Innovative Concepts for International Expansion in …/media/Files/Insights/Events...Basics of...
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Innovative Concepts for International Expansion in 2017
(C) Velocity Global Inc. All rights reserved.
INTRODUCTION• Ben Wright | Velocity Global - CEO
• Ben Wright is CEO and founder of Velocity Global and is a recognized thought leader on international expansion. Ben speaks frequently on international topics such as employment, payroll, expatriates, and permanent establishment.
• Mike Hardgrove | DLA Piper - Partner
• Mike Hardgrove has provided international tax consulting, legal entity structuring and intangible property transaction services to numerous public and private companies with operations throughout the world.
(C) Velocity Global Inc. All rights reserved.
• Navigating Uncertainty• With Velocity Global
• Base Erosion and Profit Sharing (BEPS)
• With DLA Piper
(C) Velocity Global Inc. All rights reserved.
LEARNING OBJECTIVES
AGENDA
• Adapting ‘Agile’ for International Expansion
• Leveraging Sharing Economy Principles
NAVIGATING UNCERTAINTY
TALKINGPOINTS
• Ben WrightVelocity Global - CEO
(C) Velocity Global Inc. All rights reserved.
NAVIGATING UNCERTAINTY
(C) Velocity Global Inc. All rights reserved.
International Challenges Companies Face
Test the market
Short term project
Need to hire immediately
2017: Getting Creative Globally
Protect IPEmployee retention
Attracting top talent
NAVIGATING UNCERTAINTY
Adapting ‘Agile’ for International Expansion
(C) Velocity Global Inc. All rights reserved.
• A simpler version - “The Lean Startup” -Eric Ries
• Build
• Measure
• Learn
**Accelerate through the loop
NAVIGATING UNCERTAINTY
Adapting ‘Agile’ for International Expansion
(C) Velocity Global Inc. All rights reserved.
• Whats the bottom line?
Get people on the ground
-Build a feedback loop
Use a 6-12 month plan
-Test assumptions
Test Market
Test Market
Flexibility over security
-Avoid getting stuck
NAVIGATING UNCERTAINTY
Adapting ‘Agile’ for International Expansion
(C) Velocity Global Inc. All rights reserved.
• Based on Lean manufacturing techniques, specifically Toyota’s Production System (TPS)
What is Lean?
Maximize Value
Minimize Waste
NAVIGATING UNCERTAINTY
Leveraging Sharing Economy Principles
(C) Velocity Global Inc. All rights reserved.
• PEO = Professional Employer Organization
• Use a local company to employ your person on your behalf
• Local company employs the individual; you retain control/direction
• An international “Employer of Record” scenario
InternationalPEO
NAVIGATING UNCERTAINTY
Leveraging Sharing Economy Principles
(C) Velocity Global Inc. All rights reserved.
Client (You)
International PEO
Your Employee
Contract Contract
Normal Working
Relationship
NAVIGATING UNCERTAINTY
(C) Velocity Global Inc. All rights reserved.
Extensive
budgetCan delay hire date
International PEO
Set up Entity
NO ~or~ MAYBE
YES
Leveraging Sharing Economy Principles
Long termMore than 20
employees
• Simplify
• Build Substance
• Reduce Risk and Exposure
PLANNING FOR BEPS
TALKINGPOINTS
• Mike HardgroveDLA Piper - Partner
(C) DLA Piper LLP (US). All rights reserved. www.DLAPiper.com
AGENDA• BEPS Inspired Actions on Global Business - Selected
Examples
•On-shoring IP
•Substantive finance and license companies
•Intercompany agreement review
•Orphan server / employee companies
Simplify
Build Substance
Reduce Risk and Exposure
•Reduce off-shore holding companies
•Streamline the Org Chart
(C) DLA Piper LLP (US). All rights reserved. www.DLAPiper.com
BEPS ACTION PLAN - 15 POINTS
• ACTION 1 - Address the tax challenges of the digital economy • ACTION 2 - Neutralize the effects of hybrid mismatch arrangements • ACTION 3 - Strengthen CFC rules • ACTION 4 - Limit base erosion via interest deductions and other financial payments • ACTION 5 - Counter harmful tax practices more effectively, taking into account
transparency and substance • ACTION 6 - Prevent treaty abuse • ACTION 7 - Prevent the artificial avoidance of PE status • ACTIONS 8, 9, 10 - Assure that transfer pricing outcomes are in line with value creation:
• ACTION 8 – Intangibles • ACTION 9 – Risks and capital • ACTION 10 – Other high-risk transactions
• ACTION 11 - Establish methodologies to collect and analyze data on BEPS • ACTION 12 - Require taxpayers to disclose their aggressive tax planning arrangements • ACTION 13 - Re-examine transfer pricing documentation • ACTION 14 - Make dispute resolution mechanisms more effective • ACTION 15 - Develop a multilateral instrument
(C) DLA Piper LLP (US). All rights reserved. www.DLAPiper.com
IMPACTS ON GLOBAL BUSINESS Basics of International Structure
• Structure
• Intangible Property
• Principal company
• Local Sales and Service
Parent Company
• Management, Financing, • Distribution and Services
International Principal
• International IP, risk and cash-flow • Coordinate distribution and services
“Residual” Profit
Limited Risk Distributor
Customer Activities
Controlled Profit
Limited Risk Services
Development / Support
Controlled Profit
(C) DLA Piper LLP (US). All rights reserved. www.DLAPiper.com
SIMPLIFY Reduce Offshore Holding Companies – Example 1
Holding Limited
Direct Affiliates:
International UK Limited
Limited (other)
International Ltd. (BVI)
Direct Affiliates: Direct Affiliates:
Direct Affiliates: Direct Affiliates
Holding Limited
Direct Affiliates:
International UK Limited
Direct Affiliates: Direct Affiliates:
Direct Affiliates: Direct Affiliates
Business Purpose: Facilitate treasury management and
Investment
(C) DLA Piper LLP (US). All rights reserved. www.DLAPiper.com
SIMPLIFY Streamline Org Chart – Example 2
ReOrg Industries Srl
(Italy)
ReOrg GmbH
(Germany)
ReOrg SpA (Italy)
AcqCo, Inc. (U.S.)
ReOrg GmbH (Germany)
The ReOrg Corporation
(U.S.)
ReOrg Holding Corporation Ltd
(UK)
AcqCo GmbH (Germany)
ReOrg Corporation AG
(Switzerland)
ReOrg Corp.Sarl
(Luxembourg)
ReOrg Industries Srl
(Italy)
ReOrg GmbH
(Germany)
ReOrg SpA (Italy)
AcqCo, Inc. (U.S.)
ReOrg GmbH (Germany)
The ReOrg Corporation
(U.S.)
ReOrg Holding Corporation Ltd
(UK)
AcqCo Industries GmbH
(Germany)
ReOrg Corporation AG
(Switzerland)
ReOrg Corp.Sarl
(Luxembourg)
Business Purpose: Facilitate local management oversight of “substantive”
group
(C) DLA Piper LLP (US). All rights reserved. www.DLAPiper.com
(C) DLA Piper LLP (US). All rights reserved. www.DLAPiper.com
BUILDING SUBSTANCE On-Shoring IP – Example - 3
Biotech Nonresident (Bermuda)
Biotech, Ltd. (Ireland)
IP
Biotech LLC (U.S.)
Biotech Holding (Ireland)
Biotech, Ltd. (Ireland)
IP
Biotech LLC (U.S.)
Biotech Holding
(Netherlands)
Royalty
Other AffiliatesOther Affiliates
Other Affiliates
Other AffiliatesOther Affiliates
Other Affiliates
Business Purpose: Reduce operating costs (and ETR)
Biotech Holding
(Netherlands) CV/BV
BUILDING SUBSTANCE License company – Example 4
Holding (no-treaty)
Unrelated ServiceCo (Ireland)
IP
SaaS LLC (U.S.)
Holding (non-treaty)
Unrelated ServiceCo (Ireland)
IP
SaaS Holding
(Netherlands)
Royalty
SaaS LLC (U.S.)
Royalty
CSA
AcqCo (Ireland)
Employees
Employees
Business Purpose: Facilitate profitable growth
(C) DLA Piper LLP (US). All rights reserved. www.DLAPiper.com
REDUCE RISK AND EXPOSURE Intercompany Agreement Review – Example 5
Objectives Assess consistency / completeness of:
• Intercompany agreements and • Transfer pricing policies and reports, with • Accounting for internal transactions, and • Cross border operations
Benefits • Improved corporate governance / compliance • Tax authority readiness • Confirm conformity with transfer pricing reports • Avoid undetected financial statement implications • Reduce exposure to IP related conflicts • Support tax planning objectives
From To Method Base Factor
Intangible Property License:
International Principal Royalty Revenues %
US Principal Royalty Revenues %
Engineering Development Services:
International Principal Cost + Costs %
US Principal Cost Share Costs %
Sales & Marketing Support Services:
LRD 1 Principal Cost + Costs (1) 8%
LRD 2 Principal Cost + Costs (2) 5%
Business Purpose: Facilitate operating efficiency
(C) DLA Piper LLP (US). All rights reserved. www.DLAPiper.com
REDUCE RISK AND EXPOSURE Orphan server / employee companies – Example 6
SoftwareCo Inc. (CA)Technology (Belarus)
SoftwareCo Ltd (UK)
Technology B.V. (NL)
SoftwareCo International B.V.
(NL)
International B.V. (NL)
SoftwareCo B.V. (NL)
SoftwareCo Holding Company Sarl (Lux)
SoftwareCo
SoftwareCo Cloud GmbH (CH)
SoftwareCo Management, Inc.
(Delaware)
SoftwareCo Holdings Ltd (UK)
SoftwareCo Pty Ltd (Australia)
SoftwareCo Acquisition Ltd (UK)
US Management
Orphaned Employees
Cloud Asset & Contracts
Business Purpose: Facilitate global business model (100+ countries)
(C) DLA Piper LLP (US). All rights reserved. www.DLAPiper.com
REDUCE RISK AND EXPOSURE Principal / HubCo – Example 7
International Principal (HubCo)
Limited Risk Sales Company
Limited Risk Manufacturer
Vendor CustomerVendor
VendorsCustomer
Customers
Limited Risk ManufacturerLimited
Risk Manufacturer
Limited Risk Sales Company Limited Risk
Sales Company
Sample Overview of Current Legal Entity Flows
(C) DLA Piper LLP (US). All rights reserved. www.DLAPiper.com
MICHAEL HARDGROVE▪ Michael Hardgrove has provided international tax consulting, legal entity structuring, cross-border
reorganization and intangible property transaction services to numerous public and private companies with operations throughout the world.
▪ His practice focuses on optimizing the potential benefits of international structures and business operations, including assessing international tax exposures, recommending efficient strategies, and executing the legal steps required to meet the primary objectives of minimizing costs, lowering tax rates and improving cash flows.
▪ Michael’s proactive approach and unique international tax and legal practice has often been recognized for its consistent abilities in identifying cash saving opportunities, providing strategic planning, advocating defensible positions and advising on alternative approaches to manage international tax, legal and business matters.
▪ Beyond his own expertise on international tax and structuring matters, he manages, supervises and oversees a team of DLA Piper’s top lawyers, economists and tax professionals, in order to consistently deliver on international tax and structuring objectives. This team has the proven capability to address the full range of inter-related tax and legal issues relevant to complex international transactions, by utilizing lawyers with significant experience in specific areas of tax law as well as providing global solutions with coordinated advice across all relevant jurisdictions, including these specific areas:. ▪ Foreign Group Entity structuring services ▪ Legal Agreement Drafting and Reviewing of Intercompany Transactions and Execution ▪ International Transaction Execution, Global Resources and Legal Services ▪ Global Alignment and Integration ▪ Regional principal trading company implementation and supply chain conversion legal services ▪ Tax Advocacy ▪ Structuring for Tax Efficient international Expansion and company Value
Michael W. Hardgrove Partner T: +1 617 406 6039F: +1 617 406 [email protected]
Education Santa Clara University School of Law (1989) J.D.
University of Akron (1982) B.S., Business Administration
Admissions Massachusetts
Recognitions Chambers USA Legal 500
(C) DLA Piper LLP (US). All rights reserved. www.DLAPiper.com
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