Interactions.org, Quantum Diaries and Social Media Kevin Munday 14 July 2011.

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Interactions.org, Quantum Diaries and Social Media Kevin Munday 14 July 2011

Transcript of Interactions.org, Quantum Diaries and Social Media Kevin Munday 14 July 2011.

Interactions.org, Quantum Diaries and Social Media

Kevin Munday

14 July 2011

State of Interactions.org

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Current state of Interactions.org

From logs• Averaging

~130K visits from ~50,000 unique sites per month

• Peaked at ~135,000 in May

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Current state of Interactions.org

From Google analytics• Averaging ~30K visits from ~20K unique visitors/month

• Greatest hits (Jan-June) Home page (44%) Blog watch (7%) Image Bank Search (2%) Particle Physics Glossary (1.6%) Photowalk Press release (1.1%)

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Where does traffic come from?

From Google analytics• Direct 44%

• Google 23%

• Links from Fermilab 5%

• Links from QD 2%

What this tells us

• Lots of RSS traffic

• Blogwatch is popular

• Glossary is popular (and needs attention)

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Current state of NewsWire

• ~3,694 subscribers (up 189 since November)

• 31 distributed so far this year

• Constant monitoring during US business hours

• 24/7/365 when arranged and/or notified

The Week of Interactions

• Published every Monday as a digest of weekly postings

• 411 subscribers• Highlights:

News NewsWires Images Video Quantum Diaries

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News

• ~700 news items posted year-to-date, archived and added to RSS this year

Google standing

• No. 1 (of 2,040) for “particle physics news” • No. 1 (of 5MM) for “high energy physics news”• No. 21 (of 36MM) for “particle physics”• No. 6 (of 9.4MM) for “particle physics images”• No. 14 (out of 166MM) for “physics images”

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Home page features

• Lab publications, etc.

• Added to right column

• Day of publishing

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Image bank

• Some collaboration submissions

• Some community submissions

• Added whenever related to release

• Scans regularly• Could still use help

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State of Quantum Diaries

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New model

• Individual Diarists

• Institutions CERN Fermilab Triumf BNL KEK (IN2P3 to come)

• US/LHC

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QD Editor: Chris Knight

• Coordinates adding/managing diarists

• Provide monthly traffic report

• “Hot Topics”

• Manages social media

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QD Stats

From Google Analytics

• ~22,000 visits/month

• ~60,000 page views/month

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State of Social Media

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Twitter

• @ParticleNews 3,153 followers and

counting

• @Quantum_Diaries 442 Followers

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Facebook

• 1,212 likes

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Moving forward

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Web committee

• Reconstitute

• Reinvigorate

Expert-level review of content needed.

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Mobile version?

• It’s a small world

• 5% of traffic mobile now

• Will only increase

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What we know

• Higher “bounce rate” (they are looking for one thing)

• iPhone/iPad dominate

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Mobile Interactions.org?

• Simple interface

• RSS-based view of news/press releases

• Lightweight iPhone app

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Feedback?

Handy hotlines

[email protected] for press releases

[email protected] for anything

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