Insight & Planning · Sunderland RSA Background •General Insurer trading in Personal and...
Transcript of Insight & Planning · Sunderland RSA Background •General Insurer trading in Personal and...
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Changing GearRise to the Customer Challenge
Insight & Planning
Award Finalist PresentationsRSA
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Welcome
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Before we start, have a chat with colleagues from other
organisations…
■ What operational engagement challenges does your
business face?
■ What are you hoping to learn from these case study
presentations?
This session is being videoed
■ Conversations in groups or tables will not be recorded
■ Comments made to the whole room will be recorded so please introduce
yourself with name, job title and company
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Site visits
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Please use one of the peach booking forms on your
table to book a site visit..
■ The site visit for RSA will be on the 16th of June in
Halifax
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Agenda – RSA Case Studies
Presentation by Paul Sweet
Presentation by James Taylor
Questions and panel discussion led by Martin Hill-Wilson
-Nick Moule-
Head of Planning
Capita
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Changing GearRise to the Customer Challenge
RSA
Shared services: making things better together
Paul Sweet– People Change Leader
MAKING THINGS BETTER
RSA Operations Development
The Forum Innovation Award Submission
APRIL 2015
Peterborough
Halifax
Manchester
Horsham
Chelmsford
Birmingham
Redhill
London
Leicester
Bristol
Cardiff
Leeds
EdinburghGlasgow
Liverpool
Ipswich
Sunderland
RSA Background
• General Insurer trading in Personal and Commercial Insurance
•17 UK locations over 6,500 staff
• UK and Offshore Outsource Operations
•Complex environment range of front office, blended and back office operations teams across Sales, Service and Claims functions
•UK business supported by central Operations Development team providing
• Resource Planning• MI & Insight• Transformation and Change• Customer Complaints• SRM
Making Things Better…
We have driven forward 2 changes over the last year to improve both our engagement with our stakeholders and our ability to
deliver insight to improve business performance:
1. Developed and implemented the ‘IMPACT’ programme to get to the heart of performance for 1000 of our front line handlers
To date Impact has delivered £18m of savings within our UK Claims Operation
2. Within our Resource Planning team, we built on feedback from the PPF Standards Audit to improve the value we give our
internal customers:
During 2014 we have reduced our team headcount by 18% whilst working with our customers to identify c£5m of
benefits across the UK business
Getting to the heart of performance
improvement in claims
Paul Sweet
People Change Leader
Headlines…
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• We have developed a method for saving 10% of
indemnity spend in high volume claims operations
• Our way of thinking cuts to the heart of how the
operations are run and managed
• The implementation changes the entire system of work,
but requires little IT investment
Why focus on claims? Because 70% of Insurance Premium is paid out in Claims Costs
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Commonly held
beliefs in Claims
Organisations
• Technical
Frameworks
Control Claims Cost
• Audit and
Compliance
controls people
“Do these 2 and you
will have a well
managed and
controlled operation”
Here is an example of an operational claims team…200 people, 5 sites, £100m spend p/a, well regarded internally.
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But we were more interested in the
quality of the decisions being made
Perceived to be well
controlled because:
• Well documented
processes
• Systems driven rules
• Good Claims Leakage
scores
• Lots of KPIs and
Management Reports
(and targets)
0%
5%
10%
15%
20%
25%
30%
35%
40%
45%
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%Ho
w M
uch
of
a R
edu
ctio
n w
as
Agr
eed
?
How Often is a Reduction Negotiated?
Average Reduction = 15%
Average Frequency = 43%
= One handler (with a minimum of 20 MOJ settlements)
Key
What is going on here?
The difference we made
0%
5%
10%
15%
20%
25%
30%
35%
40%
45%
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%
Ho
w M
uch
of
a R
edu
ctio
n w
as A
gree
d?
How Often is a Reduction Negotiated?
Purpose is everything...
Establish the teams’ purpose, then use this framework to improve performance
What am I here for?
PURPOSE
Have we had a good day?
MEASURES
Fix the broken processes
PROCESS
Improve my skills
COACHING
What am I here for?
PURPOSE
Have we had a good day?
MEASURES
Fix the broken processes
PROCESS
Improve my skills
COACHING
Learning Teams
Peer-to-peer sessions where our people listen to calls and coach each
other ... How can we control indemnity?
BRILL Sessions
Workshops to remove waste, identify issues
and come up with solutions... Solutions
that our people deliver!
Focus Group
Gives clarity to the team about their purpose.
Based on performance data and an open
question about barriers to improvement.
Huddles
Short, sharp team huddles, focusing on
challenges, celebrations, performance and results to fire our people up for
the day.
IMPACT delivers practical techniques that change the culture and free people to deliver their best work
Q: Where else has it worked?
A: Where we have people
making important decisions
- 10 major implementations
- 1000+ FTE
- £18m in benefits…
Appendix
Here’s a real example of the Visual Display Boards we used for the key
measures in each team
The culture survey showed a significant increase in the teams’ scores
on 4 main questions
0 1 2 3 4 5
In my team we measure the things that are most important in my daily work.
I am empowered to make the right decision to settle my claims in the best way.
I know how to change processes or systems if they are not doing the right thing.
I get good coaching on how to improve my ways of working
Strongly Disagree
Strongly Agree
Neither Agree /Disagree
Average score after = 3.9
Before
After
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Changing GearRise to the Customer Challenge
Thank You
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Questions
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The site visit for RSA will
be on the 16th of June in
Halifax
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Changing GearRise to the Customer Challenge
RSA
Shared services: making things better together
James Taylor– Planning Solutions Leader
Resource Planning Driving Value
James Taylor
Head of Resource Planning
Headlines…
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• Feedback suggested we needed to be closer to our
customers to leverage our planning skills
• We introducing dedicated Business Partner roles in the
planning team:
• understand the challenges faced by our operations
leaders
• unlock the value of our Planning Analysts
• We reduced our overall team headcount by 18% whilst
identifying c£5m of benefits across the UK business
In 2013 we were accredited externally by Professional Planning Forum as Best in Class...
...so we knew we had great skills and capability
RSA are industry leaders
Opportunities to learn from external planning teams
Overall Best in Class
How we did it…
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• Introduced new roles with clear purpose
• Placed our people in roles in line with their key skills and
strengths
• Used internal SOAR advocate groups and Brill
techniques to increase our effectiveness
• Created mini “account” teams to absorb business
knowledge
• Business Partners worked with our customers and
planners to identify and solve business problems
• Built a value tracker to focus effort and share learnings
Business Partners
RESOURCE PLANNING
Supply Team
Reso
urce
Pla
ns
Telephony Team
Rout
ing
Demand Team
Cust
omer
Dem
and
We re-structured to play to the strengths of our people and take us closer to our customers
Insi
ght &
Con
sulta
ncy
…ensuring the Operation has the right number of people with the right skills at the right time to deliver world class NPS at the right cost
Strategy Team
Long
Ter
m P
lans
Mission Control
Inci
dent
Man
agem
ent
& S
ervi
ce O
vers
ight
We’ve had some fantastic results…
….but most valuable of all is the engagement & trust we have built with our stakeholders
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• Throughout 2014 we tracked the
value we added to our UK business
• We identified £4.7m of benefits
through cost savings or cost
avoidance
• Our internal cost base reduced by
c20% to £2.5m
WINTER 2013/4 WORST SERIES OF UK STORMS IN 150 YEARS
600% increase in weather claims
WE DISCOVERED OUR SURGE PLANS COULD BE BETTER…
WE NEEDED A ROBUST SURGE PLAN…
Our Business Partner worked across Claims, Ops teams and wider
Resource Planning team to:
1. Leverage the wider teams resource planning skills and build
a surge model to understand impact of events on customer
demand
2. Think wider than resource planning by showing impact of
surge resource plans on cost, complaint volumes, service level
and NPS
3. Work in partnership with Operations to agree robust resource
surge flex plans across the UK business
WHAT OUR CUSTOMERS THINK…
“We can now demonstrate to stakeholders and partners how likely a 5,000 storm event is to happen, what options we would need to deploy and what impact this has on our customers”
Gary McEwan, Head of Home Claims Field Operations
FOLLOWING HEADCOUNT REDUCTIONS WE NEEDED TO HELP THE COMMERCIAL REGIONS BUSINESS DO MORE WITH LESS…
Our Business Partners worked across Commercial and the wider
Resource Planning team to:
1. Leverage the wider teams resource planning skills to identify
opportunities to manage flex & holidays to reduce overtime and
improve service
2. Think wider by coming up with creative solutions to apply front
office planning solutions to a back office environment without a
back office WFM system
3. Work in partnership with the Operation, running capability &
flex workshops to get buy in and ensure that leaders see and feel
the benefits of the new approach
THE IMPACT ON OUR BUSINESS
Savings of c£300k:
• Overtime reductions
• Capability FTE benefits
• Control over flex and holiday shrinkage
WHAT OUR CUSTOMERS THINK…
“In large organisations and running varied and cross-skilled teams across multiple locations, we are wholly reliant on effective and skilled business partners to enable decision making, challenge our thinking and support strategic change and development.
In your team, not only do we have these skills, but even more important to me, we have brilliant relationships that are built on trust, collaboration and a genuine knowledge that we partner together as much as we can to achieve the right outcome for the business.”
Kelly Kay, Trading Centre Manager, Regions
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Changing GearRise to the Customer Challenge
Thank You
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Questions
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The site visit for RSA will
be on the 16th of June in
Halifax
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Changing GearRise to the Customer Challenge
RSA
Shared services: making things better together
Presentation of Finalist Certificate
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Changing GearRise to the Customer Challenge
Thank you to our finalists
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