Think Design – Innovative Music CD Cover

Creating an album cover that’s :1. Eye Catching2. Talks about the artist3. What the album was about

Business Challenge

On top of this “Could the cover help in album sales???”

We created an album cover that featured:

1. An illustration connecting the album

2. The artist’s silhouette 3. QR code

Our solution

The QR code, on being scanned would take the interested individual to the artist’s Soundcloud page, where they could preview the tracks, get more information about the artist, and share the songs on social platforms, bringing the consumer closer to the music and to the buying process, and spreading awareness about the album.

By linking the cover art to the Soundcloud page, we brought the consumer closer to the music and to the buying process, and encouraged them to spread awareness about the album.

Results