Inspiring Communities Listening to the Locals
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Inspiring Communities Inspiring Communities Listening to the Locals Listening to the Locals Jane Howells Chief Executive Officer
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Inspiring Communities Listening to the Locals. Jane Howells Chief Executive Officer. Pembrokeshire: Population 114,000 3 towns >10,000 Over 100 small towns & villages Coastal National Park The Haven – deepwater port Main industries agriculture & tourism Rich history and heritage. - PowerPoint PPT Presentation
Transcript of Inspiring Communities Listening to the Locals
Inspiring CommunitiesInspiring CommunitiesListening to the LocalsListening to the Locals
Jane HowellsChief Executive Officer
Pembrokeshire:
Population 114,000
3 towns >10,000
Over 100 small towns & villages
Coastal National Park
The Haven – deepwater port
Main industries agriculture & tourism
Rich history and heritage
An enterprising community can help to build a better future. Developing local
resources can strengthen the local economy.
The greatest resource of any area is its people, their skills, knowledge, enthusiasm
and commitment.
PLANED believes that:The skills, knowledge and ideas of local people working together can address many local problemsBy encouraging local people to take a fresh look at their own area, new and innovative solutions to local needs can be developedBy enabling all sections of the community to join in and by seeking to bring communities together, local people can promote projects of long term benefitBy building partnerships and providing access to a range of specialist support, communities can do much to improve their quality of life
20 years’ experience - Involving Local People
PLANED is a community led development trust, a charity, a company limited by guarantee.
Community Led Partnership designed to encourage participation – 80% representatives of communities, 20% public / private
Since 1991, managed Leader I, II and Leader + programmes and now RDP Axis 4
How we do it…How we do it…
Supporting local community activities to improve their quality of life, celebrate sense of place and value the environment
Developing a community culture of entrepreneurship
Supporting sustainable agriculture
Developing sustainable tourism
To achieve its objectives over the years PLANED (and predecessors SPARC & TCRI) have developed and implemented a number of strategies:
PLANED provides assistance to prepare community Action Plans.
• Individual projects add together to enhance the local quality of life, encourage community
enterprise and provide opportunities to achieve sustainable development
Process:•Engage everyone in the community•Form Community Association/Forum•Agree shared vision for future•Agree holistic Action Plan for the future•Support implementation of Action Plan
In every action plan and development plan local people identify
tourism as an opportunity to be explored
The unique cultural, built and environmental heritage of all rural areas are assets for the 21st century, rather than symbols of the pastKey to Process
– Assisting the communities to identify needs, opportunities and subsequently projects so that they feel ownership of the results
– Integrate tourism with other elements of the local social and cultural fabric e.g. festivals, local products, facilities and services
– People involved in other sectors of the local economy need to be assisted to identify both direct and indirect benefits of a successful tourism sector e.g. adding value to local projects
Making the tourism link…Making the tourism link…
TrainingPick and Mix variety of training seminars and
marketing support via special interest networks e.g. Rural Women & Green Tourism
Network of B&Bs
Extensive footpath improvements and themed walks created
Niche Tourism3 & 7 day
walking routes developed
Green Tourism
Explorer Breaks
Networking
PLANED established Greenways
Holiday Bureau networking and marketing small accommodation
to walking, cycling, etc.
Heritage ResearchHeritage Research
Village Heritage LeafletsVillage Heritage Leaflets
A wealth of local information material has been produced and distributed
Sense of Place
Supporting Festivals and Events
Transnational Project linking Heritage and Culture to Tourism
Experience Pembrokeshire
Recent PLANED Tourism Related Projects
Assisting local people to add value to celebrating their environment, heritage and culture, linking local community activity to tourism development:-
Identify ways of fostering local distinctiveness through Sense of Place activities
Maximise tourism potential of local festivals and events For local businesses to understand the business benefits and to
contribute to festival/events and local heritage development Encourage young people to become involved in celebration of local
culture Encourage local people to develop social enterprises linked to
heritage and culture and to encourage local business to be involved To provide training to tourism businesses Develop ways to promote local distinctiveness to potential visitors
Experience PembrokeshireExperience PembrokeshireThe goals are to:-
Adding Value to Community Tourism Transnational project
Aim:
To share best practice and exchange experience on the engagement of local people in development of community tourism through creation of heritage, environmental and cultural experiences.
Partners from Finland, the Czech Republic, Scotland, Italy and Slovenia.
Objectives:
To share best practice through networking events and study
To examine how other countries package and promote initiatives that relate to development of sustainable tourism
To develop a Best Practice Guide with examples of successful community tourism initiatives across Wales and from Europe that highlight the benefits of sustainable rural tourism
The Old SchoolThe Old SchoolStation RoadStation Road
NarberthNarberthPembrokeshirePembrokeshire
SA67 7DUSA67 7DU
www.planed.org.uk
Tel: +44 (0)1834 860965Tel: +44 (0)1834 860965Fax: +44 (0)1834 861547Fax: +44 (0)1834 861547
Email: Email: [email protected]
