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© 2015 Intrigo Systems, Inc. 1
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Insight Driven Outcomes
High Vola6lity Does Not Equate To A Low Service Level
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Agenda
1 Learning Points 2 Speaker Introduc0ons 3 About Intrigo 4 About Broadcom Corpora0on 5 Broadcom’s Supply Chain Overview 6 The Solu0on Implemented 7 Key Takeaways
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Learning Points
Importance of Master Data for Planning
Change Management Experience
Planning Processes in Semiconductor Industry
Supply Chain of Fabless semiconductor
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Agenda
1 Learning Points 2 Speaker Introduc6ons 3 About Intrigo 4 About Broadcom Corpora0on 5 Broadcom’s Supply Chain Overview 6 The Solu0on Implemented 7 Key Takeaways
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Speaker’s Informa0on
• My experience with the Semiconductor Supply Chain, ERP, PLM, and Engineering systems spans over a decade.
• I believe in bringing together, People, Process, and Technology to enable efficient and effec0ve outcomes. I also enjoy collabora0ng with IT and business on big picture journeys, while being me0culous at each step.
• Being at the helm of Global Opera0ons Lead for Broadcom’s SAP implementa0on, I am currently wrapping up the HyperCare support phase.
• My job is to look into Managed Produc0on Control and I also monitor Master Data and IT Analyst/Developer teams.
• I am responsible for leading Broadcom’s Agile PLM Semiconductor implementa0on. • I have designed and implemented countless tools and systems for Planning,
Forecas0ng, Quo0ng and Engineering domains. • Academically, I hold a BA degree in Economics from Whi[er College, California.
Rob Bha6a Director of Business Transforma6on Opera6ons, Broadcom Corpora6on
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Speaker’s Informa0on
• I hold over 9 years of experience in Supply Chain Management tools & processes. • I have designed various Supply Chain solu0ons for clients across industries –
Consumer Packaged Goods, Semi Conductors, Auto, and Oil & Gas. • Designing solu0ons around various SAP Modules is my forte. These include, but are
not limited to: – Ø SCM APO (DP,SNP, PP/DS & TP/VS), Ø IBP & ECC.
• I have been instrumental in the designing and development of the OPTEK solu0on by Intrigo.
• I hold a master’s degree in Business Administra0on from IMM, Pune and have worked across various global loca0ons including USA, India & Europe.
Tushar Bhalla Solu6ons Architect Intrigo Systems
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Agenda
1 Learning Points 2 Speaker Introduc0ons 3 About Intrigo 4 About Broadcom Corpora0on 5 Broadcom’s Supply Chain Overview 6 The Solu0on Implemented 7 Key Takeaways
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About Intrigo
We enable our clients in building Value Networks across their business partners, by defining flexible enterprise architecture, orchestra0ng business applica0ons , and providing innova0ve deployment models.
Cloud Network Service (CNS)
§ SAP APO/IBP § S&OP
§ Demand
§ Supply
§ Inventory
§ Procurement
§ Business Network Solu0ons § Enterprise Data Services
Assessment, Implementa6on & Managed Service (AIMS)
§ Enterprise Architecture § Supply Chain Architecture § Enterprise Solu0ons and
Cloud Integra0on § Implementa0ons – ERP, SCM,
CRM, Analy0cs § Custom Development and
Integra0on
Product & SoQware Services
§ Optek § CovrEdge § Caliha – SuppliEdge and
CommerzEdge § 3rd Party Sohware
Cer0fica0on
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Our Accomplishments & Accolades
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Notable Clients of Intrigo
Semi-‐Conductor Life Science & Chemical Oil & Gas Retail & Apparel High Tech CPG
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Agenda
1 Learning Points 2 Speaker Introduc0ons 3 About Intrigo 4 About Broadcom Corpora6on 5 Broadcom’s Supply Chain Overview 6 The Solu0on Implemented 7 Key Takeaways
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About Broadcom
Fortune 300 GLOBAL leader in semiconductors for wired and wireless communica0ons
One of TOP 5 semiconductor companies by revenue* 2014 Revenue: $8.43B
One of the industry’s broadest IP porlolios with >20,000 U.S. and foreign patents and applica0ons
HQ in Irvine, California with DESIGN CENTERS around the world
~10,000 global employees
One of the LARGEST VOLUME fabless semiconductor suppliers
Ships ~7M chips a day
BROADCOM AT A GLANCE
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Sustained Record of IP Innova0on
70 260 460 820 1,630 2,630 3,490
4,500 5,350 6,800
8,600 10,900
12,900 14,000
2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014
Patent Issued
Total patents issued and pending
~20,650
Issued Patents
Note: patent issued numbers are rounded
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The Broadcom Edge
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Leader in Technology
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Agenda
1 Webinar Learning Points 2 Speaker Introduc0ons 3 About Intrigo 4 About Broadcom Corpora0on 5 Broadcom’s Supply Chain Overview 6 The Solu0on Implemented 7 Key Takeaways
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Broadcom’s Manufacturing Strategy
• U6lize State of the Art Technologies to achieve op6mum cost & performance • Standard Logic CMOS Process • Standard Assembly Packages • Standard Test System Plalorm
• Mul6-‐sourcing Strategy: • Wafer Fabrica0on • Assembly & Packaging • Test Services
Drive State of the Art technologies using Standard engineering plaborms Internally developed Libraries and Analog IPs enable flexible sourcing strategy Flexible sourcing Strategy: Flexible capacity, Risk mi6ga6on & Compe66ve cost
CMOS Process
Development
Broadcom Digital Library Analog/RF IP
Self-calibrating Analog and RF
Circuits
Common Design
Database
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Broadcom’s Global Supply Chain Sta0s0cs
S.E. Asia Singapore/Malaysia/ Thailand / Philippines
Korea
N. America China
Japan
Taiwan
S.E. Asia Singapore
Korea Germany
Taiwan China
N. America
Broadcom Foundry Suppliers Broadcom Back-‐End Subcontractors
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Broadcom’s Manufacturing Chain
Bump Sort
Wafer Die I Part
Assy Test
Dice Sort
Bump Sort Assy Test
Bump Sort Dice
Assy Test
Fab
Dice
Inventory Points
Opera0ons
Wafer
Sales
Sort
Wafer Die I Part
Assy Test
Assy
SLT Fab
Assy FT Parts
SLT Parts
FPOB FPOF
FPOB FPOF
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Broadcom – World’s Largest Semiconductor Supplier
FY06 FY07 FY08 FY09 FY02 FY11 FY03 FY10 FY04 FY05 FY12 FY13
Actual Shipments (Units in Millions)
FY14
0
100
200
300
400
500
600
700
800
Q1 Q3 Q1 Q3 Q1 Q3 Q1 Q3 Q1 Q3 Q1 Q3 Q1 Q3 Q1 Q3 Q1 Q3 Q1 Q3 Q1 Q3 Q1 Q3 Q1 Q3 Q1
Broadcom Ships ~7 Million Chips Per Day
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How we used to Plan?
Sales Order Scheduling Tac0cal Planning
Produc0on Planning
Long Term Capacity Planning
Inventory Forecas0ng Build Plan Process
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Planning Challenges
Fragmented System of records
Data Latency and Integra0on Challenges
Planners tribal knowledge not recorded in any system
Manual Planner based availability check
No clear demand signal methodology for long term planning
Lack of inventory forecast at all stages of the produc0on cycle
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Agenda
1 Webinar Learning Points 2 Speaker Introduc0ons 3 About Intrigo 4 About Broadcom Corpora0on 5 Broadcom’s Supply Chain Overview 6 The Solu6on Implemented 7 Key Takeaways
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Broadcom’s SAP Implementa0on
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How we plan now?
SAP ECC SAP APO ICON
OPTEK
Order Scheduling Execu0on Demand Planning Supply Planning
Capacity Planning
Rules and Priori0es
SAP BPC/BW
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Why OPTEK?
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How did we manage the rules and priori0es? OPTEK UI
RULES
PRIORITIES
STRATEGIES
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How we manage data in OPTEK?
Loca0on Qualifica0on Product Rules BoM Priority Resource Planning
Hierarchy Maintenance
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Automated Data Management and Planning Support
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Planning Outcomes
Build Plan Genera0on
Demand Signal Smoothening based on Sales Orders
Capacity Planning with mul0ple resource constraints
Lot Size Planning
Priority & Co-‐Product Planning
Inventory Forecas0ng
Long Range Forecast
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Planning Process Weekly
Mon
thly
Quarterly
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Typical Weekly Planning Process
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Agenda
1 Learning Points 2 Speaker Introduc0ons 3 About Intrigo 4 About Broadcom Corpora0on 5 Broadcom’s Supply Chain Overview 6 The Solu0on Implemented 7 Key Takeaways
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Key Takeaways
• Ensure that the Master Data is clean; a key to successful planning system implementa0on. • Master Data Governance is key to successful long term sustainability. • Ensure that a parallel Work stream is present to take care of Change Management and
Training. • Intrigo’s Semiconductor Exper0se. • Intrigo SCM Accelerators.
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For addi(onal informa(on, please contact us at [email protected] or visit us at www.intrigosys.com. Follow us on Twi7er: @IntrigoSys
Thank You!