ING Panel Discussion / GRAPH EXPOChicago, IL – October 6, 2012

Antoinette Franceschini, President & CEOAFL Web Printing - Voorhees, NJ

Printer-Publisher Partnerships

Key to Revenue Expansion & Cost Reduction

Presentation Overview Background on AFL Web Printing Supplier – Customer Cycle Outsourcing

What to expect What to plan for

Continuous Improvement Printer-Publisher Outlook

About AFL Web Printing

Largest independent newspaper printer in the New York / New Jersey / Philadelphia area

AFL Voorhees, NJPhiladelphia / S. Jersey

AFL Secaucus, NJNYC / N. Jersey / LI

Serving as primary and supplementary printer for 200 daily, weekly and specialty newspapers

Reliability and Redundancy Regional Print Centers close to

Philadelphia and New York markets

Voorhees, NJ

Secaucus, NJ

5

Supplier – Customer Cycle

Advertisers

Readers

Publisher

Printer

Vendors

Outsourcing: What to expect All Deadlines: News, Prepress,

Press, Distribution Newsprint Handling & Storage Insert Storage Back-Up Plans

What to plan Critical Contacts Pricing / Invoicing Payment Terms Daily Customer Service

Revenue expectations Introduction to other outsourcing

partners (ad creation, distribution vendors)

Consistent presentations to publisher and sales staff of what’s new and different

Access to new opportunities for additional revenue streams

Continuous Improvement Vendor technical support Continuing education of what’s

new and more efficient Cost containment on all raw

materials Volume commitments

Printer – Publisher Outlook Shrinking Volume Doesn’t Mean

Shrinking Revenue New Opportunities to Optimize

Customer Mix Expanded Ability to Service Ultra

Local Print Vehicles and Niche/Specialty Publications

Conclusion Sound Printer-Publisher

Relationships Require: Technical Expertise Radical Efficiency Commitment to Quality Inspired Customer Service

Partnership Mentality

The End