WHEN WE THINK ABOUT INNOVATION WHAT IS THE FIRST THING THAT COME TO

OUR MIND ?

Source: http://d-lists.co.uk/2010/02/26/innovative-product-design/

Source: http://www.designswan.com/archives/10-creative-and-innovative-product-design-4.htmlSource: http://www.yankodesign.com/2013/07/03/top-20-best-of-best-red-dot-award-product-design-2013/

Source: http://businesstheory.com/apple-teach-product-development/

MOST INNOVATIVE COMPANIES

http://www.fastcompany.com/most-innovative-companies/2014/netflix

TYPES OF INNOVATION

• Product innovation

• Process innovation

• Position innovation

• Paradigm innovation

• Management innovation

• Revolutionery innovation

• Service innovation

• Disruptive innovation

• Value innovation

• Structural innovation

• Market innovation

• Application innovation

• Product innovation

• Technological innovation

• Brand innovation

• Incremental innovation

• Process innovation

• Red Ocean innovation

• Business model innovation

• Frugal innovation

• Blue ocean innovation

• Radical innovation

• Experience innovation

• Disruptive innovation

• …. etc

WHAT IS INNOVATION ?

Idea vs. change vs. innovation

INNOVATION = SELLING OUR IDEAS !

Source: http://www.innovationresource.com/selling-your-innovation-ideas/

AIM OF INNOVATION

Entrepreneurs will seek to use technological innovation – a new product/service or a new process for making it – to get

STRATEGIC ADVANTAGE

SCHUMPETER

Source:

WHY INNOVATION FAILS ?

www.inc.com

INNOVATION CONSTRAINS

Source: http://news.vanderbilt.edu/2011/11/achieve-innovation-success-by-mastering-your-constraints/

David A.Owens

SO MAYBE WE SHOULD…

www.online.wsj.com

ASK QUESTIONS TO YOURSELF !

• Do I really work on innovation ?• Does my idea have positive impact or negative one?• What type of innovation i really work on ?• What constraints are around my innovation ?• Does my innovation really needs to go outside of the box ?

THANK YOU

BIBLIOGRAPHY & LINKS

• MANAGING INNOVATION – Integrating Technological, Market and Organizational Change - Joe Tidd, John Bessant, Keith Pavitt

• Creative People Must Be Stopped: 6 Ways We Kill Innovation – David A Owens

• http://www.fastcompany.com/most-innovative-companies/2014/netflix

• http://www.forbes.com/innovative-companies/

• http://www.inc.com/paul-schoemaker/brilliant-failures/why-failure-is-the-foundation-of-innovation.html

• http://online.wsj.com/news/articles/SB10001424127887324188604578541843266186054