Ugent 28-09-2010

27/8 netwerkevent lerende netwerken Voka W-VL 16 september Career Event (voor doctorandi) - Universiteit Gent1-2/10/09: YWP Eindhoven(Young Water Professional) Congres, 45' creativiteit enloopbaanontwikk. 9/11 technologische case THULE 8 december - Open Innovatieforum Limburg launch project Creatieve Starters

27/8 innowiz voormiddag artevelde hogeschool gent 23/9 - INNOWIZ workshop creativiteit - leraren mode 4/10/09: workshop creativiteit Open Bedrijvendag 09 12/11 trendanalyse THULE 9 - 10 december - beursjutten door Innowiz team op de bedrijvencontactdagen Kortrijk Xpo. launch project Humanovation25/9 - 9u-10u30 - presentatie Dominiek Savio 13-16 Oct.: int.conference, compiègne university(Cies) 18/11 terugkomdag IVOC Kortrijk 11 december (vm) - INNOWIZ vm op European Innovation Week 09 Kortrijk

25/9 - 11u (of vroeger) - INNOWIZ workshop MyMachine do 15/10: LN Voka / Fis - Prototyping + Innowiz (15u-19u) 25/11 terugkomdag IVOC Antwerpen do 17 of vrij 18 december - lerarenopleiding Innowiz ? i.s.m. technokid(t)s 30/9 - INNOWIZ workshop creativiteit - leraren mode 22-23 oktober: 1ste partnermeeting CCC (Hamburg) 30/11 traject op maat VDAB

Industrial Design Center is a knowledge center and a communication platform between the industry and the education, research and development programs of the Howest University College. Howest offers a Bachelor in Industrial Product Design and a Master in Industrial Design Engineering. Industrial Design Center has several fields of expertise: traditional, rapid & virtual prototyping, lighting technology, design methodology and creativity, sustainable product design and user-centered design. Industrial Design Center puts its advanced equipment at the disposal of external users, organizes thematic training, attaches importance to a network of specialist partners and service providers and assists in multi-disciplinary projects with companies (demand driven research projects, workshops with students, final projects, internships). The synergy between industry and education leads to a materialization of academic research results and to services towards companies and non-profit organizations.

WHO CELL CREATIVITY – INDUSTRIAL DESIGN CENTER/HOWEST

WHATRESEARCH, EDUCATION AND SERVICE IN APPLIED CREATIVITY

HISTORY TETRA (IWT), EFRO, INTERREG IV B

[ RESEARCHER ] [ DESIGNER ] [ PRODUCTION][ MANAGER ]

How can we stimulate creativity in companies and in education? How can we make creativity more tangible and accessible to everyone?

… MYTHS …CREATIVITY

CREATIVITY IS A PROPERTY! YOU HAVE IT OR YOU DO NOT HAVE IT

STRUCTURE IS BAD FOR CREATIVE THINKING

THE LONGER THE BRAINSTORM, THE BETTER

Common reactions

CREATIVITY … TYPICAL REACTIONS …

“BRAINSTORMING, WE ALREADY DO THIS”

“Drill for oil? You mean drill into the ground to try and find oil? You’re crazy.”Drillers whom Edwin L.Drake tried to enlist to his project to drill for oil, 1859

“A rocket will never be able to leave the Earth’s atmosphere.”New York Times, 1936

“THIS IS IMPOSSIBLE!”

“NO TIME, TOO MUCH TO DO!”

DENKSYSTEEMPATRONEN & GEWOONTEN

PATROONDOORBREKEND & CREATIEF DENKEN

CREATIVITEIT

ATTITUDE

KENNISVAARDIGHEID

CREATIVITEITATTITUDE

CREATIVITEITVAARDIGHEID

CREATIVITEITKENNIS

ORDER AND CHAOS CREATIVITY

HOW ‘WELL-ORGANIZED’ PEOPLEDEAL WITH THE WORLD

HOW ‘CHAOTIC’ PEOPLELOOK AT THE WORLD

STRUCTURED PEOPLENEED INSPIRATION

CHAOTIC PEOPLENEED A METHOD

METHODAWARENESS OF CREATIVE PROCESSES THROUGH 4 DEVELOPMENT STAGES

INSPIRATIONVISUAL AND INTERACTIVE DATABASE WITH CREATIVITY TECHNIQUES WWW.INNOWIZ.BE

CUSTOMIZED TECHNIQUES ARE ALWAYS RELATED TO A CONTEXT; INNOWIZ CUSTOMIZED SERVICE

METHOD

ITERATIVE THINKINGCREATIVITY

PROBLEMDEFINITION

IDEAGENERATION

IDEASELECTION

IDEAREALISATION

ITERATIVE THINKING

CREATIVITYMINDSWITCHING

ATTITUDE Research journalist, reporter on the spot, searching for boundaries, defining the assignment (box) & looking for opportunities (out of the box).

POINTS OF INTEREST Question (need or opportunity?), involved parties, decision makers, deadlines, planning, deliverables, possibilities, restrictions, own assets (strengths & weaknesses).

PROBLEM DEFINITION

ATTITUDE Advertiser, stand-up comedian, improvisator, adventurer, opening up, accept and let go.

POINTS OF INTERESTMany ideas, speed, flexibility, keep moving, don’t stop until the deadline is reached, switch, idea sheets.

IDEA GENERATION

IDEA SELECTION

ATTITUDELawyer, retrieving useful and constructive information from a wild bunch of ideas, collecting evidence, preparing a plea, knowing about alternative routes.

POINTS OF INTEREST Underpinning, trimming, ranking, the best is not good enough, the context can change.

IDEA COMMUNICATION

ATTITUDESalesman, politician, negotiator, animator, crisis manager.

POINTS OF INTERESTRestructuring the story according to the audience, focusing on the interest of your audience, inspiring others, creating win-win.

INSPIRATION

IDEA GENERATIONPROBLEM DEFINITION IDEA GENERATION IDEA GENERATION

TIME TEAM THINK TYPE PHASE

DIGITAL

[ Visual Thesaurus] [ More inspiration ]

[ Tilt viewer ] [ Many eyes]

CREATIVITY TECHNIQUESANALOG

[ Rapid prototyping ] [ Moodboard ]

[ Post-it wall ][ Sketching ]

INTERACTIVE| COMMUNITY | HYPERLINKS

ROGER SPERRY BRAINNick Souter, breakthrough thinking

PAUL MACLEAN BRAINNick Souter, breakthrough thinking

NED HERRMANN BRAINNick Souter, breakthrough thinking

THE QUESTION IS NOT,"How smart am I?“

IT’S RATHER,HOW am I smart?

Howard Gardner

THINK

OP MAAT

CREATIVITYA PERSONAL MATTER

http://www.innowiz.be/

DEFINITION

Define the playground of your problem, draw the box

you want to think out of.

Become a specialist in this topic you are working on.

Redefine things in a challenging way.

Take a deep breath before you start…

PROBLEM DEFINITIONBOUNDARY EXAMINATION

http://www.visualthesaurus.com/

Verhogen van de stijfheid van lichtgewicht thermoplastische composiet structuur met als doel te komen tot nieuw hardschalig kofferconcept met 2- of 3- puntssluiting.

SYSTEM OPERATOR

PROBLEM DEFINITIONSp

ace

Past present Future

Syst

emSu

b-sy

stem

Supe

r-sy

stem

EARTH

SEED

DNA WOOD

TREE

FOREST BEACH

WOOD FURNITURE

VARNISHED WOODNATURAL WOOD

Time

PROBLEM DEFINITIONPATENTSEARCH

http://www.google.com/patents

PROBLEM DEFINITIONCONTRADICTION MATRIX

http://triz40.com/

EXPLORATION

Maximize your ideas. Aim for quantity.

Improvise, move fast, change your point of view, zoom in & out and in again.

Check your hair…

IDEAL FINAL RESULT

IDEA GENERATION

IDEA GENERATIONThe other way around

IDEA GENERATIONOSBOURNE CHECKLIST

SubstituteWho else instead?What else instead?Other ingredient?Other material?Other process?Other power?Other place?

Other approach?Other tone of voice?

CombineHow about a blend,

an alloy, an assortment, an ensemble?

Combine units? Combine purposes? Combine appeals?Combine ideas?

AdaptWhat else is like this?

What other idea does this suggest?

Does the past offer parallel?What could I copy?

Whom could I emulate? New twist?

Change meaning, color, motion, sound, odor, form, shape?

Other shapes?

MagnifyWhat to add?More time?

Greater frequency?Stronger?Higher?Longer?Thicker?

Extra Value?Plus ingredient?

Duplicate?Multiply?

Exaggerate?

EliminateWhat to subtract?

Smaller?Condensed?Miniature?

Lower?Shorter?Lighter?Omit?

Streamline?Split up?

Understate?

Put to other uses New ways to use as is?Other uses if modified?

ModifyNew twist?

Change meaning, color, motion, sound, odor, form, shape?

Other shapes?

RearrangeInterchange components?

Other pattern?Other layout?

Other sequence?Transpose cause and effect?

Change pace?Change schedule?

ReverseTranspose positive and negative?

How about opposites?Turn it backward?

Turn it upside down?Reverse roles?Change shoes?

Turn tables?Turn other cheek?

IDEA GENERATIONFUNCTION DATABASE

http://function.creax.com/

SELECTION

Combine, enrich and develop your ideas.

Select the fittest ideas and rank them.

Accept and let go…

IDEA SELECTIONCOCD BOX

STICKING DOTS IDEA SELECTION

IDEA SELECTIONSIX THINKING HATS (Edward de Bono)

PLUSSES, POTENTIALS & CONCERNS

+!?

IDEA SELECTION

MATERIALIZATION

Build a story, make it real, spread your vision.

Excite your colleagues, look for partnerships.

Relax for a while…

Now move on to the next level.

IDEA COMMUNICATIONMINDMAP

TITLE

TEXT: WHAT IS IT?WHAT DOES IT?

……………………………………………

IDEA COMMUNICATIONVISUAL IDEA SHEET

IDEA COMMUNICATIONStory board (or scenario)

IDEA COMMUNICATIONPROTOTYPE

contact:HOWEST

Industrial Design CenterMarksesteenweg 58

8500 Kortrijk 056 24 12 68

info@innowiz.be

www.innowiz.be