Interactive advertising

26
WELCOME

Transcript of Interactive advertising

WELCOME

WHAT

MAKES IT

TERRIBLE

WHAT

MAKES

THE GREAT

DIGITAL

ADVERTISIN

G

KNOW YOUR

AUDIENCE

IS IT USEFUL

KEEP IT

SIMPLE

CAN WE

INTERACT

DON’T LET IT

BE

THE

AFTERTHOU

GHT

WHAT’S

AVAILABLE

IS THAT ALL?

DON’T FEAR

THE

MICROSITE

BE SCARED

OF FLASH

UNDERSTAN

D

THE SPACE

TECHNOLOG

Y IS

OUR FRIENDTECHNOLOG

Y IS

OUR ENEMY