INTERNATIONAL CONFERENCE

August 30 - September 7, 2018Hotel Miguel Angel, Madrid, Spain

REVISED CONFERENCE AGENDA Updated on 8/21/2018

Presentations, Workshops & Certifications:

If you are interested in getting a certification on the above programs, please contact info@personaglobal.com for arrangement. Updated August 21, 2018

New Revolutionary Tools

New! Gametize New! Futures Platform New! VUCA World

Hands-on Online and Board Games Simulations

Management Puzzle Business Strategy Online Simulation Games

Training Programs & Assessment Tools

Innovator 2018 Award!ValueView®

Popular! Storytelling for

Leaders®

Popular! Storytelling for Sales®

Popular! The Persuasive Communicator®

Building a High Performing Team

Chronos

2018 Persona GLOBAL® 40th International Conference / Updated August 21, 2018

Persona GLOBAL® reserves the right to make changes in the conference schedule due to circumstance beyond our control.

REVISED CONFERENCE AGENDAPre-Conference Certification

Thursday, August 30th, 2018

FACILITATOR TIME PRE-CONFERENCE CERTIFICATION

Jon Gornstein

8:30am - 5:30pm The Persuasive Communicator®

Certification

Includes two coffee breaks and lunch

Friday, August 31st, 2018

FACILITATOR TIME PRE-CONFERENCE CERTIFICATION

Jon Gornstein

8:30am - 5:30pm The Persuasive Communicator®

Certification

Includes two coffee breaks and lunch

2018 Persona GLOBAL® 40th International Conference / Updated August 21, 2018

Persona GLOBAL® reserves the right to make changes in the conference schedule due to circumstance beyond our control.

PRESENTER TIME SPEAKER PRESENTATIONS

Jon Gornstein

9:00am - 10:00am PG Opening Remarks

10:00am - 10:15am Coffee Break

Mark Schenk

10:15am - 11:45am

Popular! Storytelling for Leaders® and Storytelling for Sales™ PresentationWe know that stories are engaging – we tell them informally and people listen, they ‘get’ what we are saying and they remember it.

Keith Ng

11:45am - 1:15pm

New! Gametize: Gamification for Professionals Presentation Session 1Fully engaged customers represent 23% more revenue and relationship growth. Motivate and reward your audiences with Gametize.com (the world’s simplest gamification platform).

1:15pm - 2:15pm Lunch: Hosted by Persona GLOBAL®

Keith Ng 2:15pm - 3:15pmNew! Gametize: Gamification for Professionals Presentation Session 2Demo of games created on Gametize.com (gamification platform).

3:15pm - 3:30pm Coffee Break

Madi Radulescu

Dusan Basalo

Apiwut Pimolsaengsuriya

3:30pm - 3:50pm

3:50pm - 4:10pm

4:10pm - 4:30pm

Case Studies:Leaders as Coach

A Success Story of Selling The Persuasive Communicator®

Success Story: How Sales Competency Assessment™ helps boost sales effectiveness

Claude MacDonald

4:30pm - 5:45pmBest Practices for Marketing and Selling Various Types of Training

6:30pm - 8:30pm Welcome Reception, Hosted by Persona GLOBAL®

Hotel Miguel Angel at Hall Alto-Pérgola, Madrid, Spain

REVISED CONFERENCE AGENDAConference Day

Saturday, September 1st, 2018

2018 Persona GLOBAL® 40th International Conference / Updated August 21, 2018

Persona GLOBAL® reserves the right to make changes in the conference schedule due to circumstance beyond our control.

PRESENTER TIME SPEAKER PRESENTATIONS

Ville Vanhala

9:00am - 11:00am

Keynote Presentation: Predicting the FutureToday, the playing field of every organization is changing rapidly. Understanding what lies ahead in the future is more important than ever before. The session will introduce a tool that enables organizations to build an organized view of trends that may affect their future to make winning choices.

11:00am - 11:15am Coffee Break

Robert Reinfuss

11:15am - 12:45pm

Innovator 2018 Award! ValueView® PresentationA method that uses a survey to continuously measure the value of tasks and processes within an organization, supported by a dedicated IT system.

12:45pm - 1:45pm Lunch: Hosted by Persona GLOBAL®

Rustem Bogdanov

1:45pm - 2:45pm

New! VUCA World Presentation Rapid changes in technology are on their way, from the computer’s capability to match human’s brain to 3D printing of human organs. VUCA World interactively simulates these disruptions into realities.Business Strategy (BS) PresentationA business simulation game that models a company’s operations on the retail and corporate markets over a number of years and enables participants to stand in top managers shoes. Management Puzzle (MP) PresentationA business simulation game that enables managers to test and see how all the components of a manager’s role interplay to affect business outcomes.

Dusan Basalo

2:45pm - 3:30pmFast Track Implementation from Persona GLOBAL® Conference

3:30pm - 3:45pm Coffee Break

3:45pm - 5:00pm

Interactive Activity: Open Spaces What do you want to know most from other Persona Partners and attendees? Take this opportunity to write down your most important questions or subjects you are most curious about, then spend time interacting with others that can provide their own unique perspectives and answers to your questions!

Jon Gornstein

5:00pm - 6:15pm

Popular! Updates on The Persuasive Communicator® SeriesProven for 38 years to be one of the world’s most effective interpersonal communication skills training programs. More than 2 million people in 71 countries have attended this communications skill building workshop in their own language.Conference Summary

8:00pm Dinner Hosted by Persona GLOBAL®

Ribeira do Miño, C/ Santa Brígida, 1 - 28004 Madrid

REVISED CONFERENCE AGENDAConference Day

Sunday, September 2nd, 2018

Join us at the Conference Expo!

2018 Persona GLOBAL® 40th International Conference / Updated August 21, 2018

Persona GLOBAL® reserves the right to make changes in the conference schedule due to circumstance beyond our control.

REVISED CONFERENCE AGENDAPost-Conference Certification

Monday, September 3rd, 2018

FACILITATOR TIME POST-CONFERENCE CERTIFICATIONS

Includes two coffee breaks and lunch

Ville Vanhala

9:00am - 1:00pm Futures Platform Certification

Robert Reinfuss

8:30am - 5:30pm ValueView® Certification

Jon Gornstein

8:30am - 5:30pm

Beyond Coaching - Mentoring the Ultimate Manager Performance Enhancing Process (MC) Certification

2018 Persona GLOBAL® 40th International Conference / Updated August 21, 2018

Persona GLOBAL® reserves the right to make changes in the conference schedule due to circumstance beyond our control.

Mini ExpoTuesday, September 4th, 2018

10:30am - 7:00pm

Jon Gornstein

10:30am - 10:50am opening Remarks

Building a High performing TeamChronos

Futures platformGametize

online Simulation GamesStorytelling for Leaders® / Storytelling for Sales®

The persuasive Communicator®

10:30pm - 7:00pm Refreshment: Hosted by Persona GLOBAL®

Door Prize

2018 Persona GLOBAL® 40th International Conference / Updated August 21, 2018

Persona GLOBAL® reserves the right to make changes in the conference schedule due to circumstance beyond our control.

REVISED CONFERENCE AGENDAPost-Conference Certification

Wednesday, September 5th, 2018

Includes two coffee breaks and lunch

FACILITATOR TIME POST-CONFERENCE CERTIFICATIONS

Elisa Alabaster

9:00am - 6:00pm Online Business Simulations Certification

Mark Schenk

9:00am - 6:00pm Storytelling for Leaders® Workshop

Jon Gornstein

9:00am - 6:00pmBuilding High Performance Team Certification

Jon Gornstein

9:00am - 6:00pm Chronos Certification

2018 Persona GLOBAL® 40th International Conference / Updated August 21, 2018

Persona GLOBAL® reserves the right to make changes in the conference schedule due to circumstance beyond our control.

REVISED CONFERENCE AGENDAPost-Conference Certification

Thursday, September 6th, 2018

Includes two coffee breaks and lunch

Mark Schenk

9:00am - 6:00pm Storytelling for Leaders® Certification

FACILITATOR TIME POST-CONFERENCE CERTIFICATION

Mark Schenk

9:00am - 6:00pm Storytelling for Sales™ Certification

Friday, September 7th, 2018

Keith Ng

9:00am - 6:00pmGametize: Gamification for Professionals Certification