Influencer Marketing...of people say they’ve purchased an item online after seeing it used by an...
Transcript of Influencer Marketing...of people say they’ve purchased an item online after seeing it used by an...
of people say they’ve
purchased an item online after
seeing it used by an influencer
-Twitter, Annalect-
5000%The number of online
searches for “influencer
marketing” is growing on
a month rate
- Google Trends -
45%year on year growth in
the influencer
marketing
- eMarketer -
20%
73%of marketers say that
they have allocated
budget for influencer
marketing
- Forrester -
Benefits
ADVERTISEMENT IN
TARGETED AUDIENCES
CREATIVE CONTENT
BRAND AWARENESS
ADVERTISEMENT BY
OPINION - LEADERS
SEO
ROI ANALYTICS
IDENTIFY THE RIGHT INFLUENCERS
2
Relevant hashtags
Groups & Communities
Top locations
Influencer marketing
tools
#
Micro-influencers
10k-100k followers
Targeted audience
Higher engagement
Cost-effective
Boosts conversions
Establish Trust
People do not buy goods and services, they buy
relations, stories and magic
Seth Godin
by Susurrus
Influencer Marketing