INS: IN: Folk's Portfolio
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Transcript of INS: IN: Folk's Portfolio
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Were founded on the idea that creativity comes from curiosity. Exploration continually leads us to innovation. Folk Digital is an agency dedicated to crafting quality digital experiences for
discerning fashion & lifestyle brands.
CURIOSITY CREATED THE WEB
CURIOSITY EXPLORATION
DISCOVERY DELIGHT
REPETITION MASTERY CONFIDENCE
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Every brand has voice we believe the best way to use that voice is to tell a story. The way we tell stories may have come a long way from
smoke signals to websites but the story itself remains eternal.
We believe in being fascinated; Digital platforms simply act as the spring board to tell transmedia tales that excite and delight, that
amaze and astound and ultimately seek to profoundly touch the lives of those who discover them.
ONCE UPON A TIME THERE WAS THE STORYTELLER....
TRANSMEDIA TALES
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OUR INSPIRATION
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I N S P I R A T O N I S E V E R Y W H E R E
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T H E U N I V E R S E I S M A D E O F S T O R I E S N O T O F A T O M SM U R I E L R U K E Y S E R
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I H A V E F O U N D T H A T E V E R Y E X P E R I E N C E I S A F O R M O F E X P L O R A T I O NA N S E L A D A M S
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Software:
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PRODUCTION
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APPROVALJOB INFO
Non-printing:
Colours:
Fonts will not be supplied with this artwork. All colours specified are from the Pantone Matching System unless otherwise stated. Lewis Moberly.GENERAL NOTESThe colours on this print-out are not accurate and are intended to be used as a guide only. Do not use for matching purposes unless otherwise stated.This artwork does not contain any trap/grip/choke information. All intellectual property reserved, pending full settlement of invoice. Please refer to our terms and conditions. Whilst every effort is made to ensure the accuracy of this artwork, Lewis Moberly shall not be responsible for any errors or ommissions in the artwork, which has been accepted by the client.33 GRESSE STREET LONDON W1T 1QU T 020 7580 9252 F 020 7255 1671 www.lewismoberly.com [email protected]
Finishes:
19818
Heckfield Place
Identity
Logo
Lucy / Bex
07.03.2012
23.04.2012
07
CS5 AI
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100%
Mark Tosey
Ann Marshall
Helena Graves
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CLIENTS WEVE WORKED WITH
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CLIENTS WEVE WORKED WITH
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OUR WORK
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SIVVI
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BYSYMPHONY
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KELLY HOPPEN
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WEDGWOOD
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FINISTERRE MOBILE
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KIT HEATH MOBILE
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GIEVES & HAWKES
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ISSA
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OSPREY
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FRANSES
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HEIDI KLEIN
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E. TAUTZ
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BOSIDENG
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JO LOVES
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HECKFIELD PLACE
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SIVVI
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LILY & LIONEL
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COMING SOON
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The beauty of storytelling today is how many ways we have to tell them. Heres a selection of the tools we use to bring narrative to life:
OUR PEN AND PARCHMENT
THE BRAND UNIVERSE
eCommerceBloggingSocial mediaSocial platformsDigital strategyBrand positioning strategyContent Strategy
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THE TECHNICAL
ResponsiveUX
SLARetina
MobileHTML5Analytics
THE AESTHETIC
DesignBranding
FilmPhotography
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AWARDS
2012 Most Respected Winner
Winners2014 Ecommerce website of the year - Kelly Hoppen
2013 Best use of video - Franses video2012 Most respected agency - Folk Digital
Shortlisted2014 Developer of the year - Luke Fowell
2014 DADIs - Best use of mobile, best ecommerce2013 Creative of the year - Tom Wittlin
2013 Best use of Tech - BySymphony : HTML5 Editor
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AWARDS
Outstanding achievement - Wedgwood E-Commerce websiteBest in class 2013 - Folk Digital website
Best in class 2012 - E. Tautz websiteOutstanding achievement 2012 - Kit Heath website
Best in class 2012 - Issa London websiteBest in class 2012 - Heidi Klein website
Outstanding achievement 2012 - Action Cameras websiteBest in class 2011 - Heidi Klein websiteBest in class 2010 - Pretty Green website
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TESTIMONIALS
E. TAUTZ GIEVES AND HAWKES
PATRICK GRANTCREATIVE DIRECTOR
ANDREW MERRIMANDIRECTOR
Weve been incredibly impressed by their performance ... the guys at Folk took a great deal of trouble to really understand everything that were about. Easy to work with, easy to communicate with despite us being in Tokyo, New York and
Paris.We would whole heartedly recommend the gentlemen from Folk.
Results to date have been impressive, we were quickly moved on to our hosting service with
delivery ahead of schedule. This was due in our critical retail trading period of November and
December where we achieve 40% of our online sales ... I would happily recommend Folk to other
retailers.
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TESTIMONIALS
FINISTERRE
TOM KAYMANAGING DIRECTOR
Last years Cyber Mondays sale was not a smooth affair - a lack of planning from our agency at the time meant our servers crashed and we lost countless sales.
This year we moved to Folk. They took a proper scientific approach to planning a true load test and got the server specifications to cope with our expected traffic levels just right. We took the specced solution to 80%
of capacity, so we had room to spare but not so much that we were paying for more than we needed.
Whats more, they gave us really clear advice on how to manage the traffic and ensure we kept everything running smoothly.
We hoped to double the previous years figures but we ended up beating them by 230%. We definitely felt like Folk were a safe pair of hands throughout the preparation and execution of this years flash sale.
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TESTIMONIALS
HACKETT
MAX FERRINIT MANAGER
Folk has been the best agency I have worked with at the Pepe Jeans Group to date. We have worked with several Magento partners in the last few years, including some of the most well-known gold partners. Folks
service from their detailed initial handover through to the confident and expedient execution of our BaU work has been first class.
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OUR TEAM
PAUL SHEEHYFOUNDER
Paul is the Co-founder of Folk, his Kiwi upbringing brings a uniquely laid-back approach to the team. A big thinker in digital, Paul is committed to educating brands on becoming brilliant storytellers.
JO CRUICKSHANKSMANAGING DIRECTOR
Jo is a Co-founder of Folk and an expert at helping luxury brands develop online. She has an exemplary knowledge of all things related to creating experiences for the people we work with. She uses her skills to manage Folk and ensures that we create the most innovative work for our clients....
BRAD FRYDIRECTOR OF STRATEGY AND
INSIGHTS
Brads commitment to SEO and Analytics is only surpassed by his commitment to coffee. He aims to create the best bespoke digital strategy for each of our clients.
TOM WITTLINHEAD OF DESIGN
Tom is obsessed with design, music & film. Having designed websites for some of the worlds finest luxury brands he advises on everything from typography, colour and layout to emerging technologies to help you tell your story online.
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OUR TEAM
ANDREW TREADWELLPRODUCER
A once hardened code writer himself, Andy now takes responsibility for crafting specifications, advising on technology platforms and keeping the development team up to speed.
BEN HAWESPROJECT MANAGER
Ensuring the projects are running along as they should and getting things in order are just some of the things that Ben does here at Folk. Hes also a dab hand at creating fluent processes for projects.
JON SYRETTHEAD OF TALENT AND CULTURE
Jons here to make sure that the Folk family is full of talented, passionate people. He works hard to make work both fun and fruitful, and sources the best people to come and make the most of it.
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TALK TO US
ONLINE TELEPHONEPOP IN
01202 289000Folk DigitalThe Old JoineryCrescent Road
PooleDorset
BH14 9AH