Indonesia market overview 2015
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Transcript of Indonesia market overview 2015
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INDONESIA MARKET AND OVERVIEW
Prepare : Kelvin
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What does make Indonesia Special
Prepare : Kelvin
Volcano Bali Muslim
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INDONESIA MARKET AND OVERVIEW
ACTUALLY, HERE ARE THE TRUTH OF INDONESIA
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TELECOMUNICATION
There are around 10 Telcos in Indonesia, with the penetration rate is more than 100%. The grow rate of
this industry in the years of 2000s is more than 40%/year, and reduced to around 18%/year from 2010s
The number of users of each Telcos is described in the table below:
No Operator Technology Users
1 Telkomsel GSM, GPRS, EDGE, UMTS, HSPA 140,000,000
2 Indosat CDMA2000 1x, EV-DO Rev 0, GSM, GPRS, EDGE, UMTS, HSPA 72,000,000
3 XL GSM, GPRS, EDGE, UMTS, HSDPA 47,000,000
4 Telkom CDMA2000 1x, EV-DO 26,000,000
5 Axis 1800 MHz GSM, GPRS, EDGE, UMTS 16,000,000
6 Bakrie Telecom CDMA2000 1x, EV-DO Rev A 15,000,000
7 Others 10,000,000
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TELECOMUNICATION
Market Share:
41.0%
19.4%
17.5%
6.7%
6.0% 5.6% 3.7%
Telkomsel
Indosat
XL
Telkom
Axis
Bakrie Telecom
Others
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TELECOMUNICATION OPERATOR END OF 2014
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Mobile OS market share
Back to the years of 2000s, mobile phone market in Indonesia is dominated by Blackberry. According to some analyst, it has an estimated 7Mil + BB subscribers. However, it seems that the BlackBerry operating system now must give up its throne to its rival, Android. According to a research from International Data Corporation (IDC), the BlackBerry operating system that has dominated the market share for mobile devices in Indonesia will be taken over by Android with 56% users in the second quarter of 2012, and reached 53% by the end of 2013.From Quarter II-2015, Android already get 72% market share.
From 2012 - 2013 From 2015
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Mobile Provider in
- Top of Mobile Handset: Samsung still is No1 in Indonesia market which very high quantity of Sale
- Local Brand are very aggressive in Marketing.Evercoss and Advan was the spansor of the most watched TV programe:X-factor and
Indonesia Idol,
- Maxtron,Cyrus,S-nexian,Tipphone,Polytron can see many billboards in street
- These local phone corporation with Telko to do data plan bundling
- Evercoss ship 16M phone/annualy and has 40 Model in market
- Smartfren can only be used for Smartfren Network,thus it sale helps with Smartfren’s users
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Specfication of Android Device in Indonesia
In Indonesia, Most of people still have very limited budget for buying a Handphone, So that the average Specification Average Price for Android Device in Indonesia is $ 50 until $ 100
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Android Version
The Most of Android version in Indonesia
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3G And Wifi user Behavior
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User Using Mobile for What
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INDONESIA GAMING MARKET OVERVIEW
Source:Newzoo
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INDONESIA Game Market Overview
What kind of game is Famous in Indonesia
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INDONESIA Game Market Overview
What kind of mobile game is Famous in Indonesia
Mobile Game Market
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MOG 2015
Mobile Game Market
Top Revenue Game online in Indonesia
Portal from Ren Ren(China)
Audition Mobile Brave Frontier
Baidu Appstore(Mobo Market)
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MOG 2015
Mobile Game Market
-Top Revenue Card Game online in Indonesia
Boyaa Pocker
Indo Play Zynga Pocker
Pocker Pro(Coalaa)
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