist in areas requiring expert views on topics such as IP, Brand Architecture for New Product, Investor Relations and Pre IPO Preparation for CEOs.

Integrated Communications SystemProvide the CEOs an integrated communications and marketing software-aided system developed by Ingrid for effective management of the marketing and sale programmes.

Seek LearningAssist in grouping the CEOs in learning circle with those from other countries to understand and acquire cross-cultural knowledge on management practices.

Expand OverseasProvide the CEOs with opportunities for network and collaborations through programmes and activities conducted by Creative and Innovation Cross-Border Business Centre.

Page 3: INTERNATIONALISATION STRATEGY · INTERNATIONALISATION STRATEGY CEO Cross-Border Business Innovation Network An Exclusive Programme for CEOs by Ingrid Consultancy and Creative Services.

How CEO Cross-Border Business Innovation Network Sharpens Your Competitive Edge?

An exclusive CEO Business Planning Software Diary created by Ingrid to assist CEO in 5 simple chapters of strategic review of his business and working out his key agenda in a diary for the year.

Marketing Channels and Collaborations

The strategic review would help identify

business agenda through

5 important chapters:

Capabilities Development

Overseas expansion plan

Strategic Market Segmentation

Brand Architecture and New Product

Development Strategy

Review Diary

Page 4: INTERNATIONALISATION STRATEGY · INTERNATIONALISATION STRATEGY CEO Cross-Border Business Innovation Network An Exclusive Programme for CEOs by Ingrid Consultancy and Creative Services.

How CEO Cross-Border Business Innovation Network Sharpens Your Competitive Edge?

Advisory Board

Provide Advisory Board to address CEOs concerns on Strategy, IP, Brand Architecture for New Product, Investor Relations and PRE IPO Preparation.

Internationalization Strategy with Digital

Solutions

Board Management and Investor Relations

IP Protection and Intangible Asset Management

Pre IPO Process Preparation, Merger &

Acquisition and Joint Venture

Corporate HQ Finance and Overseas Management

Strategy, Brand Architecture and New Product Development

Page 5: INTERNATIONALISATION STRATEGY · INTERNATIONALISATION STRATEGY CEO Cross-Border Business Innovation Network An Exclusive Programme for CEOs by Ingrid Consultancy and Creative Services.

How CEO Cross-Border Business Innovation Network Sharpens Your Competitive Edge?

Integrated Communications System

Using an Integrated Communications and Marketing Software System developed by Ingrid, the CEOs can effectively monitor and ensure that the right communications materials are always ready for the marketing promotions and sale activities.

This enhance the presentation standards and allow the CEOs a bird’s eye view on the overall marketing and sale performance in the calendar plan.

Well organised library of

communications materials for easy

deployment

Well organised list of marketing activities to select from when mapping out the marketing plan for

the year

Well organised sale activity plan on a daily calendar for

monitoring and support purposes

A systematic approach in collecting and collating

customer data from marketing and sale activities

for follow up and market reports

A summary of the overall marketing and sale

activities to assess the and forecast performance

Page 6: INTERNATIONALISATION STRATEGY · INTERNATIONALISATION STRATEGY CEO Cross-Border Business Innovation Network An Exclusive Programme for CEOs by Ingrid Consultancy and Creative Services.

How CEO Cross-Border Business Innovation Network Sharpens Your Competitive Edge?

Seek Learning

Overseas cultural practices and behaviours

Key management issues and concerns

Leverage on the CEO Grouping organized by Ingrid to allow CEOs to learn from fellow CEOs from other countries about cultural practices to make effective management judgement. Local government

practices and relationship

Business opportunities, trade and

taxation issues

Page 7: INTERNATIONALISATION STRATEGY · INTERNATIONALISATION STRATEGY CEO Cross-Border Business Innovation Network An Exclusive Programme for CEOs by Ingrid Consultancy and Creative Services.

How CEO Cross-Border Business Innovation Network Sharpens Your Competitive Edge?

Creative and Innovative Business Center in Chengdu capturing new opportunities in the developing economies

of Western China

Established network of strategic partners and customers in China, SE

Asia, Middle East, Europe, Japan and Sri Lanka

Experienced group of consultants and facilitators with overseas management

exposure

Exploring new opportunities with Ingrid and its strategic partners in the following ways:

Western China

Expand Overseas

Page 8: INTERNATIONALISATION STRATEGY · INTERNATIONALISATION STRATEGY CEO Cross-Border Business Innovation Network An Exclusive Programme for CEOs by Ingrid Consultancy and Creative Services.

Thank You