Information Takeout & Delivery and the iTrain: Different Outreach Methods to Garner More Users
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Transcript of Information Takeout & Delivery and the iTrain: Different Outreach Methods to Garner More Users
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Information Takeout & Delivery and the iTrain: Different Outreach Methods to
Garner More Users
Mark Aaron Polger, City University of New YorkAbdul Pullattayil, Humber River Regional Hospital
February 25, 20102010 Ontario Library Association Superconference
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• Founded in 1997, after the merger of 3 hospitals (Northwestern General, York-Finch, and Humber Memorial)
• Partial teaching hospital with 625 beds and 500 physicians
• 3 sites with 2 Health Sciences Libraries, and 3 Consumer Health Libraries
• 1 manager, 1 professional librarian, and 3 library technicians
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Why is it important?
• We want to promote our services• We want to garner more users• We want to provide the highest quality
information to support patient care• We want to raise the profile of the library
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What is “Information Takeout and Delivery”?
• Marketing and outreach strategy aimed to generate more library users
• A different model of delivering library services to users in their work spaces (offices, clinical floors)
• Pro-active way to raise the library profile• Makes library staff more visible• Pro-active model of delivering services
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Library Instruction• As part of “Information Takeout & Delivery”,
the model of delivery for library instruction changed– Pre-scheduled classes on the Corporate Education
Calendar. – Changed to flexible “on call” one-on-one library
instruction classes in their work spaces• This positive change increased the number of
classes and the number of participants• Challenges for library staff; customization of
each class
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New Leader Orientation• Health Sciences Librarian met with new
leaders (managers, directors, clinical practice leaders) and discussed their information needs how the library can support them.
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Survey
• Short anonymous questionnaire was given in April 2009 to “active library users”
• Active library users – identified users who access the library once per month or more
• Asked 75 “active users”, garnered 50 responses• Asked how “Information Takeout and Delivery
service” impacted their work
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Survey Results
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Survey Results
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Survey Results
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Survey Results
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Survey Results
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Usage Statistics
Fiscal Year Total Number of Information Requests
April 1, 2005- March 31, 2006 1034
April 1, 2006- March 31, 2007 1605
April 1, 2007- March 31, 2008 2035
Fiscal Year Email Phone In person Other
April 1, 2005- March 31, 2006 30% 22% 44% 4%
April 1, 2006- March 31, 2007 32% 22% 40% 4%
April 1, 2007- March 31, 2008 82% 7% 10% 1%
% of users, by communication method
Number of Information Requests, by fiscal year
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Fiscal Year ILL Lending ILL Borrowing
April 1, 2005- March 31, 2006 695 632
April 1, 2006- March 31, 2007 823 641
April 1, 2007- March 31, 2008 806 932
Fiscal Year Number of Participants Number of Classes
April 1, 2005- March 31, 2006 31 11 classes
April 1, 2006- March 31, 2007 100 34 classes
April 1, 2007- March 31, 2008 147 50 classes
Number of participants and classes in Library Instruction
ILL Lending and Borrowing- by fiscal year
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Apr 1, 2005- March 31, 2006 Apr. 1, 2006-
March 31, 2007
Apr 1, 2007-
March 31,2008
Nurse 13.2% 17% 7%
Nurse Educator 10.5% 7% 6%
Physician 43% 42% 49%
Administrative 11.7% 9% 9%
Allied Health 16% 21% 18%
Other 5.6% 4% 11%
Fiscal Year Number of Mediated Literature Searches
April 1, 2005- March 31, 2006 309
April 1, 2006- March 31, 2007 215
April 1, 2007- March 31, 2008 250
Number of Mediated Literature Searches
% of Library Users, by fiscal year
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Organizational Impact
• Library staff provided more pro-active library services
• Impact: more dynamic, more visible, more appreciated, and higher usage.
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What is the ?
• Model of information service delivery and education tool
• A mobile cart equipped with a laptop and wireless internet connection
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Why the ?
• Reduce staff time to be away from their units• Nursing workstations are shared and busy• Supports flexible learning styles• Expands library services to clinical units• iTrain can be used for patient education at
their bedside.
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Benefits
–Convenient, Fast and cost effective–Delivering information at point of care–Promote library resources and services–Lending Service–Marketing tool
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Equipment
• 2 mobile units• Laptop computer and
software• Wireless network• Basket to carry instructional
materials
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Implementation• Team Effort• Literature review• Needs assessment• Project plan• Timelines• Budget• Launch
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Teaching & Assessment • List of courses offered • Lesson plans• Feedback and Course
evaluation forms– Survey monkey printed
forms
• Other materials– Bookmarks– Promotional materials
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Marketing & Communications• Manager-Director meeting• New staff orientation• Mass Emails• Humber Monthly• Promotional Poster,
bookmarks, and business cards
• Screen savers on workstations
• Corporate Education Calendar
• iTrain itself
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Launch and Usage
Launched June 2009
Group SessionHSL 20EDU 8HRC 5Infection Prevention and Control 10General Staff Use 15
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Feedback and Evaluation
• Was iTrain effective ? – 40 % Strongly Agree– 60 % Agree– Neutral– Disagree– Strongly disagree
• I would take another iTrain session– 70 %Strongly Agree– 30 % Agree– Neutral– Disagree
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Shared Booking System
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Lessons Learned• iTrain is a sustainable model and is well
received by its users• This service model helps raise the library’s
profile• This service helps market library services and
resources• Flexible learning and tailored instruction
hospital-wide
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Conclusions
• Libraries should always be experimenting with developing new service models
• Hospital libraries should support flexible learning within the greater organization
• Hospital libraries should collaborate with other units within the hospital to raise its profile