INDIVIDUAL AGENCY AS EXPLANATION OF ALLIANCE …three theoretical frames provided a more complete...
Transcript of INDIVIDUAL AGENCY AS EXPLANATION OF ALLIANCE …three theoretical frames provided a more complete...
INDIVIDUAL AGENCY AS EXPLANATION OF
ALLIANCE DEVELOPMENT AND CHANGE: A
CASE STUDY
A thesis submitted in fulfilment of the requirements for the award of the degree
Doctor of Philosophy
from
Queensland University of Technology Faculty of Business
School of Management
by
Katherine Anne Joyner
Bachelor of Music (Queensland Conservatorium of Music)
MBA (Queensland University of Technology)
2011
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ABSTRACT
Alliances, with other inter-organisational forms, have become a strategy of
choice and necessity for both the private and public sectors. From initial
formation, alliances develop and change in different ways, with research
suggesting that many alliances will be terminated without their potential value
being realised. Alliance process theorists address this phenomenon, seeking
explanations as to why alliances unfold the way they do. However, these
explanations have generally focussed on economic and structural determinants:
empirically, little is known about how and why the agency of alliance actors
shapes the alliance path. Theorists have suggested that current alliance process
theory has provided valuable, but partial accounts of alliance development,
which could be usefully extended by considering social and individual factors.
The purpose of this research therefore was to extend alliance process theory by
exploring individual agency as an explanation of alliance events and in doing so,
reveal the potential of a multi-frame approach for understanding alliance process.
Through an historical study of a single, rich case of alliance process, this thesis
provided three explanations for the sequence of alliance events, each informed by
a different theoretical perspective. The explanatory contribution of the Individual
Agency (IA) perspective was distilled through juxtaposition with the
perspectives of Environmental Determinism (ED) and Indeterminacy/Chance
(I/C).
The research produced a number of findings. First, it provided empirical support
for the tentative proposition that the choices and practices of alliance actors are
partially explanatory of alliance change and that these practices are particular to
the alliance context. Secondly, the study found that examining the case through
three theoretical frames provided a more complete explanation. Two
propositions were put forward as to how individual agency can be theorised
within this three-perspective framework. Finally, the case explained which
alliance actors were required to shape alliance decision making in this case and
why.
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ACKNOWLEDGEMENTS
Undertaking a PhD in part-time mode requires the patience and faith of academic
supervisors. I am particularly fortunate to have enjoyed stability in my
supervision arrangements over the period of my candidature and thank Dr
Kavoos Mohannak for his steady and professional guidance as Principal
Supervisor. I would also like to thank my Associate Supervisor, Professor Boris
Kabanoff, for the time taken to read drafts, provide scholarly comments and for
the thought provoking dialogue around the many theories that inform this
research. I would also like to acknowledge the assistance of Professor Robert
Waldersee, as Associate Supervisor, who assisted the development of the study
up to the time of confirmation.
I am indebted to the case study organisations and all respondents who gave
generously of their time and professionalism in the interests of scholarship and
the public record. I am particularly grateful to David Cant, whose interest,
enthusiasm and practical assistance over the long life of the project buoyed my
spirit.
My friends and colleagues have been kind and generous in their encouragement.
I particularly thank my dear friends Professor Stephen Teo and Dr Judith
Matthews for maintaining my mental health.
Finally, to my husband, John Sears, thank you for the patience and tolerance
required to see me through to the end of this journey.
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STATEMENT OF ORIGINAL AUTHORSHIP
The work contained within this thesis has not been previously submitted for a
degree or diploma at any other higher education institution. To the best of my
knowledge and belief this thesis does not contain material previously published
or written by another person, except where due reference is made.
Signature Date
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CONTENTS
INTRODUCTION................................................................................................8
CHAPTER ONE: Explaining Alliance Change and Development - A
Literature Review and Research Agenda ........................................................15 STRATEGY AND ORGANISATION LITERATURE: THEORIES OF HYBRIDS AND ALLIANCES .............................................................................................................19 INTER-ORGANISATIONAL THEORY IN THE PUBLIC MANAGEMENT LITERATURE.....................................................................................................................24 EXPLAINING ALLIANCE CHANGE AND DEVELOPMENT ......................................28 ADVANCING THE ALLIANCE PROCESS LITERATURE: TOWARD A MORE SOCIAL AND INDIVIDUAL PERSPECTIVE..................................................................35 THE INDIVIDUAL ACTOR IN THE ALLIANCE LITERATURE..................................38 EXTENDING EXPLANATIONS FOR ALLIANCE DEVELOPMENT AND CHANGE: INDIVIDUAL AGENCY PERSPECTIVE ......................................................49 RESEARCH FOCUS AND QUESTIONS..........................................................................54 CONCLUSION ...................................................................................................................55
CHAPTER TWO: Theoretical Framework: Environmental Determinism,
Individual Agency, Indeterminacy/Chance .....................................................56 ENVIRONMENTAL DETERMINISM PERSPECTIVE...................................................60 INDIVIDUAL AGENCY PERSPECTIVE.........................................................................72 INDETERMINACY/CHANCE PERSPECTIVE................................................................88 CONCLUSION ...................................................................................................................94
CHAPTER THREE: Research Methodology..................................................95 EPISTEMOLOGICAL ORIENTATION: CRITICAL REALISM .....................................96 RESEARCH STRATEGY...................................................................................................99 RESEARCH DESIGN AND PROCEDURES ..................................................................106 ANALYSIS .......................................................................................................................119 Evaluation of Research Strategy and Design.....................................................................126 SUMMARY.......................................................................................................................128 HOUSCO BACKGROUND AND CONTEXT ................................................................129 TOWARD THE HOUSCO CASE STUDIES FINDINGS ...............................................135
CHAPTER FOUR: Study One — Environmental Determinism Frame ....136 PHASE ONE: FALTERING COLLABORATIVE BEGINNINGS .................................139 PHASE TWO: FROM FALTERING BEGINNINGS TO FIRMER FOOTINGS............152 PHASE THREE: FROM FOOTINGS TO FRAME AND FITOUT - HOUSCO INCORPORATED AND FUNDED..................................................................................166 CROSS-PHASE SUMMARY: HOUSCO RESULTING FROM STRATEGIC CO-EVOLUTIONARY AND TELEOLOGICAL MECHANISMS .......................................176
CHAPTER FIVE: Study Two — Individual Agency Frame.......................182 PHASE ONE: FALTERING COLLABORATIVE BEGINNINGS .................................185 PHASE TWO: FROM FALTERING BEGINNINGS TO FIRMER FOOTINGS............198
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PHASE THREE: FROM FOOTINGS TO FRAME AND FITOUT: HOUSCO INCORPORATED AND FUNDED..................................................................................210 CROSS-PHASE SUMMARY: HOUSCO RESULTING FROM CUMULATIVE, COLLECTIVE AND COMPLEMENTARY AGENCY ..................................................222 CONCLUSION .................................................................................................................233
CHAPTER SIX: Study Three — Indeterminacy/Chance Frame................234 PHASE ONE .....................................................................................................................240 PHASE TWO ....................................................................................................................254 PHASE THREE.................................................................................................................266 CROSS-PHASE SUMMARY: CONFLUENCES AND RANDOM WALKS.................275 CONCLUSION .................................................................................................................284
CHAPTER SEVEN: Cross-Frame Comparison and Multi-Frame Synthesis
............................................................................................................................285 CROSS-FRAME COMPARISON ....................................................................................286 CROSS-FRAME CRITIQUE............................................................................................294 MULTI-FRAME SYNTHESIS .........................................................................................310 SUMMARY OF RESEARCH QUESTIONS AND FINDINGS ......................................324
CHAPTER EIGHT: Conclusions and Implications .....................................326 LIMITATIONS OF THIS STUDY ...................................................................................327 STRATEGIC CHOICE, AGENCY AND ALLIANCE PROCESS..................................328 INDIVIDUAL AGENCY AS PARTIAL EXPLANATION: MULTIPLE PERSPECTIVES REQUIRED TO EXPLAIN ALLIANCE PROCESS ..........................330 CONCERTED AND COMPLEMENTARY AGENCY REQUIRED TO SHAPE DECISION CHOICES ......................................................................................................333 DISTINCTIVE SKILLS AND PRACTICES OF ALLIANCE AGENCY .......................336 CONTRIBUTION TO KNOWLEDGE ............................................................................338 IMPLICATIONS FOR FUTURE RESEARCH................................................................341
REFERENCES.................................................................................................343
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Tables and Figures
TABLES
Table 1: Summary of Ideal-Type Theories of Social Change (Van de Ven & Poole, 1995: 514) 29 Table 2: Ideal-Type Theories of Alliance Process (adapted from de Rond and Bouchikhi, 2004: 60) 30 Table 3: Conceptual Framework 59 Table 4: Five Organising Concepts drawn from Alliance Process Theory 64 Table 5. Adapted from Denis et al, (2007) Strategising in pluralistic contexts: Re-thinking theoretical frames 80 Table 6: Key Interview Informants by Organisational Location 113 Table 7: Case Study Tactics and Responses 127 Table 8: Summary of Methodological Choices 128 Table 9: The Environmental Determinism Explanation for HOUSCO 181 Table 10: HOUSCO Key Actors 184 Table 11: The Individual Agency Explanation for HOUSCO 223 Table 12: Indeterminacy/Chance Explanation for HOUSCO 239 Table 13: Comparing the Three Frames as Explanations of HOUSCO 287 Table 14: Explanatory Contribution of Individual Agency Frame 308
FIGURES
Figure 1: Positioning the Study in the Literature 18 Figure 2 Coding Frames 121
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INTRODUCTION
The joint venture company HOUSCO was incorporated in July 2002 as the
culmination of a development process which had its early beginnings in 1991. It
was established as an independent, not-for-profit organisation, delivering
affordable rental accommodation (ARA) in inner and middle city locations.
HOUSCO was jointly developed and funded as a joint venture between two local
and state government organisations, with these two entities remaining the
ordinary shareholders of the company. There are also 15 organisations as
community shareholders, a seven-member Board of Directors comprising
members from the private, public and community sectors, and a staff of eight.
HOUSCO now has affordable housing developments in more than a dozen
suburbs across the city. From initial local and state contributions in 2002,
HOUSCO has grown to achieve a $134 million property portfolio. On
completion of current projects under development, HOUSCO will have 1160
units of affordable housing under management, with a business model that
increasingly relies on commercial revenue.
Growth of Inter-Organisational Forms
HOUSCO illustrates a trend toward inter-organisational responses which
gathered pace in the 1990s. Powerful drivers are compelling organisations to join
forces with others in a wide range of cooperative forms. Globalisation, or the
intensification of economic, political, social and cultural relations across borders
(e.g. Holm & Sorensen, 1995), has had significant consequences for firms. While
opening many opportunities, economically this phenomenon has intensified
competitive pressures, forcing companies to fill capability gaps and increase their
global reach swiftly. Alliances, being voluntary arrangements between
organisations involving exchange, sharing or co-development of products,
technologies or services, (Gulati, 1998) are often considered to provide the best
opportunity for rapid competitive positioning (Doz & Hamel, 1998).
Additionally, the opportunities of the information age, including value creation
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from new products and new strategies of service delivery, frequently call for
skills and capital that lie outside the boundaries of any one organisation. Both
the public and the private sectors look to focus on core capability and look
externally for expert skills (e.g. Faulkner & de Rond, 2000).
The public sector is also increasingly looking to form alliances with other
organisations in the private and non-profit sectors, and with other institutions of
government, in order to achieve outcomes that cannot be achieved by acting
alone (e.g. Huxham, 2000a). The complex nature of the social, economic and
environmental issues which face governments, as well as the costs of delivery,
mean that effective strategies and solutions cannot be generated or implemented
by one organisation. While in the twentieth century government services were
delivered through hierarchical organisational models, today governments rely on
a vast network of partners - a trend which shows no sign of reversing (Goldsmith
& Eggers, 2004).
Alliance Dynamics and Change
The alliance process between local and state government organisations which
culminated in the joint venture company HOUSCO stretched over more than a
decade. From tentative early beginnings the process moved through periods of
inertia, uncertainty and conflict, before finally achieving momentum with the
joint approval of a business model. In reaching this milestone, HOUSCO was
more the exception than the rule in alliance life. While alliances have
proliferated, research indicates that many will be terminated without their
potential value being realised, (e.g. Park & Ungson, 2001) or succumb to
collaborative inertia (Huxham & Vangan, 2004). Alliances are dynamic and
socially complex forms which are characterised by disorder and instability
(Gulati, 1998). Yet, in the face of this complexity, some alliances — of which
HOUSCO is an example — adapt and are deemed successful. Others appear to
'die by accident' (Doz and Hamel, 1998) defying rational explanation. This
phenomenon is of both practical and theoretical interest. Practically, the
premature derailment of a potential alliance represents a significant cost to
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participating organisations of time and resources invested, and a lost opportunity
to realise stakeholder value or deliver a potential public benefit. Theoretically,
researchers are interested in explaining this variance in the alliance change and
development path.
From this research we know that explanations are divided among those who see
pattern and predictability and those who argue for the non-predictability of
alliance change and development. What is common to these studies, however, is
a bias towards viewing alliances as economic or strategic forms, with unitary,
rational organisational actors, overlooking their social and heterogeneous
characteristics. Remaining predominantly within this one research paradigm has
lead to explanations which are valuable, but partial. Theorists have recognised
this bias in the literature and are calling for a better understanding of agency in
order to build more complete explanations of how and why alliances develop and
change (Faulkner & de Rond, 2000; Gulati & Zajac, 2000; Hardy & Phillips,
1998). For example, De Rond and Bouchikhi (2004: 59) tentatively propose that
the mindsets, dynamics and interests of individual alliance actors are likely to
shape the alliance path as much as rational organisational goals.
The purpose of this study therefore was to explore individual agency, being the
choices, motivations, practices and attributes of individual alliance actors, as an
explanation of alliance development and change. The study employs the
Alternate Templates Strategy for theorising from process data (Langley, 1999) to
distil the explanatory contribution of individual agency in the HOUSCO case. In
doing so, the study aimed to extend alliance process theory by providing an
individual-level account of the factors which shaped the path of this alliance and
by demonstrating the explanatory strength of a multi-frame approach for
understanding alliance development and change.
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Thesis Plan
Chapter One critically reviews the literature which explains why alliances
develop and change in different ways. The chapter makes the case that current
theory can be extended by considering individual agency factors in dialogue with
more established structural and economic theories of alliance process. The
chapter also argues that the literature which describes the practices of alliance
leaders can inform the development of the Individual Agency (IA) perspective.
This provides the theoretical context and justification for the research questions
which follow at the end of the chapter. These questions seek to uncover the
relative explanatory strengths and limitations of an IA perspective in
understanding the HOUSCO case. The final research question asks how IA can
be theorised within the three-perspective framework applied in this case.
Chapter Two develops the conceptual and analytical framework which was
applied to the research questions. The chapter outlines the provenance and
underpinning assumptions, theoretical resources and organising concepts of each
of the three research frames. These frames are Environmental Determinism, IA
and I/C.
Chapter Three shifts from theory to methodology. The chapter outlines and
justifies the design choices made to address the research questions. In overview, I
chose to conduct a qualitative analysis of HOUSCO as a single explanatory case
study (Yin, 1994), using data from multiple sources, analysed through the
Alternate Templates Strategy for theorising from process data (Langley, 1999).
The chapter also places the HOUSCO case in its context and justifies the choice
of this particular case.
Chapters Four, Five and Six each provide an empirical study analysed through
one of the three theoretical frames. Chapter Four explains the sequence of events
in the HOUSCO case through the lens of the Environmental Determinism frame,
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the assumptions of which have been most frequently applied to studies of
alliance process. The study finds that HOUSCO was a strategic response by each
partner organisation to changes in their environment and that HOUSCO
developed as each organisation learned more of how the proposed HOUSCO
model would meet organisational purposes of efficiency, equity and fair dealing.
Chapter Five applies the frame of IA, which has been little explored as an
explanation of alliance development and change. This study finds that the
choices of key decision makers were also explanatory of development and
change through the three phases of the HOUSCO process. Further, the study
finds that the concerted and complementary agency of all HOUSCO actors from
both organisations, and at multiple levels, was explanatory of the choices made
by decision makers. Chapter Six applies the frame of I/C, which has also been
little explored as an explanation of alliance change and development. The study
finds that the HOUSCO process of development and change could be seen as
more a stochastic or random walk, rather than a linear progression, with the path
having the potential to take a different turn at each phase. HOUSCO finally
emerged from a ‘confluence of confluences’ which provided a brief window of
opportunity for HOUSCO to be funded and incorporated.
The analysis provided in Chapter Seven addresses each of the three research
questions. A cross-frame comparison demonstrates that each frame approaches
explanation from a different paradigmatic vantage point and is anchored in
different paradigmatic assumptions. However, each is found to have a particular
utility as an aid to explanation in this case and that explanation would be
diminished by the removal of any of the three. This comparative analysis finds
that IA, being the choices, motivations, practices and attributes of the individual
HOUSCO actors, provided much of the ‘who, why and how’ of the HOUSCO
process as a contested process of organisational and institutional transformation.
As such, this comparative analysis addressed the first two research questions
which ask for the distinctive explanatory contribution of each frame.
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A second, more synthetic, analysis is also provided in Chapter Seven. This
analysis addresses the final research question which asks how IA can be
theorised within the three-perspective framework to explain this case. Two
propositions are put forward. Firstly, that a multi-paradigmatic approach could be
taken (Gioia & Pitre, 1990), suggesting that IA contributes to a more
comprehensive explanation of HOUSCO events as one of three separate
paradigmatic worldviews. Alternatively, an integrative approach could be taken,
suggesting that IA is one of three inextricably interwoven causal strands (from
De Rond & Thietart, 2007). Each of the two approaches is found to be equally
useful in theorising the contribution of IA within a multi-perspective framework
in the HOUSCO case, and also of building theory in alliance process.
In the final chapter, conclusions are drawn as to IA as an explanation for the
sequence of events in the HOUSCO case. In summary, the choices made by
HOUSCO actors were partially explanatory of change and development in the
HOUSCO case but this perspective was not sufficient to explain the HOUSCO
process. A more comprehensive explanation relies on applying each of the three
frames in parallel or as an integrated framework. The concerted and
complementary agency of all HOUSCO actors from both organisations and at
multiple levels was explanatory of the choices made by decision makers and the
nature of agency in the HOUSCO case, as a hybrid or alliance form, has
distinguishing characteristics. The chapter goes on to provide implications for
alliance process theory, the alliance leadership literature and for alliance
practitioners.
The chapter concludes by addressing the original contribution to knowledge of
this research and implications for future research. In summary, the research
provides three contributions to knowledge. Firstly, the research extends alliance
process theory by providing a more individual-level account of the factors which
shape the path of an alliance — a contribution which has been called for in the
alliance process literature. Secondly, that the research also extends alliance
process theory by demonstrating the contingent nature of alliance events, or the
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workings of ‘timing and luck’ (Eisenhardt & Zbaracki, 1992). This sensitises the
claims to causality that might be made for economic, structural or individual
factors. Finally the research contributes to knowledge by demonstrating the
explanatory strength of a multi-frame approach for understanding and explaining
alliance outcomes and of the frames of Environmental Determinism, IA and I/C
in particular.
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CHAPTER ONE: Explaining Alliance Change and
Development - A Literature Review and Research
Agenda
… strategic alliances do not involve multiple abstract entities. If organizational
sociology has taught us anything, surely it must be that organizations are socially
complex organisms, comprising concrete individuals and groups whose mindsets,
dynamics, and interests are likely to shape an alliance at least as much as explicit
organizational goals and strategies (De Rond & Bouchikhi, 2004: 59).
The Introduction to this thesis identified that alliances, with other inter-
organisational forms, have become a strategy of choice and necessity for both the
private and public sectors. Converging economic, social and environmental
forces have compelled organisations to join with others in a variety of
cooperative forms. Having described the growing phenomenon of alliances, the
Introduction identified that alliances develop in different ways. Some alliances
adapt and are deemed successful, despite the inherent tensions and complexities
of the form. Others dissolve, often without their potential value being realised.
Alliance process theorists are divided in their explanations for this phenomenon.
Some see pattern and predictability in the path of an alliance, where others argue
for the non-predictability of alliance change and development.
What is common to these studies, however, is a bias towards viewing alliances as
economic or strategic forms, with unitary, rational goals, at the cost of
overlooking their social and heterogeneous characteristics. There have been calls
within the field to socialise and humanise our explanations for alliance process
(Faulkner & de Rond, 2000; Gulati & Zajac, 2000; Hardy & Phillips, 1998), and
to foreground the potential of individual actors to shape their path. As De Rond
(2003: 174) suggests “Our understanding of alliance life … may be improved by
examining their diversity and the role of human agency in authoring their various
plots.”
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Research Focus and Key Question
This thesis argues that through employing an IA perspective, either alongside or
integrated with current structural and economic explanations, we expand our
current understanding as to why alliances unfold the way they do. The thesis
seeks to demonstrate that individual agency, being the choices, motivations,
practices and attributes of individual alliance actors, was a generative mechanism
of change in the HOUSCO case.
Thus, the key research question this research seeks to address is:
� If alliances are socially complex, hybrid forms, what case can be made
for individual agency as an explanation of alliance change and
development in this case? What additional dimensions are illuminated by
the individual agency perspective which have otherwise been overlooked
in the alliance process literature?
In demonstrating the explanatory contribution of individual agency, we mitigate
the risk inherent in continuing to build theory within a single paradigm: that is,
that our discipline continues to produce incomplete views of organisational
phenomena (Gioia & Pitre, 1990).
Building the Individual Agency Perspective
The issue for an alliance process analyst wishing to employ this social and
individual perspective is then to choose the appropriate theoretical tools. When
looking to the alliance literature for accounts of the role of individuals in alliance
outcomes, we find studies which contribute to knowledge by describing and
predicting those leadership traits and skills which are associated with a
successful alliance. This literature usefully begins the process of building a more
socialised and heterogeneous account of alliance development and change.
However, while these traits and practices can inform the building of constructs
around the actions of alliance leaders, more is required to theorise the role of
human agency in shaping the alliance path. We need to be able to explain how
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and why the actions of individuals shape the alliance path, who is doing the
shaping and why they choose these actions at this time. The building blocks
necessary for such explanations exist in organisational theory, particularly in
theories of agency and change. These theories would explain the sequence of
events in an alliance process as the skilled accomplishments of alliance actors.
However, these theories need to be sensitive to the particular organisational
context of the alliance. We need to be able to identify those distinguishing
practices of alliance actors that transform not just a single organisation but two or
more. Thus the alliance leadership literature can be ‘fused’ with theories of social
practice to build theoretical tools particular to the alliance form.
The purpose of this chapter therefore is twofold. Firstly the chapter will make the
case that explanations of alliance process would be usefully enriched and
extended by enabling theories of IA to be considered alongside, and in dialogue
with, more established structural and economic theories of alliance process.
Secondly, the chapter demonstrates that, while the existing alliance leadership
literature provides useful material from which to build an IA frame, theorising
the role of individual actors in alliance change requires merging this literature
with the organisational studies literature.
The chapter begins by establishing the study within the broader strategy and
public management literature. I then critically review current explanations for
alliance development and change, establishing the case for extension to include
more social and individual factors. I then order and advance the alliance
leadership literature, the core of which is a body of studies that examine the
characteristics of leadership for alliance success. I find that while the literature is
underpinned by assumptions that IA matters in the calculus of alliance outcomes,
these studies have not enabled an assessment of the explanatory potential of IA.
I argue that an IA perspective in an alliance context can be explored by
combining the knowledge gained from the alliance leadership literature with the
theoretical tools of organisational and institutional studies. I conclude by
establishing a research agenda for extending alliance process theory by
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considering social and individual factors. I put forward a range of ontological,
epistemological and methodological considerations required to advance this
research agenda and the research questions which follow for this study. Figure 1
graphically depicts the structure of this chapter.
Figure 1: Positioning the Study in the Literature
Strategy & Organisation - Alliances
Public Management – Inter-Organisational Relationships
Leadership Dynamics, Change & Development Agency & Change
Extending Explanations for Alliance
Development and Change:
Individual Agency Perspective
Organisation Studies
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STRATEGY AND ORGANISATION LITERATURE: THEORIES OF
HYBRIDS AND ALLIANCES
There are many forms of cooperation among organisations (see Grandori &
Soda, 1995 for overview); however the term ‘alliance’ has been most frequently
adopted to denote inter-organisational forms of working. Faulkner & de Rond
(2000: 3) observe that while the term “may at some point have referred strictly to
a particular type of relationship, it now serves as an 'umbrella' label for a host of
cooperative relationships.” The definition which guides this research comes from
Gulati (1998: 293), being “voluntary arrangements between firms involving
exchange, sharing, or co-development of products, technologies or service.”
The study of the alliances has gained the interest of strategy and organisation
scholars since the 1990s, paralleling the growth in alliance practice in both the
public and private sector. Auster (1994) and Faulkner and De Rond (2000) have
provided comprehensive and critical reviews of this literature, the characteristic
feature of which is the wide range of disciplines and theoretical perspectives
represented as potential explanations for a variety of alliance phenomena,
although dominated by economic perspectives, such as market power theory, the
resource-based view, agency theory and transaction cost theory (Faulkner and de
Rond, 2000).
From this literature we have gained an understanding of the properties and
characteristics of an alliance as a hybrid organisational form (neither market nor
hierarchy), and also explanations and prescriptions for formation, governance,
change and performance outcomes, among a wide range of alliance phenomena.
I will briefly overview the current state of knowledge in these areas, prior to
identifying in more depth the current explanations regarding alliance change.
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Alliances as Hybrid Organisational Forms
It is useful to identify the theoretical provenance of alliance studies in the
literature on hybrid organisational forms. Explanations for the formation of
alliances, for the governance mechanisms employed and for their distinctive
dynamics can be seen to be underpinned by theories of hybrids.
Williamson specifically identified hybrid forms of organising — as distinct from
hierarchies or market forms of production — in his 1991 seminal paper
(“Comparative economic organization: the analysis of discrete structural
alternatives”), viewing these as ‘transactions of the middle kind’, being neither
market nor hierarchical forms of organising economic transactions between
firms. Studies into the phenomenon have grown since Williamson’s 1991
contribution, crossing over from economics to organisation studies journals,
although dominated by the transaction cost economics perspective (Menard,
2004). Oliver and Ebers (1998: 550) note that the concept has produced some
ambiguity in the literature. Similarly Menard (2004: 347) observes that the
vocabulary contained in this literature includes clusters, networks, symbiotic
arrangements, supply-chain systems and administered channels among others.
However, others view this ambiguity as a necessary early stage of theory
development in hybrid forms and that this proliferation of interest in hybrid
theory reflects the increasingly complex realities of how economic activity is
being organised (Makadok & Coff, 2009).
Although the literature is diverse, scholars have contributed to knowledge by
noting how hybrids can be distinguished from market or hierarchical forms, why
firms choose hybrid forms, their defining characteristics and what governance
mechanisms apply to make them workable. Makadok and Coff (2009) draw
from a number of theorists (e.g. Bradach & Eccles, 1989; Holmstrom &
Milgrom, 1994; Williamson, 1991) to distinguish markets from hierarchies on
the dimensions of authority, ownership and incentives. They propose that there
exists a taxonomy of hybrid forms which permutate these three elements.
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Intermediate forms, they argue, exist between market and hierarchy on all three
of these dimensions, while true hybrids can be defined as being market-like on
some dimensions while simultaneously hierarchy-like on others. Among this
taxonomy include arrangements such as franchising, consortia arrangements and
autonomous profit centres within hierarchical firms.
Theorists observe a number of forces which propel firms toward hybrid forms.
Williamson (1991) observes adaptation, or the need to efficiently adjust
production as a result of changes in conditions, as a central economic problem
driving a shift to hybrids from market forms. Powell (1988) equally claims
simultaneous pressures toward efficiency and flexibility are leading firms to
experiment with hybrids. Borys and Jemison (1989) theorise that hybrids are
being adopted to avoid disadvantages of hierarchies, such as resource scarcity,
lack of facilities for economies of scale and inability to spread risk. Menard
(2004) also identifies the limitations of hierarchies as a factor, but also identifies
that markets have the limitation of perceived inability to adequately bundle the
relevant resources and capabilities.
Hybrid forms have been observed to exhibit some regularities or common
characteristics, despite representing a large and heterogeneous set of
arrangements. Most prominent among these is a tendency towards instability.
Williamson (1985: 83), in a publication pre-dating his seminal 1991 paper,
reflected on his view that hybrid forms were difficult to organise and ‘hence
unstable’ but acknowledged their prevalence. This instability has been explained
as resulting from the ‘distinctive duality’ (Borys and Jemison, 1989: 235) of
hybrids. A hybrid is simultaneously a single organisational arrangement (and
therefore possessing an incentive to cooperate) and a product of sovereign
organisations (with an incentive to compete). This is seen as a fundamental
source of tension, producing highly discrepant incentives. For example, Menard
(2004) notes that the ability of partners within a hybrid form to make
autonomous decisions as a last resort leads to a dynamic which can derail the
cooperation required for a hybrid to function effectively.
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Accepting this characteristic tension in hybrid forms, theorists propose
governance mechanisms which can reconcile and mitigate the risks of
opportunism. Both Williamson (1991) and Menard (2004) note the role of
reputational effects in stabilising the inherent risks of hybrids. Opportunistic
behaviour creates a reputation for a firm which is quickly communicated around
the network. Menard (2004) notes that reputation effects are the least formal of
the governance mechanisms applied to regulate hybrids. More formal are
negotiating devices to ensure sufficient incentives are maintained for each party.
More formal again is the creation of an authority, sitting outside the hybrid to
rule on conflicts as they arise.
As previously observed, the economic analysis of hybrids, which views the form
as a structure to organise transactions between rational organisational actors,
underpinned the development of alliance theory in the strategy literature. This is
outlined in the next section.
The Strategy Literature: Change and Development as One of Five Key
Research Issues in the Study of Alliances
Gulati (1998: 293) identified the five key issues for the study of alliances as: (1)
the formation of alliances, (2) the choice of governance structure, (3) the
dynamic evolution (or change and development) of alliances, (4) the
performance of alliances, and (5) the performance consequences for firms
entering alliances. Of these, the most attention has been paid to formation,
governance and performance, with the most popular theoretical perspectives
being transaction cost, resource-based view and resource-dependency (Oliver &
Ebers, 1998). Empirical studies of the evolution of alliances, or how alliances
change and develop, are limited relative to the other four areas of inquiry (Reuer,
Zollo, & Singh, 2002). Doz (1996: 55) argues that “the growing literature on the
strategic alliance phenomenon suffers from imbalance” with relatively little
emphasis on change and development.
23
Explanations as to why firms enter into alliances focus on both internal and
external factors (Faulkner and de Rond, 2000). Among a wide range of firm and
industry level factors proffered, theorists suggest that firms need to acquire
specific assets or capabilities or reduce costs (e.g. Contractor & Lorange, 1988;
Harrigan and Newman, 1990; Stuckey, 1983). Externally, globalisation and the
increased pace of technological change require firms to seek resources and
capabilities, and to buffer uncertainty (e.g. Kogut, 1988). A more complete
review of factors which lead firms to form alliances is provided by Harrigan and
Newman (1990).
The literature on governance issues describes and explains the choices made by
partners in structuring their alliance. A strand of this literature extends the work
of Williamson (1985, 1991) and others by describing the extent to which an
alliance demonstrates hierarchical or market characteristics (e.g. Teece, 1992).
We know from this literature, based in transaction cost theory, that the
coordination and control mechanisms built into alliances are a response to the
level of appropriation risk and other behavioural uncertainties envisaged at the
formation of an alliance (e.g. Casciaro, 2003; Oxley, 1997; Pisano, Russo &
Teece, 1988).
Alliance performance and the performance outcomes for firms participating in
alliances is less studied than formation and governance concerns (Gulati, 1998).
Much of the performance literature examines the high failure rate of alliances,
prescribing management formulas for success (e.g. Kanter, 1994), as well as
predicting alliance outcomes from initial conditions (e.g. Harrigan, 1986). Gulati
(1998) observes the problem in the strategy and organisation literature of
defining alliance success and failure, and that termination does not always serve
as a useful proxy. However, from this literature we know the range of factors
which can contribute to explanations of alliance outcomes, including industry
and competition factors (e.g. Dussauge & Garrette, 1995) as well as more
endogenous factors such as partner characteristics and the nature of the venture
(e.g. Kogut, 1989). The literature which examines whether participation in
24
alliances impacts firm performance similarly suggests a range of possible
indicators of benefits received, such as stock market reactions (e.g. Anand &
Khanna, 1997) and contingency factors such as social networks and previous
alliance experience (Ahuja, 1996; Berg, Duncan & Friedman, 1982).
Similar to hybrid organisational theory, we can see that alliance theory within the
strategy literature holds similar ontological assumptions of alliances as economic
entities. The literature is informed strongly by economic theory, particularly in
regard to issues of governance and performance, with transaction cost analysis
being particularly prominent. Studies of alliance development and change, as
one of these five key research areas, also remain within this dominant paradigm,
as will be outlined in more detail in the subsequent section. The research
presented in this thesis contributes to the strategy literature by adding to the body
of process studies which are relatively under-represented. It also contributes by
extending our explanations for the phenomenon of alliance change by adopting a
social and individual analytical perspective outside the dominant economic
research paradigm and considering their relative and combined explanatory
contribution.
INTER-ORGANISATIONAL THEORY IN THE PUBLIC
MANAGEMENT LITERATURE
The case presented in this thesis is an alliance process between two government
organisations. The study therefore can be seen as an example of the phenomenon
of inter-organisational relationships (IOR) within the public sector and
contributes to this literature in exploring how individual actors within the
institutions of local and state government enact change.
While the HOUSCO study examines change, the literature on inter-
organisational forms in the public sector is concentrated on issues of formation
and governance, similar to the strategy literature. In reviewing this literature, it is
necessary to look beyond the more specific alliance form of organising to
examine the wider literature on public sector collaboration. Focussing only on
25
alliances within the public sector would draw the reviewer narrowly to the
literature which examines public private partnerships, being a specific
contractual arrangement where the private sector takes on some service
responsibility and risk from government, normally for infrastructure. This would
limit a wider consideration of the state of knowledge in this domain.
There is an extensive public sector literature which addresses the strategic intent
of government in moving away from organising through traditional hierarchies
toward more inter-organisational forms for policy development and service
delivery. Much of this literature is conceptual, with the most influential
theoretical movement documenting the reform ideas of New Public Management
(NPM), codified in the work of Hood (1991) and later the ideas of New Public
Governance (NPG) (Osborne, 2009). This reform agenda of government
commenced in the 1970s and continues to the present day with the intent of
efficiency, economy and effectiveness (Argy, 2000; Di Francesco, 2001). It is
manifest in a shift away from delivery through a single bureaucracy to more
hybrid organisational forms, particularly market models (Bogason, 2000;
Considine, 2001). Osborne (2009) comments that at the time of Hood’s
influential study, it seemed like the paradigm shift represented by NPM would
likely dominant theory and practice for some time. However, in the following
decade NPM drew criticism on a number of counts. Osborne (2009: 380) notes
that one of the most fundamental criticisms of NPM was its “intra-governmental
focus in an increasingly plural world.” Osborne (2009), in arguing for the
alternative paradigm of NPG, shifts the focus of delivery from intra-government
to inter-organisational relationships and the governance of processes, still with
the intent of service effectiveness. Osborne (2009: 380) argues that NPG “posits
both a plural state, where multiple inter-dependent actors contribute to the
delivery of public services and a pluralist state, where multiple processes inform
the policy making system.”
The reasons for formation of inter-organisational relationships have also been
examined in a range of more narrowly-focussed studies. These have included
26
cross-sectoral and collaborative policy development (e.g. Herrigal, 1993),
stimulating regional development (e.g. Bianchi, 1993), providing integrated
service delivery among different government agencies (e.g. Agranoff, 1991) and
funding major public infrastructure through partnering with the private sector
(e.g. Entwhistle & Martin, 2005; Joyner, 2007).
A strand of the public management literature examines and documents the
governance considerations emerging from this more plural approach to
government delivery. Analysts address the broad public interest issues
surrounding the move away from more centralised models of organising to
working through a range of inter-organisational forms. For example, the work of
Rhodes (1997, 2000) addresses the range of risks for government of working
through market forms of governance (Rhodes, 1997, 2000). Other studies have
examined the risk to the public from the difficulties of integration across multiple
contributing organisations (e.g. Kettl, 2001; Rhodes, 1997, 1998). Also at the
system level of analysis is the work of Klijn and Koppenjan (2000, 2006) on the
governance of the policy process, which propose that there is a set of institutional
rules that guide the behaviour of actors within networks and the particular roles
governance should play within a network. A theme in this conceptual work is a
shift away from conceiving government in a central controlling position to
notions of power sharing, exploring issues of accountability and fragmentation.
At the more micro level of governance studies, focussed on the inter-
organisational relationships themselves, we have a body of studies which
examine structuring arrangements and dynamics of network forms, noting their
tendency to resist formal mechanisms of control and accountability (e.g.
Machado & Burns, 1998; Taylor & Hoggett, 1994). Another body of studies
examines the structuring of public private partnerships, where control,
accountability and also strategies for risk allocation and management become
central concerns. In contrast to the network literature, which focuses on the
process of governance, the public private partnership literature is concerned
squarely with the models of governance, or how the arrangement should be
27
structured (for example, Becker & Patterson, 2005; Ewing, 2007; Grimsey &
Lewis, 2002; Shen et al, 2006).
Similar to the strategy and management literature, studies of the dynamics and
change within the public sector collaboration literature are more limited than
issues of formation and governance. However, as we have noted above, studies
of public sector network arrangements have noted their ‘fluidity’ and their
tendency to move away from original purposes (e.g. Rhodes 1996, 1997). The
studies of Huxham (1996, Huxham & Vangen, 2000a, 2004) focussing on public
sector collaboration broadly conceived, parallel the strategy literature in
assuming the manageability of collaborative forms, prescribing managerial
strategies for avoiding collaborative inertia. In the public private partnership
literature, we learn that these forms have a high probability of post-formation
adaptation (Jerzy Henisz, 2006), with a range of environmental and structural
factors leading to renegotiation or termination (e.g. El-Goahary et al, 2006;
Hodge, 2004).
We can see that there is no unified theory that governs this body of research in
inter-organisational forms in the public sector. Rather it is characterised by a
diversity of disciplines and theoretical perspectives depending on the sector of
interest and the agendas of the researchers. However, similar to the strategy
literature we can see that they are underpinned by assumptions of inter-
organisational forms as structural and economic events, rather than considering
their social dimensions.
While generally contributing to our knowledge of inter-organisational working
within the public sector, the HOUSCO study will specifically further the research
directions of Huxham (1996) and Huxham and Vangen (2000a, 2004) in
considering dynamics and process. The study will explain how this particular
alliance process moved passed periods of inertia to reach the milestone of
incorporation, in particular examining how individual actors within two levels of
28
government were able to work within their organisational and institutional
contexts to bring HOUSCO into being.
EXPLAINING ALLIANCE CHANGE AND DEVELOPMENT
The review has thus far positioned the study broadly within the literature of
hybrid and alliance theory and public management theory. The next section will
position the study within the narrower body of literature which examines alliance
process or alliance change and development.
As a study of alliance process, the HOUSCO case is informed by the broader
literature of organisational process research, the intent of which is to “provide
explanations in terms of the sequence of events leading to an outcome” (Langley,
1999: 692). Studies of process have been observed to apply one or more of four
ideal-type organisational process theories of Van de Ven and Poole (1995), being
life cycle, teleology, dialectics and evolution (De Rond & Bouchikhi, 2004). Van
de Ven and Poole (1995: 519-520) propose that:
(a) process is viewed as a different cycle of change events, (b) which is governed by a
different 'motor' or generating mechanism that (c) operates on a different unit of
analysis and (d) represents a different mode of change.
A summary of these theories, including their proposed generative mechanism of
change, is included in Table 1 below.
29
Table 1: Summary of Ideal-Type Theories of Social Change (Van de Ven & Poole,
1995: 514)
Family Life Cycle Evolution Dialectic Teleology
Key metaphor
Organic growth
Competitive survival
Opposition, conflict
Purposeful cooperation
Event Progression
Linear and irreversible sequence of prescribed stages in unfolding of imminent potentials present at the beginning
Recurrent, cumulative and probabilistic sequence of variation, selection and retention events
Recurrent, discontinuous sequence of confrontation and conflict and synthesis between contradictory values or events
Recurrent discontinuous sequence of goal setting, implementation and adaptation of means to reach desired end state
Generating Force
Prefigured program/rule regulated by nature, logic, or institutions
Population scarcity; competition; commensalism
Conflict and confrontation between opposing forces, interests or classes
Goal enactment, consensus on means Cooperation/ symbiosis
In turn, de Rond and Bouchikhi (2004) used the Van De Ven and Poole (1995)
typology of process theories to classify alliance process research studies. They
note that three of the four ideal-type theories — life cycle, teleology and
evolution — are well addressed in this literature (De Rond & Bouchikhi, 2004:
56). However, they note dialectical theory is relatively absent with the exception
of one study by Das and Teng (2000). The De Rond and Bouchikhi (2004)
classification of this literature is summarised below, with the contribution to
knowledge of each of these studies following.
30
Table 2: Ideal-Type Theories of Alliance Process (adapted from de Rond and
Bouchikhi, 2004: 60)
Family Life Cycle Teleology Evolution Dialectic
Examples
of alliance
studies
D’Aunno &
Zuckerman
(1987)
Achrol et al
(1990)
Forrest &
Martin (1992)
Murray &
Mahon (1993)
Kanter (1994)
Shortell &
Zajac (1988)
Zajac & Olsen
(1993)
Ring & Van
De Ven (1994)
Doz (1996)
Doz & Hamel
(1998)
Koza & Lewin
(1998)
Gulati (1993,
1995a, b)
Gulati & Gargiulo
(1999)
Reuer et al (2002)
Das &
Teng
(2000)
Life Cycle Studies
The life-cycle view of organisational change is predicative: studies of alliances
underpinned by this perspective present the development path of an alliance as a
linear sequence of generic phases from initial formation through to maturity or
decline. The life-cycle perspective views change as imminent (Van de Ven &
Poole, 1995). That is, the sequence of events within an alliance will play out
according to a pre-determined program or code that is present at alliance
formation. Each alliance phase is cumulative, building on the previous phase and
contributing to the final outcome. Alliance process theorists have labelled these
phases differently, but each share an assumption that an alliance will move
seamlessly and predictably from one to the next, through the rational planning
and operational tasks of managers. Several theorists have adopted a marriage
metaphor to describe these stages, including courtship, negotiation, start-up,
maintenance and ending (Forrest & Martin, 1992; Murray & Mahon, 1993).
Kanter (1994) extends this metaphor with the inclusion of partner selection,
setting up and housekeeping, learning to collaborate, and internal change.
Variations on these stages include the studies of D’Aunno and Zuckerman (1987)
31
who propose four developmental stages (emergence, transition, maturity and
critical crossroads) and Achrol, Scheer and Stern (1990) who also propose the
four stages of entrepreneurship, collectivity, formalisation and domain
elaboration. Faulkner and De Rond (2000) observe that this body of alliance
process studies is strongly informed by a ‘closed systems’ perspective of
organisational change: changes in the environment do not impact on the
progression through each of the stages. Equally, Bouchikhi, De Rond and Leroux
(1998) observe that this linearity and predictability in life-cycle studies has made
this perspective popular in the practice community, where managerial tasks can
be prescribed for each stage.
Teleological Studies
De Rond and Bouchikhi (2004) observe that studies emanating from the
teleological perspective retain an assumption of identifiable stages of alliance
development; however these stages can be more iterative and open-ended than
envisaged in life-cycle studies. Alliances are assumed to be purposeful, rational
entities which will develop and adapt, informed by an overarching agreed and
shared purpose or goal. Unlike the closed system view of the life-cycle
perspective, the teleological view of alliance change allows for adaptation based
on changing events and circumstances, with the presence of learning explaining
the progression of relationships toward a successful outcome and the absence of
learning to dissolution. The study of Doz (1996) in particular specifically focuses
on the explanatory role of learning between alliance partners. Alliances follow a
sequence of three iterative processes, with the learning dimension mediating
relationships toward a successful outcome. Learning is conceived as ongoing
assessments of equity and efficiency, in which managers play a critical role. The
later study of Doz (with Hamel 1998) also emphasises learning, placing more
predictive ability on its ability to progress an alliance to a more mature state. The
study of Ring and Van de Ven (1994) also foregrounds considerations of fairness
and equity as being explanatory of an alliance process. Similar to the study of
Doz, considerations of equity are seen as mediating recurring (or iterative)
process stages — in this case stages of negotiation, commitment and execution.
Change arises from actors acting rationally to rebalance the likely efficiency and
32
equity outcomes of the alliance. Ring and Van de Ven (1994) emphasise that the
outcomes of an alliance process cannot not be fully specified at formation, nor
can the achievement of equity be controlled by managers. The explanation of
alliance change advanced in the study of Zajac and Olsen (1993: 131) is
consistent with the studies of Doz (1996) and Ring and Van de Ven (1994) in its
focus on assessments of equity. They explain alliance change as the processes by
which exchange partners create and claim value. The alliance goes through
processes of initialising, exchange, processing and reconfiguring. ‘Processing’ is
conceived as joint assessments of how much value is being created by the
alliance and how it should be distributed. Faulkner and De Rond (2000: 26)
observe that these teleological studies, while adopting a less linear and more
open-systems perspective of change than life-cycle studies, maintain the
sequential focus, with an associated role for managers. They note, however, that
this role is now one of adaptation, rather than control.
Evolutionary Studies
Alliance process studies, underpinned by an evolutionary view of change,
assume that the sequence of change events will be determined by exogenous
forces. In this perspective, the environment is seen as the principal motor of
change, which retains only those alliances that survive competition with others
for scarce resources in a changing environmental field. Evolutionary theorists
look to the broader environment in which the alliances are embedded to explain
the change and adaptation process. In the study of Koza and Lewin (1998) this
determining environment is the strategic portfolio of each partner organisation.
An alliance will ‘co-evolve’ with each firms’ strategy, changing as the
commitment of each firm alters to adapt to a changing institutional,
organisational and competitive environment. While the Koza and Lewin (1998)
study explain change within a single alliance, other studies underpinned by an
evolutionary perspective explain change at the population or network level. Thus
the longitudinal studies of Gulati (1993, 1995a, 1995b) address the social and
strategic structures in which populations of alliances are embedded, explaining
formation patterns as being determined by patterns of repeated inter-firm ties.
Similarly, Gulati and Gargiulo (1999) explain patterns of alliance formation as
33
determined by the information of a firm based on their network of prior alliances.
New alliances then generate new information, which in turn modifies the
determining network structure for new alliances. While Gulati (1993, 1995a,
1995b) and Gulati and Gargiulo (1998) examine formation processes, the study
of Reuer et al (2002) explains post-formation processes. Alliances will adapt
their governance structures as a result of a mismatch with the nature of the
transaction and with changes in the strategy of a firm. De Rond and Bouchikhi
(2004) note that, unlike life-cycle and teleological perspectives, studies
underpinned by an evolutionary logic abandon managerial prescription.
Dialectical Studies
Dialetical theory is the least explored in the alliance process literature (de Rond
& Bouchikhi, 2004). Dialectical theory views change as arising from forces
either within the alliance or external to it. According to Van de Ven and Poole
(1995: 517), the dialectical perspective arises from a “Hegelian assumption that
an organizational entity exists in a pluralistic world of colliding events, forces or
contradictory values that compete with each other for domination and control.”
Change occurs when one dialectical force gathers strength and dominates over its
opposing force, pushing the alliance to evolve to a new state. There are two
studies adopting the dialectical perspective in the alliance process literature. The
earlier study by Das and Teng (2000: 94) explains alliance instability through a
dialectical lens, viewing alliances as “a system of multiple tensions” and “an
aggregation of three internal tensions, cooperation versus competition, rigidity
versus flexibility and short-term versus long-term orientation.” Das and Teng
(2000) argue that stability results from keeping these three sets of tensions in
balance, so that one end of a dialectical tension does not dominate. The authors
claim a normative value also of their theory, providing a guide to managers about
how to preserve balance over time, avoiding premature termination.
In their own study adopting the dialectical lens, De Rond and Bouchikhi (2004)
are critical of Das and Teng (2000), arguing that the study does not constitute a
process theory. They claim the study does not attempt to explain the necessary
34
‘how’ questions around the domination of some poles over others and the
reduction or intensification of tensions by actors. De Rond and Bouchikhi (2004)
address these limitations by suggesting that the continuous confrontation of a
wider range of conflicting forces brings about change, but there is no guarantee
that this will be positive from the point of view of the alliance actors. This
changing balance in dialectical tensions is argued to be brought about by the
unintended consequence of action and not through the rational attempts of
management to impose order and stability.
Structurationist Studies
While not included in the de Rond and Bouchikhi (2004) classification of
alliance process studies, it could be argued that a number of studies applying the
structurationist perspective equally take a dialectical view of alliance change.
These are the studies of Sydow and Windeler (1998, 2003), Osborne and
Hagedoorn (1997) and Philips, Lawrence and Hardy (2000). In applying the
structurationist perspective these studies apply the perspective of change of
Giddens in The Constitution of Society (1984). Institutions are in a constant
process of constitution and reconstitution, as actors negotiate, innovate and
translate the rules which govern the institutional context (Giddens, 1984;
Whittington, 1992). However, actors are viewed as constrained by the
institutional rules and structures in which they act. Action and structure exist in
‘duality’ and can only be understood with regard to the other.
In applying the structurationist perspective to inter-organisational forms, these
theorists are mostly interested in the potential of inter-organisational forms to be
a mechanism for broader institutional change. This contrasts with the other
theories of alliance change and development which explain change within an
alliance itself. However, these studies provide a useful view on the ontology of
inter-organisational forms, which leads to principles and concepts of
development and change. These studies underline the necessity to view inter-
organisational entities as heterogeneous in order to understand their processes
and dynamics. Sydow and Winderler (1998: 273) state that “structuration theory
35
does not conceptualise organisations, still less interfirm networks, as
homogenous and unitary entities, but as dispersed and fractured social practices.”
ADVANCING THE ALLIANCE PROCESS LITERATURE: TOWARD A
MORE SOCIAL AND INDIVIDUAL PERSPECTIVE
The structurationist studies represent an interesting development in the alliance
process literature, which, while proposing a range of different change
mechanisms, are underpinned by similar paradigmatic assumptions. In the
traditions of alliance research more generally, the first assumption is that
alliances comprise rational, unitary organisational actors and that alliances
change or progress as these rational organisational actors respond to their
economic and structural context. The second assumption is that the role of
alliance actors within a change process is functional, performing tasks prescribed
by organisational purposes. Each of these will be addressed prior to discussing
how alliance process theory can be usefully extended through embracing more
social and individual accounts of change.
Assumption of Rational Organisational Actors and Linear Processes
While the structurationist studies relax to some extent the idea of unity of
purpose within an alliance, the majority of alliance process studies are rooted in
an organisational logic which assumes administrative control and order, where
actors are assumed to act rationally to pursue joint interests and a shared,
objective view of alliance success or failure. While this logic may (or may not)
be appropriate for understanding a single-organisational entity, it is less useful
when considering the less unitary and homogenous inter-organisational forms, as
the structurationist literature observes. A paradox in the literature is that, while
the broader literature on hybrid organisational forms identifies their inherent
tensions and tendencies to instability, the alliance process literature is largely
rooted in an epistemological tradition seeking rational and linear predictions (de
Rond, 2003). Thus the process theorists would invite us to look past the disorder
and the definitely non-linear events and dynamics which often characterise
alliances to find sweeping patterns, rendering the complex unrealistically
generic. In short, the literature does not allow for the messier dynamics of these
36
more unstructured entities. The literature could benefit from studies that accept
rather than reduce alliance complexity, providing more sophisticated
explanations for causation.
Assumption of Functional Management
The majority of alliance process studies assume that the role of management is
determined a priori from organisational purposes within the alliance. Life cycle
theorists view the manager as performing a range of tasks determined by the
stage of the alliance. Management coordinates, but the alliance is driven by its
own predetermined organic forces. In contrast, teleological theory acknowledges
that managers make the judgements required to adapt an alliance to changing
circumstances, ensuring that equity and value are maintained. However,
managers’ actions are derived from organisational purposes and are seen as being
constrained by structural forces. This also accords with the constrained view of
agency of structuration theory.
The dialectical perspective, as interpreted by Das and Teng (2000: 85) has a
strongly functionalist and normative view of management:
We assume that one of the objectives in a strategic alliance is to secure the original
arrangement and prevent the alliance from an unplanned dissolution. To that end, the
partners should balance the contradictory forces that may work to unsettle the status
quo.
Thus, when the role of alliance actor is derived from the overarching change
theory applied, we are prevented from considering that the choices of actors
themselves may be a generative mechanism of change.
37
Why a More Socialised and Individual Account?
As a body of studies, the alliance process literature has produced an unbalanced
account of why events unfold the way they do, privileging a structural and
economic view. Even the structurationist approach, which has a stronger role for
the powerful actor, still views actors as inseparable from broader social
structures. The dominance of one particular paradigm of research has been
observed to be a limitation to theoretical development in studies of organisation,
as Gioia & Pitre (1990), with others, have noted. Gioia and Pitre (1990: 584)
argue that this dominance produces a narrow view of complex organisational
realities and advocates a multi-paradigmatic approach to theory building.
This paradigm dominance has also been criticised in the alliance literature as
leading to a generally under-socialised and dispassionate account (Gulati &
Zajac, 2000: 372). With Faulkner and de Rond (2000: 377) there is interest in
moving beyond viewing collaborations as “faceless abstractions.” The literature
is criticised as lacking empirical research linking individual behaviours to
collaborative outcomes, or as Doz (1996: 56) identifies, “a lack of integration of
individual behaviours in their organisational context.” Gulati and Zajac (2000)
also identify the need for more understanding of human action in bringing events
into being. Finally, as we have seen at the beginning of this chapter, De Rond
and Bouchikhi (2004: 59) question the dominant paradigm of alliance process
research and propose that the “mindsets, dynamics, and interests are likely to
shape an alliance at least as much as explicit organizational goals and strategies.”
In summary, theory building in alliance process would be extended and
strengthened by applying a range of perspectives. Specifically, there is a growing
consensus that theory would be enriched by considering social and individual
explanations. The next section will look to the alliance literature to begin the
process of building an IA analytical frame.
38
THE INDIVIDUAL ACTOR IN THE ALLIANCE LITERATURE
The previous section identified the range of current explanations for alliance
development and change, noting the bias in the literature towards viewing
alliances as economic or strategic forms. The review made the case that our
explanations would be enriched if we addressed the calls within the field for
more social accounts of alliance change. However, empirically, we know little
about how and why the agency of alliance actors shapes the alliance path.
The purpose of this section is to order and advance the conceptual and empirical
literature which focuses on the alliance actor and their contribution to alliance
outcomes. Based on a critical review of this literature I argue that, cumulatively,
the largely descriptive studies of leadership roles, practices and attributes in the
alliance literature do not provide an explanation of the role of IA in alliance
change and development. However, I argue that combining the nuanced and
context-sensitive alliance leadership literature with theories of agency from
social and organisational theory would provide an IA analytical frame
appropriate for exploring change within the context of an alliance or other inter-
organisational form.
The Alliance Leader and Alliance Performance
Alliance theory and research has largely overlooked the role of individuals in
explaining evolution and performance, relative to the literature on macro
concerns at network, alliance or firm level (Gulati & Zajac, 2000; Williams,
2002). Studies which focus on alliance leaders and managers have been mostly
conceptual, with empirical research of a descriptive and qualitative nature.
Empirical studies have tended to be field surveys, with findings describing the
characteristics of alliance leaders associated with successful alliance outcomes.
Influential in this literature are the studies of Spekman and Forbes (1998), and
Spekman, Isabella, MacAvoy and Forbes (1997a, b) examining the role of
alliance managers and the studies of Williams (2002) which dissect the skills,
competencies and behaviour of ‘boundary spanners.’ These theorists assert that
39
the manager is 'pivotal' in the alliance process (Spekman and Forbes III, 1998;
Williams, 2002), however more is needed to theorise how and why this is so.
The analyst can distil three broad themes from this literature. Firstly, that alliance
success is associated with individual actors performing distinguishing roles or
functions, often determined by the particular stage the alliance has reached in a
lifecycle. Secondly, that alliance success is associated with individual actors
demonstrating distinguishing business and relational practices. Finally, that
alliance success is associated with individual actors possessing distinctive
attributes, including a particular mindset or worldview. The following will
briefly summarise the findings in each of these three themes within the literature
prior to proposing some theoretical pathways which would advance the literature
beyond description to providing process explanation.
Alliance Roles/Functions
The alliance leadership literature demonstrates that alliances require actors to
fulfil a range of roles or functions particular to the process of bringing two or
more organisations together, working across boundaries and achieving outcomes
collaboratively. These roles are also deemed to vary according to stage in the
alliance life-cycle, by the form of the alliance or by its strategic purpose.
Research in alliance leadership has adopted and developed the 'boundary
spanning role' concept from organisational theory. Traditionally this was viewed
as the process of working between a single organisation and its external
environment. However, the boundary spanning role proposed originally in a
seminal work by Adams (1976) of filtering, transacting, buffering, representing
and protecting, are themes that can be recognised in the alliance and network
literature. The term has been adopted to refer to those actors in the alliance who
manage exchange relationships, (Seabright, Levinthal & Fichman, 1992) manage
within inter-organisational theatres (Williams, 2002) or who generally provide an
interface between the boundaries of independent firms (Wilson, 1995). The role
40
of context shaper or synthesiser from the network literature is similar (Agranoff
& McGuire, 2001; Dacin, Beal & Ventresca, 1999).
The literature suggests that different alliance roles are required for different
stages in an alliance process. This view would seem to accord with the dominant
‘life-cycle’ perspective of alliance process, which views alliances as moving
through a predictable sequence of stages. For example, the initial identification
and formation of the potential alliance partners is seen to require particular
'catalytic' agency (Dorado & Vaz, 2003; Rosenkopf, Metiu & George, 2001).
Over the whole life cycle, Spekman, Isabella and MacAvoy (2000: 749) suggest
that alliance managers move from initial roles of visioning and sponsoring to
advocating and networking within and across organisational boundaries, and
managing and mediating as the alliance reaches a mature phase.
While alliance roles can vary according to the maturity of the alliance, they can
also vary by the form of the alliance or the nature of the coordination required.
Grandori and Soda (1995) identify a comprehensive typology of ten network
coordination mechanisms that sustain and regulate inter-firm cooperation. They
suggest that the coordination processes that firms adopt may vary in 'mix and
intensity' according to the coordination mechanism chosen, suggesting a
contingent leadership approach. The different strategic purposes that alliances
fulfil also suggest different alliance roles. An international alliance may require
the role of 'host country advisor’ (Boyett & Currie, 2004; Yoshino & Rangan,
1995), while an alliance between competitors may require the roles of ‘strategy
setter’ or ‘competition coordinator’ (Yoshino & Rangan, 1995). Finally, alliance
roles may vary according to the structure or hierarchy of the alliance, with
different roles seen to be appropriate to either middle or executive leadership
(Bamford, Gomes-Casseres & Robinson, 2003; Boyett & Currie, 2004;
Rosenkopf et al, 2001).
41
Alliance Skills and Practices
Alliance leadership is generally considered to be a complex undertaking with
different practices and skill requirements from that of traditional management
through a single-organisation hierarchy (Isabella, 2002). Similar to the hybrid
organisational theory literature, this complexity is seen to arise from the inherent
difficulties of bringing together two or more sovereign organisations with
different interests and agendas, which in turn may change during the course of
the alliance (e.g. Tenbrunsel & Messick, 1999). Spekman et al (1998: 768) make
this clear in the following summation of their field study into alliance
competencies:
It is clear to us that it is risky to promote a successful line manager into a critical
alliance manager position. They possess skills and have a perspective that transcends
the capabilities needed to be a good line manager.
Theorists maintain that both business and relational practices are demonstrated
by the alliance manager and have produced comprehensive inventories of the
skill requirements (Bamford et al, 2003; Buckley, Glaister, & Husan, 2002;
Spekman et al, 1997a, 2000; Spekman & Forbes, 1998; Yoshino & Rangan,
1995). The following summarises findings from studies which identify
distinctive practices and skills.
Business/technical skills. Spekman et al (2000: 192) distinguish 'teachable'
alliance skills, which can be imparted through training, from 'unteachable' skills,
which describe a leader's thinking pattern and worldview. Among the 'teachable'
skills which Spekman et al (2000) identify are the functional skills of general
business knowledge and line manager skills. These would seem to be generalist
skills that are arguably indistinguishable from those required in any leadership
role, but perhaps place a greater emphasis on maintaining clear and frank
communication with partners (Buckley et al, 2002; Jarvenpaa & Tanriverdi,
2003), flexibility and improvisation (Isabella, 2002; Yoshino & Rangan, 1995).
The alliance leader is argued to differ from the leader in a single-organisation
42
hierarchy, however, by the necessity to operate in a 'boundaryless' manner,
championing the alliance agenda within their own organisation and managing
across partner companies (Williams, 2002). The leader achieves their outcomes
through their ability to tap into and leverage the resources of the network
(Agranoff & McGuire, 2001; Ibarra, 1992) and not solely through mobilising the
resources of their own organisation (Yoshino & Rangan, 1995). More
specifically, the leader may obtain alliance benefits with their own particular
professional or technical skills. In cooperative ventures for resource acquisition,
such as IT, functional experience and expertise may ensure benefits are realised
(McGee, Dowling & Megginson, 1995; Tyler & Steensma, 1998).
In addition, the leader must progress the alliance strategic agenda. This includes
scanning the environment for opportunities to ally (Rosenkopf et al, 2001)
linking alliance objectives with resource strategies (Pekar & Allio, 1994),
reassessing strategic visibility (Yoshino & Rangan, 1995) and broadening the
strategic agenda of the alliance as it matures (Huxham & Vangen, 2000a).
Relational skills. The alliance leadership research emphasises the importance of
the social and relationship building skills. This research has roots in social
exchange theory, which suggests that economic activity does not occur in a
social vacuum but is shaped by patterns of social relations (Cook, 1977;
Emerson, 1976). The requirement to build trust is integral to the social exchange
literature and is also represented strongly in the alliance leadership literature. The
leader builds trust aligning their personal actions with the values of the venture
(Arino & de la Torre, 1998) maintaining social norms and bonds (Larson, 1992)
and their ability to balance the interests of stakeholders, particularly through
conflict (Isabella, 2002; Jarvenpaa & Tanriverdi, 2003). The leader also builds
trust through the possession of 'earned' attributes (Spekman & Forbes, 1998)
such has credibility and respect (Buckley et al, 2002; Spekman & Forbes, 1998;
Isabella, 2002). Other general interpersonal skills identified include general
diplomacy (Buckley et al 2002; Isabella, 2002) and cross-cultural
communication (Boyett and Currie; 2004; Isabella, 2002).
43
The literature also identifies the ability to build social ties and social position as
being critical relational skills. This research introduces social network theory into
alliance leadership research. This perspective has underpinnings in the ideas of
social exchange theory, but also suggests that actions can be influenced by the
position of actors in the social context of the network (Gulati, 1998). Thus Ibarra
(1992) suggests that individuals have power in the network by virtue of their
position in the status hierarchy, as well as through their expertise and reputation.
Dacin, Beal and Ventresca (1999) similarly argue that relational advantages flow
from network position and also identify that the manager needs to understand the
social network to actively manage inter-actor ties. These inter-actor ties have
been argued to play a role in the maintenance of alliance relationships (Seabright
et al, 1992).
Alliance Attributes. In addition to what alliance leaders do, there is also a body
of studies which describe what distinctive attributes these leaders possess which
are important for alliance success. Much of this literature is based in managerial
and organisational cognition theory which suggests that individuals create
knowledge structures or schemas to help them process information and make
decisions (Walsh, 1995). The job of the leader in a group is one of interpretation
and translation of data from the environment to others (Weick, 1995). Similarly,
alliance theorists suggest that alliance leaders see the world differently from
leaders in a hierarchy (Isabella, 2002) and that there is a mindset which is
required for alliance success, distinguishable from that required for management
in single organisation forms. This is the realm of alliance leadership that
Spekman et al (2000) deem 'unteachable.' The shift required is one of getting
things done by influence rather than authority (Williams, 2002; Yoshino &
Rangan, 1995) and moving from a command and control mentality to a
cooperating mentality (Pekar & Alio, 1994). The leader needs to shift from a
firm centric to a network centric perspective (Jarvenpaa & Tanriverdi, 2003) and
be able to operate within dispersed configurations of power relationships in the
alliance (Williams, 2002) as well as within their own organisational hierarchy.
The mindsets which characterise the alliance leader are flexibility in outlook
(Buckley et al, 2002) and a collaborative understanding that recognises both
44
opportunities and costs in relationships (Dacin et al, 1999). The leader will
recognise the reality of mutual interdependence (Larson, 1992) and will possess
an outlook which embraces creativity, improvisation and learning (Isabella,
2002; Spekman et al, 1997a,b). Where required the leader will have a multi-
national understanding (Yoshino & Rangan, 1995; Spekman et al, 1997a,b).
Research suggests that the alliance leader will be able to develop ways to deal
with complexity and ambiguity (Agranoff & McGuire, 2001; Buckley et al,
2002; Williams, 2002) and be able to think outside prescribed routes and routines
(Ibarra, 1992). The leader will be both an expansive and synthetic thinker who
makes different cognitive connections (Isabella, 2002) being able to see patterns
in data and chaos in routine (Spekman et al, 2000). They will be able to
overcome cognitive biases (Dacin, 1999), be able to see multiple points of view
and be willing to change their own view (Spekman et al, 1997a).
Many of these capabilities align with literature on postmodern leadership as a
number of authors note (Spekman & Forbes III, 1998; Williams, 2002). For
example Snow, Miles and Coleman (1992) point to the need for a network
approach, even within single organisation forms, and the ability to operate across
functional boundaries as a requirement of twenty-first century leadership. Luke
(1998) also characterises postmodern leadership as being non-hierarchical,
facilitative and encouraging of collaboration.
Advancing the Alliance Leadership Literature from Description to
Explanation
The preceding section brought together the conceptual and empirical research on
the alliance actor, classifying this work into a framework of three emerging
themes. As the introduction to this review observed, the literature has offered a
comprehensive description of leadership requirements for successful alliancing,
highlighting the importance of technical and relational skills and arguing that
alliance leadership requires distinctive attributes. However, the literature
describes and prescribes these sets of competencies without a real questioning of
the nature of leaders to shape outcomes within a complex environment. These
45
roles, skills and attributes are assumed to matter in the calculus of alliance
outcomes. However, these studies have not generally employed methodologies
by which we can see how these are manifest in the day-to-day events of alliance
life within identified contexts, and how they then relate to decision events and
alliance outcomes. In short, we have little empirical evidence that leadership, or
agency more broadly defined, actually makes a difference in the developmental
path of an alliance. For example, we know that a range of different leadership
functions are required within an alliance process; however, we need an
explanation about what purpose these functions serve in mounting and sustaining
the alliance process, which actors within the alliance field are best placed to
perform which functions and how they go about performing them. Thus broader
questions of why, who and how remain unaddressed.
The building blocks of a theoretical view of individual actors and their role in
alliance change can be found in theories of agency and social practice from the
social and organisational studies literature. From these theories we can recast the
findings of the alliance leadership literature into explanatory constructs and
understand how and why leadership roles/functions, practices/skills and
attributes relate to alliance development and change. In order to establish this
relationship we need to introduce the concept of individual strategic choice — a
fundamental underpinning of theories of agency. In moving from description to
explanation our focus is not just the ‘what’ of these constructs, but rather how
and why these constructs contribute to individual strategic choice which moves
an alliance toward positive adaptation. Four concepts from social and
organisation theory can usefully bridge this gap from description to explanation:
(1) individual alliance actors exercise strategic choice, (2) alliance actors possess
institutional resources to enact change, (3) alliance actors form intentions and
strategies to act based on personal reflexivity, and (4) processes and practices of
skilled alliance actors influence the choices of the institutionally powerful. I will
briefly outline each of these theoretical concepts.
46
Individual Alliance Actors as Agents of Change: Strategic Choice
As De Rond (2003: 174) suggests “Our understanding of alliance life … may be
improved by examining … the role of human agency in authoring their various
plots.” Thus far, the alliance literature has stopped short of proposing that the
decisions and choices that leaders make are explanatory of the alliance path,
conceiving actors as managers of pre-determined organisational processes. When
individual actors are conceived as ‘authors’ of alliance events we assume
strategic choice and that this choice is explanatory of the path of an alliance. In
adopting theories of agency and change from social and organisational theory,
alliance events would be conceived less as the rational response of organisational
actors to their environment, but rather as the skilled accomplishments of
individual alliance actors. Individuals are seen to choose actions which serve
their particular purposes, interests or intent. Human capabilities and actions are
argued to have ‘causal efficacy’ (Archer, 2003) to bring about social change.
This perspective has its modern roots in social theory, with the work of Child
(1972, 1997) and strategic choice theory representing the perspective in the fields
of organisational studies and strategy.
Actors Possess Institutional Resources to Enact Change
The alliance literature identifies that certain functions are required to be
performed by alliance leaders, including such concepts as ‘boundary spanning’
or providing an interface between two or more organisations, as well as
sponsoring and mediating. It also suggests that the leader must build trust.
However, more powerful explanatory questions need to be framed to fully
understand what is required of an actor to mount and sustain the alliance process.
We need to understand which actors within the alliance field are powerful in
enacting change and why this is so. We need to know what they need to bring to
change opportunities as they arise. We understand from the alliance literature,
that relational advantages flow from network position (Dacin et al, 1999), but we
need to understand how that advantage is capitalised upon by the leader to
advance the alliance.
47
While organisational theorists differ as to whom within an institutional field may
be considered powerful, this is largely seen as a function of access to critical
resources such as formal authority (Giddens, 1984), legitimacy and credibility
(Scott, 1995). However Clegg (1989) also views power as resting in the skill of
the individual to give themselves more scope for action through their strategies.
By considering the theories of institutional power, we would then be able to
understand who is best placed to perform the interface or sponsoring function
and why, and how performing these functions moves the process to the next
phase of development.
Alliance Actors Form Intentions and Strategies from Personal Reflexivity
The alliance leadership literature suggests that a particular mindset is required on
the part of the leader or manager to ensure alliance success. For example that the
leader possesses a network or alliance perspective (Jarvenpaa & Tanriverdi,
2003) and can operate within dispersed configurations of power relationships in
the alliance (Williams, 2002) as well as within their own organisational
hierarchy. The review notes that these concepts are rooted in managerial and
organisational cognition or sensemaking theory (e.g. Walsh, 1995; Weick, 1995)
which suggests that individuals create knowledge structures or schemas to help
them process information and make decisions.
In theories of agency and change from the social and organisational literature
centrality is given to personal reflexivity. This is characterised not just as a
deliberating on context or a state of affairs as suggested by the alliance
leadership literature, but also how this relates to their own personal interests or
objectives (e.g. Archer, 2003). From this deliberation, the actor is able to see
alternatives for action and possibilities of realising personal and social goals,
from which an intent and personal strategy for enacting change is formed. Thus
reflexivity, as part of a broader theory of agency and change can usefully reframe
the ‘alliance mindset’ from the alliance leadership literature from a descriptive to
an explanatory concept.
48
Change Generated Through the Processes and Practices of Skilled Actors
The alliance leadership literature describes a range of distinctive leadership and
management practices which characterise a successful alliance. However there is
no particular explanation provided as to how or why these practices create this
success. Again we look to organisational theory to suggest this explanation.
Organisational theory suggests that, having formed an intention to act, the actor
engages in a range of processes which shape the relationships and choice of those
with power in the alliance (e.g. Sydow & Windeler, 2003). These processes can
be classified as strategising and evaluating, and persuading and enacting. As we
have seen above, strategising and evaluating (Levy & Scully, 2007: 974)
involves examining the possibilities within the social context of the alliance to
look for opportunities to act on their own intentions. This brings in the ideas of
the ‘alliance mindset’ from the alliance literature. The actor understands the
alliance context and the other actors sufficiently to know what actions will be
possible and powerful (Gadamer, 1979; Carr & Kemmis, 1986).
Persuading involves those relational skills and practices identified in the alliance
leadership literature, such as balancing the interests of stakeholders (Isabella,
2002; Jarvenpaa & Tanriverdi, 2003). The organisational literature suggests that
an actor persuades through dialogue with others, “connect[ing] their change
projects to the activities and interests of other actors in the field” (Levy & Scully,
2007: 981). A choice is then enacted with the actor ‘mobilising constituencies’
(Levy & Scully, 2007), skilfully coordinating and deploying resources at their
disposal (Maguire, Hardy & Lawrence, 2004). This ‘enacting’ construct then
encompasses the alliance leadership concept of leaders achieving their outcomes
through their ability to tap into and leverage the resources of the network
(Agranoff & McGuire, 2001; Ibarra, 1992) and not solely through mobilising the
resources of their own organisation (Yoshino & Rangan, 1995).
49
Thus the theoretical building blocks provided in organisational theory, ‘fused’
with the findings of alliance leadership literature, inform an IA analytical frame
appropriate for exploring change in the alliance context.
EXTENDING EXPLANATIONS FOR ALLIANCE DEVELOPMENT AND
CHANGE: INDIVIDUAL AGENCY PERSPECTIVE
This chapter has made two arguments. The first is that our current explanations
for alliance development and change would be enriched and extended by
considering social and individual factors. The review of alliance process studies
identified that a range of different theories were employed to explain the
different development paths of alliances, but most were underpinned by a single
research paradigm. Consistent with the broader field of alliance theory, the
process literature viewed alliances as strategic or economic phenomena,
comprising two or more unitary, rational and purposeful organisational decision
makers. In much alliance process theory, the choices of these organisational
actors in relation to the alliance result from a rational response to their strategic,
structural or economic environment and in turn shape the alliance path.
The review noted that paradigm dominance can be a limitation to theoretical
development in studies of organisation, as Gioia and Pitre (1990: 584), with
others, have noted. Gioia and Pitre (1990: 584) cite Burrell and Morgan (1979)
and Frost (1980) in stating that “The field recognizes that the use of any single
research paradigm produces too narrow a view to reflect the multi-faceted nature
of organisational reality” and advocates an approach to theory building that
accounts for differing paradigmatic assumptions.
The review also identified that alliance theorists have noted the dominance in
their discipline of this single structural/economic paradigm and have called for
more socialised accounts of alliance life, including accounts of alliance change.
According to Faulkner and De Rond (2000: 377) theory would not be progressed
by continuing to treat alliances as “faceless abstractions.” Rather they might be
viewed as “groups of cooperating individuals, with particular histories, loyalties,
50
abilities, ambitions, agendas and personalities.” They posit that such assumptions
may shed more light on questions of the path of the alliance: “Can one influence
the continuity and performance of an alliance by changing its social make-up?
Do some problematic alliances survive because of vested interests of certain
individuals?”
The second argument advanced in this chapter is that such a social, individual
frame by which to study alliance change cannot be built from the alliance
literature alone. The alliance literature has produced studies of alliance
leadership, the findings of which contribute to knowledge by describing the
roles, practices and attributes of individuals which are characteristic of alliance
success. The chapter argued that these findings provide a useful starting point for
building an IA frame that is sensitive to the alliance context. However, as these
studies are largely descriptive, the findings need to be folded into theories of
agency and change from the social and organisational literature in order that they
can contribute to explanation. The chapter argued that fundamental to a
socialised account of alliance change is the concept of strategic choice (e.g.
Child, 1997) and that the agency of individual actors can transform the
organisational context in which they operate. The alliance leadership literature
can usefully inform the development of an IA frame by suggesting the practices
and attributes which shape choice in an alliance context.
The study presented in this thesis will therefore extend alliance process theory by
exploring IA as an explanation of events within a case study of alliance change
and development. In doing so, it will address the opportunity identified by
alliance theorists to provide more social and individual explanations for alliance
change. It will also extend alliance theory by providing a theoretical bridge
between the currently separate literatures of process and leadership.
There is a range of epistemological, ontological and methodological
considerations required to advance this research agenda, which represent a
51
change from the current underpinnings of alliance process and leadership theory.
These are discussed below.
Multi-Paradigm Approach to a Complex Organisational Phenomena
The study presented in this thesis recognises, with Gioia and Pitre (1990), that a
multi-paradigm approach has benefit in theory building for multi-faceted
phenomena such as organisations. Moreover it recognises that alliances, as a
hybrid organisational form, have been argued to be more multi-faceted or
socially complex than single organisational forms. The complexity is seen to
result from the inherent difficulties of bringing together two or more sovereign
organisations, each comprising actors with different personal and organisational
interests and agendas, which in turn may change during the course of the alliance
(e.g. Tenbrunsel & Messick, 1999). A multi-paradigm approach would therefore
appear to have even more merit in extending alliance theory. However, in
proposing to extend theory through the deployment of another research
paradigm, it is important to be clear about how this will be achieved. This study
accepts that both the dominant structural/economic and IA paradigms will
produce explanation that is valuable, but partial. A more comprehensive
explanation is achieved through finding a means to link the two, or as Gioia and
Pitre (1990: 585) suggest a way to ‘at least juxtapose’. Thus this study does not
seek to find IA to be a superior explanation of alliance events, ‘trumping’
existing explanations. Rather the study holds that a superior explanation of
events will be achieved by considering an IA explanation in parallel and in
dialogue with the dominant structural/economic perspective, adding explanatory
horsepower to current theoretic armoury.
Alliances as Heterogeneous Forms
To more fully understand the dynamics of alliances and the role of agency in
their development, an IA frame will accept the premise of alliances as diverse,
heterogeneous forms, consistent with underlying theory of hybrid organisations,
as identified in the literature review. Denis, Langley & Rouleau (2007: 179) in
their study of pluralistic contexts observe that this concept presents a challenge
52
both for strategy theorists and strategy practitioners as “the very nature of
strategy as usually understood (an explicit and unified direction for the
organization) appears to contradict the natural dynamics of these organizations.”
These authors suggest that different, more social theoretical perspectives are
required to understand strategy formation and change in these forms in order to
add richness and depth to our more conventional understandings grounded in
assumptions of more unified organisations.
Analytic Separation of Agency and Structure
In viewing IA as a ‘generative force’ (Van de Ven & Poole, 1995) in its own
right, research would need to de-conflate agency and structure. The researcher
would be aligning herself with the views of Archer (2003) who perhaps alone in
theories of agency, analytically separates agency and structure. Archer (2003) is
critical of Giddens (1984), viewing agency and structure as separable and
ontologically distinct. This is a departure from most social theory which
conflates the two elements such that it withdraws autonomy or independence
from actors. Her theory holds that social systems are capable of radical
restructuring, which she views as ultimately due to human agency. She still
views structure and agency as being in constant interchange, but argues that they
can be held in ‘analytical dualism,’ with agency and structure as separable. This
contrasts with the notion of ‘duality’ (Giddens, 1984) or the inseparability of
agency and structure.
Fine Grained Process Analysis
A process theorist is seeking to understand the ‘how’ of alliance formation and
development (Langley, 1999) or why events unfold the way they do. As Van de
Ven and Poole (1995: 1385) make clear:
A process theory needs to go beyond a surface description, to penetrate the logic
behind observed temporal progressions. This explanation should identify the
generative mechanisms that cause observed events to happen in the real world, and
53
the particular circumstances or contingencies when these causal mechanisms
operate.
In exploring the contribution of the agency perspective to this understanding, the
researcher is seeking a fine-grained, first-principles understanding of the
practices and decisions of actors, and how at critical junctures these shape the
path of the alliance. In doing so the researcher is choosing to view process as
Van de Ven’s (1992: 169) ‘Approach 3’: “Process studies of organizing by
narrating emergent actions and activities by which collective endeavours unfold.”
The researcher seeks to extend process theory by testing the proposition that the
practices and decisions of individual actors contribute to this unfolding.
Methodological Implications: Historical Case Study, Alternative Templates
Strategy, Event Analysis and Micro-Level Data
As noted above, the researcher is adopting Van de Ven’s (1992:169) Approach 3
of process research; as such, this narration calls for qualitative, textual data,
using critical events (Edvardsson & Roos, 2001) within the process to structure
the analysis.
Around this scaffold of critical events, the researcher explores the IA perspective
through attention to micro-processes and detail. “Her focus would be squarely
on the actors involved — their interests, mindsets, strategies, loyalties, prejudices
and preferences” (De Rond & Bouchikhi, 2004:67). This can be achieved
through direct observation as an alliance unfolds, or through historical analysis
using detailed interviews and examination of archival process material.
The case study as a strategy has particular strength in exploring the IA
perspective as it allows the study of contextual factors and process elements in
the same real-life situation (Eisenhardt, 1989a; Halinen & Tornroos, 2005;
Pettigrew, 1992). While analytical separation of agency and structure has been
argued as necessary to advance the IA perspective, the actions of individuals still
need to be understood within their social and institutional context in order to
54
fully explore the constraints on agency as well as how actors are able to use the
resources available to them.
This research adopts Langley’s (1999) Alternate Templates Strategy of
sensemaking through process data in applying a number of theoretical frames in
parallel. The strategy supports analysis of two or more perspectives as a
complete framework. By comparing and contrasting with alternative
perspectives, analysis can examine IA as a discrete explanatory perspective or
propose an integrative framework by examining complementarities. In choosing
the Alternate Templates Strategy, the researcher can adopt a single, rich case
design. Degrees of freedom, Langley (1999) states, come from the application of
the different theoretical frames, providing the necessary basis for comparison
required in process studies (Pettigrew, 1997).
RESEARCH FOCUS AND QUESTIONS
The research agenda outlined above gives rise to the following research
questions.
The key research question this study seeks to address is:
� If alliances are socially complex, hybrid forms, what case can be made
for individual agency as an explanation of alliance change and
development in this case? What additional dimensions are illuminated by
the agency perspective which have otherwise been overlooked in the
alliance process literature?
This perspective will be juxtaposed with the existing and dominant explanation
for alliance process, being the more deterministic economic/structural
perspective. To apply further rigour to this analysis, an additional perspective
will also be put forward. De Rond (2005b) and De Rond and Thietart (2007)
propose that strategy outcomes can be understood as part choice (agency), part
55
chance, and part inevitability (or determinism). Accordingly, the perspective of
chance is also applied to the case, along with the dominant Environmental
Determinism perspective. Each focuses on a different element of the phenomena,
providing a different analytical lens. As such, the second question posed in this
study is:
� What dimensions are revealed through the interpretations provided from
the Environmental Determinism and indeterminacy/chance perspectives
that are lacking from the individual agency perspective?
Finally, in order to offer testable propositions regarding IA as a motor of alliance
process and outcomes, the final question addressed in this study is:
� How does individual agency interface with each of the perspectives of
indeterminacy/chance and Environmental Determinism as a framework
by which to understand alliance process and outcomes in this case?
CONCLUSION
Chapter One placed the research presented in this thesis within the field of
alliance theory, both in the strategy and organisation literature and in the public
management literature. The chapter also critically reviewed studies of alliance
change and development and also studies of alliance leadership. Two arguments
were put forward. The first was that current explanations for alliance change
could be usefully extended by employing an individual agency perspective,
either alongside or integrated with current structural and economic explanations.
The second was that an IA explanation sensitive to the alliance context could be
built by folding the findings from the alliance leadership literature into the more
explanatory theories of agency provided by strategy and organisation studies. A
research agenda and questions concluded the chapter. Chapter Two outlines how
these questions will be addressed by detailing the research design and methods.
56
CHAPTER TWO: Theoretical Framework:
Environmental Determinism, Individual Agency,
Indeterminacy/Chance
The previous chapter identified that theories of alliance development and change
are located within a broader literature of organisational process research. The
intent of process research is to “provide explanations in terms of the sequence of
events leading to an outcome” (Langley, 1999: 692). A process theorist is
seeking to understand the ‘how’ of alliance formation, change and development
(Langley, 2008) or why events unfold the way they do. The chapter quoted Van
de Ven and Poole (1995: 1385) who extend our understanding of process
theorising as follows:
A process theory needs to go beyond a surface description, to penetrate the logic
behind observed temporal progressions. This explanation should identify the
generative mechanisms that cause observed events to happen in the real world, and
the particular circumstances or contingencies when these causal mechanisms
operate.
The chapter reviewed the body of studies of alliance process, noting that the
sequence of events is largely explained through an ED perspective. That is,
structural and economic forces outside the control of individuals are viewed as
the generative mechanisms that shape the path of an alliance, with actors viewed
as mere ciphers of these larger forces. The dominance of this perspective has
been argued to lead to a generally undersocialised and ‘dispassionate’ account of
alliances (Gulati & Zajac, 2000). It has brought forth calls for more socialised
accounts of life within an alliance, including considerations of agency or choice
(Faulkner & de Rond, 2000; Gulati & Zajac, 2000). The chapter noted that while
there is a body of literature which describes the distinctive elements of alliance
leadership, there is little empirical evidence that the actions or practice of
individual actors actually shape the path of an alliance.
57
The chapter stated the goal of the study, which is to extend alliance process
theory by examining the IA perspective as an explanation of change and
development in a particular alliance case. The study proposes that an IA
perspective can add additional explanatory power to current theoretical resources
which explain alliance process. The study does this by analysing the case in
parallel, and in dialogue with, the dominant perspective in alliance process, being
ED.
The study also analyses the case through a third perspective of chance or
indeterminacy. The addition of this third perspective enriches the study both in
methodological rigour and theoretical contribution. Methodologically, a third
perspective provides additional strength to the claims made for IA as an
explanation of events in this case. The focal perspective, IA, will be explored as
an explanation in parallel with two theoretical legitimate alternative perspectives.
IA will be juxtaposed with these alternative explanations, ensuring that claims
made for the relative explanatory power of this perspective are robust. Also, the
inclusion of chance or indeterminacy as an analytic perspective is a useful
corrective to overly deterministic thinking. This perspective sensitises the
researcher to the possibility that the sequence of events and the outcome in this
case — as we know with the benefit of hindsight — could easily have been
different if plausible variations are introduced into the analysis at various points.
Dening (1996: 100) suggests, from the domain of historical methods, that we
must “return to the past the uncertainty removed by our privileged position of
hindsight.” Booth (2003) argues that this type of analysis sensitises the
researcher to the idea that outcomes may be contingent or probabilistic rather
than linear and determined. This adds additional strength to explanations of
causation which may be made for IA or ED.
Theoretically, the inclusion of I/C in parallel with the perspectives of IA and ED
provides a more theoretically comprehensive framework by which to study the
phenomenon of alliance change and development. De Rond and Thietart (2005:
1) synthesise a long and rich intellectual history in arguing that the explanation
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of organisational events, including alliance process (De Rond, 2003) is, in fact,
“part chance, part choice, part inevitability.” While these authors argue for these
three perspectives in the contemporary domain of strategy, this trilogy also has a
long history in philosophy (de Rond & Thietart, 2005). Finally, analysing these
three perspectives in parallel adds depth to the theoretic contribution of the study.
Hambrick (2004: 93) argues that theoretic insights and breakthroughs are more
likely when “multiple perspectives are reconciled or integrated.” By permitting
comparison and contrast between these perspectives “we see what each
magnifies, highlights and reveals as well as what each blurs or neglects”
(Allison, 1971: 32). Each individual perspective offers a distinctive lens by
which to understand alliance change and development. The comparison and
juxtaposition of explanations from these perspectives has potential to offer richer
insights than each perspective alone.
The purpose of this chapter is to explicate each of the three theoretical
perspectives applied in the analysis of the case study. For each I provide a
definition, underlying assumptions and the ‘motor’ or generative mechanism of
change and development each represents. I step through the conceptual roots of
each perspective in social and organisational theory and the range of theoretical
resources which informed its development. Based on these theoretical resources,
I then provide the concepts and questions which guide data gathering and
analysis in the case. Table 3 provides a summary of each of the three
perspectives.
59
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Table 3: Conceptual Framework
Environmental Determinism Individual Agency Indeterminacy/Chance
Basic unit of analysis
Alliance process events resulting from structural and economic forces (macro level)
Alliance process events resulting from individual actions and interactions (micro level)
Alliance process events resulting from the random confluence of organisational streams
Assumptions • Considers events as the rational decisions of organisational actors in response to their strategic and institutional environment
• Organisational actors share a unitary view of goals and purposes
• The alliance evolves when organisational actors determine that the alliance meets their purposes
• Considers events as the skilled accomplishments of individual actors
• Individuals choose actions which serve their particular purposes, interests or intent
• Agency and structure as analytically separate: actors are informed by structure but have freedom to choose among options for action
• Events in organisations do not proceed neatly from problem to solution
• Change occurs as the random or accidental confluence of organisational streams (problems, participants, solutions)
• Decision making arenas are highly fluid; events and outcomes are contingent and probabilistic
Theoretical Resources
• Rational Actor perspective • Ideal-Type Theories of Process (Life cycle
theory, Evolution theory, Teleology theory)
• Social theories of agency • Strategic choice theory • Institutional entrepreneurship • Strategy-as- practice perspective
o Actor-Network theory o Conventionalist theory o Social Practices theory
• Chance or luck in strategy • Stochasticism • Garbage Can Theory • Counterfactual reasoning
Organising concepts
• Social Structure: o Strategic environment o Social Ties o Institutional rules and processes
• Economic Structure: o Equity and Efficiency o Initial Conditions
• Agential choices • Agential motivation • Agential practices • Agential attributes
• Participants • Problems • Solutions • Random confluences
Assumptions of agency
Considers management as function of broader determining forces
Considers knowledgeable, reflexive actors as the transformers of social structures
Considers actors as carriers of solutions, but efficacy from timing and luck rather than skill
Generating force for change and development
Structural forces, social and economic Agential power of individuals
Random confluence of organisational streams
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ENVIRONMENTAL DETERMINISM PERSPECTIVE
Basic Unit of Analysis and Working Assumptions
From an Environmental Determinism perspective, an analyst would explain the
sequence of events of HOUSCO as emerging from the rational choices of unitary
organisational actors to forces in their structural and economic environment.
Organisational actors make the choice to form an alliance as a necessary
adaptation to emerging strategic opportunities or challenges. As the alliance
progresses and each actor learns more of the utility of this alliance for their
organisation, including considerations of efficiency and equity, these actors will
make rational choices. These choices will either progress the alliance further
along the development path, or down a path toward instability and termination.
This paradigm has a rich history in organisational theory and strategy, which I
will briefly overview prior to identifying the organising concepts to be found in
the alliance process literature.
Theoretical Resources: Organisational Theory and Strategy
The relationship between free will or choice, and determinism is an enduring
thread in intellectual history, where philosophers have tackled its inherent
complexities and puzzles (Dorato, 2002). It is also a fundamental tension in
organisational analysis, where the nature of causation is hotly debated (e.g.
Donaldson, 2005). The field has been characterised as 'dichotomised'
(Whittington, 1988: 521) into voluntarist and determinist orientations. The
voluntarist views organisational actors as autonomous and creative, whereas a
determinist will view actors as atoms in a social system (Dawe, 1978, “shaped by
and reacting to structural constraints” (Astley & Van de Ven, 1983: 247).
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Within the deterministic tradition in organisational theory, Whittington (1988)
referring to Elster (1984), identifies two forms: Environmental Determinism and
action determinism. Both deny the possibility of choice, although providing
opposite explanations for the behaviour of organisational actors. Theories of
Environmental Determinism focus on the structural context in which an actor
operates to argue that strategic choice is completely constrained by exogenous
forces: only one possible course is available in order to ensure survival. Action
determinism moves the locus of determinism from the environment to the actor,
however no real choice is seen as possible: the actor is a rational economic man,
who under any given conditions will select only one action (Whittington, 1988).
The market or economics are viewed as the driving force for the actor who is
seen to act to maximise personal wealth or the economic performance of the
firm. Thus action determinism emphasises instrumentalism and narrow exchange
approaches to behaviour. Instrumentalism is argued to dominate organisational
theory generally (e.g. Lounsbury & Ventresca, 2003), however Environmental
Determinism has dominated process theory (De Rond & Bouchikhi, 2004) and is
the focus in this study.
An environmental determinist directs their attention to the economic and social
structural context in which actors operate. Economic perspectives in
organisational theory and strategy have drawn from Darwin’s theory of evolution
and also theories of industry competition. Social perspectives have drawn from
Institutional Theory and also more general social theory focussing on culture and
power. Each will be briefly overviewed.
Darwin’s theory of natural selection and survival-of-the-fittest, while from the
field of natural science, has influenced economic theory (Whittington, 1988 cites
Alfred Marshall, 1890/1961 as the earliest economist adopting Darwinian ideas).
Organisational analysis has borrowed these concepts from economics to adapt
Darwin’s evolutionary theory. Firms are seen to be in constant competition for
scarce resources: markets act as selection vehicles which will ensure that the
‘fittest’ firms survive and the unsuccessful fail. Whittington (1988) points to
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population ecology theory as the most explicit adaptation of Darwin’s
evolutionary theory in organisational analysis. Population ecology uses insights
from both economics and biology to explain the conditions under which
organisations emerge, grow and die. A process similar to natural selection is said
to occur (Aldrich, 1979; Hannan & Freeman 1977) with some form of the market
as the environmental selection mechanism. Whittington (1988) notes the
complete indifference to the actor of population ecologists as distinguishing this
perspective from contingency theory. Contingency theorists acknowledge
organisational processes of learning and conscious adaptation, although
ultimately conceding the supremacy of the market (Whittington 1988 cites
Chandler, 1962; Williamson & Ouchi, 1981).
Within the field of strategy the competitive environment is viewed as a major
determinant of strategy formation and survival. Dominant among these are the
industry and competition theories of Michael Porter. Porter derived concepts
from by Industrial Organisation (IO) economics (see Schmalensee & Willig,
1989) to suggest that firm profitability will be determined by five competitive
forces which will select the fittest in a given industry. Porter's five-force model
(Porter, 1998) is still a dominant feature of the strategy literature (Grundy, 2006).
Institutional theory looks more to the social structures in which a firm is
embedded as explanation of organisational change and strategy formation.
Institutional theory suggests that these social structures reinforce particular
schemas, rules, norms and routines (Scott, 1995) which act as authoritative
guidelines for the behaviour of organisational actors within that institutional
field. Institutional theory emphasises the importance to a firm of institutional
legitimacy (Meyer & Rowan, 1977). Strategy selection can be understood as
adherence to institutional forces and the achievement of legitimacy (Scott, 1995).
This legitimacy ensures organisational success and survival (Aldrich & Fiol,
1994; DiMaggio & Powell, 1983; Oliver, 1991). Scott (2005) identifies two
institutional forces which confer legitimacy to a firm: regulatory forces and
normative forces. Regulatory forces recognise the organisation’s existence by the
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regulatory jurisdiction and allow the firm to function and operate. Normative
influences typically come from the industry and professional organisations that
establish standards for operations (Scott, 1995, 2005).
The broader field of organisational studies examines a wider range of social
structural forces as explanations of how organisations are shaped (e.g. Lounsbury
& Ventresca, 2003). These theories draw from social theories of culture, power
and politics and institutional analysis (Lounsbury & Ventresca, 2003 cite Mohr,
2004 for overview of the field). Broadly speaking, these theories characterise
actors as being embedded in a socially constituted structure and their actions are
constituted by this structure.
Organising Concepts: Economic and Structural Explanations of Alliance
Development and Change
The previous section placed the proposed Environmental Determinism frame
within the broader traditions of organisational theory and strategy. As we saw in
Chapter One, the alliance process literature is strongly informed by these
traditions.
Chapter One presented the analysis of De Rond and Bouchikhi (2004) which
mapped the alliance process literature against the four ideal-type theories of
organisational change and development of Van de Ven and Poole (1995). These
are the life-cycle, teleological, evolutionary and dialectical theories. De Rond
and Bouchikhi (2004) demonstrate that the alliance process literature fits well
within one of the four categories and that each is underpinned by assumptions of
linearity and environmental causality.
Based on the theories which underpin the literature identified by De Rond and
Bouchikhi (2004) (see Table 2 in Chapter One), I identify five organising
concepts which guide data gathering and analysis in my study. As dialectical
theory is underrepresented in the alliance process literature, this was omitted
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from analysis. Three are economic concepts and two are informed by theories of
social structuralism. The wider literature on alliance dynamics and stability was
also drawn upon to further develop each concept.
The five organising concepts and their relationship to the three process theories
are outlined in Table 4 below.
Table 4: Five Organising Concepts drawn from Alliance Process Theory
Teleology Evolution Life Cycle
Social Structure Social Ties
Institutional forces
Economic
Structure
Equity and Efficiency
Initial Design
Alliance Strategic Environment
Equity and Efficiency
From the review of the alliance process literature (see Chapter One) we
understand that the teleological perspective would explain the sequence of
alliance events as “a repetitive sequence of goal formulation, implementation,
evaluation and modification of goals based on what was learned of intended by
the entity” (Van de Ven & Poole, 1995: 514). In three of the five alliance process
studies which are informed by a teleological perspective (as characterised by De
Rond & Bouchikhi, 2004) the evaluation process is characterised by assessing
the efficiency and equity of the arrangement (Doz, 1996; Ring & Van de Ven,
1994; Zajac & Olsen, 1993) with the achievement of joint and/or individual
value being considered the goal.
The concepts of efficiency and equity emerge from the social exchange literature
(Blau, 1964; Homans, 1961) which focuses on the processes by which
individuals balance self-interest with the need to continue valuable relationships.
More particularly the alliance literature is seen to be informed by theories of
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relational exchange (Zajac & Olsen, 1993 cite Macneil 1986; Oberschall &
Leifer, 1986; Stinchcombe, 1986). These theories suggest that the norms that
govern commercial exchange behaviour in discrete or ‘one-off’ transactions are
markedly different from those in relational exchange, where the parties must deal
with each other over a longer period, such as in alliance processes. Accordingly,
Zajac and Olsen (1993: 134) view the pursuit of joint value maximisation rather
than individual value, as the end goal of an alliance. “Firms involved in a joint
venture … while obviously satisfying their own interests, are also interested in
maintaining the co-operative arrangement to satisfy these interests — which
require some consideration of the satisfaction of their partners’ valued interests.”
Joint value considerations include the efficiency of the alliance, defined by Ring
and Van de Ven (1994: 94) as “the most expeditious and least costly governance
structure, for undertaking a transaction.” Equity, they define as ‘fair dealing.’ In
line with principles of relational exchange, this is seen as different from strict
equality in the contribution to the alliance or distribution of the value created.
“Fair rates of exchange between costs and benefits are sufficient, but equality is
not necessary for fair dealing ... Fair dealing also implies that all parties receive
benefits proportional to their investments” (Ring & Van de Ven, 1994: 94).
The efficiency and equity of the alliance are seen to be in continual review, part
of the learning (Doz, 1996; Zajac & Olsen, 1993) and maturing processes (Doz
& Hamel, 1998; Ring & Van de Ven, 1994) of the alliance.
Alliance Strategic Environment
Sustained strategic compatibility between collaboration partners is viewed as
critical for the stability or robustness of the arrangement over time. Doz and
Hamel (1998: 93) suggest that collaborations are “hydra headed” with partners
agreeing on the value creation logic of the collaboration, but looking also to their
own self-interested goals and measures. These individual interests may shift with
environmental events, making alignment difficult to sustain. However a strong
perception of convergent business interests and a sense of urgency in addressing
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them are argued to provide for drive and commitment (Ring, Doz, & Olk, 2005:
138).
Research suggests a number of factors which impact sustained strategic
compatibility. One is the position of partner organisations in a broader network
or industry. Partner firms can be leaders, followers or newcomers/latecomers
(Doz & Hamel, 1998) with each having a distinctive logic or incentive for the
alliance. Different combinations of partner types give rise to different alliance
dynamics and tendencies toward stability or instability (Doz & Hamel, 1998).
Additionally, strategic compatibility is influenced by the relative scope of each
partner firm, or the opportunity set available to each firm outside the particular
collaborative arrangement (Inkpen, 2000; Khanna, 1998; Reuer et al, 2002).
These theorists propose that if one organisation has a large opportunity set, or
range of markets in which the firm is active, relative to its partner organisation,
this will influence the behaviour and incentives to cooperate at each stage of the
evolution of the collaboration giving rise to potential instability.
Studies have also recognised that partners will re-assess the strategic logic of an
alliance in relation to their individual business interests as a result of
environment change or exogenous shocks (Arino & de la Torre, 1998).
Macroeconomic, regulatory, technological and competitive forces that cannot be
controlled by partners may test the alliance. These exogenous events can affect
the logic of the alliance for either or all participating organisations, giving rise to
renegotiation of the structure of the arrangement, to a change in partner
behaviour in an attempt to restore balance to the arrangement, or to gradual
deterioration (Arino & de la Torre, 1998). Alliances are seen to be embedded
within the broader strategic interests of the partner organisation and co-evolve
with the interests of each as the environment changes (Koza & Lewin, 1998).
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Further, a number of theorists suggest that this broader environment is the
principal change agent for alliances. Theorists who subscribe to evolutionary
theories of collaboration process suggest that change is determined
predominantly by forces at the population level (Gulati, 1995b; Gulati &
Gargiulo, 1999; Reuer et al 2002). Alliances cannot be understood independently
from their broader context. They are diffuse and compete for scarce resources
with collaborations progressing from simple to fitter and more sophisticated,
with less fit collaborations dying out.
Social Ties
The social structure in which an alliance operates is argued to be explanatory of
the path and outcomes of the alliance. Gulati (1993, 1995a, 1995b, 1998) in his
evolutionary perspective on the change and development of alliance, argues that
the social networks in which alliances are embedded shape the formation,
processes and outcomes of the alliance. Gulati (1998) states that an
understanding of firms’ social connections enables examination of both the
incentives that lead firms into alliances and also how the firms behave over the
life of the alliance. The social network provides valuable information to a firm
considering an alliance about the capabilities of potential partners (Gulati, 1995a)
and thus influences the formation pattern of alliances. He also argues that
individual ties between partner firms through social networks can affect the
decision processes that may occur inside those firms (Gulati, 1998) throughout
the life of the alliance, shaping the alliance path.
Other theorists have employed similar social structure theories when explaining
the dynamics of an alliance, or its propensity for stability or instability over time.
Ring et al (2005) argue that the pre-existence of social relationships between
partner organisations at the time of formation conditions the dynamics and
stability of the alliance. The strength of congruent interests and of social and
strategic relationships are argued to produce particular patterns of managerial
activities and different outcomes. Strong social relationships are argued to
promote initial and sustained mutual understanding which is more likely to lead
to positive adaptation.
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Similarly, Hardy, Phillips and Lawrence (2003) suggest that the quality of these
pre-existing and embedded social relationships promote mutual forbearance and
a desire to search for common ground. They are also seen to reduce the
likelihood of opportunistic behaviour and are more likely to facilitate information
exchange (Mitsuhashi, 2003). Uzzi (1997) examining the way economic action is
embedded in social relations found that embedded relationships promote logics
of exchange leading to economies of time, integrative agreements and complex
adaptation.
Initial Design
Initial design describes the structural and governance choices made at the time of
formation. In their work employing an evolutionary perspective on alliance
change and development, Reuer et al (2002) state that initial design within the
alliance literature has mostly been seen as an economic choice, such as the
choice of an equity or non-equity arrangement. It can also be a choice between
dominant or shared control (e.g., Killing, 1983; Mjoen & Tallman, 1997; Parkhe,
1993). These initial choices are seen to imprint the relationship (Doz, 1996),
determining the subsequent path of the collaboration. The economic
considerations underpinning these choices are informed by equity, or perceived
distribution of costs and benefits, as well as control.
A stream of research suggests that it is vital to align individual partner incentives
with the joint purpose of the alliance (Berger, Cunningham, & Drumwright,
2004; Gulati, Khanna, & Nohria, 1994; Nault & Tyagi, 2001). The way the
partners conceive the pay-off of the alliance determines their incentives to
cooperate. The incentive or pay-off will be formalised into the structure or
contract of the arrangement, such as benefits to be delivered from an agreement
to commit specific assets into a joint vehicle (equity collaboration). Changes to
these perceptions of pay-offs can lead to loss of incentive to cooperate and can
destabilise the development of the collaboration (Berger et al, 2004; Hamel,
1991).
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Similarly, the partners’ perceptions of control will affect their incentives to
cooperate. These perceptions will flow from the governance structure of the
collaboration including decision-making, coordination and processes for transfer
of knowledge and learning. Formal control structures, along with the relative
bargaining power of partners affect their perceptions of control, which in turn,
affect the path and outcomes of an alliance over time (Parkhe, 1993; Yan &
Gray, 1994).
Additionally, design is seen to embody the dominant logic (Prahalad & Bettis,
1986) of the collaboration (Jones, Hesterly, Fladmoe-Lindquist, & Borgatti,
1998; Lampel & Shampsie, 2000). A move away from this logic is seen to result
in premature termination. These clear-cut strategic objectives (Hamel, 1991) are
seen as defining the alliance and determining the outcome (Lorange, Roos, &
Bronn, 1992).
Institutional Rules and Processes
The introduction to the ED perspective described how Institutional Theory and
the concepts of the embeddedness of firms within social structures has shaped
organisational studies. As we have seen, Institutional Theory suggests that
institutional rules and norms inform development of strategies and decisions.
Organisations choose a course of action that aligns them with prevailing
regulatory or normative forces, in order to sustain legitimacy.
Similarly, organisational change and development theory also explain a sequence
of events as being driven by institutional rules. In particular, Van de Ven and
Poole (1995: 515) suggest that the life-cycle perspective of change and
development — one of four identified ideal type change theories — sees the
generating force or motor of change as “a prefigured program/rule regulated by
nature, logic or institutions.” Institutional rules “require developmental activities
to progress in a prescribed sequence: A series of steps that all must follow.”
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These theorists also point to “the natural order of Western business practice” as
necessitating a certain sequence of events.
Analysis of the alliance process literature informed by the life-cycle perspective
(as classified by de Rond & Bouchikhi, 2004) demonstrates the influence of
Institutional Theory at several stages of the alliance life-cycle. For example, at
the early stage of ‘partner selection’ (Kanter, 1994) or ‘courtship’ (Forrest &
Martin, 1992) partner choice has been demonstrated to be informed by regulatory
forces, including anti-trust provisions (D’Aunno & Zuckerman, 1987). Murray
and Mahon (1993) speak of a ‘ritual’ courtship stage, suggesting protocols and
practices that are recognised as applying to an institutional field, such as the
industry or profession, or to Western business practice more broadly.
The negotiation stage (Forrest & Martin, 1992; Murray & Mahon, 1993) is
mostly viewed as involving a formal contract, which is governed by regulatory
forces and also by business practices associated with negotiating agreements in a
particular business culture, either Western or Eastern. The ‘formalisation’
(Achrol et al, 1990), ‘start-up’ (Forrest & Martin, 1992) or ‘setting up and
housekeeping’ (Kanter, 1994) stages are characterised by the establishment of
governance and operational structures. The choice of these structures could be
seen to be informed by accepted institutional practice, such as establishing a
Board and a project team, and assigning traditional roles such as Chair, or project
manager or coordinator.
At the ‘critical crossroads’ (D’Aunno & Zuckerman, 1987) or ‘ending’ (Forrest
& Martin, 1992; Murray & Mahon, 1993) phase of an alliance, a potential
termination is seen as being public, that is, viewed by current and potential
members of a network or institutional field (Murray & Mahon, 1993). The style
in which this ending is conducted is often made with the reputational status of
the departing partner organisation in mind (Murray & Mahon, 1993). Gulati
(1995a), in applying social network theory to the study of alliances, suggests that
the social network in which the alliance is embedded provides information
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regarding the partnering capability and reliability of potential partners. Messy
divorces (Murray & Mahon, 1993) can send negative information through the
network regarding a particular firm. This suggests that the way this is done will
be informed by considering normative influences of institutional rules that
maintain status and reputation.
This section has introduced the Environmental Determinism frame and identified
the five guiding concepts that will inform analysis. In summary, the proposition
of the Environmental Determinism perspective is that the decisions of
organisational actors resulting from environmental and social forces are the
motors of alliance process evolution.
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INDIVIDUAL AGENCY PERSPECTIVE
Basic Unit of Analysis and Working Assumptions
An IA analyst would explain the sequence of events in an alliance process as
resulting from the choices, motivations, practices and attributes of individual
alliance actors. In making these choices, actors are informed by organisational
strategic interests and institutional rules and norms, but choices are also shaped
by their own personal values and interests. Structure dictates the outer boundaries
of action, but within this scope actors have freedom to choose among a range of
options for action. The practices and attributes of actors within the alliance
influence the choices of those who have decision making power within partner
organisations. Human capabilities and actions are argued to have ‘causal
efficacy’ (Archer, 2003) to bring about social and organisational change.
Theorising the Relationship between Agency and Structure
This perspective has its modern roots in social theory, with the work of Child
(1972, 1997) and strategic choice theory representing the perspective in the fields
of organisational studies and strategy. Also within organisational studies,
Institutional Theory has recently explored the idea of institutional
entrepreneurship (Levy & Scully, 2007) claiming that the kernel of change can
rest with skilled institutional actors. More recently, the Strategy-as-Practice (S-
as-P) literature has developed and described the practices of actors at many levels
and suggested a range of explanations for how change emerges from everyday
routines and conversations.
In order to explicate the IA perspective used in this study, it is first necessary to
overview the body of theorising regarding the relationship between structure and
agency from social and organisational theory. The theorising of Child (1997),
Giddens (1984), Archer (2003) and Whittington (1998) present the analyst with a
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choice of working assumptions regarding how agency can be conceptualised.
Each theorist presents a distinctive perspective.
Social Theory: The Problem of Agency
Agency has been defined as the “power of individuals and groups to transform
the social contexts in which they find themselves” (Emirbayer & Mische, 1998:
962). Dawe (1979) states that this concept of agential power and human action
has been central to social theory since its inception. Interestingly, Dawe (1979:
398) characterises sociology as having no theories of social action, but rather
consists of “a vast body of theorizing about social action: its nature, its sources,
its consequences”.
This body of theorising on the concept of agency in social thought has been a
source of increasing strain and confusion as it has evolved. Emirbayer and
Mische (1998: 962) give us a sense of this conflicted history by observing that
“variants of action theory, normative theory and political-institutional analysis
have variously defended, attacked, buried and resuscitated the concept of agency
in often contradictory and overlapping ways.” At the root of this conflict are
arguments over the determining power of structure or the supremacy of agential
power to shape and control. At the heart of this debate are Child’s Strategic
Choice Theory (1972, 1997), Anthony Giddens’ Structuration Theory (1984),
Margaret Archer (2000, 2003) and her perspective on the ‘analytic duality’ of
agency and structure, and finally the Realist Sociology of Whittington (1988). A
summary of these perspectives will be presented so as to provide necessary
background to the choice of working assumptions guiding analysis in this study.
Voluntarism: John Child’s strategic choice theory and action theory. The
nature of the interplay between action and structure, or determinism and
voluntarism, as well as being an enduring theme in social theory has also been a
source of fierce debate in the field of organisational analysis and change (see
Reed, 1988 for overview). The voluntaristic end of this debate is most often
represented by strategic choice theory and the work of John Child and those who
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supported his call for more emphasis on agency as an explanation of
organisational change (including Elger, 1974; Pettigrew, 1985; Schreyogg, 1980,
cited in Reed, 1988: 33). Strategic choice theory (Child, 1997) argues for the
duality of structure and action, applying these to the context of organisations.
However, in contrast with Giddens (1984) and structuration theory, strategic
choice theory argues more forcefully for the transformative power of
organisational actors, noting that “actions taken in the name of organizations are
driven by individuals … Analytic centrality is given to organizational agents’
interpretations (their goals and the possibilities for realizing them)” (Child, 1997:
60).
Strategic choice theory further articulates the political process by which leaders
enact change in organisations. Key actors (Child, 1997) exercise democratic
control within the power struggle between coalitions of interests in
organisational decision-making processes. These powerful actors guide the
choice of structural options, ‘mobilising the bias’ that exists in political situations
according to their own goals and worldview.
Although Child (1972, 1997) brought the strategic choice perspective into
organisational debate, Whittington (1988) nominates Weick (1979) and
Silverman (1970) as more forcefully representing the voluntarist tradition or
action positions in organisational theory. He describes Action Theory as
emphasising the “actor’s capacity for independent action” (Whittington, 1988:
527).
Anthony Giddens’ structuration theory: Duality of structure and agency. The
work of Giddens (1979, 1984) and his theory of structuration were presented in
Chapter One. In Giddens’ view agency and structure cannot be conceptually or
analytically separated, being instantiations of each other. His theorem of duality
of structure maintains that “the structural properties of social systems are both
the medium and the outcome of the practices that constitute those systems”
(1979: 69). Critically, the structurationist perspective would also contend that
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human action needs to be seen as predetermined by the institutional context in
which it is performed. The institutional field provides the strategic opportunities,
which may be acted on by powerful, socially competent and reflexive actors.
Power is exercised by those with access to institutional resources such as formal
authority, control of critical assets or discursive legitimacy (Hardy and Phillips,
1998).
Margaret Archer: Structure and agency in analytic dualism. In contrast to
Giddens, Archer (1982, 1988) views agency and structure as capable of being
analytically separated. Archer is critical of Giddens, arguing that the ‘central
conflation’ of agency and structure, or viewing structure and agency as both
ontologically and analytically inseparable, withdraws autonomy or independence
from actors. She also maintains that the ‘transcendence’ of agency and structure
advocated by structuration theory precludes attempts to understand the interplay
between action and structure. She argues that social systems are capable of
radical restructuring, which is ultimately due to human agency. Structure and
agency are in constant interchange, but there is ‘theoretic usefulness’ in
maintaining analytic separation (1988, xiv). Her theory of morphogenesis, or
emergence over time, holds that current social structures emerged from the past
actions of individuals and cannot be viewed as the outcomes of the actions of
current actors. Determining causality is therefore problematic, but can be viewed
in alternating analytic phases.
In 2003 Archer expanded her concept of what constitutes voluntaristic personal
powers. ‘Reflexive deliberations’ (Archer, 2003: 20) or ‘internal conversations’
constitute the mediatory process between structure and agency. Archer maintains
that individuals, in the face of social situations, reflect upon their concerns and
form intentions to act. They also develop a social modus vivendi, (Archer, 2003:
27) or strategy to reconcile which concerns to prioritise and which to
subordinate. “This explains how all active agents achieve some governance over
their own lives in society” (Archer, 2003: 164).
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Richard Whittington: Realist Sociology — structure as necessary precondition
for agency. Whittington (1988) proposes yet another form of relationship
between action and structure, arguing that environmental structure acts as an
essential precondition to the exercise of agency. This perspective recognises
both structure and agency, however there are no inevitabilities latent in
environmental structures. “Structures merely provide the powers … which agents
must mobilize in their activities” (Whittington, 1988: 528). Structures are
transformable through the intentional exercise of human agency.
Similar to Archer (2000), Whittington (1988: 528) separates structure and action
ontologically and states that it is this ‘ontological gap’ that preserves the
possibility of agency. Drawing from the work of Bhaskar (1979) he argues that
social structures are deeper than events or actions that can be observed
empirically. However, structures are made real only by the actions they enable:
“they are present simply in their effects.”
Also similar to Archer, Whittington’s Realist Sociology views humans as
choosing their actions based on their own governing purposes: “Structures enable
actions, but not their contents … the agent independently constructs his or her
own purpose” (p529). However, like Giddens (1984), humans are unequal in
their ability to enact change: they have unequal access to the resources the
structures offer.
Working Assumptions of Agency and Structure in this Study
In order to present the range of theoretical assumptions available to an IA analyst
four perspectives of the relationship between agency and structure have been
presented. This study most closely aligns to the propositions of Whittington
(1988) and Archer (2003) in the need for analysis to consider both agency and
structure, however upholding the theoretic usefulness of maintaining analytic
separation. This separation enables the analyst to explore the interplay between
the actions and practices of individuals with the social and institutional structures
in which they operate. This study proposes that understanding the power of
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actors to shape the path of an alliance can only be gained through parallel
analysis of the institutional, political and economic constraints under which these
actors worked. This position is consistent with findings of a meta-analytic study
of Heugens and Lander (2009: 61) which examined the empirical evidence for
the central debates regarding organisational behaviour as the product of structure
or agency. They find that the “more temperate agency positions … appear to be
fully compatible with our findings.”
Theoretical Resources: The Key Actor and Social Practices
Having established the working assumptions of agency and structure which will
underpin IA analysis in this study, it is necessary to go to the social practice
literature in order to more fully develop guiding concepts of ‘key’ or
‘knowledgeable’ actors. While social and organisational theorists refer to
agential power as the motor of change, theorising about what practices comprise
this power exists at a high level. The S-as-P literature provides useful resources
to describe how actors engage with their social context to enact change. From
these resources three theories were chosen. Denis et al (2007) identify Actor-
Network Theory (ANT), Conventionalist Theory and Social Practice Theory as
particularly appropriate to pluralistic environments. Alliances, as hybrid
organisational forms demonstrate these characteristics of pluralistic
environments. These particular theories therefore were chosen as being most
sensitive to the context of the study. The work of Levy and Scully (2007)
regarding the agential power of the institutional entrepreneur was also drawn
upon, describing the practices that skilled institutional actors adopt to transform
their fields of operation.
Theorising the ‘Key Actor’
The previous section summarised the views of four social and organisational
theorists, noting variations in the way they theorise the relationship between
structure and agency. These theorists also vary on which actors within a social
context are capable of exercising power to enact change.
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Power. Both Giddens (1984) and Whittington (1988) maintain that not all
humans are equal in their capacity to bring about transformation. According to
structuration theory (Giddens, 1984), opportunities presented by the institutional
field can only be acted upon by those with access to critical resources, such as
formal authority or control of critical assets. Similarly, Realist Sociology
(Whittington, 1988) also holds that actors within a social context have unequal
access to the structural resources they need. In contrast, Child (1997) maintains
that power resides more in coalition or group rather than individual action,
although individuals can act to mobilise the bias that may exist in a group toward
a particular decision.
In contrast, Levy and Scully’s (2007) institutional entrepreneur can be any
skilled actor in the institutional field, not necessarily those possessed of formal
authority or material resources. They quote Clegg (1989: 32) in their concept of
power and where it resides:
Power is simply the effectiveness of strategies for achieving for oneself a greater
scope for action than for others implicated by one’s strategies. Power is not anything
nor is it necessarily inherent in any one: it is a tenuously produced and reproduced
effect which is contingent upon the strategic competencies and skills of actors who
would be powerful.
Processes. These theorists, among many others in social theory, describe a range
of agential processes by which transformation is brought about. Both Giddens
(1984) and Archer (2003: 135) argue for the centrality of reflexivity. Archer
(2003) characterises this as the ‘internal conversation’ by which an actor
deliberates upon how some item, such as a belief, desire, idea or state of affairs
pertains or relates to a particular personal intent. Through reflexivity, actors are
capable of acting 'so rather than otherwise', in the face of environmental
constraint or enablement (Archer, 2007:10). Giddens (1984) speaks of ‘socially
competent, reflexive actors’ with reflexivity here referring to the capability of
agents to monitor and rationalise actions, processes and contexts with respect to
what has happened, happens and will happen or has to be done. The ability of
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actors to think about their situation, to be capable of self-inquiry and adaptation
is seen as the key characteristic of social systems. Common to these schemas is
the concept of interpretation or sensemaking (Weick, 2005). To understand the
environment is to be able to see alternatives for action and possibilities of
realising personal and social goals. Levy and Scully (2007: 978) refer to similar
concepts of ‘strategising’ and ‘evaluating’ to identify and exploit critical
windows of opportunity.
Each maintain that the ‘key actor’ (Child, 1997) is purposeful, forming intentions
to act based on this reflexivity or interpretation of their context. Child (1997)
goes on to theorise about the enactment of these goals or intentions, stating that
‘key actors’ initiate, shape and direct strategic reorientations toward the
environment.
Child (1997), Giddens (1984?), Archer (2003) and Whittington (1998) have
conceptualised at high level how actors go about the process of social and
organisational transformation. In order to explicate further the concept of what
actors actually do to influence the strategic direction of a firm or, in social
theory, to transform the social structure in which they operate, we need to
consider theories that go to social practice. The following section overviews the
domain of the S-as-P field and summarises three particular theories of practice
which are useful for this study. It also further describes Levy and Scully’s
(2007) conception of the ‘Modern Prince’ or institutional entrepreneur. Together,
the S-as-P and institutional entrepreneurship literature provide the organising
concepts for the IA perspective.
Extending the Key Actor: Three Strategy-as-Practice Theories
In the growing S-as-P field (see Johnson, Melin, & Whittington, 2003) scholars
focus on the practices of skilled actors in the production and transformation of
social life. While the strategy literature views change as radical discontinuity, the
practice literature sheds light on how change emerges from the practices of actors
at many levels engaging in everyday routines and conversations (Denis et al,
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2007). Researchers under the S-as-P banner re-conceptualise strategy as a social
activity: “strategy is not something an organisation has but something that its
members do” (Seidl, Chia, & MacLean, 2006). Research focuses on details of
organisational life including the nature and location of strategic actors in the
firm, their engagement with the strategy process and how these actors make
sense of and use the tools of strategic infrastructure as well as tacit knowledge in
order to suggest a relationship of these practices with performance.
From these S-as-P resources three particular theories guide this study. Denis et
al (2007) identify ANT, Conventionalist Theory and Social Practice Theory as
particularly applicable to pluralistic environments. These particular theories are
chosen as being most sensitive to the context of the study. Table 5 below
summarises the three theoretical perspectives.
Table 5. Adapted from Denis et al, (2007) Strategising in pluralistic contexts: Re-
thinking theoretical frames
Actor-Network
Theory
Strategising as a translation process
Theory of
Conventions
Strategising as an accommodation process
Social Practice
Theory
Strategising as a social practice
Definition of strategising
Translation: the process of constructing networks (alliances) among actors in diffuse fields
Accommodation: the process of negotiating compromise among competing values
Practice: mobilising explicit tools and tacit knowledge in situations to produce strategies
Role of actors
Translators who enrol others in networks; Actants in networks that reciprocally construct organisational strategies
Critics of established compromises Negotiators of new compromises
Social actors at all levels inside and outside the organisation who through their practices and interactions contribute to enacting strategy
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Denis et al (2007) describe how each theory addresses a particular dimension of
a pluralistic environment. ANT goes to the issues of diffuse power, describing
the agential process of mobilisation of a heterogeneous network around an
organisational strategy, where multiple meanings and interests may be in play.
Conventionalist theory they argue, is relevant to understanding contexts where
multiple value systems are in play, illuminating the agential processes of
accommodation and criticism. Social Practice Theory invokes the pluralist
dimension of distributed organisational knowledge, arguing that through their
practice and particularly through their use of language, actors contribute to
formulating and enacting strategy.
We note that none of the three theories argues for the unfettered power of
agency: there are constraints on action. However, these three theories in
combination help to cast more theoretical light on what actors actually do to
enlarge the possibilities for organisational change and development.
ANT. This theory came to social science from the field of science (Callon, 1986;
Latour, 1987) as an explanation of how technological and scientific ideas emerge
and come to dominate. Technologies (‘artifacts’) and scientific discoveries are
seen to be socially constructed by actors who interact with each other and with
the artifact as a heterogeneous network. Central actors (‘translators’) interact
with others in the actor-network to mobilise support for their definition of the
technological artifact and also work to maintain (or ‘enrol’) the support of the
network. This network support then brings the technological artifact into a
position of dominance or irreversibility above other rival definitions that may be
held by other actors in the network. Actors become central or powerful,
according to their ability align other actors to their interests. In contrast to other
social theories, including structuration (Giddens, 1984), power is created by the
actor, rather than being defined by the pre-existing structure of the network.
ANT became popular as an analytical tool in a range of fields beyond science
and technology in the 1990s, including organisational analysis and strategy.
Denis et al (2007) note five illustrative applications of ANT in strategy (Demers
& Charbonneau, 2001; Ezzamel 1994; Hensman, 2001; Knights, Murray, &
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Willmot, 1993; Parker and Wragg, 1999). They demonstrate how ANT defines
strategising as a process of translation, with ‘organisational strategy’ substituting
for ‘technological artifact.’ Through translation, central actors enrol the support
of the organisational network around the meaning they attach to the strategy,
such that this meaning comes to dominate and become ‘irreversible.’ Denis et al
(2007) stress that the theory is dynamic: network support for a particular artifact
(e.g. organisational strategy) is capable of shifting over time.
Conventionalist theory. This theory explores the processes by which actors
achieve cooperation in the face of competing institutional values or logics (Denis
et al, 2007). The conventionalist school is a recent body of work by French
sociologists (Boltanskis & Chiapello, 1999; Boltanskis & Thevenot, 1991 in
Denis et al, 2007) which explores core values in the Western world and the way
they shape the nature and possibilities of action. Certain dynamics are created by
the co-existence of multiple logics or rationalities and particular agential
processes are seen to be able to achieve an accommodation among them. These
include processes of achieving compromise or negotiating agreements that
acknowledge and integrate competing values (Boltanski & Thevenot, 1991, 2006
quoted in Denis et al, 2007). Such an agreement would represent a ‘convention’,
being an artefact which makes the co-existence of multiple logics possible.
Denis et al (2007) note that while the field of organisational analysis has
explored the shaping of actor behaviour by competing organisational values
(Gioia & Chittipeddi, 1991; Townley, 2002 are cited, inter alia) Conventionalist
Theory goes further by proposing the agential processes by which
accommodation and reconciliation is possible. They extend the theory into the
field of strategy and strategy practice by suggesting that strategising can be seen
as accommodation and strategists or actors as ‘critics’. The strategist critiques or
questions the normative assumptions that drive current strategic directions and
becomes a ‘vector’ for considering other views — this may or may not result in
change, as value sets are highly institutionalised.
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Social Practice Theory. In contrast to ANT and Conventionalist Theory, Social
Practice Theory has a strong tradition in organisational analysis and strategy. The
growing S-as-P field (Johnson, Melin, & Whittington, 2003) has been noted
above and serves as a counterbalancing force to deterministic approaches that
dominate strategy thinking. This literature draws on social theorists such as
Bourdieu (e.g. 1977) and Foucault (e.g. 1970) to argue that social change is
enacted through the practices of skilled social actors (Denis et al, 2007: 196).
These skills can be seen in the concrete detail of daily life (Denis et al, 2007:
196) in which actors demonstrate their ‘practical rationality.’ Actors draw on
tools provided in their social environment as well as their own implicit
knowledge in order to enact change.
Extending the Key Actor: Institutional Entrepreneurship Theory
In presenting their argument for the power of the institutional entrepreneur to
transform the institutional structures in which they operate, Levy and Scully
(2007) describe a range of skills, practices and attributes which characterise their
‘Modern Prince.’ Some of these are similar to those presented in the three
theories above. For example, where ANT describes a process of translation and
enrolment, Levy and Scully (2007: 981) speak of the institutional entrepreneur
‘framing’ issues and problems, and “connect(ing) their change projects to the
activities and interests of other actors in the field.” They also speak about
‘mobilising constituencies’ around their change efforts.
However, Levy and Scully give the institutional entrepreneur a more political
and interest-based motivation for action than the other three theories presented.
The actor is seen to be interest-driven, aware and calculative, looking for
opportunities to break through structural pressures or hegemonies to exploit
windows of opportunity for change. The institutional entrepreneur seeks to shift
the asymmetries of resources and influence that exist in an institutional field
through explicitly strategic and tactical practices, exploiting tensions and
instabilities they find.
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Organising Concepts
The previous sections presented the theoretical resources which have informed
the development of the IA analytical frame. The following outlines each of the
organising concepts which guide data gathering and analysis in my study,
distilled from these theoretical resources. I propose that IA can be
operationalised as (1) agential motivation, or explanations as to why actors take
the actions they do; (2) agential practices, or what actors actually do within an
organisational or inter-organisational process; and (3) agential attributes, skills or
characteristics that actors posses in order to enact change. Each is further
described below.
Agential Motivation
As we have seen, Archer (2003), Child (1997), Whittington (1998) and Levy and
Scully (2007) view actors as highly intentional, driven toward certain actions by
their own internal cognitive processes. Some of these intentions will be particular
and personal to the actor. They may act on their own personal “hopes, fears and
desires for the future” (Emirbayer & Mische, 1998: 962). They may be politically
formed from a desire to pursue the interests of a less powerful group within the
institutional field (Levy and Scully, 2007). Other intentions may be formed from
interpretation of their context. They may subjectively choose particular projects
as an appropriate response to their objective circumstances (Archer, 2003), or
what they view as the interests of powerful actors (Child, 1997). They may also
form a view as to what will promote the common good (Aristotle, 1976), and
form an intention for change as a result.
More subliminal internal drivers may also drive actors to action. There may be an
element of path-dependency or being propelled by habit (Emirbayer & Mische
1998, Giddens, 1984) — we respond to a particular circumstance the way we
have responded in the past, based on reflections on the outcomes of such action.
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Agential Practices
Following formulation of an intention to act, the agency perspective views the
actor engaging in a range of processes to bring about the desired outcome.
Through each of these processes the actor endeavours to shape the processes and
relationships of the organisation, alliance or network (Syndow & Winderler,
2003). These processes can be described as strategising and evaluating,
persuading, enacting and transforming. Each will be briefly described.
The actor evaluates the institutional field to identify possibilities for agency
(Levy & Scully, 2007: 974). This involves mapping or critically analysing the
complex terrain of the economic and social forces and processes to identify and
exploit “critical windows of opportunity” (Levy and Scully, 2007: 976).
In evaluating these possibilities, the actor is seen to make conscious choices
within the institutional context in which these actions will be played out. They
are seen to be able to choose to act consistently with institutional scripts or those
aspects of institutional culture which would suggest a certain course, or to act
otherwise (Carr & Kemmis, 1986; Gadamer, 1979). The strategist is aware of
both his or her desired strategy and the strategic orientations of others, alive to
the different meanings that may exist in a network of actors towards a particular
‘object’ (Callon, 1986; Latour 1987). In this way, the actor is not seen to be
captured by their structures or institutions, but rather to enact their environment
through a continual process of decision making and negotiation (Child, 1997),
deliberation and practical judgement (Emirbayer & Mische, 1998).
In this process of evaluation, the actor is not seen to be forming a plan to ‘act
upon’ or ‘do unto’, rather they are seen to seek out and persuade others. Key to
the success of this persuasion process is the way actors “connect their change
projects to the activities and interests of other actors in the field.” (Levy &
Scully, 2007: 981). Persuasion involves dialogue with others regarding the action
possibilities within an institutional context (Giddens, 1984), engaging in
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“horizon-expanding discourse” (Weick, 1989, quoted in Child, 1997). The actor
is an active critic, (e.g. Gioa & Chittipeddi, 1991) contesting the dominant or
emerging logics (Denis et al, 2007) and questioning normative assumptions. The
critic is a ‘vector’ enabling new possibilities of action (Denis et al, 2007).
Through this dialogic process, the actor is seen to make sense of ambiguity (Levy
& Scully, 2007) and to “control zones of uncertainty” (Syndow & Windeler,
2003).
The choice is then enacted; the actor ‘mobilises constituencies’ (Levy & Scully,
2007) translating their own desired intention within the different meanings that
others in the environment may have, actively ‘enrolling’ others in a network to
bring about their strategic ends (Callon, 1986; Latour 1987). They skilfully
coordinate and deploy resources at their disposal and leverage the resources of
the institutional field (Maguire et al, 2004).
Agential Attributes
Actors are seen to possess particular qualities and resources that equip them to
make sense of their situation, to see possibilities for action and to have the
freedom to act. They are seen to possess ‘agential power’ which as Archer
(2003: 4) describes is the ability to act “so rather than otherwise”, in the face of
situations of environmental constraint or enablement.
Common to most of these schemas is the concept of interpretation or
sensemaking (Weick, 1995). In Child’s (1997: 52) view “analytic centrality is
given to organisational agents' interpretations: their goals and views of the
possibilities for realising them. The ways in which organisational actors
understand the environment affect the extent to which they believe they enjoy
autonomy of choice between alternatives.” Individual competence, especially the
ability to handle cognitive complexity (Streufert & Swezey, 1986, quoted in
Child, 1997) is seen to extend the boundaries on the exercise of choice by
organisational agents. This is seen to be particularly important in inter-
organisational domains, which have more complex relational dynamics. Actors
must take more factors into account and may develop greater capacities for
creative and critical intervention (Emirbayer & Mische, 1998: 1007).
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Similarly, Archer (2003: 135) argues for the centrality of reflexivity, defined as
the “internal conversation by which an actor deliberates upon how some item,
such as a belief, desire, idea or state of affairs pertains or relates to a particular
personal intent.” Reflexivity is also fundamental to the characterisation of agency
in the structurationist view of Giddens (1984). Reflexivity here refers to the
capability of agents to monitor and rationalise actions, processes and contexts
with respect to what has happened, happens and will happen or has to be done.
The ability of actors to think about their situation, to be capable of self-inquiry
and adaptation is seen as the key characteristic of social systems.
Theorists of agency have also embraced Aristotle's (1976) concept of practical
wisdom or phronesis, being the ability to think about why action is needed and
how to bring about change for the better of others. An actor makes a wise and
prudent practical judgement about how to act in a particular situation (Carr &
Kemis, 1986) involving normative judgements among alternative possible
trajectories of action. It involves “art, tact, discretion, application and
improvisation” (Emirbayer & Mische, 1998: 994).
Importantly, the knowledgeable actor has the power and autonomy to bring about
his or her desired ends. Actors are seen to enjoy a form of 'bounded autonomy'
(Child, 1997) or ability to make decisions within a broadly defined scope. Those
with formal authority and power (Giddens, 1984; Whittington, 1988), and also
those with skill, (Clegg, 1989) are able to access the critical resources in their
field. Powerful actors also enjoy ‘legitimacy’ (Scott, 1995), being able to be
perceived as credible within a number of different and often competing
environments.
This section has introduced the IA frame and identified the concepts that inform
analysis. In summary, the proposition of the IA perspective is that the agential
power of individuals is the motor of alliance change and development.
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INDETERMINACY/CHANCE PERSPECTIVE
Basic Unit of Analysis and Working Assumptions
Analysis from the perspective of I/C would view the sequence of events in
HOUSCO as the operation of random forces. While the IA and ED perspectives
ask us to see patterns and chains of causality in the sequence of events, the logic
of I/C would disabuse us of this notion, inviting us to consider that many events
are simply without precedent, undercutting the basis of causal reasoning
altogether. In the I/C frame and applying Garbage Can Theory (Cohen, March &
Olsen, 1972) each decision making event results from a random confluence at a
point in time of the independent streams of problems, solutions and decision
makers.
Theoretical Resources
Philosophy and Logic
Considering the provenance of indeterminacy and chance as explanation for the
sequence of events requires the analyst to look to ideas contained within the field
of philosophy of science and logic as well as discrete theories. The concept of
chance, luck or ‘fortuna’ has a long and rich history in classical thought (see De
Rond & Thietart, 2005), but more tentative treatment in the organisational or
strategy literature.
The idea that man is not fully in control of the events that shape the path of his
life has engaged the energies of philosophers for centuries. In the 16th century
Machiavelli claims than an omnipotent ‘fortuna’ cannot be denied, “… because
everyone is witness everyday to the great variation in things … outside any
human conjecture” (quoted in Vatter, 2000: 173). Plato (see Vatter, 2000) also
had high regard for the powers of chance, as did the Roman philosophers who
applied themselves to the question of whether the Roman Empire owed its
prodigious growth to virtue or fortune. Hajek and Hoeffer (2006: 2) overview the
vexed history of the idea of luck or chance in the 17th to 19th centuries. They note
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the tension between exponents of theories of uncaused indeterminate natural
events (for example Epicurus and Lucretius), with those such as Aristotle who
regarded all events that might be called coincidences as “intersections of
independent deterministic causal chains” (Hajek & Hoeffer, 2006: 2). Others,
such as Augustine, hold that nothing is chance; all is controlled by God’s will.
This is a theme which is embraced in a secular form by Hume and other
probability theorists of the 19th century, who expound the view that “‘tis
commonly allowed by philosophers that what the vulgar called chance is nothing
but a secret and concealed cause” (quoted in Hajek & Hoeffer, 2006: 2). That is,
with a ‘God’s eye view’ all patterns and determinant causes can be revealed.
More recently, Taleb (2007: 1) addresses the phenomena that humans are more
comfortable with rational explanation and overestimate causality. “We see
Mosques in the clouds instead of understanding that there are just random clouds
that appear to our eyes as Mosques.” He maintains that modern humans, engage
in ‘epistemic arrogance’ by claiming to see patterns rather than admitting the
possibility of mere random noise, or even being aware of the existence of
randomness. This tendency makes individuals and organisations more
susceptible to being blindsided by unexpected events, such as the 2008 global
economic crisis. In essence, he argues that humans tend to view the world as
more explainable than it really is. Taleb (2007) also argues that this tendency
means that we attribute success to skill rather than luck, as we find it hard to
think critically about the workings of probability.
Physical Sciences
The physical sciences have also struggled with the idea of chance. As The
Scientist (The Scientist, 1988: 10) points out, the concept of chance is “by
definition problematic, as science cannot readily accept luck.” The
predominantly rationalist field sees the belief in luck as a result of poor reasoning
or wishful thinking. However others in the field cannot discount the operation of
chance in many scientific discoveries (The Scientist, 1988: 12). Paschal
(Davidson, 1983) noted that while science shows that there is probability, there is
nothing in nature that could be called chance. Chance or luck is only what
appears when we observe circumstances at close range. But with sustained
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observation, we discern probability (Taleb, 2007). The example often used is the
flipping of a coin a hundred times: it will not be by luck that half of the times
will come up ‘heads’ and half will be ‘tails.’ As a famous quote by Einstein has
it: “I cannot believe that God plays dice with the universe.”
However, rationalists can accommodate the idea of luck as a contrast to the
concept of control or intentionality (Nadelhoffer, 2005). Luck is that which
happens beyond a person's control, either by factors you cannot change (such as
inherited biological features), factors that are randomly brought on, or factors
which are the capricious result of your actions. As Hájek and Hoefer (2006: 3)
observe, “Some authors believe that to posit chance is to abjure explanation; yet
others think that chances are themselves explanatory.”
Social Theory, Organisational Theory and Strategy
It is perhaps this same positivism in social science as in the physical sciences
(Burrell & Morgan, 1979) that has meant that the operation of luck or chance has
had relatively little attention from theorists in this field. Merton (1957) was a
pioneer in this area from the field of social theory. Merton (1957: 10) ‘stumbled
across’ the ‘outlandish’ term ‘serendipity’ in the Oxford Dictionary in 1945 and
borrowed it for his now famous concept, the serendipity pattern “the discovery,
by chance or sagacity, of valid results which were not sought for.” Merton’s
scholarly embrace of this term promoted interest in this concept.
In the also predominantly deterministic organisational theory and strategy, there
are some theorists willing to consider the role of luck or chance, or a stochastic
element, as a factor in organisational performance (Barney, 1986; Dierickx &
Cool, 1989; Jacobsen, 1988). The concept of luck is required to fully explain the
outperformance of one organisation's strategies, where another might possess the
same capabilities and resources. Also, similar to Merton's notion of unintended
consequences of purposive conduct, Perrow (1984) describes the concept of
normal accidents in examining the process that leads to new technologies. Trivial
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choices can be observed to generate significant unintended consequences, or
outcomes that could not have been predicted.
In the broader realm of economics, the chance element in the concept of path
dependency is the subject of debate. Path dependency describes a process by
which advantages are brought about by network externalities. This is sometimes
framed as 'increasing returns economics' and is the idea that random events can
give a technically inferior product an early lead in the market. The process of
positive network feedback and 'lock in' can turn this early lead into dominant
market share (Arthur, 1994: 2). However, the work of Arthur (1994) and the
theory of path dependence are controversial, with some economists arguing that
the effects of events in the path can be remediated by forward-looking economic
agents (Liebowitz & Margolis, 1995).
Organisation studies: Garbage Can Theory.
The Garbage Can Theory of strategic decision making, first articulated by Cohen
et al (1972) and modified by Kingdon (1995) introduced the possibilities of
chance into organisational theory. These theorists noted that existing rational and
political models did not sufficiently address decision making processes in highly
ambiguous environments ('organisational anarchies'). These environments are
characterised by a lack of clear organisational preferences and the fluid
participation of decision makers for any particular choice opportunity.
This theory is different from rational models of decision making which assume
boundedly rational individuals or political models which assumes a powerful
coalition. Rather, decision making occurs in a “stochastic meeting of choices
looking for problems, problems looking for choices, solutions looking for
problems to answer, and decision makers looking for something to decide”
(Eisenhardt & Zbaracki, 1992: 27). The 'Garbage Can' contains solutions which
an organisation may generate but are discarded when they fail to find appropriate
problems. Decision makers may later delve into the can when a problem later
arises for which the solution may be a good fit. As Eisenhardt and Zbaracki
(1992: 27) describes, the garbage can model calls attention to the importance of
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chance: “what gets decided depends strongly on timing and luck.” Choices are
made only when the shifting combinations of problems, solutions and decision
makers happen to make action possible (Cohen, et al, 1972: 16).
Generally, in the field of strategy and management, luck remains elusive.
However, Ma (2002: 525) challenges the view that chance should be dismissed
as being a- theoretical: “Elusive as a theoretical concept yet certain in its earthly
presence, luck, admit it or not, is a non-trivial determinant of performance, and
begs our further understanding.”
Organising Concepts: Participants, Problems, Solutions and Coupling
Informed by the elements of the Garbage Can Theory (Cohen et al, 1972) and
modified Garbage Can Theory (Kingdon, 1995) the focal decision events in the
HOUSCO case are seen to arise from a random confluence at a point in time of
independent organisational ‘streams’ of problems (concerns of people inside or
outside the organisations), participants (decision makers) and solutions (ideas
which ‘float’ in an organisation independent of a specific problem). These
elements form the organising concepts and the structure of the I/C study.
In explaining how change is brought about, the garbage can model describes the
‘coupling’ (Kingdon, 1995) or ‘chance intersection’ (Eisenhardt & Zbaracki,
1992) among these independent organisational ‘streams.’ Events in the two
HOUSCO organisations are not seen as proceeding neatly from problem to
solution. Rather, these streams of events follow through a system all at once,
each with a life of its own (Kingdon, 1995). Explanation is therefore a matter of
combination among the elements, rather than single explanatory origins
(Kingdon, 1995).
Processes are seen as highly fluid (Kingdon, 1995: 222). The decision making
‘arena’, of participants, problems and solution does not stay constant for long
and may change capriciously (Gibbons, 2004). As such, analysts cannot predict
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what may happen. However, the process is seen to be historically contingent:
what happens in one phase depends to some extent on what happened in the
previous phase (Kingdon, 1995: 224).
Organising Concepts: Counterfactual Reasoning
By virtue of the application of the concept of random ‘coupling’ of
organisational elements of participants, problems and solutions we can see that
the HOUSCO outcome could not have been predicted by rational analysis of
initial conditions. At each phase, a different turn of events or ‘twist of fate’ may
have changed the opportunity for the ‘coupling’ to occur. To evidence the
stochastic nature of the process, a further analytical step is required to make the
case that, were there to be an ‘easily imagined variation’ (Tetlock and Belkin,
1996) within one of the streams, the focal event would plausibly have not have
occurred, conceivably terminating the HOUSCO development process at that
point.
Counterfactual (‘what if?) reasoning and analysis invites us to think carefully
about our claims for causality in a narrative of events. Counterfactual methods
are widely adopted in history and political science as a method to sensitise
analysts to the possibility of probabilistic or chance outcomes and to be careful
about their claims to causality between an antecedent and a consequent. While
more a methodological approach rather than a theory, the philosophical
principles are outlined in order to understand how a process analysis might
understand the sequence of events in a case as probabilistic. The specific
analytical technique will be defended more extensively in the next chapter.
Counterfactual reasoning has been claimed to be a prerequisite for any form of
learning from history (Tetlock & Belkin, 1996). Tetlock and Belkin (1996: 4)
quote Skyrms (1990) to give the precise philosophical definition as
“counterfactuals are subjunctives conditionals in which the antecedent is known
or supposed for purposes of argument to be false.” Well known counterfactual
questions from the realms of political science include ‘What would have
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happened if Stalin had been replaced as General Party Secretary or the United
States had not dropped the bomb on Japan?’ Counterfactual analysts argue that
such questioning is not idle speculation, but rather necessary for drawing causal
inferences from historical data. Analysts focus on critical junctures and turning
points in a sequence of events and use precise techniques to question whether the
outcomes could have been different if ‘easily imagined variations’ are
introduced.
Counterfactual reasoning focuses on the nature of causation (Booth, 2003) and is
a useful corrective to simple deterministic forms of thinking. The use of such
analysis compels us to “abandon determinism by acknowledging the role of
chance or to abandon simplicity by acknowledging that factors outside our
purview of our deterministic models can alter the course of events” (Tetlock &
Belkin, 1996: 8). While not claiming to fully explain the past (Booth, 2003) such
an approach enables analysts to “make judgements both about the nature of
historical causes and events and their significance. Counterfactual analysis
allows a better understanding of which events and processes may be contingent,
probabilistic or deterministic” (Ferguson, 1997, quoted by Booth, 2003).
This section has introduced the I/C perspective and identified the guiding
concepts that will inform analysis. In summary, the proposition of the
Chance/Indeterminacy perspective is that events and outcomes are contingent
and probabilistic rather than linear and predictable.
CONCLUSION
This chapter has outlined the three perspectives which will be used to analyse the
case study including definitions, working assumptions, theoretical resources and
organising concepts. These were summarised in Table 3. The following chapter
outlines and justifies the methodology adopted to explore alliance development
and change through the lens provided by each of the three perspectives.
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CHAPTER THREE: Research Methodology
Chapter Two presented each of the three theoretical perspectives applied in the
analysis of the case study. Analysing the HOUSCO case through the lens of each
of the three perspectives provides different explanations as to how and why the
sequence of events in HOUSCO unfolded as it did, culminating in the coming
together of the two focal organisations in an incorporated joint venture company.
Comparison, contrast and integration of these explanations produce the findings
of the study. The purpose of this section is to outline the research methodology
used to arrive at these findings.
In overview, my research strategy was to conduct a qualitative analysis of
HOUSCO as a single explanatory case study (Yin, 1994) for the purpose of
extending alliance process theory. Findings and theoretical propositions were
developed through analysis of data from multiple sources. These included
primary archival sources, documents as well as semi-structured depth interviews
with all the actors with significant involvement in the case. The Alternative
Templates Strategy for theorising from process data (Langley, 1999) was
employed, generating three different explanations for the change and
development in the HOUSCO case. Cross-case comparison and synthesis were
employed to distil the distinctive explanatory contribution of the IA perspective
and to theorise the relationship of this perspective with the other two as a more
complete explanation for the sequence of events in this alliance.
I was guided by Yin (1994, 2003a,b), Stake (1995) and Eisenhardt (1989a) in
forming my research strategy and design, particularly in regard to case study
strategy. When considering the methodological traditions of process research, I
looked to Van de Ven (1992) and Van de Ven and Poole (1995), Pettigrew
(1992, 1997) and Langley (1999). Langley (2008,) in particular provided useful
guidance on developing theory through the single-case study and also the
Alternate Templates Strategy for sensemaking from process data. As
retrospective case studies share similar methodological challenges with
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comparative historical studies, I looked to the literature on historical methods for
guidance, particularly in dealing with recall and retrospective bias (e.g. Hoffman
& Hoffman, 1994). A strand within historical methods is counterfactual analysis,
which was employed when analysing the data through the I/C perspective. My
analytical procedure was guided by Tetlock and Belkin (1996).
The chapter is structured in four sections. The first section establishes the
epistemological orientation which guided the study, being critical realism. The
second section sets out the research strategy, in which I describe and justify the
choice of qualitative methods — a single, longitudinal and historical case study
as well as the Alternative Templates Strategy. The third section addresses the
research design, dealing with the choice of case, its scope and boundaries, the
sources of evidence, the data collection procedures, and how the data was
analysed and findings drawn. This section also includes an evaluation of the
design against commonly applied tests of the quality of qualitative research.
After summarising these methodological choices, I conclude by further justifying
the choice of case and providing the HOUSCO institutional and organisational
context, providing a foundation for the subsequent empirical chapters.
EPISTEMOLOGICAL ORIENTATION: CRITICAL REALISM
HOUSCO is an explanatory case study, in contrast to two other purposes which
case studies may serve, being exploration or description (Yin, 1994).
Explanatory cases develop and/or test theories based upon in-depth investigation
of the phenomenon (Yin, 1994). In this case the phenomenon of interest is the
incorporation of HOUSCO, representing the culmination of a lengthy
collaborative process. The research proposes explanation as to how and why the
early collaboration between the local government and state government
organisations changed and developed such that it culminated in the event of the
incorporation, representing a formal and significant joint venture agreement
between these two organisations. This objective is in keeping with traditions in
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process research, which seeks to “provide explanations in terms of the sequence
of events leading to an outcome” (Langley, 1999: 692).
However, how a researcher approaches such explanation and the broader
question of causality, depends on their epistemological orientation. This research
is guided by a critical realist epistemology. As such, the approach to explanation
will differ from that of a positivist. Case study research is enhanced by being
clear as to epistemology (Yin, 2003a). Therefore, I will firstly outline Critical
Realism, its tenets and proponents. I will then outline its principles as to
causation and explanation.
Critical Realism and Explanation
Critical Realism is most closely associated with Roy Bhaskar (A Realist Theory
of Science, 1979, 2008). Bhaskar proposed an ontology and philosophy of
science that critiqued the ‘rational’ and ‘positivist’ stipulations espoused in the
natural sciences, as well as much of the social sciences, as to what constituted
scientific knowledge.
Ontologically, critical realism is similar to positivism and different from
interpretivism, in that both conceive of a reality that exists: this reality can be
conceptualised and theorised. Epistemologically, the aim of Critical Realism is to
explain the relationship between experiences, events and mechanisms (Sayer,
2000). Critical Realism promotes questions of ‘how and why’ a particular
phenomenon came into being and attained its specific nature and character.
Critical Realism prescribes methods which seek to identify the mechanisms that
produce social events, but maintain that these social phenomena are in a much
greater state of flux than those of the physical world (Archer, 1998). As such,
critical realism has some distinctive points of departure from positivism as to
causation.
Bhaskar (quoted in Archer, 1998) maintains that causal laws are ontologically
distinct from the pattern of events or what we may observe empirically:
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Reality is constituted not only by experiences and the course of actual events, but also
by structures, powers, mechanisms and tendencies — by aspects of reality that
underpin, generate or facilitate the actual phenomena, that we may or may not
experience, but are typically out of phase with them (Archer, 1998: 5).
In contrast, reality for the positivist exists solely in these observable events. As
Sayer, 2000: 12) describes “Empirical realism treats the world as consisting of
observable atomistic objects, events and regularities among them. The empirical
realists assumes that what we can observe is all there is.” A positivist would seek
to explain by searching for regularities or patterns between successions of events,
looking for a direct and constant relationship between cause and effect. A
critical realist, in contrast, does not locate causal relationships at the level of
events, but rather at the level of the generative mechanisms. As Sayer (2000: 14)
explains:
For realists, causation is not understood on the model of regular successions of
events, and hence explanation need not depend on finding them or searching for
putative social laws … What causes something to happen has nothing to do with the
number of time[s] we have observed it happening. Explanation depends instead on
identifying causal mechanisms and how they work, and discovering if they have been
activated and under what conditions.
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RESEARCH STRATEGY
The previous section outlined the critical realist epistemology which informs the
approach to explanation in this case. This section outlines and justifies the
approach taken to address the research questions. My research strategy was to
conduct a qualitative analysis of this single explanatory case study (Yin, 1994)
for the purpose of extending alliance process theory. Findings were developed
through analysis of the data using Alternative Templates Strategy for theorising
from process data (Langley, 1999). The following will justify each of these
strategy choices.
Qualitative Approach
Both quantitative and qualitative approaches are employed within the process
research literature. According to Van de Ven (1992), a researcher will make this
choice according to their ontological view of an organisation as a ‘thing’ or a
collection of processes and the corresponding epistemological view of studying
change by focussing on variables or processes. In this study, I take the process
view, adopting Van de Ven’s (1992: 170) Approach 3:
[Process as a sequence of events or activities that describes how things change over
time … [this] third definition of process takes an historical development perspective,
and focuses on the sequence of incidents, activities and stages that unfold over the
duration of a central subject’s existence.
Taking this process view requires narrating emergent actions and activities by
which collective endeavours unfold, calling for qualitative, textual data (Van de
Ven, 1992).
Qualitative methods are also generally supported in the literature for studies of
organisational change and development. For example, Cassell and Symon (1994)
argue that qualitative methods alone provide the sensitive tools that can address
the questions of how or why change has occurred over time. This study is
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seeking to address the question of ‘how’ and ‘why’ the HOUSCO alliance
changed and developed. The study is interested in the dynamics of the
relationship between the two central organisations in the alliance and the
environmental circumstances in which the activities were conducted. As such,
the sensitive tools available to a qualitative researcher were deemed appropriate
to address the research questions.
Case Study Strategy
The focus on questions of ‘how’ and ‘why’, and also the desirability of analysing
the alliance within its organisational and institutional context also makes the case
study a preferred strategy. Yin (1994) notes that these types of questions can be
best addressed through a case study, as these require observation of linkages over
time. Yin (1994) also notes that case studies enable the researcher to study the
phenomenon of interest in the context in which it occurs, which is particularly
important for process research. Van de Ven and Poole (2005: 1385) stress that
process theory must be generated through analysis of a phenomenon in its
context:
This explanation should identify the generative mechanisms that cause observed
events to happen in the real world, and the particular circumstances or contingencies
when these causal mechanisms operate.
The ability to study contextual conditions is particularly important when “the
boundaries between phenomenon and context are not clearly evident” (Yin,
1994: 13). This blurring of boundaries is a consideration in this case, where the
alliance in question is embedded in a wider network embracing the two levels of
government, the community and private sectors. The scope and boundaries of the
case require careful judgment. The case is also blurred in time. Where the
process ends is clear: the signing of the documents of incorporation of the joint
venture marks the defining final event. Where a researcher starts the
investigation is less clear and requires a determination on the part of the
researcher.
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Yin’s (1994: 1) additional criterion for the selection of a case study, “when the
investigator has little control over events” is also applicable in this case. As an
historical study, the researcher had no control over events that had passed. Nor
was the researcher involved in the events as they were happening.
The case study strategy can also be justified as being consistent with
methodological traditions of process research. The case study is an established
strategy within this literature, strongly represented in the exemplar empirical
process studies presented by Van de Ven (1992) and Langley (1999). It has
strength in the study of change processes, as it allows the study of contextual
factors and process elements in the same real-life situation (Eisenhardt, 1989a;
Halinen & Tornroos, 2005; Pettigrew, 1988).
Finally, the case study has potential for contributing to the alliance literature. As
argued previously, contextual understandings of collaboration process are
lacking in the literature on collaborative process and evolution (Gulati and Zajac,
2000).
HOUSCO as a Single, Explanatory and Revelatory Case
HOUSCO has been chosen as a case with rich potential to extend current
explanations of alliance change and development, meeting all three of Yin’s
(1994) suggested rationales for conducting single-case designs.
Firstly, HOUSCO represented a critical test to existing theory. As identified in
the Literature Review, current explanations for alliance change and development
focus on broad determining social and economic forces. According to prevailing
theory, HOUSCO emerged from the rational choices of Council and the State
Housing Departments, according to their institutional logics, as a necessary
adaptation to emerging environmental challenges. As noted in the Introduction,
this perspective would seem limited in its power to explain the sequence of
events in HOUSCO. In particular, the prevailing institutional environment in
both partner organisations, was more likely to reject rather than accept the
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emerging HOUSCO proposal. This was an argument for exploring the strength
of other explanations, including individual agency.
Secondly, the HOUSCO process was chosen as an ‘extreme or unique’ case.
From tentative early beginnings the process moved through periods of inertia,
uncertainty and conflict, before finally achieving momentum with the joint
approval of a business model. In reaching this milestone, HOUSCO was more
the exception than the rule in alliance life. While alliances have proliferated,
research indicates that most will be terminated without their potential value being
realised, (e.g. Park & Ungson, 2001) or succumb to collaborative inertia
(Huxham, 2004). The positive change and development of the HOUSCO
process therefore presented itself as having rich potential for further inquiry.
Finally, HOUSCO was also potentially revelatory, being “a phenomenon
previously inaccessible to scientific investigation” (Yin, 1989: 48). The
successful negotiation of access to all the high-level actors in this case, both
political and bureaucratic, is difficult to achieve. This was the result of careful
and tactical planning in collaboration with a well-placed and influential ‘link pin’
informant. As such, it is a case which may not be readily accessible to every
alliance researcher.
Generalisation and the Single Case Study
Single case designs are frequently criticised as being limited in their potential for
theoretic contribution: critics maintain that they cannot be generalised to a
broader class of phenomena. There are several counterarguments to this assertion
(e.g. Langley, 2008) however this study claims theoretic rather than statistical
generalisation (Langley, 1999; Yin, 2003a). That is, generalisation comes from
the use of theories that have broad application (Langley, 1999). Yin (2003a) uses
the Allison (1971) study as an exemplary case of theoretic generalisation. He
argues that the three theoretical perspectives used and the extensive analysis
undertaken ensures the findings are applicable outside the immediate field of
political strategy to a broader class of organisational phenomena.
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To provide further explanation, it is useful to distinguish theoretic generalisation
from statistical generalisation, which is more commonly understood as the only
form of generalisation (Snow & Trom, 2002: 164). Framed another way, this can
be seen as the difference between enumerative and analytic induction.
Enumerative induction involves studying cases belonging to an identified class
of phenomenon to see if they share a characteristic (Seale, 1999: 109). In
analytical induction the purpose is not to enumerate frequencies (statistical
generalisation) but to “expand and generalise theories” (Yin, 1989: 21). The
cases are not taken to be examples of a class beforehand; the researcher makes
the choice of case based on its power to illuminate aspects of a general theory.
The ability to generalise to other contexts depends on the choice of a case with
rich explanatory potential (Mitchell, 1982; Yin, 1994), the strength of the
theoretical reasoning applied (Mitchell, 1956; Seale, 1999) as well as the
“compelling theoretical framework” in which the case is analysed (Yin, 1994:
13). Thus the basis of theoretic generalisation lies in logic rather than probability
(Seale, 1999: 109).
Longitudinal and Retrospective Approach
Van de Ven and Poole (2002: 875) define change as “an observed difference in
an organizational entity over time.” As such, a study must collect longitudinal
data, which may be conducted in real time or retrospectively. Most studies of
organisational change take the retrospective approach (Van de Ven & Poole,
2002). Van de Ven and Poole (2002) note that post-hoc knowledge enables
interpretation of events that have unfolded, and therefore enable the construction
of a narrative. This concurs with the aphorism, attributed to the philosopher
Kierkegaard, that while life must be lived forwards, it can only be understood
backwards. However, Van de Ven and Poole (2002) contend that a retrospective
approach has the potential to bias the study, particularly if a normative value is
placed on the known outcome, such as being successful or unsuccessful. The risk
is that the researcher may tend to filter out events that do not fit this narrative,
particularly minority perspectives (Van de Ven & Poole, 2002: 875).
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The other, similar, risks are ‘retrospective bias’ and ‘recall bias’ in interview
subjects. Retrospective bias is similar to that which can afflict the researcher
when an outcome is known: an informant may knowingly or otherwise misreport
their actions or decisions to appear to have contributed to a positive outcome, or
to have tried to prevent a negative outcome (Hoffman & Hoffman, 1994). Recall
bias, on the other hand, is an issue of memory and its reliability. Recall of
information depends entirely on memory which can often be imperfect and
thereby unreliable. All these risks represent a potential threat to internal validity,
which the researcher must address in the research design.
However, the additional steps taken in research design to counter these
methodological risks are warranted when there is the potential for significant
insight from a retrospective case. As noted above, classic studies have employed
retrospective approaches, notably Allison (1971), and more recently the study of
the Challenger Launch Decision (Vaughan, 1996). Methods exist to address these
risks from a number of disciplines. As Snow and Trom (2002) note, the line
between retrospective case studies and historical/comparative studies is blurred
and there is much overlap of methods. We can look to the more well-developed
historical methodologies to address these challenges.
Alternate Templates Strategy
Yin (1994: 13) suggests that a researcher may boost the contribution of the single
case by placing it within a compelling theoretical framework. He provides the
example of the classic Cuban missile crisis study (Allison, 1971; Allison &
Zelikow, 1999) as illustration of such a framework. This study analyses the
phenomenon with three models — rational actor, organisational behaviour and
governmental politics — demonstrating how different “conceptual lenses lead
one to see, emphasize, and worry about quite different aspects of an event”
(Allison 1971: 5). A single model, by contrast, “limits one’s grasp of other
dimensions of the phenomena” (Allison & Zelikow, 1999:8). Allison (1971)
demonstrated that using different yet complementary models offers a richer
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explanation by providing insights into dimensions that would otherwise remain
neglected.
The use of multiple theoretical models as a strategy to analyse a case is well
established in the process literature. Van de Ven and Poole (2005: 1385) stress
that the process analyst “needs to go beyond a surface description, to penetrate
the logic behind observed temporal progressions” and that this may involve a
number of theoretical perspectives in order to produce a more comprehensive
explanation. This is appropriate when providing explanation of a complex
phenomenon, where presenting only one explanation of the ‘motor’ (Van de Ven
& Poole, 1995) of process evolution would risk oversimplification. As argued
previously, inter-organisational collaborations represent such complex
phenomena. They span a number of institutional contexts, play out over space
and time (Van de Ven, 1995) and are influenced by a range of diverse actors with
different motivations and schemas. It is therefore unlikely that any one
perspective would capture all its dimensions.
Langley (1999) presents Alternate Templates as one of seven strategies for
theorising from process data. She describes the goal of the analyst as proposing
alternate interpretations of the same events based on different but internally
consistent sets of a priori theoretical premises (Langley, 1999: 698). “A
confrontation among different interpretations can reveal the contributions and
gaps in each”. Langley (1999) maintains that because the strategy draws theory
from outside the study, it is essentially deductive. However she suggests that
each interpretation does not have to be considered a true ‘test’ of each theory, but
rather ‘complementary readings’ that focus on different variables and levels of
analysis and therefore different dynamics. Similar to Yin (1994) she commends
the strategy for drawing theoretical insight from a single case, as the different
theoretical perspectives provide the basis of comparison which is often called for
in case study research (Langley, 1999 cites Lee, 1989 and Yin, 1994). She also
commends the strategy for providing both richness and theoretical parsimony as
it requires the analyst to decompose the problem:
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Theoretical clarity is maintained by keeping the different theoretical lenses separate
… Between them then different theoretical perspectives provide overall accuracy,
although each one is inaccurate on its own. Generality in this approach comes from
the use of deductive theories that have broad application. (Langley, 1999: 699)
RESEARCH DESIGN AND PROCEDURES
The previous section outlined the research strategy adopted to address the
research questions. In this next section, research design, I present the next level
of methodological choices of the thesis. This section presents the unit of analysis,
describes the data sources and how the data was collected and the analytical
strategy and procedures. In presenting the design, I am conscious of the
desirability of establishing an ‘audit trail’: ideally other researchers should be
able to replicate your research (Yin, 2003b). While this ideal is difficult to
achieve, the procedures are presented as explicitly as possible.
In essence, the research design is the logical sequence or chain of evidence that
connects the empirical data to a study’s initial research questions and
propositions and, ultimately, to its conclusions (Yin, 2003b). The design needs to
meet tests of construct validity, internal validity, external validity and reliability.
Unit of Analysis
The discussion of unit of analysis covers both the entity under investigation, in
this case the collaborative process from 1991 to 2002, as well as choices made as
to the length of the process and the breadth of the network included in the
analysis.
Process as Unit of Analysis
The unit of analysis should be consistent with the research questions posed. In
this research I seek to understand how and why this alliance changed and
developed such that it culminated in the event of formal incorporation into a joint
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venture enterprise on July 2, 2002. As such, the process itself is the unit of
analysis, a choice supported by the case study methodological literature (Yin,
1994: 22) and the strategy process literature (Van de Ven & Poole, 1995). As
such, an holistic approach is adopted, where one unit of analysis is adopted. This
contrasts with embedded designs where the case is split in multiple units of
analysis (Yin, 2003b). Events at the end of the three phases are used as a device
to structure the analysis.
Scope of Case: Length of Process, and Breadth of Network
It is also useful in a discussion of unit of analysis to consider issues of scope of
the case. Stake (1978: 7) notes that a case can be "whatever bounded system is of
interest." Establishing this boundary is an early design task for the researcher.
This involves judgement regarding the time period of interest, establishing a
boundary for the process, as well as the defining and delimiting the
organisational fields which will be studied, establishing the network boundary.
In establishing the time period of interest the end point is clear. The process ends
with the incorporation of the alliance into a formal joint venture company, an
observable and formally documented event indicating a ‘changed state.’ The
starting point is less clear and requires the researcher to establish a temporal
boundary. Rasmussen, Nixon & Warner (1990: 3) notes that no stop rules can be
devised to terminate this search. It is always possible to go one more step
backwards. In this case, I examined archival records and interview data to find
the earliest incident denoting intent on the part of one of the two focal
organisations to collaborate around the issue of social housing. I deemed that the
process started in 1991 with the establishment of a cross-sectoral taskforce to
consider urban regeneration in the inner city. As part of this process, issues of
social dislocation and housing in the inner city were formally considered by local
government and by the taskforce. The Lord Mayor sought representation and
involvement from the state government in this taskforce — the earliest formally
recorded incident that I could find of a stated mutual interest.
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Establishing organisational scope and boundaries also required some criteria. In
this case, there were clearly two focal organisations, being the local government
organisation including the elected arm and the bureaucracy and a state
government organisation, being the bureaucracy and the elected and appointed
Minister. However, full understanding of the event requires understanding of a
broader organisational and institutional context. The institution of state
government more broadly needed to be examined, including decision making at
the most senior levels. A range of actors from the community welfare sector were
also important stakeholders. Additionally, several individual actors from the
private property development sector were powerful agents. Also, the federal
government held key decision-making power around aspects of the proposed
joint venture. Decision making criteria needed to be developed to establish a
workable boundary to inform data collection and analysis.
Halinen and Tornroos (2005: 1287) note the research complexities of defining
and delimiting the boundaries of the case in research involving a network
structure, noting that often these can be arbitrary, as the network “extends
without limits through connected business relations.” He offers the researcher the
choice of defining the limits of the case a priori on a structural basis, or using the
perceptions of involved business actors as a guide in establishing the boundary.
He points out that if the unit of analysis is too small the researcher risks losing
the sense of the connectedness of the network.
The approach in this study was a hybrid of the options presented by Halinen and
Tornroos (2005). The researcher initially defined the limits on an a priori
structural basis, based on knowledge of the case at the beginning of data
collection, but allowed for the possibility that focal actors may draw the attention
of the researcher to other significant omissions of actors not currently considered.
An individual or organisation was included as part of the study if they were
deemed to have impacted on the process of interest. Interview informants must
have had first-hand and significant (more than 12 months) involvement in the
process during the time period of interest. Particular organisations or groups
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within organisations were included if their regulatory or decision making power
was deemed to have had an observable and significant impact on the process
along the process path.
Data collection began with two identified focal actors, one from the state
government organisation and one from the local government organisation. Three
interviews were initially conducted with these two (the second) of these three
included another senior bureaucrat from Council) and informed the choice of
individual and organisational actors for inclusion in data collection. From there,
the scope extended outwards to include all the senior political leaders and senior
executives from both local and state governments, as well as the newly formed
HOUSCO. Documentation and archival records were examined from these three
organisations. Data collection informed the choice of actors for the next stage:
interviews moved down a level within the two focal organisations to include
senior policy officers and middle managers whose actions impacted on the
development path. Finally, the scope extended outward to include senior
informants from the community and private sector organisations who at a certain
point in the path informed the policy decision.
Within these boundaries, the researcher took an exhaustive as possible approach
to data collection, as is required in case study research. All relevant
documentation and archival records known to the researcher and informants were
sought and all informants who met the criteria for inclusion were asked to be
involved in an interview.
Data Sources
Evidence for this case study came from three of six sources identified by Yin
(2003b), being archival records, documents and interviews. As this was a
retrospective study, Yin’s (2003b) identified sources of direct observation and
participant observation, being real time sources of data, were not applicable.
Physical artifacts as a data source were not relevant to the study.
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Case studies require such multiple sources of data in order to establish construct
validity (Eisenhardt, 1989a; Yin, 2003b). This is particularly important in
historical studies, to overcome validity issues in retrospective sensemaking (Van
de Ven and Poole, 1995). Also, particularly in historical studies, it is important
that primary documentation sources are employed to establish as objective a
record of events as possible (Hoffman & Hoffman, 1994). These issues as well as
other measures to address reliability and validity will be addressed as each
included data source is outlined.
Archival Records
As above, it was important to establish from primary sources a record of
incidents which then became the sequence of events which we can now see as the
development process which culminated in the event of incorporation into
HOUSCO. Yin (2003b) views archival and documentary sources as stable
because they can be reviewed repeatedly and have the advantage of recording
dates and incidents which can then be triangulated with other data sources.
This ultimate event is evidenced in the signing of documents of HOUSCO
incorporation in June 2002. This defining end-point was actually a brief and
largely ceremonial event; however it was the culmination of 10 years of smaller
actions and decisions. Discussions, actions and decisions are evidenced in formal
meeting records. In local government, meeting records included Council Minutes
of Meetings, including full Council and smaller committees, such as Council
Civic Cabinet. In the state government, records included State Government
Hansard, Minutes of a State Government Taskforce on Housing, and Minutes of
a Project Control Group where joint venture operating structure was worked
through. Additionally, although occurring after the date of incorporation, minutes
of the HOUSCO Board meetings for the first six months following incorporation
were sourced to provide additional contextual understanding of the period
directly before incorporation.
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Council minutes provided detail about dates and events, but also much rich data
on the political debate which surrounded the issue of social housing and how
different political actors were positioned around the issue. They also evidenced
how this debate changed over the 10 years of the process. State Government
Hansard concurred with Council minutes on dates of important incidents and the
nature of the issue and similarly provided narrative and contextual data. They
sometimes offered a different perspective from Council minutes in the way the
policy issue was framed and which actors were put forward as being worthy of
credit or political opprobrium. This did not necessarily contradict the Council
record, but reflected the state government institutional field in the way an issue
or decision was framed.
Documents
I collected a wide range of documentary sources. These included documents
illuminating the political and organisational contexts of the focal organisations,
including policy documents and annual reports, as well as newspaper and journal
articles. I also analysed major public speeches and presentations made by the
focal actors.
A particularly critical document was an extensive external evaluation of
HOUSCO undertaken by a well-known consulting firm. This evaluation outlined
the social housing context and the process of establishment for HOUSCO. It
included depth interviews with a range of stakeholders regarding the social
outcomes intended and their achievement. The document usefully provides
evidence from a source independent of the researcher, meeting Patton’s (2002)
criterion for triangulation of ‘different evaluators/investigators’. The range and
nature of these documents is evidenced in the Notes sections of each of the three
empirical chapters.
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Interviews
Depth interviews were a significant data source. One-on-one semi-structured
interviews were conducted with 22 individual informants, who included:
• 4 politicians (including the Lord Mayor, Deputy Lord Mayor, a
Councillor and the State Minister for Housing),
• 4 executive bureaucrats (including the CEO, Chief Financial Officer and
a Divisional Manager from Council, and the Director-General from the
State Housing Department)
• 7 senior bureaucrats (officer from Council and the State Housing
Department with significant policy responsibilities for developing the
HOUSCO proposal and two officers from Community Housing
Organisations who were also involved in the development process)
• 6 ‘technocrats’ (senior officers providing asset management, financial,
legal or town planning expertise during the HOUSCO development
process)
• 1 entrepreneur (the founding Chair of HOUSCO, a private business
owner from the private sector property development industry, who was
involved in the final process prior to incorporation).
A tabular representation of Key Informants is included below:
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Table 6: Key Interview Informants by Organisational Location
Council State
Government
Other
Politician 3 1
Executive Bureaucrat 3 1
Senior Bureaucrat 3 2 2 (Community Housing
Organisation)
Technocrat 3 3
Entrepreneur 1 (Private development
company)
Of these 22 informants, two were involved as key informants. That is, they
provided the initial objective information regarding the significant events, the
actors involved and critical contextual information. These two key informants
were interviewed together three times at the beginning of the data collection
process, in addition to individual interviews. One of the key informants had a
significant and central role in the State Housing Department during the
development of HOUSCO and subsequently took a senior role in HOUSCO
itself. The other key informant was a senior public servant in the local
government organisation. He was also significantly and centrally involved in the
development process throughout the time period of the case. The HOUSCO
informant also became my ‘linkpin’ contact, assisting with access to other
informants where requested by the researcher, particularly senior actors where
this was otherwise difficult to obtain. He was interviewed at another three points
in the data collection process to cross-check facts and provide additional context
information as the need arose. It should be noted here however, that the range
and final choice of interview subjects and other data sources was the decision of
the researcher alone.
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Interview Sequence
Interviews were conducted in three rounds. The three interviews with the two
key informants was the first round. A third informant, a senior public servant
from the local government organisation, was involved in the second these
interviews, which took the form of a public panel discussion. This first round
provided the initial objective timeline of events, much contextual data and a list
of actors from both the state and local government organisations who would be
key second-round informants. These interviews were exploratory and
unstructured.
The second round included actors who had close and significant involvement in
the decisions and processes that led up to the incorporation event. These included
high-level informants including politicians, executive bureaucrats and senior
bureaucrats public servants, as well as the founding private sector HOUSCO
Chair. These were very senior decision makers, including the Lord Mayor from
the local government as well as the relevant Minister from the state government.
It also included the CEO of the local government organisation and the Director-
General of the State Housing Department during the period of the case.
At the conclusion of the second round, the list of third-round interviewees was
identified. These included middle-level informants, generally senior bureaucrats,
and public sector officers who provided technical expertise to the HOUSCO
process (‘technocrats’).
Interview Protocol
Second and third round informants were formally invited to participate with a
letter or email from the researcher. The invitation stated the purpose of the
research and established the formal approvals by each of the local and state
government organisations, and by the Board of HOUSCO. The invitation also
provided the name of the ‘linkpin’ informant, should they have any further
queries prior to agreeing to the interview. The ‘linkpin’ was well known to all the
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potential informants and provided additional credibility and authority for the
study. I invited my identified informants to contact me to arrange an interview.
All those invited agreed to participate and all except one agreed to clear 60
minutes. Some interviews ran over the agreed time and as such, interview
duration was between 45 and 90 minutes, with the average time being 60
minutes. All second and third round interviews, with one exception, were
conducted in the informant’s office.
Second and third round interviews were semi-structured. Each followed a
consistent high-level structure:
1. Initial ‘positioning’ statement by the researcher, providing additional
information as to the purpose of the research.
2. ‘Global’ question regarding their reflections on HOUSCO as a business
model, its success at meeting its intended goals and the level of
innovation evident.
3. Reporting of their involvement at each stage of the process, using
prepared timeline of events to guide and prompt, focussing on objective
events.
4. Narrating the ‘story’ of HOUSCO in any way they chose, including their
own explanations for the critical events at the end of each stage and
observations and evaluations of others’ decisions and actions, which they
deemed critical to the realisation of the event of incorporation.
5. A ‘global’ question as to why they thought the two organisations were
able to come together as a joint venture on the HOUSCO initiative.
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Questions within Steps 4 and 5 invited an unstructured response but used the
objective time-line of key events as a focal point. Within these steps of the
interview protocol, the researcher probed for more detail on dates, actors and
context where the respondent’s narrative invited this. Additional questions were
asked as to specific incidents, where they had been raised by another informant.
Additional questions were also formed based on the archival records: where a
significant statement had been made in a meeting or a decision taken at a
particular point.
Also, within Steps 4 and 5 questions were asked regarding the dynamics of the
relationship between the two focal organisations (local government and state
government organisations). As Kumar, Stern and Anderson (1993) notes, it is
often necessary in inter-organisational research to use interviews to gather data
regarding the nature and quality of inter-organisational or inter-personal
relationships, as this kind of data cannot usually be found in archival records.
This kind of questioning does rely to some extent on interpretation by the
informant.
All interviews were recorded, with the permission of the interviewee.
Justification of Interview Strategy
The interview strategy and procedure outlined above represents choices as to
interviews as a data source in case studies, the number and nature of informants
and the interview protocol. These choices were made with the aim of maximising
the internal validity and reliability of the study.
Interviews are one of the most important sources of case-study information (Yin,
1993, Stake, 1995). Additionally, they have been argued to be particularly
important for inter-organisational case research, as likely constructs of interest
such as inter-organisational relationships, relative power and trust are not easily
found in archival documents (Kumar et al, 1993) and require more response
depth than can be achieved from surveying.
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The choice of informants was based on three considerations. Firstly, case studies
generally call for an exhaustive approach to data collection. That is, as far as is
practicable within the scope, all those involved should be interviewed. Case
study research is thus different from sampling research, a fact asserted by all the
major researchers in the case study field (e.g. Feagin, Orum, & Sjoberg 1991;
Yin, 1993; Stake, 1995). Thus the researcher sought to interview all the high-
level decision makers who were closely associated with the development
process. This was achieved. At the next level, a process was conducted with my
‘linkpin’ informant to identify all the middle-level public servants who had
worked full-time at some point on the development process, or who had a very
close association, such as providing critical advice at key decision-making
points. They all also accepted and were interviewed. Thus the criterion adopted
was close association with the development process and, as such, the case can
claim to be exhaustive as to interview subjects. Secondly, the exhaustive
approach, with multiple informants ensures that subject biases are mitigated,
(Golden, 1992) enhancing internal validity and leading to a richer account of the
phenomenon (Schwenk, 1984).
Thirdly, the researcher needed to maximise the number of perspectives that can
be brought to bear on the phenomenon. As many researchers have advocated, the
gaining of different perspectives in a case study strengthens the reliability and
validity of the research findings (Golden, 1992; Schwenk, 1984; Stake, 1995;
Yin, 1993). This consideration is particularly important in inter-organisational
research as the tension between two or more distinctive organisational and/or
institutional logics is one of the distinctive features of the form and needs to be
comprehensively explored. With this imperative in view, the informant group
was checked to ensure sufficient representation from both the local government
and state government organisations. Within each of these organisations,
informants included politicians as well as public servants. Additionally the case
embraces perspectives from different sectors: the informants come from
government, the community sector and the private sector. Finally, the informant
group includes two different hierarchical levels: high-level (political and
bureaucratic) and middle-level actors were included.
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A final consideration is that the informants must have close association with the
phenomena under investigation in order to ensure validity and reliability
(Golden, 1992; Schwenk, 1984). In this case all high-level informants had critical
decision-making responsibilities in the process and had been closely involved in
at least one of the three event periods included in the study. Most had been
involved for all four event periods, being the eleven years of the process.
The interview protocol was designed to ensure reliability and validity of
responses, minimising a range of biases, particularly retrospective bias as
responses required reporting on past events. Additionally, with the high-level
informants, attention had to be given to the style and conduct of the interviewer,
to ensure a full and frank account from the informant.
Firstly, the protocol adopted open-ended questioning, which has been shown to
lead to higher accuracy in retrospective reports (Lipton, 1977; Miller, Cardinal &
Glick, 1997). Participants were invited to provide their own narrative of events,
as far as possible unprompted by the interviewer. Secondly, much of the
interview was focussed on facts, guided by the objective timeline of events and
archival records. This approach minimises the risk of cognitive bias and
impression management (Golden, 1992; Huber & Power, 1985). Secondly, it was
necessary to ensure an appropriate relationship between the researcher and
informants, particularly where they were high-level informants. This was
necessary to ensure that informants were confidant in giving a full, rich and frank
account of the process and did not feel the need to withhold any information due
to lack of trust or credibility on the part of the researcher. King, Keohane and
Verba (1994) suggest a respectful but confidant approach will ensure a full
response from high-level informants and the researcher maintained this style
throughout all interviews. Additionally, the researcher ensured that archival
records had been sourced to find all the documented actions and decision of each
of these high-level informants, satisfying the informant that preparation for each
interview had been thorough and credibility thus enhanced.
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ANALYSIS
The overarching goal of the analysis stage in case study research is illumination
and understanding (Eisenhardt, 1989a). The researcher is looking behind the
ultimate event, in this case being the signing of the incorporation agreement that
created HOUSCO in 2002. The analyst looks for the logic behind the progression
from tentative beginnings in 1991, through the periods of exploration and more
formal development to agreement to the final model. As Eisenhardt (1989)
maintains, the task of the analyst is to search exhaustively for the ‘why’ behind
the relationships uncovered in the data.
Consistent with the critical realist approach and with the traditions of process
research, the explanation identifies the generative mechanisms behind the
observed events and the particular circumstances and conditions where these
causal mechanisms operate (Van de Ven & Poole, 2005: 1385). In this study, the
researcher is exploring the ‘why’ from three alternate perspectives with the goal
of illuminating the distinctive explanatory contribution of the IA perspective and
the collective explanatory contribution of the three perspectives as a complete
framework. The following outlines the stages of the analysis and describes and
justifies the procedures applied at each stage to draw the findings from the case.
Step 1: Description and Construction of Case Database
While the challenge of qualitative analysis is different from that faced by the
researcher dealing with statistics, a systematic approach to the analysis phase is
still important. Part of this approach is a clear separation of the stages of
description and analysis (e.g. Miles & Huberman, 1994; Stake, 1995).
My first descriptive step was to anchor my analysis onto as objective a record as
possible. Drawing from the archival documents, I further developed the
preliminary timeline of events that was used to structure the individual
interviews. From further interrogation of the archival documents, including Local
Government minutes, Control Group minutes, Stage Government Hansard and
the Review document prepared by independent consultants, I constructed a more
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detailed model of events. A second stage of this model-building requiring more
interpretation, was to determine the critical incidents or ‘turning points’ in the
process. These were those decision points where a decision was made by either
organisation to continue on the alliance path. The period from 1991 to June 2002
was broken down into three temporal phases, with a critical incident or ‘turning’
point at the end of each in order to structure the analysis.
Secondly, I established a case database, a procedure recommended by Yin (1994)
for case study data collection and analysis. I used the NVIVO software for
qualitative data analysis to support the analysis stage and entered all transcribed
interview data, archival and electronic documentary texts as NVIVO records.
Step 2: Coding
The second procedure was to code the data. I firstly prepared a coding
framework. As noted in the Research Strategies section above, the Alternate
Templates Strategy draws theory from outside the study. Three ‘a priori’
theoretical perspectives, or frames, are applied to the analysis of the qualitative
data. Each of these perspectives formed a separate study. Consistent with Yin’s
(1994) first strategy for deriving conclusions from case study data, I relied on
analytical questions developed for each theoretical perspective and the
‘Organising Concepts’ from the theoretical framework. Thus three coding trees
were developed as illustrated in Figure 2.1, 2.2 and 2.3 below (first three levels
only). The first three levels of this coding tree are included. I then coded all
interview transcripts, archival data and documentation pertaining to the case
against the coding framework. The data was coded three times with a separate
coding process for each of the three studies conducted. This is the equivalent of
‘pattern matching’ with the theoretical templates (Eisenhardt, 1989a; Yin,
2003b). This was an iterative process: the interview data in particular underwent
several rounds of coding. I then created a number of reports and displays, as
NVIVO allows, to support the subsequent case writing processes. This included
reports against major theoretical concepts, actors and temporal phases and
events.
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Figure 2 Coding Frames
Environmental Determinism Study
Phase
One Two Three Organisational Actors
State government Strategic environment
Purpose Challenge Opportunity
Institutional environment
Interests Rules Constraints Processes
Local government Strategic environment
Purpose Challenge Opportunity
Institutional environment
Interests Rules Constraints Processes
Critical Choice Event
Options Costs Benefits
Explanations Social structure:
Strategic environment Social ties Institutional rules and processes
Economic Structure: Equity and efficiency Initial conditions
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Individual Agency Study
Phase One Two Three
Individual Actors Organisation
State government Local government Other
Actor Type
Political Bureaucratic Technocratic
Act of Agency
Evidence of Choice Constraints Motivations
Personal Institutional
Practices Strategising Evaluating Persuading Enacting
Attributes Institutional
Power Source Legitimate Authority Technical Ability Expertise
Personal Indeterminacy/Chance Frame
Phase
One
Two Three
Elements Participants
Arenas Preferences Evidence of Receptivity
Problems Actor Attachment Problem Attention Nature of Framing
Solutions Indirection (Regulatory, Legislative)
Direct Provision of Housing
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Step 3: Within-Frame Analysis
As Langley (1999: 700) suggests for sensemaking with the Alternative
Templates strategy, the process data is subject to three ‘interpretive readings,’
each representing different levels and factors and revealing different dynamics.
These readings were developed as three separate studies and thesis chapters.
Each of these addressed the questions of ‘how’ and ‘why’, using the generative
mechanism pertaining to the theoretical perspective, looking for the evidence of
how this generative mechanism was activated as the process events unfolded.
Specifically, for each of the analyses drawn from the IA and ED perspectives the
analysis drew from the relevant NVIVO reports derived from all the case data.
This was an iterative process involving an initial scan of the NVIVO reports and
preparation of a list of questions and issues around the critical incidents. This
was followed by a second pass through the data informed by these initial
questions, looking for more connections and evidence. This tentative narrative
was then used for a third process of validating the narrative with the data. A core
process in the process of analysis and case writing was triangulation: at all times
interview data was checked and validated with archival sources (where possible)
to maximise the validity of the account.
Analysis and writing for the third case, employing the “I/C” perspective,
involved a variation on this process. Similar to the other two studies, the data
was coded using the Guiding Concepts in the Conceptual frame. However the
study also relied on the technique of counterfactual analysis. Counterfactual
analysis requires the analyst to consider the question: ‘What might have been?’
(Booth, 2003) or more commonly, ‘what if?’ This analysis sensitises the
researcher to the possibility that the sequence of events and the outcome in this
case — as we know it with the benefit of hindsight — could easily have been
different if plausible variations are introduced into the analysis at various points.
Counterfactual analysis is growing as a tool to strengthen the analyst’s claims to
explanation and causality (Tetlock & Belkin, 1996). As Ferguson (1997) argues,
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counterfactual thinking is useful firstly to test the logic of existing explanations
of causation by posing alternatives and secondly to estimate the value of our
explanations under other conditions. A number of well-known process studies
have employed this form of analysis, including the classic study of Allison and
Zelikow (1999) as well as the study of Friendly Fire by Scott Snook (2002).
In undertaking counterfactual analysis in this case, I drew from the
methodological criteria of Tetlock and Belkin (1996) for developing
counterfactual statements that are legitimate, plausible and insightful. The
analyst is focussing on conceivable causes that could have easily redirected the
path-dependent logic of events:
The investigator wants to know what was historically possible or impossible within a
circumscribed period of time and set of relations among political entities. To make
this determination they draw from … in-depth case specific knowledge of the key
players, their beliefs and motives and the political-economic constraints under which
they work (Tetlock & Belkin, 1996: 7).
Case study authors seem to agree that counterfactual statements should meet the
‘minimal rewrite of history’ rule that instructs us to avoid statements that require
‘undoing many events.’ By employing tests of clarity, logical consistency and
historical consistency (minimal rewrite) the historian is most likely to contribute
to the ultimate social-science goals of logically consistent, comprehensive,
parsimonious and rigorously testable explanations (Tetlock & Belkin, 1996: 17).
In applying counterfactual analysis in this case, I examined the three ‘turning
point’ events determined in the earlier stage of analysis. For each, I posed a
number of counterfactual arguments to conceptually isolate key factors. I
considered whether their absence or modification would have altered the course
of the event as it was recorded (Griffin, 1993). For each counterfactual posed, I
applied the tests of Tetlock and Belkin (1996) for clarity, logical consistency and
‘minimal rewrite’ to propose the most compelling counterfactual argument.
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These counterfactuals are argued through analysis of the data collected to be
plausible and logically consistent. Cumulatively, the three counterfactual
arguments presented and analysed enable the researcher to demonstrate the
probabilistic nature of the final event in HOUSCO.
Step 4: Cross-Frame Comparison
The fourth analytical step involved comparison of the findings using the focal
perspective, IA, with the findings from each of the other within-frame analyses.
The analysis first searched for the distinctive contribution to explanation that
each perspective offers. The analysis then focused on the explanation of
particular events the IA perspective enabled that would “otherwise remain
mysterious” (Langley, 1999: 699). The goal was not to assess whether the IA
perspective has superior explanatory power, rather to highlight what additional
dimensions of the case are illuminated by the application of this perspective.
Step 5: Cross-Frame Synthesis
The previous analytical process maintained separation of the three perspectives.
This next analysis looked across each of the three sets of findings to theorise the
relationship of IA within the three-perspective framework. The aim was to
address the third research question by examining the potential of an integrated,
dynamic explanation applying all three of the theoretical perspectives. As Snook
(2002: 179) explains, while we must acknowledge the parts, we must recognise
the whole, particularly in providing explanations of complex phenomenon. At
this stage I was looking at the interrelationship of each generative mechanism
and their relationship to the final event of the incorporation, involving more
inductive than deductive analysis. I was searching at a higher level of abstraction
for the ‘why’ of the case and a more integrated explanation as to the set of
conditions that brought about the event of the joint venture incorporation. This
process was highly iterative, involving several passes through the case findings
and back through the original data.
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Step 6: Generation of Propositions from the Analysis.
Based on the findings from the cross-frame comparison stages of analysis, I
developed a range of findings regarding IA as an explanation of alliance process
events in this case and the specific contribution this may add to current theory.
From the cross-frame synthesis I also developed two propositions as to how the
three perspectives as a whole can be integrated to understand the phenomenon of
change and development in this alliance.
EVALUATION OF RESEARCH STRATEGY AND DESIGN
Four tests are commonly applied to assess the quality of qualitative research and
in particular case study research. (Yin, 1998, 2003b) addresses the four tests of
construct and internal validity, external validity and reliability and suggests a
range of research strategies that may meet these tests. Table 6 lists the strategies
applied in this case study to address the issues of case study rigour.
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Table 7: Case Study Tactics and Responses
Tests Case Study Tactic
Research Phase
in which tactic
occurs
Action taken in this
research
Use multiple sources of evidence, (Yin, 2003b) different evaluators, multiple perspectives on data set (Patton, 1987).
Data collection. Use of depth interviews from informants from different organisations and hierarchical levels, documentary and archival sources. Evaluation document prepared by different evaluator.
Construct validity
Establish chain of evidence (Yin, 2003b)
Data collection. Interview data both taped and transcribed; multiple evidence sources entered into NVIVO software; coding frame matched to theoretical propositions.
Do pattern matching (Yin, 2003b).
Data analysis. Data matched to theoretical propositions.
Internal validity
Do explanation building (Yin, 2003b).
Data analysis.
Explanation built from theoretical propositions and cross-frame analysis.
Use rival theories within single cases (Yin, 2003b).
Research design. Employed three alternative theoretical templates to the data.
External validity
Use replication logic in multiple-case studies (Yin, 2003b).
Research design.
Theoretical generalisation as goal. Logic rather and probability as basis of generalisation.
Use case study protocol (Yin, 2003b).
Data collection. Consistent interview process applied.
Reliability
Develop case study database (Yin, 2003b).
Data collection.
Interview transcripts, field notes and all textual documents entered into database.
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SUMMARY
Chapter Three outlined and justified the research methodology. Table 8
summarises the most important decisions made for this research.
Table 8: Summary of Methodological Choices
Level of decision Choice
Epistemological orientation Critical Realist
Research goal Theory extension
Type of research Explanatory
Research strategy Single case study
Data collection Documentation, archival records
interviews
Data analysis Theoretical propositions/analytical
questions/pattern matching
Counterfactual analysis
Selected site HOUSCO
Unit of analysis Process/critical event
While each of the three empirical studies which follow this chapter approaches
the case through a different frame, each can be more fully understood with
reference to the institutional and social context in which HOUSCO developed.
The following provides this necessary context of HOUSCO as an exploratory
and revelatory case of alliance change and development.
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HOUSCO BACKGROUND AND CONTEXT
As argued earlier in the chapter, HOUSCO was chosen as a case with rich
potential to extend current explanations of alliance change and development.
While the HOUSCO case can be viewed as the rational choice of Council and the
State Housing Department to adapt to address a common strategic challenge, as
suggested by the majority of alliance process theory, this perspective would not
seem to address some aspects of the sequence of events in this particular case.
Some puzzles remain. Those with knowledge of HOUSCO’s institutional and
social context would have suggested that the premature termination of the
alliance would have been more probable than reaching incorporation, given the
preferences of the state for hierarchical approaches, and the Council for
remaining within a confined, traditional policy agenda for local government and
also given historical tensions between the two organisations. Thus HOUSCO
represented an organisational transformation for both organisations. For Council,
committing funds to direct provision of housing was a marked departure from its
traditional policy domain. For the State Housing Department, delivering outside
its centralised hierarchical structure at arm’s-length from the bureaucracy was a
significant innovation in delivery models. This case is therefore a ripe field in
which to explore different explanations regarding the ‘how’ and ‘why’ the
HOUSCO process moved forward, particularly the role of individual actors in
achieving this transformation. The following will supply this contextual
background for the case, including a description of HOUSCO, institutional
structures and inter-organisational dynamics in which HOUSCO was developed.
This provides a foundation for the process descriptions which precede the three
empirical chapters.
What is HOUSCO?
HOUSCO was incorporated in July 2002 as an independent, not-for-profit
organisation, delivering affordable rental housing in inner and middle city
locations in its city of operation. HOUSCO was jointly developed and funded as
a joint venture between two local and state government organisations, with these
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two entities remaining the ordinary shareholders of the company. There are also
15 organisations as community shareholders, a seven-member Board of Directors
comprising members from the private, public and community sectors, and a staff
of eight.
The business model of HOUSCO charges rentals for properties in the company’s
portfolio at discount rates to eligible applicants, who are low income individuals
and families in receipt of government benefits or income supplements, or on low
wages. Low-income tenants retain their eligibility for Commonwealth rental
assistance, increasing the affordability of HOUSCO apartments for tenants.
The incorporation of HOUSCO in 2002 was the final event in a development
process between the city (Council) and the State Housing Department which had
its early beginnings in 1991. From tentative beginnings, the alliance achieved an
early success in the joint development of one social housing development, but a
period of ‘collaborative inertia’ (Huxham and Vangan, 2004) followed. The
development process gained momentum and overcame significant hurdles before
budgets were committed by each organisation and HOUSCO as an independent
joint-venture entity was born.
HOUSCO and Adoption of Hybrid Organisational Forms in the State and
Council
When HOUSCO was incorporated in 2002 it represented an example of the
trend, noted in Chapter One, of public sector organisations in developed nations
adopting inter-organisational, hybrid forms for policy development and service
delivery, moving away from organising solely through traditional hierarchies.
HOUSCO can be seen as an example of this move to inter-organisational forms,
although through the 1990s (the period of this study) it can be observed that
hierarchy retained its pull for the State Housing Department. Council also
retained primarily a hierarchical model, although it was prepared to consider
more hybrid forms of organisation outside its formal governance structure.
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Keast (2003) notes that the state government through the 1990s was moving to
less hierarchical, more inter-organisational or network forms for policy
development and service integration. However Keast (2003) notes that often
these initiatives emerged and were coordinated by central state departments,
although they attempted to integrate the activities of other organisational actors.
Thus the preference for the control of centralised organisation remains. Similarly
Brown, Ryan and Parker (2000) note that through the 1990s the state government
had only adopted limited forms of market or hybrid models of delivery,
signalling a clear preference for in-house provision of services.
In the case of Council, the Lord Mayor elected in 1991 stated his preference for
in-house delivery of Council services, although structuring the organisation in
1996 on purchase-provider principles, a model which attempts to achieve some
benefits of market forms in the otherwise hierarchical structure. This choice of
hierarchy (in-house delivery) over market (outsourcing) for the majority of
Council delivery was a departure from local government practice in other states
at the time who embraced the market principles of New Public Management
(Hood, 1991) more zealously. However, Council demonstrated a preparedness to
embrace other forms of hybrid working, including public-private partnerships for
infrastructure delivery and joint venture vehicles for research and development.
Prior to HOUSCO incorporation, Council had also established a number of
incorporated special purpose vehicles or ‘spin-offs’ to address some areas of
interest that would be considered marginal to Council’s core policy and service
delivery areas. These were established and operated outside the formal
organisational structure and governance arrangements.
These features of Council and state traditional organisational responses
demonstrate that the HOUSCO model, as an incorporated joint venture at arm’s-
length from the organisation, was within the repertoire of Council’s responses at
the period of the study, but an innovation for the State Housing Department.
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HOUSCO in its Institutional Context
Council Power and Structure
While Caulfield and Wanna (1995) describe local government as the poor cousin
within the three-tiered federal system in HOUSCO’s nation of operation,
(federal, state and local governments) they note that in HOUSCO’s city of
operation, municipal governance had been consolidated in the 1920s into one
sizeable Council with 26 electoral wards, making it the largest municipality in
the nation. The scale of Council’s operations is large enough to attract the formal
political parties operating across the nation. In additional to scale, this local
government is also distinguished by having its own legislative act, enabling
broader powers and a degree of autonomy from state government that other local
councils do not possess. Another significant feature, relevant to considerations of
power and autonomy to act, is the model of direct election of mayors. Caulfield
and Wanna (1995) note that election at large, a feature more common in US
cities, has produced a history of ‘strong’ mayors in this city and a characteristic
peculiar to the city’s governance. This characteristic has manifested generally in
a history of policy tussles and political power plays with the state premiers.
Mayoral populism was a political force that was used effectively by several
mayors to gain power against state governments.
Housing Policy
In the nation in which HOUSCO was developed, the state and commonwealth
levels have responsibility for housing policy, with the Commonwealth funding
the states for provision. The State Housing Department in this case is charged
under the Housing Act to provide services to people in the state as part of a
broader housing system that places reliance on market forces of supply and
demand.
As a post-implementation review of HOUSCO explains, the underlying policy
assumption in most states has been that private housing markets would supply
housing in response to demand, setting prices that reflect the consumer’s capacity
to pay. However, the state intervenes where markets fail, with the collaboration
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of not-for-profit organisations. In the city in which HOUSCO is located, market
failure had increased in the 1990s, due to rapid changes in the underlying
demographic, social and economic factors. These included fast growth in overall
population, high rates of homelessness, increasing poverty and the loss of
traditional affordable rental accommodation (ARA) due to urban renewal. 1
Also during the 1990s the capacity of the State Housing Department to respond
to these growing pressures for housing was constrained by a decline in the
available funds for housing assistance, due to changes in funding arrangements
from the Commonwealth and the introduction of a national consumption tax for
which the Commonwealth did not fully compensate the states.
Housing has not been part of the policy commitments of local government.
Wanna and Davies (1995) note that, until the 1990s, policy commitments had
been relatively focussed and narrow in the Council in this case study, reflecting
the role of local government historically and a limited revenue base comprised
mostly of property rates. Wanna and Davies (1995: 75) note that although their
enabling legislation (City Act) grants this Council a potentially wide scope of
responsibilities. In practice the allocation of resources had followed narrow
policy agendas, focussed on regulatory functions, infrastructure provision and
property-related services. Social policy, including the provision of ARA did not
fit within this historical role of Council. After the 1991 election a newly elected
Lord Mayor started to broaden this traditional role to address more social issues
in the city, although reluctant to apply Council resources in policy areas that
were primarily the responsibility of another level of government.
Thus in the domain of housing policy, HOUSCO was within the policy remit of
the state, but an innovation for Council.
1 Between 1987 and 1997 the inner city lost about 162 boarding houses or 48% of total boarding house stock (HOUSCO Post-Incorporation Review, 2003).
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HOUSCO and Inter-Organisational Dynamics
During any significant period of observation, an analyst will note that
relationships between the two organisations will vary widely as a result of the
combination at any time of political parties in office at each level, the
personalities of the Premier and Lord Mayor of the day and the fundamental
power dynamics between the two and how they play out on a given policy
agenda. Although this Council enjoys more scope and autonomy than many
local governments, the state can overrule the Council on some important
planning and development matters and also determine parameters of Council
activities, for example transferring control for utilities such as electricity and
water from Council back to itself (Tucker, 1995). However Council exercises
some political power with the state. As noted above, the scale of city operations
and the model of directly-elected mayors in the city give the mayor popular
political support which can be used effectively to galvanise community
opposition to proposed state projects and policy.
In the early period of HOUSCO development, tension was at a high level
between the two levels of government, a result of personal antagonism between
the Lord Mayor and Premier as well as adverse state government decisions on a
range of policy agendas of the Council. A change of state government during the
middle of the case study period changed the dynamics of the inter-organisational
relationship and provided a more fertile ground for HOUSCO, although
underlying tensions remained on a range of policy areas of mutual interest. Prior
to HOUSCO, Council had approached the state for support on a range of
ventures which the state had declined, leading to frustration on Council’s part.
Thus, for the institutional and social dimensions outlined, HOUSCO’s path to
incorporation could not have been reasonably predicted at the beginning of the
development process. The following empirical chapters will provide three
explanations for how and why the HOUSCO process did in fact reach this
milestone and become an organisational entity in its own right.
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TOWARD THE HOUSCO CASE STUDIES FINDINGS
This chapter has explained and justified the research strategy and design choices
of this study and has provided the background and context for the following
empirical chapters. Each of the following chapters (Chapters Four, Five and Six)
is a discrete study providing an analysis and explanation of the critical events
from one of three theoretical perspectives.
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CHAPTER FOUR: Study One — Environmental
Determinism Frame
The previous chapter outlined the research methodology used to arrive at the
findings presented in the next three empirical chapters. The methodology
described the Alternate Templates Strategy (Langley, 1999) adopted in this
study. The goal of the analyst in this strategy is to propose alternate
interpretations of the HOUSCO events based on different, but internally
consistent, sets of a priori theoretical premises (Langley, 1999: 698). “A
confrontation among different interpretations can reveal the contributions and
gaps in each.” In this chapter I analyse the three phases of the HOUSCO events
through the ED frame.
In this chapter, analysis seeks to explain the critical process events as the rational
decisions of organisational actors to adapt in response to changes in their
strategic environment. Organisational actors are assumed to share a unitary view
of goals and purposes. As each actor determines that the alliance, as a necessary
adaptive response, will realise their organisational purposes, the alliance
progresses onward. If purposes are not realised the alliance evolves downward
toward inevitable termination.
As outlined in Chapter Two: Theoretical Framework, the analysis in this study is
informed by the ideal type theories of organisational change (Van de Ven &
Poole, 1995) particularly co-evolutionary (Koza & Lewin, 1998) and teleological
theories of change. From these ideal type theories the concepts which guide
analysis are social structure and economic structure. Included in these concepts
are the strategic environment of each organisation, social ties between
organisations, institutional rules and processes, equity and efficiency, and the
initial conditions of alliance.
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The analyst is guided by the following questions when explaining the focal
events at the end of each of the three HOUSCO process phases:
1. Who are the organisational actors?
2. What are the objective circumstances in their environment that each
organisation conceives as challenges or attractors?
3. What is the unitary purpose or goal of each organisation?
4. How does an alliance with the other organisation meet the purposes of
each organisation and address challenges or opportunities?
5. What are the objective (or perceived) costs and benefits for each
organisation of the alliance proposition at each stage of the process?
What is the range of other options that exist to address the objective (or
perceived) challenge or opportunity?
6. What is the rational choice for each organisation given the costs and
benefits of all options?
7. What overall pattern can be distilled from the sequence of alliance
events?
Analysis of each process phase begins with a description of the sequence of
events in that period and then proposes explanation within the framework of
assumptions of the ED frame. The process phases are presented graphically
below. A cross-phase summary explanation concludes the analysis.
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Figure 3 Chronology of HOUSCO Alliance
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PHASE ONE: FALTERING COLLABORATIVE BEGINNINGS
Process Description
In 1991 a newly elected Council Administration announced the continuation of
urban regeneration as a major policy initiative.2 Urban regeneration is a strategy
of significant infrastructure spending in a concentrated area, designed to
redevelop previously industrial or underused areas of the inner-city in the
interests of sustainable urban development. Higher density residential
development in the inner-city is encouraged; urban sprawl on the fringes of the
city is minimised. The regeneration initiative announced in 1991 was
concentrated in the inner-north east area of the Local Government Area (LGA).
Governance of the initiative was established in July 1991 with the creation of a
Cross-Sectoral Taskforce, chaired by a prominent member of the property
development industry. This Taskforce was designed to work with and across the
three levels of government (local, state and commonwealth), and with the
community and commercial sectors.
This strategy of urban regeneration in the inner city, begun in the 1980s, had the
unintended consequence of a sharp decline in affordable housing in the areas
targeted.3 The loss of ARA such as boarding houses was particularly acute.
Significant government infrastructure spending had contributed to gentrification
of these suburbs, forcing those on low incomes out of these areas. Those
displaced often resorted to the streets, adding to an increasing homeless
population.
2 Formal announcement of Urban Regeneration Initiative in Council Minutes 1991-1992 (p2442), including the appointment of the Taskforce. That the Taskforce was intended to work across all levels of Government and with the community was indicated in a review of the Building Better Cities program. Nielson, L. (2008) The ‘Building Better Cities’ program 1991-96: a nation-building initiative of the Commonwealth Government in [the nation] under construction. (ed Butcher) ANU Press, Canberra; also in Council Minutes 1991-1992 3 The decline in affordable housing in this period is documented in the HOUSO Evaluation Report (December, 2005)
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Local government does not traditionally have a role in the provision of affordable
housing in HOUSCO’s country of operation. In the national institutional
arrangements, in which there are three levels of government, the legislative
responsibilities for addressing the issues of housing lie with Commonwealth and
the state. Prior to 1991, the Council administration had maintained a position that
involvement in the issues of housing was not the legitimate role of local
government. In 1991 this position changed as the social problems surrounding
homelessness and rental affordability grew. The Council administration now
argued that local government has a complementary role with the other levels of
government and that local governments needed to act where state and
commonwealth government initiatives were not meeting all needs.4 The effects
of homelessness, they argued, were an issue of legitimate local government
concern.
At this time the state government, as the level of government with direct
responsibility for addressing housing in the state, had also recognised the
problems surrounding the decline in affordable housing in the inner capital city
and beyond5. This recognition, however, did not immediately result in innovation
in their traditional models of delivery. The state government department
responsible for housing (henceforth referred to as the State Housing Department)
had a model of delivery that was essentially unchanged from the post World War
Two period. Unlike similar organisations internationally, the State Housing
Department maintained a ‘state-owned, state-managed’ model of public housing,
complemented by relationships with the community housing sector. This model
was becoming increasingly strained by rising land and building prices,
4 That this administration changed the traditional policy position on housing and homelessness at this time is evidenced by the comments of several informants, particularly Council politicians. One commented that ‘I remember [previous Lord Mayor] saying ‘we can be compassionate, but when it comes to providing money, that is not Council business.’ The changed position is evident in several exchanges documented in Council Minutes in this period (1991-1992) regarding responses to affordable housing and homelessness. 5 That state government was becoming increasingly concerned about the growing problem of lack of affordable housing is indicated in State Government Hansard in the period 1991 - 1996. As one example, in June 1992 one state Member commented that “Because so many people are seeking affordable housing, the government must admit that other ways of providing affordable housing must be found”.
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particularly in the inner-urban areas, and growth in demand as a result of
population growth.
The Council’s urban regeneration initiative provided an opportunity for the State
Housing Department to explore, among a range of policy objectives, additional
strategies that would result in more affordable housing on the ground in an area
that had been acutely affected by the process of gentrification. The Lord Mayor
approached the state about possible cooperation on the issue and was given an
indication of support. In seeking out the state, the Council envisioned that their
combined resources would deliver “high quality, low-cost public and private
housing” to the area (Council Minutes, 1991-1992).
In late 1991 the Commonwealth Government also announced a shift in policy to
encourage infrastructure expenditure to support urban regeneration.6 Under a
scheme entitled Building Better Cities, the Commonwealth Government invited
proposals from the states which would demonstrate “better urban planning and
service delivery as well as co-ordination within and between the various levels of
government.” The Council and State Housing Department prepared a joint
submission to this program and received, amongst other funding, $7.5 million
specifically for the urban regeneration in the Inner North Eastern suburbs, for the
period 1992-1996. Part of the funding submission was for the delivery of a social
housing initiative in one part of the urban regeneration area.
While there was a joint funding submission, the State Housing Department and
Council maintained separate administrative and governance arrangements. The
Building Better Cities funding was administered from within the State Housing
Department.7 The Council Urban Regeneration Taskforce supported the work of
the State Housing Department by coordinating Commonwealth-funded programs
in the Inner-North Eastern suburbs. The Council restructured the Urban
6 Details of this Building Better Cities program initiative indicated in Note 2 above, include full details of all funding initiatives. 7 The separate administration of the Building Better Cities funding is stated in Council Minutes 1991-1992.
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Regeneration Taskforce to include representation by the federal and state
governments and the private sector. Four Director-Generals from the state
government accepted the invitation to be part of the Taskforce; these included
those with responsibilities for planning and transport as well as housing.
The urban regeneration program explored a range of strategies that would deliver
more housing in the Inner-North Eastern area, including more affordable
housing. Town planning perspectives and mechanisms were adopted, being the
realm in which the Council could see their legitimate role.8 For example, the
Council worked with the State Housing Department to change regulations such
that more medium density, and therefore more affordable, housing could be built.
They also started the discussion on requiring contributions to affordable housing
from property developers operating in the urban regeneration area. They also
began to explore various commercial models for the delivery of affordable
housing, although these were not progressed.9
The social housing development (Chapel Street) proposed as part of Building
Better Cities funding was constructed. This initiative involved contribution of
land owned by Council; construction and operating costs were provided by the
State Housing Department. This example of local and state government
cooperation was celebrated by the state Premier in parliament.10 However,
following this tangible example of cooperation on social housing, Council and
the State Housing Department did not continue to deliver similar initiatives and
joint working on housing affordability slowed. Each organisation pursued
separate affordable housing strategies. Council established a Social Policy Unit
in 1994, which had an affordable housing brief and appointed a number of senior
8 This focus is evident in Taskforce minutes and informant comments on this early development phase. 9 That this early discussion canvassed commercial delivery models was reported by a senior SGO informant. 10 The State Premier announced this example of cooperation in 1992 with “The sum of $8.1m has been allocated to affordable housing for the four years to 30 June 1996. A number of projects are being planned, with the most advanced being a joint State Government/[LGA] City Council venture to provide 40 public housing units in [Chapel] Street, [City Suburb] at an estimated cost of $2.1m. Construction is expected to begin early in 1994.” He thanks Council for their support.
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officers.11 The State Housing Department continued to deliver social housing
within its traditional organisational model.
The Council officers within the newly-formed Social Policy Unit, encouraged by
their political leaders, sought again to look at strategies which would have the
outcome of ‘more housing on the ground in the city.’ They did this in the
context of Council policy, which was Council as a complement rather than the
lead agent in the delivery of affordable housing. The Social Policy officers
sought permission from the Council Cabinet to establish an officer-level
committee with the State Housing Department to explore potential areas of
collaboration, including the establishment of a charitable organisational entity.
In 1997 Council Cabinet approved the proposal.12
Process Explanation
The following analysis focuses on two events in this first phase of the HOUSCO
process: the decision to deliver jointly the Chapel Street social housing
development (Chapel Street development) and the decision to form a joint officer
committee with the State Housing Department to examine affordable housing
options. While the Chapel Street event is not directly on the ‘critical path’ to the
HOUSCO incorporation, understanding how and why Council and the State
Housing Department first collaborated in the social housing domain and why
momentum stalled following its delivery provides necessary context for the
subsequent phases. The decision to form a joint officer committee substantively
changed the nature of the alliance and set the HOUSCO process in train. Earlier
collaboration activity had explored changes to urban planning mechanisms as the
strategy for delivering more affordable housing. That is, the collaboration
remained firmly in the legitimate policy realm for local government in the area of
housing. Forming a new organisational entity potentially represented a step away
from legitimate policy responses for Council.
11 That the newly formed Social Policy Unit had an affordable housing brief was reported by the Social Policy officers interviewed, as well as by a senior Councillor. 12 Reported by Council Social Policy officers; also in Council Cabinet Minutes 1997-1998.
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The analysis addresses the questions of why the two organisations sought each
other out in 1991, why this momentum faltered after the delivery of the Chapel
Street development and why it gathered pace such that the two organisations
could agree to a joint officer committee to look at structural options.
An ED analysis would look to the environment in which the Council and State
Housing Department operated to provide explanation. Within evolutionary
perspectives of organisational change, the theory of strategic co-evolution (Koza
and Lewin, 1998: 255) would suggest that alliances must be viewed in the
context of the adaptation choices of a firm. They suggest “alliances are
embedded in a firm's strategic portfolio, and co-evolve with the firm's strategy,
the institutional, organizational and competitive environment. The environment
is the principal change agent.”
The following provides the evidence which supports this explanation of events in
Phase One.
Strategic Co-evolution: Alliance as Strategic Adaptation
In Phase One, an environmental change — being the significant deterioration in
available ARA in the inner city — represented a challenge requiring response
from both organisations. The housing decline necessitated change to traditional
business models of each organisation and provided incentive to seek out the
resources of the other. However, the ‘push’ factor of housing decline alone
cannot fully explain the sequence of events in Phase One. While there is
evidence that each organisation was sufficiently exercised by ARA decline to
move out of traditional policy positions and delivery models, and seek to work
collaboratively with the other, the attraction of additional resources from the
environment, in this case the Commonwealth Government, could be argued to
more fully explain the successful collaborative effort which is the Chapel Street
development. Thus the environment threw up both challenge and attraction, and
the two critical events can be understood as an organisational adaptation in
response to each.
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The analysis will provide the evidence that (i) the loss of affordable housing
represented a strategic challenge requiring an adaptive response from both
organisations, (ii) that an alliance with the other was viewed as the necessary
adaptive response, and (iii) that the attraction of resources from the
Commonwealth Government provided the necessary attractor to adapt
sufficiently to collaborate on the delivery the Chapel Street development and
(iv) following the delivery of the Chapel Street development and the end of
Commonwealth funding, further environmental change in the form of declining
state housing resources again provided the generative momentum to renew
attempts at an alliance.
State Housing Department: Why loss of Affordable Rental Accommodation
(ARA) Required an Adaptive Response
The State Housing Department is charged under the Housing Act of the state to
deliver affordable housing to those in the community who cannot access the
private housing market. The delivery model for this purpose to this point was
largely one of state-centralised ownership, construction and management. This
model was not going to meet the demand for ARA in the inner-city, as the cost of
land in the area on which to build units of ARA was prohibitive — being a result
of urban regeneration.13 As the Director-General reflected on this period the old
model of delivery was “just not a good fit any longer.” The option to relocate
lower-cost rental housing to the outer-ring of the city, where land costs were
cheaper, was considered by the State Housing Department (and Council) to be an
undesirable option: “creating pockets of disadvantage and isolating marginalised
members of the community” (Council Report to Productivity Commission, 2003:
5).
However housing within the inner-city could be delivered through leveraging the
resources of others. Council had a range of resources of use to the State Housing
Department: they owned land in this area which could be used to build affordable
housing and also had the power to adjust development regulations to enable the
13 Post-Incorporation Review of HOUSCO (2003).
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housing densities which would make an ARA project economical. These
resources were felt to be desirable. The Director-General made the desirability of
local government involvement clear: “local government is essential, because it
has so much influence over planning schemes, local approvals and density
arrangements for properties.”
Incentives to collaborate with the Council needed to be sufficiently strong to
overcome traditional antipathy and mistrust between the two levels of
government14, which had previously presented a significant obstacle to joint
action on a range of issues of mutual strategic interest and was quite heated on
the issue of housing.15 However, the State Housing Department did work to find
areas on which the two levels of government could come together over the issue.
The State Housing Department appointed four Director-Generals to the
Taskforce established to oversee the process of urban renewal in one of the
inner-city suburbs in this period. Part of the business of this Taskforce was
examining the issue of affordable housing, including the modification of
planning regulations to accommodate greater housing density. At the officer
level there is substantial evidence of close working, canvassing a wide range of
planning mechanisms for the delivery of more affordable housing.
Council: Why loss of Affordable Rental Accommodation (ARA) Required an
Adaptive Response
Although the federal and state governments have the legislative responsibility for
addressing the issue of housing, local government has pressure applied to them
by the community to deal with the social problems that result from a lack of
housing. A Council statement on affordable housing indicates that the social
problems created by housing dislocation “create additional issues in the
community and consequently greater criticism and pressure on local government
for responses” (Council Report to Productivity Commission, 2003: 7).
14 Mistrust by the two levels of government is evidenced by a later quote of the Director-General of the state department regarding ‘trust’, also by comments of nearly all informants. 15 The heated nature of debate between the two levels of government is indicated in comments made by the Lord Mayor about a range of exchanges.
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The loss of ARA in several inner-city suburbs was the result of a process of
gentrification, or the displacement of ARA by more expensive private housing.
In part, Council themselves had accelerated this process through policies of
urban regeneration. The success of these strategies, the attraction to the area of
several thousand new residents and hundreds of businesses, had the unintended
consequence of accelerating the loss of boarding houses and other forms of
ARA.16 Council felt the responsibility of more directly addressing the housing
shortfall that resulted from this initiative than would normally have been the case
for local government. The following three Council responses evidence this sense
of responsibility.
Firstly, the Council responded by including the development of policy responses
to affordable housing as part of the brief of the Urban Regeneration Taskforce,
established by the Council in 1991 to oversee this urban regeneration project. An
early report on this issue was tabled by the Council in 1993.17 Secondly, at this
time, the Council also began to advocate strongly for property developers, who
would benefit from the urban renewal policies of government, to contribute part
of the profits from their ventures to the delivery of affordable housing in the area.
They would pursue this argument throughout the period of the development of
HOUSCO. Finally, the Council established a Social Policy Unit within the
hierarchy of the Council, to address a range of issue pertaining to inclusion and
justice in the city. As a senior Councillor reflected on the period:
All our team [Labor Councillors] supported the establishment of the … Social Policy
Unit … one of the things they should particularly look at was issues of affordable
housing in inner city areas for people who rented.
At this time, the Council viewed their authority over planning and development
regulations as their principal role in delivering more affordable housing. As the
same senior Councillor, who was also Chair of the Urban Planning Committee of
Council at the time, reflected:
16 Loss of ARA up to this period is indicated in the HOUSCO Evaluation Report (December 2005). 17 Council Minutes July 1992 – June 1993 (p2591) Councillor indicated affordable Housing Discussion Paper had been tabled in Cabinet as part of the work of the urban regeneration project.
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The principal mechanism they viewed as their role in the issue was town planning and
development regulations. In 1991 … we started to look at what changes needed to be
made to the town plan to try and free up housing affordability generally across the
city. The aim was, right across the city within the town plan, to provide for greater
flexibility in terms of provision of housing.
While the Council started to realise and exercise their regulatory power in the
affordable housing area, institutionally they could not be seen to commit
ratepayer funds to the direct provision of housing, as this was strongly felt to be
the responsibility of the state. They needed the State Housing Department to
spearhead any program which was directed toward the supply of housing.
However, as evidence of their interest they frequently attempted to engage the
state about different strategies for the delivery of affordable housing and
persuade around strategies and options. The Council tried to persuade around
“fiscally responsible ways to invest in housing … We had super funds ready to
invest significant money in housing stock in [the state] but because [the State
Housing Department] hadn't thought of it, they weren’t interested” (Council Lord
Mayor).
There is also evidence of work by the Lord Mayor to deliver social housing,
using the developer contribution mechanism:
At the [previously light industrial] site, one of the big successes up there was a
supportive housing project, and to give the state credit they finally got involved and
on board. So there’s 65 units of supported accommodation up there. No one knows
they’re there, but they were done in partnership. [Chair of the Taskforce] pulled it
together with the developer and the state to actually make it happen. But that was a
very significant addition. When we sold the 21 riverfront blocks down there, the
winning bid was they had to provide 21 affordable housing units somewhere else
nearby. So in those days even though there was not a lot of support, we were trying
to package up those things to continue to get affordable housing in this part of the
city, and I think we were successful.
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In these initiatives Council demonstrated a role as facilitator and broker of
affordable housing initiatives, backing away from being seen as the provider or
lead agent.
Chapel Street Development as Adaption in Response to Attractor of Additional
Resources
The foregoing analysis provides evidence that there was a strong logic, or pull,
for a joint approach to the affordable housing issue. However, given that the
Council viewed its responsibility as facilitating the delivery of housing through
planning mechanisms and not becoming directly involved in provision of
housing, it is not likely that further action would have been taken on joint
initiatives which “delivered housing on the ground” (Council informant) at this
time, without additional incentive. This incentive came from stimulus from the
Commonwealth Government. The Commonwealth provided a pool of funds in
their 1991-92 Budget (for the period December 1991 to June 1996) to state
governments for programs which improved the quality of urban life (Nielson,
2008). Part of the aim was better co-ordination within and between the various
levels of government, including state and local coordination.
Joint working around the urban regeneration project at this time, with the
attraction of additional resources, provided sufficient momentum for the State
Housing Department and Council to prepare and submit a successful joint
application for funding under this scheme.18 $31 million was granted for the
“Inner North Eastern Suburbs Conversion of former industrial sites for
residential housing; higher density housing, including low cost housing and
public housing; improvements to public transport; cycle path network and public
footpaths” (Nielson, 1998). One of the funding criteria was that programs must
deliver on social justice, in particular addressing the problem of housing
affordability. The successful proposal included the delivery of low-cost medium
density housing on the Chapel Street site, which was owned by the Council.
18 Funding amounts are outlined in the Building Better Cities program overview (see Neilson, 2008
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The federally-funded program was managed and monitored through the State
Housing Department hierarchy; the Council component of programs in the urban
regeneration area of the ‘Inner North Eastern suburbs’ were coordinated by a
Council group who liaised with and supported the State Housing Department
committee. Thus the two organisations maintained structural separation and
worked together through coordinative mechanisms. However through these
mechanisms the Chapel Street development was delivered in 1994.
Several Councillors indicated that this federal funding was the primary attractor
for joint working around the social housing issue. As one reflected:
One of the principles of urban renewal was to consider issues of affordable housing.
I think frankly it was driven most strongly from the Commonwealth at the time, as a
principle. So there were some measures taken with the construction of public housing
… in [Chapel] Street.
Another mentioned ... “The federal government started down here by giving us
some better cities funding, which actually began to trigger all this stuff here …”
Joint Officer Committee as Strategic Adaptation of Council
Following the delivery of the Chapel Street development, momentum for a joint
approach to the housing affordability issue diminished. The projects committed
as part of the Commonwealth funding had been delivered. Additionally there is
evidence of an outbreak of traditional local and state tensions. As one Council
officer reflected:
There had been a breakdown in the relationship, before they actually got to doing
anything. So you ended up with actually two affordable strategies, one from the state
government which involved building public housing … we ended up concluding as an
organisation that there really wasn’t much we could do … Yeah, it wasn’t our
business to be involved so we wouldn’t stand in the way and we would use our
[planning and development] processes try to facilitate the development of affordable
housing, but it was really the state government [‘s] responsibility.
The most senior Council politician confirmed that tensions had arisen at a senior
level at this time over the issue of property developer contributions to affordable
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housing initiatives — an issue which was to continue as a source of tension
through the HOUSCO process.
However, the Social Policy Unit formed within the Council still had affordable
housing as a priority within their policy portfolio and strong urging from the
political level to develop responses. Thus, there is evidence that the lack of ARA
still posed sufficient challenge to Council to warrant the attention of politicians
and bureaucrats. This group had more incentive to look to a range of policy
responses beyond planning and regulation. Their wide brief, according to a
senior Council politician was “to come up with ways how we could achieve
something.” They realised that any policy response would necessarily have to
involve the State Housing Department, as making an argument for direct Council
involvement was not going to gain traction. Council policy officers sought out
their policy officer counterparts in the State Housing Department and began joint
discussions at that level. Part of these joint discussions focused on options or
legal mechanisms for attracting additional resources to the affordable housing,
such as charitable trusts.
In 1997 the Council officers put forward a proposal to the Council political
executive body that they approve the formation of a joint officer-level committee
to explore such options. The Council political executive was still keen to achieve
in this area, however needed to be persuaded that the proposal did not represent
institutional risk of overstepping their role as local government.19 While not
completely persuaded on this point, they were sufficiently exercised by the need
for delivery options to consider the proposal. At this point only a limited
commitment of resources was requested. The Council approved the proposal and
the State Housing Department, who still had responsibility for housing delivery,
approved the commitment of State Housing Department staff to the working
group.
19 Reporting of comments by Cabinet by Council informant who presented the proposal.
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PHASE TWO: FROM FALTERING BEGINNINGS TO FIRMER
FOOTINGS
Process Description
The State Housing Department and Council renewed efforts to address jointly the
significant loss of affordable housing in the LGA in 1998. A senior level Joint
Inner City Affordable Housing Taskforce (referred to from here as the Joint
Affordable Housing Taskforce) was established including two of the most senior
Council politicians and the Director-General of the State Housing Department.
This represented an innovation for both the State Housing Department and
Council. For the State Housing Department, it was unusual to have any
committee that included both bureaucrats and politicians. It was also unusual to
be working at a senior level with local government. For the Council it was an
innovation to be working directly on the issue of housing, as institutionally it
remained the responsibility of the State Housing Department.
Concurrently, the lower-level joint State Housing Department and Council
officer committee, formed in 1997, continued their efforts to generate a range of
options to address the issue of affordable housing provision. They further
developed the relatively modest idea of a charitable housing trust, which the
Council could seed with a financial contribution used to attract contributions
from private and charitable organisations as an additional source of funding for
existing housing organisations. The officer committee presented their charitable
trust proposal, which was a Council-lead initiative, to the Joint Affordable
Housing Taskforce. The Director-General of the State Housing Department, who
was the taskforce Chair, requested more work on the concept underpinning the
proposal. In 2000 she established a State Housing Department working group to
further develop structural options for social housing delivery.20 Through this
process, the ‘trust’ concept changed to an incorporated entity, at arm’s-length
from government, which would have charitable status. As a charity, it would be
20 Timeline of formation of HOUSCO working groups detailed in HOUSCO Post-Implementation Review Report, 2003.
153
exempt from the consumption tax, which imposed a 10% tax on building inputs.
It would also change the traditional model of subsidy: residents would pay 75%
of a commercial rent (rather than a percentage of their income) and would be
eligible for Commonwealth Rent Assistance.
The proposal to fund further feasibility work into this new proposal was put to
the State Cabinet by the State Housing Department. They were sufficiently
interested to request that the funding proposal be put to the Council Cabinet to
gauge interest in a joint feasibility study. Council Cabinet approved funding for
a joint feasibility study in late 2000. A Feasibility Study working group was
convened within the State Housing Department and a Council officer was offered
as part of the resourcing contribution to the feasibility study.
Process Explanation
The following analysis focuses on the final event in this phase: the State Housing
Department and Council joint agreement to fund a feasibility study into an
incorporated charitable social housing entity that would be independent of both
levels of government. The analysis provides answers to the question: “What
explains the change from faltering and tentative beginnings to firmer footings, in
which HOUSCO as a joint Council and State Housing Department venture
started to look like a reality?”
Again, applying our ED perspective we look to the change in the environment for
our explanation. Co-evolutionary theory would suggest, as for Phase One, that
Phase Two events represent a necessary adaptation to external economic events,
which present a challenge to the purposes of each organisation. As the alliance
— as the necessary adaptive response — develops and gains form, teleology
theory invites us to consider how the events demonstrate the State Housing
Department and Council moving toward their end purposes, adapting as each
learns more about the efficiency, equity and viability of the proposed venture.
Lifecycle theory would also point us to the institutional rules which provide
forward progression, order and sequence to the Phase Two events.
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In Phase Two, we need to draw on each of these theoretical resources to explain
how the State Housing Department and Council reached the final event of the
joint feasibility funding decision. The explanation has four component
arguments. Firstly, that it was even more critical in Phase Two that the State
Housing Department adapt its delivery models as they were facing more critical
resource shortages. Secondly, that the State Housing Department taking the lead
gave institutional legitimacy to a senior-level Joint Affordable Housing
Taskforce to address the inner-city affordable housing issue. Institutional rules of
regular meetings and actions enabled the issue to maintain momentum. Thirdly,
that, as the alliance process moved forward, each organisation learned of the
other’s funding intentions, signalling their willingness to ‘put money on the
table’ in equitable proportion. And finally, that the alliance gained momentum as
each organisation learnt how their purposes would be realised in the design of the
venture.
The following provides the evidence which supports each component argument.
Collectively this provides the ED explanation for Phase Two.
Organisational Adaptation: Resource pressures for the State Housing Intensify
Need for Adaptive Response
While in Phase One there is evidence that the State Housing Department was
realising that their traditional models of delivery were not going to meet growing
demand for ARA, this was not sufficient incentive at the time to accelerate a
process of organisational adaptation. One State Housing Department manager
succinctly phrased the comments of several other informants: “It’s very hard to
drive radical solutions particularly if the system is limping along.”
However in 1998 the State Housing Department was faced with what one
informant described as “a constraining and depressing financial situation.”
Declining funding for housing provision was a result of a number of factors.
Chief among these was reduced funding from their primary funding source, the
Commonwealth Government. The Commonwealth State Housing Agreement
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(CSHA) funds had declined in real terms since 1996, as a change in
Commonwealth Government policy directed more funds to individuals through
rent assistance rather than through allocations to the state. Additionally, costs of
maintenance were rising due to a number of factors, meaning that reduced funds
were available for capital investment in new stock. Additionally, government
itself, both local and state contributed to the cost of housing through rigorous
‘user-pays’ policies for infrastructure and services, and high development
standards required. 21
The Director-General of the State Housing Department, appointed in 1998,
reflected on her assessment of the situation when she assumed the role:
I just knew that where we were travelling at that time was not going to lead to
providing more people in [the state] with affordable housing options. It was just
getting more and more expensive to produce additional public housing and it was
becoming a more and more residualised sector. So we had to … take on board a
broader affordable housing approach.
The Minister at the time similarly commented “we were just getting nowhere
with the Commonwealth” in the attempt to find more funding from their
environment to inject into a declining system. (Interview with Minister)
Both the Director-General and the Minister evidenced the criticality of the
situation and the need to find new approaches by embarking on a study tour of
the UK, Europe and the US in 1999 to examine a range of affordable housing
delivery models. It is evident, however, that an alliance with local government
was already shaping up as a critical element of any model. The Minister
commented on his examination of international models:
21 Cost drivers contributing to the cost of public housing provision at this time are detailed in the State Housing Department’s “Affordable housing in sustainable communities: A discussion paper” November 2000.
156
There wasn’t one model that stuck out. I looked at ones that — like the old co-ops
and so on. There wasn’t any that really partnered with another level of government
… because they — by and large, my experience with local government is that they can
make or break you … We did have at that stage a Council that was interested in
housing … so I thought getting them as a partner in it was critical to the process.
Also, there was no real alternative partner organisation for the State Housing
Department so the scope for potential alliances was limited. The Minister
commented that:
I wanted something different than what we were doing. I was increasingly frustrated
at the lack of action from the [community housing sector]. My aim … was to get some
critical mass into those organisations and quite frankly we just met with enormous
resistance … I need[ed] a model that would go over the top of that. I sort of basically
gave up in trying to form a model with them.
Thus the environmental conditions were increasingly pointing the State Housing
Department in the direction of the Council as a potential alliance partner.
Institutional Rules Provide Legitimacy and Forward Progress to Joint
Affordable Housing Taskforce
As we saw in Phase One, while the Council had a strong strategic interest in
ensuring more affordable housing was delivered, particularly in the inner-city,
they were institutionally constrained from taking a lead in a policy area that was
deemed the domain of the state government. As one State Housing Department
informant commented, the Council at that time could not “make affordable
housing happen.” However, as we have seen in the previous section, the
conditions were ripe for the State Housing Department to move out of their own
organisational boundaries and seek out partners — particularly local government
and particularly in the inner city — as land costs in the area were making
provision unviable.
At this time also, a change of state government meant that the Labor Party was in
power in both levels of government. The Labor party had their own institutional
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structures, which included a state housing policy committee including senior
Council and State Housing Department politicians.22 Social ties formed through
this political institution were translated into the Departmental organisational
structure at the change of government. In order to achieve a ‘breakthrough’ in the
area of social housing in the inner city these senior politicians agreed to set up a
taskforce that dealt with the provision of housing in the inner city. The senior
Council politicians were Councillors in these inner-city wards and as such could
legitimately participate in the taskforce, both because the State Housing
Department was taking the institutional lead and also on the basis of their
legitimate concerns for their particular constituency. One Council politician
commented that:
Yes, I chaired the Labor Party housing, and planning, local government sort of policy
committee for a few years and obviously knew and I think established a relationship
of trust with a number of people through that, that’s true.
This taskforce itself was a governance innovation, as not only did it include both
Council and State Housing Department representatives, it also broke institutional
norms by combining bureaucrats and politicians. The inherent tensions created
by these elements were manifest in a number of reported outbursts of
frustration.23 However, as social ties theorists would argue (for example Ring et
al, 2005) the pre-existence of those social relationships made through the Labor
political institution at the time of the formation of the taskforce promoted the
stability and longevity of the taskforce, which met from 1998 until the HOUSCO
incorporation in 2002. Strong social relationships are argued to promote initial
and sustained mutual understanding which is more likely to lead to positive
adaptation responses. 22 Details of representation in the Labor Housing Policy Committee are detailed in Labour Times 1997 23 These frustrations generally emanated from Council regarding the slowness of State Government processes. Indicative of these comments are from one of the Councillors in the Taskforce I am always sort of really surprised how slow things can take at State government and the layers of bureaucracy it has to go through and often that the processes are really formalised...Whereas the way [Councillor] and I and [Lord Mayor] certainly were used to working … just pick up the phone and talk to the officer responsible.
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The longevity and adaptation of this taskforce was an important element of the
sequence of events in Phase Two. As one Council politician reported, the early
agenda of the taskforce was to “work through a number of options about
changing planning schemes to allow for affordable housing contributions by
developers”. This was an issue of particular interest to the Council as this was
one mechanism over which they had some control and which they felt would
create a sustainable revenue flow for social housing, while not directly involving
the Council in provision. This issue took some while to work through, as the
State Housing Department Director-General remembers “… [Council politicians]
were quite frustrated that the state was not moving quickly enough on this whole
development contribution issue.” However this issue was of sufficient strategic
interest to the Council to keep them at the table for a considerable period. As the
taskforce moved slowly through this policy work on developer contributions and
other changes to planning schemes, they were available as a governance vehicle
to which the idea of the charitable housing trust (proposed by the Council at the
end of Phase One) could be presented for deliberation. The Council officer
responsible for this proposal remembers the idea as:
… a relatively modest idea, what we wanted to do was establish a charitable trust, get
[Council] to seed that with a financial contribution, and use that to attract
contributions from private and charitable organisations to develop housing. The idea
was that it would be an additional source of funding for existing housing
organisations … We weren’t all that positive about getting charitable donations. So it
wasn’t you know … exactly a glowing possibility … We just presented it as ‘this is a
way we could go to improve affordable housing’.
Although undeveloped, there were elements in the proposal that were appealing
and palatable to both the Council and State Housing Department in the taskforce
and developing the model became the core part of the taskforce’s agenda. What
was important about the taskforce at this time, as the Council officer remembers,
was that unlike previous faltering attempts at State Housing Department and
Council collaboration, “these people had the potential to make or get close to
making some key decisions.” Another Council manager reported that “there was
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actually a reporting relationship back in the structure and that was really
important throughout the whole project.”
… there was actually substantial involvement from the then [senior Council
politicians] on that [taskforce] so again there was direct political involvement in
watching the process and keeping it moving. And also from the Director-General of
the [State Housing Department] as well.
Thus institutional structure and rules gave legitimacy to joint State Housing
Department and Council working and created an orderly structure and sequence
for their discussion. This structure and sequence in turn created the institutional
space to plant the seed of the HOUSCO concept as a joint initiative, which could
then be promoted by a powerful joint and socially-connected decision making
group.
Equity: The Alliance Progresses as Each Organisation Signals Their
Willingness to ‘Put Money on the Table’
Following the presentation of the charitable housing trust proposal to the Joint
Affordable Housing Taskforce, the State Housing Department established its
own working group to further develop the concept and invited participation from
Council officers.
As more development work progressed and the model for an incorporate entity at
arm’s-length from government began to emerge, it gained momentum when each
organisation gave early signals that they were prepared to commit funds. It was
critical for the Council that their contribution be equitable: that is, that it reflect
the fact that the state had the lead responsibility for this policy area and they had
a secondary role.
As one Council manager reflected of this particular phase in the development:
Well firstly in social policy we knew that if we didn’t get the partnership, we didn’t
have the project. So basically, we either got the state on board, because it wasn’t
considered to be our core business. So the only way [Council] would put the money in
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was if we actually got a substantial contribution from the state government. That had
to be 1:5 so we were pretty lean and hungry for that partnership otherwise the whole
thing fell over.
The reluctance of the Council to step into the territory unless the State Housing
Department demonstrated their financial commitment was evidenced by the
comments of the Council Lord Mayor:
I just continued to say no, get stuffed, it’s not our jurisdiction, it’s their jurisdiction.
And when we see some sense from them, we’ll be happy to cooperate. But in the end I
relented and said okay, well let’s see if we can break the nexus … So once … we
committed $10 million over five years, then it started to happen.
For the State Housing Department, leveraging additional dollars from other
sources was critical to arguing for the benefits of the new model with their
powerful stakeholders in state government. As one senior State Housing
Department manager reflected:
the Minister is saying well how can we leverage with other people? And the Mayor at
the time, … saying we’ll put some money on the table … Oh look, it was, if the
Council hadn’t come with something, I’m not sure it would’ve happened. [Premiers’
Department] were saying ‘What’s different about it? Why is it different? Why would
we do that?’ … one of the key things was we were leveraging $10 million from
[Council.] So there was another $10 million on the table that wouldn’t have been
there otherwise. So that obviously assisted the outcome.
That this financial contribution from the Council was seen as a key benefit of the
model was evident also in formal submissions to State Cabinet, in which a key
reason for urgency around approving the HOUSCO project were, “The benefits
to be derived from acting now whilst there is the opportunity for a joint initiative
with the [LGA] City Council.” 24
24 HOUSCO 2nd Cabinet Submission 2000.
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Teleology: Alliance Progresses as Emerging Model Realises Organisational
Purposes
A common theme throughout nearly all interviews was that contributing funding
for an independent housing entity represented a ‘big leap for Council’. While
legislatively responsible for social housing, the emerging proposal was also a
‘big leap’ for the State Housing Department, as the innovation represented in the
model carried institutional and political risks. However, the emerging design
demonstrated sufficient merit and enough risk mitigation to be politically and
institutionally possible. The Working Group convened by the State Housing
Department Director-General prepared a submission to State Cabinet (the highest
decision making forum in the state) who then suggested putting a proposal to the
Council for joint funding of a further feasibility study.
The following demonstrates why the proposal presented to each of the State
Housing Department and Council decision makers was politically and
institutionally possible and why it was approved to go to the next stage of
feasibility analysis.
Purposes of the State Housing Department. Most informants spoke of the
tendency of the State Housing Department to be ponderous in their internal
processes and slow to innovate. One State Housing Department informant put
this succinctly:
Yeah but relative to the [State Housing Department] it was a pretty rapid thing. You
know something as radical as that [HOUSCO proposal] normally a) wouldn’t go
anywhere but b) wouldn’t happen.
The emerging HOUSCO proposal therefore had sufficient attractors and risk
mitigators for the State Housing Department to receive approval from their
Cabinet (or senior decision making body). The primary attractor was the
potential to leverage money from outside the State Housing Department. There
was, as one informant commented “more value to be grabbed from another
model.” The value, as another State Housing Department manager framed it, this
was:
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Getting charitable status is very important to the financial viability [for consumption
tax avoidance] and rent assistance. Then getting initially what was a 20 per cent
contribution to the initial funding from [Council]. So those three things were really
what made this model that much better than doing it in-house.
Another attractor was the ability to work outside the State Housing Department
bureaucracy. The model presented itself as a ‘middle-way’ between the “large
bureaucracy, the clumsy giant type issues … (and) community housing (with)
small inefficient people doing their own thing.” Similarly another senior State
Housing Department manager reflected that:
that was that attractiveness, I think, about setting it up clean to start with, you know,
as an alternative sort of — not burdened by some of the public sector administration
which definitely has some advantages by being able to work in that not-for-profit
charitable area.
With these attractors, there was still institutional risk. That is, for the State
Housing Department this represented a significant departure from the prevailing
‘orthodoxies’ in social housing delivery in that it was a commercial model that
did not target the most needy, but rather the ‘working poor’ who could afford to
pay rent supported by Commonwealth Rent Assistance. As the Minister
reflected:
Was the model too expensive for the battler out there to live in? That was the doubt
that I had. I still have that a bit. It is not the fully subsidised public housing model.
A significant part of the State Housing Department was similarly doubtful about
the viability of the model. As one State Housing Department officer reflected:
It did have some radical components … rent policy was quite different from the [State
Housing Department’s] own rent policy. Some people regarded it as extremely
suspicious.
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The Director-General also confirmed that the State Housing Department
perceived risk:
… they were pretty good at finding out reasons why it was not a good idea, why it was
a risky thing to do and government shouldn’t be going down this track, particularly
when we started talking about shelf companies and subsidiaries and that sort of thing.
However, as the Director-General also commented, the way this risk was
addressed was making the case that the proposal represented something
additional in the affordable housing sector, rather than taking something away
from what was currently happening. The case was made that the traditional
clients of the State Housing Department would continue to be served, as well as
the ‘next level’ of those in need. “I think the secrets really to getting this going
were one, good research in that it was quite clear we had to do something in
addition to what we were doing.”
The Director-General summarised the key test regarding the decision to fund a
joint feasibility study: “That [for the most senior decision makers] it would
deliver more housing for more people at a cheaper price is the bottom line and
that it did not present any undue risk exposure for the state is the final test.” At
this stage the most prevailing idea of risk at this level was that a political mess
did not have to be cleaned up; that the state would not have to prop up the
enterprise on an ongoing basis. 25
These risks were not fully addressed at this stage of the process, but the emerging
model had sufficient ‘attractors’ to overcome the risks presented. There was
sufficient merit for Cabinet to seek to take the idea to the next level.
Purposes of Council. For the Council the attractors were similar, although as one
informant commented “there was great trepidation about getting involved in
this.” However, the emerging model for them also represented a ‘middle way’:
25 The risk of ‘political mess’ and having to give further funds was indicated by both Council and State Housing Department informants
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The possibility… was that it was an independent vehicle, where Council could get
involved in where it wasn’t getting directly involved in something where it was
directly providing housing. It was pretty clear that that was just a step too far for
Council into something that was just not its territory. So this was just a kind of middle
way, where we could keep the faith going, on the possibility of Council involvement.
The Council were more comfortable with the arms-length corporate structure
proposed in the emerging HOUSCO model, having established several similar
enterprises. The greatest risk expressed by the Council informants was that the
State Housing Department would at some stage act opportunistically. That is that
they would back away from their responsibilities toward the new entity. The
Director-General commented from the State Housing Department perspective:
I think the biggest issue from local government is always having the trust that the
state government will deliver what they say they’re going to deliver. I think that’s the
biggest thing about that.
From the Council perspective:
Part of the thing for Council to get involved in an area like affordable housing was …
there’s always the fear that we’ll end up holding the baby … it’ll suddenly become
our responsibility … the ‘[State Housing Department’s] pissed off and here we are’
responsible for solving [city]’s affordable housing problems.
However, the Council were satisfied that the state was committing to be the lead
agent.
So the fact that the state was in the front, that they were promising the bulk of money,
that it was their staff … it really was a sense of comfort that we were really just a
supporting player …
These understandings were formalised in a Deed of Cooperation for work to
progress [HOUSCO]. The wording of this agreement evidences the Council’s
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need for the State Housing Department to take the lead, and for the Council to
remain within its own policy domain:
[Council’s] intent is to:
… Play a supportive role to the state government in delivering affordable housing in
the city and
Contribute to this objective through the conduct of its own core business including the
generation of appropriate developer contributions.26
The agreement also specifies the resources to be committed to the feasibility
project, ensuring clarity and equity. As these understandings were clearly
documented and the project did not yet legally commit significant funds, the
decision to fund the study was politically and institutionally possible.
26 Deed of Cooperation between [Council] and [State Housing Department] for work to progress [HOUSCO] 2001
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PHASE THREE: FROM FOOTINGS TO FRAME AND FITOUT -
HOUSCO INCORPORATED AND FUNDED
Process Description
In late 2000, following approval by the executive of both the State Housing
Department and the Council to fund a feasibility study for the proposed
HOUSCO model, a small coordination group of both State Housing Department
and Council officers was established. This phase involved exhaustive financial
and legal development and modelling, as well as extensive consultation and
briefings with senior decision making groups from both the Council and State
Housing Department. The goal was to establish to the satisfaction of both
organisations that HOUSCO was a viable commercial model and that, most
importantly, risks for both organisations were mitigated.
In April 2001, the results of this feasibility study were presented to State Cabinet
and Council Cabinet. At this point “In principle” approval was granted to the
proposed HOUSCO. The Council went as far as to announce the commitment of
$2 million in their 2001-2002 Budget. 27
Having obtained this approval, the process entered the establishment phase in
June 2001. A team was appointed within the State Housing Department to set up
the company. A Council officer worked within the team to coordinate the
Council involvement. Detailed establishment tasks including an exhaustive
consultancy review of financial models, development of detailed company
documents, engagement of senior decision makers and stakeholders in the
community housing sector who would be involved as shareholders in the
community and also in the operational management of the social housing
developments.
27 2001-2002 Council Budget announced $2 million in this budget and $10 million over five years (Council Minutes 2001-2002) .
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These establishment tasks were complete by March of 2002. The Council
formally agreed the budget commitment for HOUSCO after intense debate in the
Council Chamber over their financial role. The Chair of HOUSCO, a high-
profile member of the property development industry, accepted the position in
May of 2002. HOUSCO was formally incorporated in July 2002, with initial
chairperson and government board members in place and community
shareholders appointed. 28
HOUSCO funding was formally agreed by both governments in June budgets,
but a period of tension ensued after incorporation, in which the State Housing
Department delayed signing the funding agreements while elements of the
agreement underwent further rounds of legal scrutiny. The Council enabled the
HOUSCO team to begin operations by providing funds through the mechanisms
of an interim funding agreement. The State Housing Department, in turn also
provided interim funding. The formal funding agreements were not signed until
December of 2002. The event of this signing was announced in state parliament
by the Minister.
Process Explanation
The following analysis focuses on the final events in the phase, being also the
ultimate events in the HOUSCO process: the HOUSCO incorporation in June
2002 and the signing of the Council and State Housing Department funding
agreements for HOUSCO’s operation. The analysis provides answers to the
question: “What explains the adaptation of the alliance from the foundational
stage to the legal commitment to an incorporated joint venture? Again, applying
our ED perspective to the sequence of events in this third stage we look to the
structural environment for our explanation. The strategic co-evolution
explanation remains constant from Phases One and Two: the need to adapt
organisationally by seeking out partners to address the shortage of ARA in the
inner-city. However, in Phase 3 the teleology explanation is fore grounded. That
28 HOUSCO incorporation announced in State Government Hansard 2002.
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is, while the logic of an alliance structure to address the social housing purpose
remains compelling for both organisations, each organisation must learn and be
satisfied at each of the decision-making points in Phase Three that the proposed
HOUSCO will meet their needs for efficiency, equity and viability, such that the
purposes of both organisations are realised. These tests are sufficiently critical
that, if not met to the satisfaction of both organisations, they would negate the
strategic logic of an alliance. That is, the strategic co-evolutionary explanation
would seem necessary, but not sufficient to explain the final HOUSCO events.
The following provides the evidence which supports each component part of the
efficiency, equity and viability explanations for Phase Three. As above, the
strategic co-evolutionary argument remains constant from Phases One and Two.
Efficiency: The Working Model ‘Ticks All the Boxes’
Within the institutional field in which the HOUSCO model was being developed,
the state Treasury was a powerful actor, making ultimate funding decisions for
both the local and state levels of government for initiatives such as HOUSCO.
Treasury had a strict efficiency test that had to be met for the HOUSCO project
to be approved. Equally the ability to deliver on a requisite number of units of
affordable housing for the funding committed was an important test for Council.
The criticality of Treasury approval in order for the HOUSCO proposal to
progress further along the decision making path was evident from all State
Housing Department and several Council informants.
When people look at how [HOUSCO] started, the big factor there is always
Treasury, crucially getting Treasury on-side … there is another one to think
about, which is why did Treasury view this thing as being appropriate? …
nothing gets up in [the state] unless the Under-Treasurer is willing to let it
happen.
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This approval was the catalyst for several months of intensive development work
on financial and asset management analysis that would make a business case that
would satisfy Treasury. One respondent referred to the fact that it was “critical to
get Treasury onside” another mentioned that “making a case that appeals to
Treasury” was the primary objective of the development phase. Following this
process, there was yet another test, as the Director-General of the State Housing
Department commented:
Then of course, once you get through that hurdle, it’s then got to go through the
Cabinet Budget Review Committee process and also the Cabinet process. So it’s a big
hurdle.
The primary economic test that Treasury applied was that the commercial
HOUSCO proposal could deliver an outcome that was not possible through the
hierarchy of the State Housing Department. As one State Housing Department
financial analyst commented:
Their biggest concern was, why are we giving all this money away? … Because the
money comes off the state’s balance sheet you see. So it’s like, we’ve spent money. So
they [Treasury] were saying, what’s the justification? So what’s the business
outcome? Or what’s the outcome in the market that you the [State Housing
Department] can’t do? So it came back to the, they can run a model that’s different to
the [State Housing Department]. But also they can do things cheaper than the
department can.
An important element of persuading the Treasury was establishing from a
credible source that all the financial assumptions were valid. This credible
source was an internal corporate advisory service commissioned in October 2001
by the HOUSCO Steering Group to undertake a validation and quality audit of
the cost assumptions, sensitivities and key risks of the proposed model and
business plan for HOUSCO.
As part of this process, the auditors established that, for the expected level of
input, “the housing company was able to produce 600 homes where public
170
housing would produce 200.” This was a key argument made to Treasury and
also to State Cabinet.
Meeting this efficiency test was a result of a number of features of the model.
Part of this was being able build more cheaply than the State Housing
Department as a result of efficiencies in design (for example minimising the use
of lifts and restricting the number of car parks). Additionally, achieving
charitable status in the eyes of the federal Tax Office meant that building inputs
would be consumption tax exempt. Also, working closely with the Council on
development codes for affordable housing would allow densities that would
make a development more commercially viable.
Among these, achieving charitable status, and through this consumption tax
exemption, was a turning point. As the Minister reflected:
One of the things we thought — it could not fly if we did not get tax exemption and we
got that. That was the Commonwealth, Commonwealth’s Treasury. That was a very
lengthy process but having achieved that was hugely successful. That is what made a
difference to making it work. We had to find a company that would attract in a no tax
status plus at the same time attract rent assistance.
Equity and Fair Dealing: Council Satisfied that State Funding is Not ‘Three
Cup Trick’
The efficiency and equity of the alliance are seen to be in continual review, part
of the learning (Doz, 1996; Zajac & Olsen, 1993) and maturing processes (Doz
& Hamel, 1998; Ring & Van de Ven, 1994) of the alliance.
While the State Housing Department was committed to an 80% proportional
contribution to the proposed HOUSCO initiative, the Council held reservations
that this commitment of State Housing Department funds would represent a net
gain for housing in the inner-city area. That is, the Council was not yet convinced
that the State Housing Department was committed to fair dealing. According to
Ring and Van de Ven (1994: 94) this means that “all parties receive benefits
proportional to their investments.” For the Council the potential $10 million
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budget contribution was ‘new money’ or money that was not already committed
to housing in the inner-urban areas, and therefore a significant signal of
commitment. They needed to be convinced that the State Housing Department
was equally committing ‘new money’ to inner-city housing, and would not “give
with one hand and take away with the other.” That is, that the State Housing
Department would not later withdraw an amount equal to the HOUSCO
commitment from money that was already programmed for housing in the inner-
city. As one Council politician put it, they had to be convinced that the State
Housing Department was not offering a “three-cup trick.”
As indicated earlier, this issue stemmed from a more deep-seated mistrust
between the two organisations. The Lord Mayor of the Council framed this
mistrust in a direct manner:
It was very clear in my mind the state government at the time was abrogating its
responsibilities everywhere and expecting the Council to pick up matters that were in
their jurisdiction … no matter what it was, the state was withdrawing.
The Council needed to be convinced that this would not be yet another example
of this withdrawal. As the HOUSCO initiative came closer to being finalised,
this issue surfaced. As one State Housing Department manager commented “we
nearly came undone over the issue.”
A letter from the Council was sent formally to the Director-General of the State
Housing Department in August 2001 evidences this concern. The Director-
General wrote a letter in response:
I refer again to the [HOUSCO] and concerns expressed by [Council] over the last
few days that this proposal may result in a reduction of existing effort by the [State
Housing Department] in the [Council] area. The [HOUSCO] proposal does not seek
to abdicate existing state government responsibility or shift responsibility for the
provision of social housing from the state government to the [Council]. The proposal
will not impact on the equitable distribution of state housing resources to inner and
near city areas of [the LGA].
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As for Phase Two, equity and fair dealing was clearly a prime consideration for
the Council and an issue on which the alliance could have potentially de-railed,
given the history of dealings between the two organisations.
Viability: Both Organisations Satisfied that Risks are Mitigated
As the HOUSCO project moved closer to being a reality, and therefore a
financial commitment, the hurdles grew. Many stakeholders, political and
bureaucratic sought to ensure that the risks they saw from their perspective were
addressed. Even following incorporation in June 2002, a hurdle involving legal
concerns regarding the assets of the state delayed the signing of the State
Housing Department funding agreement.
Both the State Housing Department and Council needed to be satisfied that
HOUSCO would be viable. The modelling proposed that at four years into the
five year funding agreement, that HOUSCO would be self sufficient. Both
organisations needed to establish that this modelling was sound. Each was
concerned that, should any element of the HOUSCO business model not hold,
that additional contributions would be needed to prop up the company. This
would be a significant political risk for what was essentially an untried, and
therefore controversial, approach. As the most senior State Housing Department
financial analyst commented:
That’s where and that’s the point where I got involved. Which was how do we make
this thing financially viable because there’s no point pouring, us or the [Council],
pouring money into an organisation that at the end of the day can’t sustain itself. So
the objective was in the modelling, can it sustain itself if it’s getting enough capital to
start with?
That convincing decision makers of this viability was perceived as a significant
hurdle was again evidenced through the commissioning of a credible auditing
and reviewing body to undertake a validation of the modelling that the HOUSCO
Project Team had undertaken. The importance of credibility in this exercise was
underscored by one of the State Housing Department analysts. From his point of
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view, it was important to be able to say “Here’s the model that has been QA’d
through [Auditing Group] so … Treasury accepted the model.” This validation
was positive, indicating that:
In general, based on our review and identified key performance indicators, the
[HOUSCO] financial model appears financially viable and sustainable. Sensitivity
analysis indicates that only in the extreme circumstances could there be potential
concerns as to [HOUSCO’s] ability to meet its’ financial obligations. Where
exposure to key financial risks has been identified, appropriate risk mitigation
measures appear to have been considered.
The review report was included in all final submissions to individual senior
decision-makers as well as the Cabinets of the Council and State Housing
Department.
However, evidencing their own concern for the viability of the proposal, the
Council sought out their own internal financial and legal departments to go over
the modelling themselves, even with the validation work largely completed. As
one Council officer on the HOUSCO Project Team commented, the Council had
to “put their own stamp on it.” Another Council senior bureaucrat reflected that
persuading the Council Chief Financial Officer was a difficult process:
[CFO] took a bit to bring around. She didn’t really like it for some reason. We had
to work very hard with her ... we just kept calling her business – you know, answer
another question, tell her to go and talk to Treasury … or being seen to have the
experts to come to be developing the models.
Decision makers were satisfied with viability such that the process continued to
the next decision point. This was the question of the appointment of the
inaugural HOUSCO Chair and Board. That the Board was critical to the viability
of HOUSCO was evidenced by the communication surrounding these key
appointments, including a dedicated submission to State Cabinet. This risk was
flagged in the Validation Report:
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However, the financial model will only be as good in assisting [HOUSCO] to achieve
its financial outcomes, as the Board and management who are in place. It is essential
that the [HOUSCO] have Board members and management who are skilled and
experienced in directing and managing such social housing schemes. Core areas of
expertise and management are required with respect to property construction,
development and management, resident asset management and property management,
overlayed with expertise of operating in a social housing context. Overall, these skills
have to be balanced with the appropriate financial management and expertise.
Several informants commented that the expertise-based board and a
commercially focussed Chair were the priorities of senior decision makers in
both the State Housing Department and Council, in order that they ‘make it
work.’ The inaugural HOUSCO Chair reflected:
I’ve got to say this … the people they picked to go on the Board right were people
who were going to minimise that risk. They were prudent performers, good reputation
and if anyone was going to make it work, but the members of the board were those
sort of people that their reputations were at stake as well.
Formal budget commitment was one of the final hurdles prior to HOUSCO
Incorporation but, this was not without tension for the Council even following
the long development and consultation process. The Council only agreed to the
$10 million (over five years) commitment “after intense debate over our financial
role”. (Council officer). However, having made the case in principle the
previous year, the budget was committed.
HOUSCO was formally incorporated in July 2002. Following this, it was
necessary for each of the Council and State Housing Department to sign separate
funding agreements with the newly incorporate HOUSCO. As one HOUSCO
Project Team member commented.
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… and that’s where we started having fun and games. So we got through this entire
process, but then it’s like ‘now we actually have to sign the funding contract and hand
over some money’ and we got stuck … and then suddenly the legal people were back
in, wanting to build back in controls.
HOUSCO was forced to start operations without operational funding while this
issue was sorted out to the satisfaction of the lawyers. The substantive issue on
which the process became ‘stuck’ was control over the housing assets which
were transferred to the new entity. The Minister elaborated the risk that was
being addressed:
Basically what their concern and my concern was that … you could lose that money
and it never comes back. If the [HOUSCO] went bust we want to make sure that the
assets returned in a good shape … I think at the end of the day our legal people and
Treasury’s legal people found a way to get around it.
‘Finding a way’ was a process that took six months, during which the new
company became extremely frustrated. The newly appointed CEO commented:
I mean we weren’t getting the money; we couldn’t address the business planning. I
said, well if we weren’t getting the money by such and such a date we should wind up,
wind up the company it was just a waste of time.
Operational funding for this period was made possible through an Interim
Funding Agreement, initially from the Council. This device was then extended
also by the State Housing Department. The formal funding agreements were
finally signed on December 2002, “… and we were still thrashing out the final
agreement at 7 pm the night before” (State Housing Department Manager).
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CROSS-PHASE SUMMARY: HOUSCO RESULTING FROM
STRATEGIC CO-EVOLUTIONARY AND TELEOLOGICAL
MECHANISMS
The foregoing analysis has provided the ED explanation of the focal events of
each of the three phases of the HOUSCO process. This frame explains the
critical process events as the rational decisions of organisational actors to adapt
in response to changes in their environment. As each actor determines that the
alliance, as a necessary adaptive response, will realise their organisational
purposes, the alliance progresses onward. The analysis provided evidence that
loss of ARA generated an adaptive response from both Council and the State
Housing Department. As an adaptive response, an alliance had both benefits and
risks for both organisations. For the State Housing Department, an alliance with
Council offered the opportunity to share costs, which itself provided institutional
leverage to argue the business case within their institution of state government. It
also offered the opportunity to access the institutional power held by the Council
over local development regulations, which would be critical in providing
affordable housing in the inner city. For Council, an alliance with the State
Housing Department offered an institutionally legitimate means to address the
challenge of loss of ARA. For both organisations an alliance presented risks of
loss of control over responses in the policy area and potential inequity and
inefficiency of the alliance. Council had an additional perceived risk of the State
Housing Department acting opportunistically after resources had been
committed. As the process evolved and risks were sufficiently addressed to the
satisfaction of both organisations, final decisions were made and budgets
allocated.
Thus the generative mechanisms of HOUSCO process change were strategic co-
evolution (Koza & Lewin, 1998) particularly in Phases One and Two, with an
additional teleological motor operating in Phases Two and Three. That is, an
alliance was generated as an adaptive choice of both Council and the State
Housing Department, and had a stronger logic for the state as their strategic
environment threw up more resource challenges in Phase Two. As the process
progressed, HOUSCO had to meet the purposes of each organisation in terms of
equity, efficiency and viability, with Council having an additional hurdle of fair
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dealing. HOUSCO progressed as each assessed that their purposes were being
met. Other institutional factors were also at play in conjunction with the
evolutionary and teleological motors. The following summarises the analysis
presented in the chapter.
What Environmental Change is Driving Organisational Adaptation? Why
Does the Change Require an Adaptive Response?
The Council strategy of urban regeneration in the inner city had the unintended
consequence of shared decline in affordable rental housing in the inner city. This
decline threw up a strategic problem for both Council and the State Housing
Department for different reasons. While not institutionally responsible for
housing provision, Council had the responsibility to address the social
dislocation that attended the loss of lower-rent boarding houses and hostels in the
urban regeneration area. However, they were institutionally constrained from
engaging directly in housing provision as this was not seen as the role of local
government.
The state government was institutionally responsible for providing ARA,
however could not easily replace the lower-cost housing stock in this area due to
rising land and building costs. Nor were they inclined to build additional stock in
areas away from the city, as this has been demonstrated to create the social
problems which attend marginalised communities. As the process progressed in
Phase Two, the problem of provision through their traditional central funding
models exacerbated when the Commonwealth Government changed its funding
model such that direct revenues for housing provision declined.
An additional change in the strategic environment in Phase One for both
organisations was the availability of additional Commonwealth resources for
specific social housing projects. This was an attractor for both organisations
which lead to the joint delivery of the Chapel Street development, an early
indication of an intention to consider a joint organisational response to ARA.
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What are the Perceived Benefits and Risks of the Alliance Proposition as
Adaptive Response?
An alliance between Council and the State Housing Department had the benefit
of cost sharing and also of each being able to access the institutional power of the
other. Council had the power to change development regulations which would
facilitate the provision of lower cost housing products. They also owned land in
the inner city which could be used for lower cost housing. The State Housing
Department was institutionally charged and resourced for the provision of ARA.
They were also able to legislate for changes to the Planning Act. Such changes
potentially included changes to land use which would facilitate lower cost
housing. Council also identified that changes to the Act could enable Council to
levy developers to create revenues for lower cost housing.
However, throughout Phases Two and Three as a potential alliance option started
to gain substance, each organisation was vigilant in ensuring its own
organisational purposes would be met. The HOUSCO option gained momentum
when each organisation indicated that they would ‘put money on the table’ in
equitable proportion. Council had an additional concern that the state may act
opportunistically after the HOUSCO deal had been agreed, possibly withdrawing
other funds that would otherwise have been committed in HOUSCO’s potential
area of operation. Thus fair dealing was a significant test that, when addressed,
ensured that Council was satisfied that their purposes within HOUSCO would be
realised.
The state government raised significant questions regarding whether this alliance
would deliver its own purposes in this policy area. Proposals were scrutinised to
ensure that the model would deliver outcomes that would not be possible through
the traditional hierarchical model. The test of benefit and efficiency of the
proposed alliance model was strictly applied. While the state was ultimately
satisfied that its purposes for efficiency would be realised, the Council then
applied its own efficiency tests to the proposal, not satisfied to accept the state
evaluation.
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What Other Institutional Factors are Explanatory of Adaptation through an
Alliance?
In Phase One, analysis identified that the proposal to initiate a joint officer
committee to generate ARA solutions was made by the newly-formed Council
Social Policy Unit. This unit was institutionally charged with the responsibility
to generate Council policy responses to the ARA problem in the inner city. An
alliance option with the state was one of these proposed responses. Thus
institutional rules and processes applying within Council (that is, organisational
units having the responsibility to achieve their stated goals for the organisation)
can be seen to be a contributing factor in generating change (Council agreeing to
joint action) at this time. However, the proposal needed to have strategic logic,
which can be understood as Council adapting to an environmental change.
In Phase Two, the creation of the Joint Affordable Housing Taskforce in the
inner city resulted from social ties from the institution of the Labor Party. This
joint local-state taskforce was an important development arena for the HOUSCO
model. Having been formed, institutional rules around committee processes
ensured that all actors stayed at the table long enough for the ARA problem to be
approached in a number of ways, some of them unfruitful, before the HOUSCO
proposal was ready to be put forward by the officer-level committee. The
proposal then gained the interest and engagement of the group. Thus these
institutional processes were a contributing factor in keeping the HOUSCO
process moving forward, although ultimately the proposal had to meet the
separate tests of strategic logic, equity and efficiency of each funding
organisation.
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What are the Generative Mechanisms of Change? What Patterns Can Be
Distilled from the Events?
While institutional factors contributed to the forward momentum, change and
development of the HOUSCO process can be explained as the operation of co-
evolutionary and teleological motors. Thus, as Koza and Lewin (1998) would
suggest, the alliance option as an adaptation choice of each organisation co-
evolved with changes in the environment of each. Thus in Phase One, the
alliance was a rational choice for each, given the attractor of additional resources
from the Commonwealth. The alliance choice declined in appeal when the initial
joint initiative was delivered and each pursued its own solutions to ARA. The
alliance choice again became a rational adaptive choice for the state when their
traditional source of revenue for housing delivery declined and costs grew.
When a tangible model for an alliance gained substance in Phases Two and
Three, the process developed when each organisation was satisfied that its
purposes (equity, efficiency and fair dealing) would be met, as teleology theorists
would suggest. Table 9 illustrates this summary.
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Table 9: The Environmental Determinism Explanation for HOUSCO
State Housing Department Council
What
environmental
change is driving
organisational
adaptation?
Declining affordable rental accommodation (ARA) in inner city.
Rising building costs.
Decline in traditional (Commonwealth) source of funding.
Declining affordable rental accommodation (ARA) in inner city.
Why does the
change require an
adaptive response?
Institutional requirement to address ARA with declining resources.
Political pressure to address social issues created through loss of ARA.
What are the
perceived benefits
of the alliance
proposition as an
adaptive response?
Share rising costs of provision.
Institutional leverage of Council involvement.
Access Council’s institutional power to expedite change to planning provisions.
Institutionally legitimate response to declining ARA — no unilateral response institutionally possible.
Access state’s institutional power to legislate for developer contributions to affordable housing.
What are the
perceived risks of
the alliance
proposition to each
organisation
Political gain sharing.
Ceding power and control.
Efficiency and equity considerations.
Risk of state opportunism — efficiency and equity.
What else is
explanatory of
adaptation
through
alliancing?
Institutional factors:
• Joint taskforce formed from policy party membership (institutional and social ties).
• Joint taskforce requirement to produce a vehicle or solution.
• Institutional rules keep taskforce wheels moving.
Institutional factors:
• Requirement in Phase One for Social Policy Unit to generate change propositions.
What finally are
the generative
mechanisms of
change?
Strategic co-evolution & teleology (satisfaction of equity and efficiency considerations at several points) mediated
by institutional factors.
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CHAPTER FIVE: Study Two — Individual Agency
Frame
The previous chapter explained the sequence of events in the HOUSCO process
as resulting from the responses of rational unitary organisational actors to their
economic and structural environment. The study reported in this chapter
challenges the assumption of the unitary organisational actor. The IA frame starts
from the premise that organisations are more pluralistic than the majority of
alliance process studies assume. As one informant to this case commented
himself, “I mean the organisation’s not monolithic …”
As De Rond and Bouchikhi (2004: 59) assert:
Strategic alliances do not involve multiple abstract entities. If organizational
sociology has taught us anything, surely it must be that organizations are socially
complex organisms, comprising concrete individuals and groups whose mindsets,
dynamics, and interests are likely to shape an alliance at least as much as explicit
organizational goals and strategies.
In this chapter, explanation focuses squarely on these ‘concrete individuals.’ The
focal events in the HOUSCO process are conceived as the skilled
accomplishments of individual actors within Council and the State Housing
Department. As the theoretical framework outlined (see Chapter Two),
individuals are assumed to be free to choose from alternatives, informed by their
own purposes, intents and interests, dispositions or habits, but also by social rules
and institutions. But importantly they deliberate on these alternatives, choose a
course of action and bring their own personal practices and attributes into play to
bring their intent into effect.
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The analyst is guided by the following questions when explaining the focal
events at the end of each of the three HOUSCO process phases:
• Who are the individual actors of interest within the institutional field?
• What acts of agency of these individuals were critical in explaining the
sequence of events?
• Why were these particular acts of agency explanatory?
• What were the motivations, interests or purposes of these individuals that
can explain these acts?
• How significant are external and impersonal forces in conditioning and
limiting the decisions of these actors?
• What attributes and processes of these individuals are important in
understanding how these individuals were able to effect change?
Consistent with Institutional Theory, the focal events in the HOUSCO case can
firstly be explained as the choices and decisions of the most dominant
individuals in the institutional field. That is, without the endorsement of the Lord
Mayor and Minister, the agency of other individual actors would be irrelevant.
However, the actions of these individuals alone provide insufficient explanation.
Another level of analysis is required to fully explain how and why these political
leaders came to make these choices and decisions. The analysis will put the case
that, without the agency demonstrated by other actors in each organisation, both
political and bureaucratic, the Lord Mayor and Minister could not have made the
choices which cumulatively brought HOUSCO into being. For reference, Table
10 lists these key actors.
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Table 10: HOUSCO Key Actors
Council State Housing Department
Politicians James Shaw – Lord Mayor
David Finn – Councillor and
Chair, Planning and
Infrastructure Committee
From 1998, Deputy Lord
Mayor
Tim Heath – Councillor and
Chair, Community Policy
Committee
Ron Smith – Minister,
Housing
Executive
Bureaucrats
Pam Neal, Divisional Manager,
Community Development
Lyn Appleton, Director
General, Housing
Senior
Bureaucrats
Jim Westphal, Senior Policy
Officer, Social Policy
Simon Canterbury, Senior
Policy Officer
Technical
Officers
Dick Alan
Steve Ferguson
David Bilson
This study will argue that the agency of those actors listed in Table 10 was
directly explanatory of the HOUSCO events in the time period of the study.
Their names have been changed as was indicated to them at the time of
interview. In most cases only an indication of their role title is provided. Many
other actors were involved in the development of HOUSCO and were included in
the study as informants.
Similar to Chapter Four, analysis of each of the three process phases begins with
description. However, by virtue of the different frame applied, what is described
is not the economic and structural context of HOUSCO (as in Chapter Four), but
the social order which prevailed during the period, including the individuals
within Council and the State Housing Department, the dynamics within each
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organisation and between the two organisations. This is the context which forms
the backdrop for the IA explanation which follows. Similar to the previous
chapter, a cross-phase summary explanation concludes the analysis.
PHASE ONE: FALTERING COLLABORATIVE BEGINNINGS
Process Description
In 1991 a new and virtually unknown Labor Lord Mayor was voted into office in
the LGA. This result was narrow and unexpected, as the previous Liberal Lord
Mayor was perceived to be popular.29 The LGA has a system of direct-election
for the Lord Mayor, conferring political power and mandate to this position. The
Lord Mayor brought with him to office a concern for social justice, manifest in
the initiation of new programs addressing issues such as drug use, homelessness
and domestic violence, as well as a suite of employment programs for
marginalised sectors of the community.
In 1991 a majority of Labor Councillors were also elected, resulting in a Labor
Lord Mayor and Administration. The Lord Mayor selects his executive Cabinet,
who in 1991 included Councillors Finn and Heath, seen as the two most
powerful Councillors in the Cabinet.30 As well as constituent representation, Finn
chaired the Council Planning and Infrastructure Committee, while Heath chaired
a Social Policy committee. These two newly-powerful Councillors also brought
with them from opposition a concern for the social issues that were resulting
from a sharp decline in affordable housing in their inner-city constituencies.
These Councillors had argued consistently over the period from 1987 for Council
NOTES 29 That the local government election was an ‘upset’ win for Shaw is evident from the local press coverage of the event. A scholarly article from the period (Tucker & Neylan, 1994) records that “her (previous Lord Mayor’s) defeat … was generally viewed as a major electoral upset”. 30 Relative power of Finn and Heath within Council Cabinet, was self-reported by Finn “I mean, certainly after James himself, both Tim and I would not have seen anybody else as being senior to us in terms of anything really.” The relative power of these Councillors also reported by Westphal, Neal and a senior State Bureaucrat informant. Finn became Deputy Lord Mayor in 1997, being formally second in the political hierarchy.
186
attention to affordable housing31; however the previous conservative Lord Mayor
had argued that this was a policy area outside the legitimate responsibility of
local government. In the national institutional government arrangements, the
Commonwealth and the state governments held formal responsibility for
housing.
The Lord Mayor announced in his first budget speech his vision for urban
regeneration, committing $6 million for a renewal program for suburbs in the
inner north-east of the city, an area largely in the constituency of Councillor
Heath.32 This urban regeneration program was intended as a joint initiative with
state government, and a high-level taskforce was established to work with and
across the three different levels of government, with the community and the
commercial sector. The Chair of the Joint Affordable Housing Taskforce was a
prominent member of the property development community. The Lord Mayor
approached the State Premier for representation on the taskforce, and four
Director-Generals (state executive bureaucrats) were appointed, although the
Lord Mayor would later report that these four were “reluctant starters”.33
This reluctance was emblematic of the dynamics which characterised the state-
local government relationship. In particular, the relationship between the Lord
Mayor and the Premier in the period to from 1991 to 1996 (when the Premier
was electorally defeated) was particularly strained. Although of the same
political persuasion, these individuals were often publicly critical of each other
and were reported to also to be personally fiercely antagonistic34. At the
31 Of Finn and Heath’s advocacy of Council’s role in affordable housing: self-reported by Finn, also evidenced by speech by Heath in Council Minutes, 1991. Of the previous Lord Mayor’s reluctance to become involved in the issue: reported by Heath “I remember [previous Lord Mayor] saying “we can be compassionate, but when it comes to providing money, that is not Council business.” 32 Formal announcement of Urban Regeneration Initiative in Council Minutes 1991-1992 (p2442), including the appointment of the Taskforce and the commitment of state government representatives. 33 ‘Reluctance’ of the state government to become involved reported in interview by the Lord Mayor. 34 Personal antagonism between Lord Mayor and Premier reported by several informants. Heath: State government HATED James Shaw, didn’t want to have anything to do with him. Hated with a visceral passion. Relationship with Premier was awful. Finn reflected that the new Labour Premier elected in 1998 represented the opportunity for a fresh start, after the previous poor relationships between the Lord Mayor and
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bureaucratic level, the urban renewal project generated collaborative activity and
‘cross-pollination’ of policy ideas such as planning and development codes.35
Among a range of renewal initiatives, there was a joint investigation of
affordable housing in the urban renewal area and two joint development
initiatives which provided social housing. However tension at the senior political
level meant that further collaborative efforts were not immediately forthcoming
after these joint achievements. Each organisation then pursued separate
affordable housing strategies.
In 1994, consistent with the social justice direction, the Lord Mayor established a
Social Policy Unit within the Council’s organisational structure. The unit was to
focus on the provision of affordable housing in the city as a priority among other
social issues, particularly rental accommodation. Several new senior policy
officer appointments were made: Jim Westphal was appointed to the unit in
1994. With encouragement from Cr Heath, Westphal proposed to Council
Cabinet that revenue for the development of affordable housing may be attracted
through the establishment of a charitable housing trust. Westphal sought
approval to approach the state government to form an officer-level committee to
develop the idea. While Council was institutionally constrained from taking a
lead in the provision of housing, it was the view of the Lord Mayor as well as
Councillors Heath and Finn that Council could legitimately act as a broker to
facilitate and encourage other levels of government, community organisations
and the private sector to address the issue of affordable housing. Other members
of Council Cabinet did not unanimously support this view and were reluctant to
Premier. Shaw’s relationship with two Premiers was described by a leading Australian journalist: Shaw has never been part of the [State] Labor machine. He fought [Premier], just as he did [his] successor … He has always run his own "progressive Labor" agenda, as he called it. He told [Premier] to bugger off after he won in 1991, just as he did the [next Premier] machine from 1996 onwards.” Of the general tense dynamic between the two levels of government, the following quotes from three informants are examples of the insights of most interviewees: “Feds kick the states, who kick local government … that’s how it goes” “Because we’re (state) forever telling them (Council) off. They might not like it …” “I mean, everything that I did with the state government, which was quite a bit, had strain.” 35 That the urban regeneration initiative lead to cross-pollination of planning ideas was evidenced by the comments of two senior state bureaucrats.
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endorse the proposal. Despite this reluctance the Lord Mayor approved the
formation of the joint local-state committee.36
Process Explanation
Consistent with Study One, the following analysis focuses on the two focal
events in this first phase of the HOUSCO process: the decision to deliver jointly
the Chapel Street development, and the decision to form a joint officer
committee with the State Housing Department to examine affordable housing
options. The focus in this phase is on the agency of Council actors as being most
explanatory of these events. In each case, the high-level explanation from the IA
frame is that the Lord Mayor supported the decisions. Evidence is provided that
he had the discretion and the incentive to not provide support: were this support
not present at this phase, the development path of HOUSCO would have been
different, conceivably not producing a product such as HOUSCO at all.
The analysis addresses the questions of why the Lord Mayor sought out the state
political leaders during the early period of the urban regeneration strategy to
1996. It also addresses why the Lord Mayor endorsed the proposal put to him
and Cabinet that Council approach state to establish a the joint officer committee.
In providing explanation to the second question, evidence is presented that the
agency of other actors, both political and bureaucratic, was critical to securing
this endorsement.
The following provides the evidence which supports this explanation of events in
Phase One.
36 Decision process for HOUSCO, including presentations to Council Cabinet and Affordable Housing Taskforce documented in a ‘Post Implementation Review of [HOUSCO], 2003; Council Cabinet’s discussion of the joint committee proposal reported by Jim Westphal.
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Political Agency: Lord Mayor Delivers Joint Social Housing Development
and Endorses Proposal to Form Officer-Level Committee with State
Government
The first of these two acts by the Lord Mayor planted the seeds of joint local and
state working on the delivery of social housing37. The second was necessary for
the HOUSCO process to be set in train. Both evidence the interest of the Lord
Mayor in effecting change in this policy area.
Each of these events can be seen as the exercise of individual strategic choice.
While the inner city, and in particular the area subject to Council’s urban
regeneration strategy was experiencing a critical shortage of affordable
accommodation, this did not necessitate action from the Lord Mayor or from
Council more generally. This issue had emerged during the term of the previous
conservative Lord Mayor, who was strongly of the view that a response to the
issue was not in the scope of local government. Indeed several members of the
current Lord Mayor’s own Cabinet held the same view.38 The decisions can then
37 That the two joint social housing projects delivered in this period were significant to the HOUSCO process, particularly the Chapel Street development, are evidenced in the comments of several informants that Council was beginning to realise its influence in the process of affordable housing delivery, through both provision of land and introducing flexibility into planning provisions. Two quotes from two state informants are illustrative of several others: A couple of reasons Council was easy at that stage to deal with, is that it had had a strong sense of itself in terms of doing a whole lot of things that Councils, even if they say they do, often don’t do. So I think having had that sense of their broader capacity and role to influence.” … A bit of a precedent was set for the Council to think in terms of using its planning powers... it was a bit of a legitimacy-establishing sort of thing. 38 That the Council was divided throughout the process on the issue of becoming involved in direct provision of housing was evidenced by all Council informants. A quote is provided from each of the Lord Mayor, two Councillors and a senior bureaucrat: That was the only anti-argument, so the thing is can we make a difference, and that was Tim and David very strongly, and the rest of us saying look, it’s not our space, we’re not going in there. We don’t have the money to go there.
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be seen as resulting from the individual choice of the Lord Mayor and in the case
of the social housing developments also from the institutional resources, personal
attributes and practices be brought to the problem.
The Lord Mayor’s motivation in acting can be seen as both personal and an
objective response to the Council context. His stated intention was to bring a
social justice perspective to all his work during his term in office.39 This
perspective was formed from early study in philosophy and theology. It was
manifest in his early decision to form a Social Policy Unit within the
organisational structure to address a range of social issues such as drug use,
domestic violence and homelessness. This was a departure from the policy
priorities of the previous and subsequent conservative Lord Mayors.
Some members of civic cabinet would have felt it wasn’t the legitimate role of local government. Other members would have felt that we were simply picking up responsibility which was that of the state government. … I think really right until maybe 2001, something like that … No doubt it was only David and myself who used to continue to argue the case as we could. I think it is probably fair to say that the majority of civic cabinet needed convincing. Yes there was some resistance. Shaw and others were of the view that we didn’t go into areas that belonged in other spheres of government. So they (Finn and Heath) were really looking to ‘well what can Council do?’ But, you know, they had to, it wasn’t a generally felt thing among the Labor Councillors, I don’t think, you know because it really was affecting those two inner city areas. The rest didn’t really think there was much in it for them. 39 That Shaw had an intention to bring a social justice perspective to his term as Lord Mayor is evidenced from his self-report as well as the comment of a senior bureaucrat: My strong social justice perspective was brought to the whole totality of the council, and it certainly had significant impacts on all those decisions … We were lucky that the cabinet was pretty much on board with that agenda. I joined the Council in about May 1994 and we had a strong social justice brief from the then Lord Mayor … One of the key issues … we identified from the beginning was that access to affordable and appropriate housing is one of the critical issues in being able to manage in the city. It is also manifest in the Lord Mayor’s actions in initiating Council involvement in a range of social issues such as drug use, youth job training and homelessness. These policy initiatives are reported throughout Council Minutes (1991 – 2002).
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Objectively, the sharp decline in affordable accommodation across the city, but
particularly in the inner city, was giving rise to a range of social problems of
legitimate concern to local government. That the decline in the inner-city was a
result of Council regeneration policy added to the case for a Council response, as
the Lord Mayor attests:
… we wanted to try to make sure that there was not the pushing out of the community
type housing, so one of [the] strengths of [inner-city suburb] is there’s still a
significant amount of boarding houses and community housing here and it still works.
You see [unclear] all around the place and that adds to the energy and I think the
diversity.
The Lord Mayor could not however, legitimately apply Council budget directly
to this issue, as institutionally it was the responsibility of state government. He
was additionally constrained in bringing about change in this area by a tense and
often antagonistic relationship with state government political leaders and the
institutional power relationship which characterised the local-state relationship.40
To act on his intention to increase the supply of affordable housing he worked
tactically, evaluating the institutional field and ‘enrolling’ and persuading others
to bring about the two social housing developments. In dialogue with senior
political and bureaucratic leaders in the State Housing Department he critiqued
current policy approaches in social housing delivery, attempting to demonstrate
that a more commercial approach was required:
They’ve got this huge capital stock literally around Australia, billions of dollars in
housing capital and they refuse to leverage off it and to use it to develop new housing
choice. We had super funds ready to invest significant money in housing stock in [the
state], because those fools up there hadn't thought of it, they weren’t interested.
However, he successfully persuaded individuals in the state government to put
forward a proposal for federal grant funding for the urban renewal project, part of
which was committed to the Chapel Street development, built on land owned by
Council. He also persuaded the private sector and the State Housing Department
to deliver another social housing development in the urban regeneration area. In 40 On local-state antagonism, see Note 34.
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calculating how this change could best be brought about, he sought out the Chair
of the Urban Regeneration Taskforce, someone separate from the two-levels of
government with legitimacy and credibility across the institutional field to act as
broker between the private sector and the state. 41
At the [site within the urban regeneration precinct], one of the big successes up there
was a supportive housing project and to give the state credit they finally got involved
and on board… [The taskforce Chair] pulled it together with the developer and the
state to actually make it happen. But that was a very significant addition
As the process description recounts, following these two successes the Lord
Mayor pulled back from further joint delivery projects with the state, following a
further outbreak of tensions between individual state political leaders.42
However, he later supported the proposal for a joint local-state committee to
explore structural options for further affordable housing delivery, overcoming
reluctance on the part of several of his Cabinet.43 This evidences his intent to
continue to explore opportunities in this policy area.
His ability to effect change in this area can be seen as resulting from the
legitimate authority and power given to the Lord Mayor in this particular
municipality. While his stated policy was to work as a ‘cooperative team’ with
41 The intention for the Chair of the Urban Regeneration Taskforce to work across all three levels of government and with the private sector is evidenced by a quote from the Deputy Secretary of the Department of Housing and Regional Development, who lead the Building Better Cities Program. Nielson, L. (2008) The ‘Building Better Cities’ program 1991-96: a nation-building initiative of the Commonwealth Government in [the nation] under construction. (ed Butcher) ANU Press. Intention was also expressed by Lord Mayor in Council Minutes 1991-1992. 42 That tensions cut short further joint initiatives was evidenced by both Jim Westphal and the Lord Mayor respectively: So they did an affordable housing strategy and it was intended to be a joint one [state and local government]. But at some point the politics went wrong. Shaw and [Minister for Housing] who was the minister at the time had some sort of fall out over it ... But so they ended up actually being two strategies: a state strategy and a local strategy. … [developer contributions] But they had to give some of the bonus back to affordable housing, that was the big brawl between [Minister] and myself. 43 On Council continuing to be divided on the housing provision issue see Note 10.
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his Cabinet, if the Lord Mayor strongly argued a position, it was likely to
prevail.44 However the evidence suggests he also brought personal attributes to
the issue, being an ability to see possibilities for action from in the whole
institutional field — including all levels of government and the private sector. He
also brought a practical wisdom, interpreting what was the ‘common good’ for
all sections of the community, particularly in the urban regeneration areas and
how it could be best achieved.
Political Agency: Councillors Finn and Heath Make the Case for Council to
be Involved in Affordable Housing
In regard to the decision to form the joint state-local committee, the Lord
Mayor’s endorsement is a necessary precondition for the initiative to go forward.
However, the advocacy of the two senior Councillors Finn and Heath was
necessary for the proposal to be presented to Council Cabinet, including the Lord
Mayor as Chair, for endorsement. As Westphal, the bureaucrat who brought the
proposal, explained:
There were two Councillors who were very keen to see it happen. And I think, like if
[Cr] Heath hadn’t been there constantly talking about affordable housing, I wouldn’t
have bothered, even though he couldn’t necessarily get it through the organisation at
that point.
Similar to the Lord Mayor, these Councillors’ interest in the provision of
affordable housing arose from personal motivations and from an objective
44 On the dynamics of decision making within Council Cabinet and the dominance of the Lord Mayor, a quote from the Lord Mayor and Finn: We were a cooperative team, so I did the budget so if I wanted to I could say get stuffed, here’s my budget, defeat it in the chamber if you want to, but we didn’t operate like that. We were very much a cooperative team. But when we – we would argue about all sorts of things, but when we came to the conclusion and I said okay, well let’s see how we go, there was no real further debate. But apart from that if the Lord Mayor was opposed to it and put some strong financial arguments for not doing it then the rest of civic cabinet would certainly have, apart from Tim and myself, certainly would have fallen in behind that and said yeah, yeah, that’s right, that’s what we think too.
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interpretation of their context. While the Lord Mayor’s context was necessarily
the city as a whole, these Councillors were particularly aware of the needs of
their own inner-city wards.45 These areas had both experienced the process of
gentrification, including the decline of affordable housing and the loss of
boarding houses: in the case of Heath’s ward this was a result of Council’s policy
of urban regeneration. The issue of affordable housing was becoming a ‘hot
issue’ with the community. Additionally, Finn in his role as Chair of the
Planning and Infrastructure Committee was closely aware of the consequences of
Council’s urban regeneration strategy.46
Personally, the interests of each Councillor were informed by the ideology of the
Labor party, but also by direct political interests. Heath stated that his actions
were informed by a combination of “Ward issues and party political issues.” Finn
stated that the commitment to an initiative such as HOUSCO would not have
come from a conservative administration, “I am not condemning them for that, it
is just not in their philosophical sort of field, that’s all.”
However, both Councillors needed to persuade the Lord Mayor to pursue further
joint working with the state on the affordable housing issue. The Lord Mayor
was reluctant at this point, not wanting to step in where he saw the state as
45 That the Lord Mayor’s interest in social housing was more expansive that Finn or Heath is evidenced by his comment: Tim and David were serving the interests of their constituency – [I was interested in] in 10,000 units of housing in [LGA]. 46 That Finn’s close interest in the issue of the provision of housing was heightened by the perspective he gained as Chair of Council’s Planning and Infrastructure Committee was noted by Pam Neal: … because of his particular, well, his portfolio which was about urban planning and he could see the impact of development and so on of affordable housing. … Tim also had a big interest in it but David was very relevant because he was coming at it from an infrastructure perspective or point of view. This is also evidenced by a detailed report to the productivity commission on local government’s role in the provision of housing, (authored by Finn) noting the negative impact of urban renewal on the levels of affordable housing.
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abrogating their responsibilities.47 These Councillors persuaded through a
number of tactics. One was to critique the dominant logic within Council; that is
that Council had no legitimate role in affordable housing. Both had argued in
opposition and now in administration for attention to the issue.48 Finn in
particular argued that Council had a moral responsibility to act: given the income
that was generated through urban regeneration it was incumbent on the
organisation to deal with the consequences.49
These Councillors were senior members of the Cabinet, which assisted in
persuading the Lord Mayor to support the joint-committee proposal. As Finn
explained:
I suppose one thing that was a bit fortunate for the issue I think was that David and I
were senior members of [Council Cabinet] so that was really helpful. I mean after,
certainly after [Lord Mayor] himself, I think both [Heath] and I would not have seen
anybody else as being senior to us in terms of anything really. In terms of thinking
through a position in terms of coming up with possibilities, that is really helpful.
Obviously if you were a really junior member of [Cabinet] or felt yourself to be one I
presume that would have made it a bit difficult.
While possessing sufficient authority within Council Cabinet to achieve
endorsement of the joint committee decision, these Councillors needed the state
to become involved to bring any effect to their desire to see more affordable
housing in their wards. For the next few years, they would use their skills in
47 On the Lord Mayor’s view that to act in the area of direct provision of housing was to allow the state to abrogate its responsibility, the Lord Mayor: It was very clear in my mind the state government at the time was abrogating its responsibilities everywhere and expecting the council to pick up matters that were in their jurisdiction. Now housing was not our jurisdiction, it’s the state jurisdiction … I was always reluctant to rescue it. I don’t believe you should rescue another level of government for their lack of responsibility. 48 On Finn and Heath’s advocacy of Council attention to affordable housing, see Note 3 49 That Finn used the argument that Council had a moral responsibility to deal with the consequences of urban renewal was reported by Jim Westphal: And I remember … when we went to this presentation at Civic Cabinet, and Shaw was going on with this crap, ‘nothing to do with us’. And Tim Heath was saying ‘on this side we are encouraging all this redevelopment and on this side affordable housing is going down as a result of all these things we are approving so maybe we should just balance that up ..’ and I could see Tim’s hands moving. And we’re just watching Tim and going ‘yeah, all right!”
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persuasion to effect change both within Council and outside the arena of their
legitimate authority.
Bureaucratic Agency: Westphal “Steers a Path”
While political leadership is essential for any initiative to progress through a
public sector organisation, politicians themselves cannot do what is necessary to
develop a loose policy direction into a fully argued proposal. As Councillor Finn
observed:
It seems to me that for a project to happen, particularly if it involves some significant
change of direction, two things have to happen. You have to have some people who
are prepared to lead the case politically and say look it is something that needs to be
done. You need that. Then secondly you need …people who are prepared to put their
mind to what are some ways in which it could be done. So you need the ‘why’ and
you need the ‘how.’
Westphal was the key member of the Social Policy Unit, formed in 1994, who
would lead Council’s involvement in the HOUSCO process for five years. His
involvement here was driven not just from the bureaucratic duty to do political
bidding. As Finn states, “you need people who are prepared to put their mind [to
the issue]” indicating the voluntarism which characterised Westphal’s
involvement in the HOUSCO process.50
At this early stage of the process, Westphal was motivated to seek out his
counterparts in the State Housing Department to fulfil the policy direction of his
unit to address declining affordable housing in the city. Although there was
50 That Westphal’s involvement represented ‘volunteerism’ rather than being a direction of those in higher positions in the hierarchy is evidenced by his comment: JW: Well it was about the inner city stuff … what might [Council] do? About the trust ... they were working on a proposal to morph that into the housing company. Interviewer: And were you [JE] getting riding instructions from anyone? JW: From Council? No not really.
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leadership from Finn and Heath, there was not unanimous support for
involvement in this policy area across the members of Council Cabinet. Westphal
had to work tactically to achieve sufficient support to move ahead in this area.
From his evaluation of the institutional rules, he knew that to achieve anything in
housing he would have to involve the state, as Council involvement would be “a
bridge too far.” He also knew that within Council Cabinet, opinions were divided
about getting involved at any level:
So that was kind of the starting point. But what was going on in Council, there was
some political leaders who were of that view, but there were some who believed
Council should do more, because they were seeing that in the community that it was a
hot issue in terms of the constituents. So what we had to do was kind of steer the path
between the ones in Council who believed we shouldn’t be touching it and ones who
believed we should be trying to find a way to deal with it.
His challenge at this first phase was to persuade the Lord Mayor and Council
Cabinet to form the joint local-state officer committee to explore structural
options for the delivery of affordable housing. In this, Westphal had the
institutional resource of strong political support from Finn and Heath, but was
constrained by lack of legitimate authority or as he framed it himself “not a lot of
access to senior Council” by virtue of his level in the bureaucracy. He strategised
that his relationships with the community housing sector would be a resource for
him, as they had more access to these decision makers and could “say what they
like”, holding a different position in the institutional field. Westphal used
individuals from these community groups to make the case for him. Thus his
entrepreneurship in effecting change was demonstrated at this stage by skillfully
using the resources available to him to persuade the dominant power group in
Council.
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PHASE TWO: FROM FALTERING BEGINNINGS TO FIRMER
FOOTINGS
Process Description
In 1998 the Labor Party were back in power in state government following a
two-year period of conservative government. James Shaw had been re-elected as
Lord Mayor in both the 1994 and 1997 local government elections. A new Labor
Premier meant the possibility of a ‘fresh start’ between local and state
governments, following the tension and hostility which characterised the
relationship between the Lord Mayor and previous Labor Premier in the period to
1996. 51
A state Labor government also brought Labor Ministers to key portfolios
including Housing and Treasury. These Ministers had relationships of trust with
Councillors Finn and Heath through the Labor Party, in which both Councillors
were influential. Cr Finn had headed the Housing Policy Sub-Committee and
through this Committee had a close working relationship with the Minister. With
this network of individuals in office, in Council and the state government, they
jointly decided to re-energise joint policy work at the senior level which would
progress the provision of affordable housing in the inner-city.52 They formed a
Joint Affordable Housing Taskforce to address the inner city ARA issue, with the
newly appointed Director-General of the State Housing Department as the Chair;
membership also included Councillors Finn and Heath. This taskforce
represented a ‘hybrid’ in a number of ways: as well as a joint local and state
committee, the membership included bureaucrats and elected officials. Tensions
resulted from the differences in culture between the two organisations as well as
51 On the personal antagonism of the Lord Mayor and Premier in this phase see Note 6. 52 That the Taskforce on Affordable Housing was formed through a network of Labor party politicians following the election of Labor in the state election of 1998 was reported by Westphal and then confirmed by Finn, who commented that he held ‘relationships of trust’ with the members of the Taskforce.
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differences in authority, however this taskforce met regularly for four years until
the incorporation of HOUSCO in 2002.53
The state-local officer level committee on affordable housing, which was
initiated by Council in 1997, finalised their feasibility study into a charitable
housing trust. Westphal presented the proposal to the Joint Affordable Housing
Taskforce in 1998.54 While not immediately supporting the proposal, the
Director-General stated that she would have the idea explored by her own
department. At this time, Simon Canterbury, who was the Director of a Social
Housing Association in Britain, made contact with the Director-General seeking
a temporary position within the department. The Director-General approved a
temporary appointment and Canterbury moved to the state from London. The
Director-General asked Canterbury to lead a team of departmental senior officers
for one month to examine the options, costs and benefit of a social housing entity
in the state. Westphal remained the Council liaison for this team. During this
process, the policy officers changed the nature of the proposed entity from ‘trust’
to a Company structure. This team prepared a presentation for State Cabinet,
requesting funding for a further feasibility study. The State Cabinet, with the
Minister leading the proposal, supported the proposal and asked that Council
Cabinet be approached to ask for their support and contribution to the feasibility
study.
Canterbury and Westphal had the support of Councillors Heath and Finn for this
proposal, but the Lord Mayor and other members of Council Cabinet remained
unconvinced. The two met with each member of Council Cabinet individually
prior to the proposal being debated by the whole Cabinet. Similar to the previous
decision in Phase One, the proposal did not meet with unanimous support,
however the Lord Mayor approved Council contribution to the feasibility study.
53 The dynamics of the Taskforce on Affordable Housing was reported by all senior members of this group, including Appleton, Finn and Heath. The agendas and timeframe of the Taskforce is a recorded in the minutes of their meetings during this period. 54 The date of the presentation of the trust proposal to the Taskforce is recorded in Post Implementation Review of [HOUSCO], 2003.
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Process Explanation
Similar to the previous study, explanation for this phase focuses on the event of
the approval of the HOUSCO feasibility study. In this study however, this event
is explained as the decision of the Lord Mayor and Minister, made possible by
the agency of Finn and Heath, the Director-General of the State Housing
Department, and the bureaucrats Canterbury and Westphal.
Political Agency: Lord Mayor and Minister Approve Funding of the HOUSCO
Feasibility Study
As indicated previously, the endorsement of the Lord Mayor and Minister is a
precondition for any initiative to progress. At this phase in the process these two
leaders needed to endorse the funding of a feasibility study into the emerging
HOUSCO model. As Cr Finn observed:
Certainly in the end that you have to convince the most influential people of all and
you know that of course is, in this situation, the Lord Mayor and the Minister.
Throughout this phase support from these two leaders was not assured. Both
leaders needed to be persuaded, evidencing that the decision to fund was a result
of choice. Consistent with his position to this point, as previously evidenced in
Study 1, Shaw had resisted involvement in what he saw as a state responsibility:
“I just continued to say no, get stuffed, it’s not our jurisdiction, it’s their
jurisdiction.”
Cr Finn’s observation of this time was that
I think Jim’s position was probably generally supportive but needing to be convinced
about the specific proposals put forward.
As the modelling for HOUSCO progressed, the Lord Mayor’s confidence in the
project grew, to the stage where he agreed to fund the feasibility study on the
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persuasion of the senior members of his team, Finn and Heath.55 His stated
motivation was that, by indicating that he would “put money on the table” he was
“breaking the nexus” that existed between Council and the State Housing
Department on this issue of responsibility for affordable housing.
The Minister’s tentativeness was of a different kind. While affordable housing
was legitimately the jurisdiction of his department, the HOUSCO model was a
departure from traditional practice. The model was designed to target not the
neediest in the community, rather those at the ‘next level’ of need, or the
‘working poor’, who could afford to pay a proportion of a market rent. As the
Director-General observed:
I think he took some convincing too at the time. I think it was a nervous thing for him
as a Labor Minister who was wedded to traditional Labor ideals about the public
housing system, you know a system that was there traditionally housing working
families.
The Minister himself reflected that:
The self-doubt I had about it was, were we putting a project together that would be
beyond the reach of people that I came into parliament to help?”
This last comment from the Minister is also an indication of his purposes and
motivations in ultimately advocating for the HOUSCO proposal within the senior
political levels of the state government. He was strongly motivated by ideals of
social justice, approaching the issue of social housing from an ideological rather
than a purely objective perspective.56 Another senior bureaucrat observed that:
55 That the confidence of the Lord Mayor grew as the modelling developed was the comment of Neal: So as the modelling grew then his confidence in it probably grew. So yes, that’s probably what I’d say. Similar comments were made by other informants that the Lord Mayor gradually became convinced that HOUSCO would be self sustaining and would not require additional funding from Council. 56 The strong social justice value base of the Minister is evidenced in the quotes included in the text, however is also in evidence in speeches to State Parliament. For example, in this speech of 2001 to the State Parliament he speaks of his provenance as a Labor leader:
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He’s a working class man and he probably could see the impact on affordable
housing and understand it and he does in a very sort of fundamental way, I suppose.
He was also motivated pragmatically by his assessment of the context. In order to
bring effect to his intent to increase the supply of affordable housing, particularly
at the low end of the rental market, the Minister was pessimistic about working
with the department’s traditional partners — the community housing sector —
and was looking for a different, more commercial model to bring more and
different resources into the system. 57
In this phase of the HOUSCO process, the agency of the Minister was required to
persuade powerful decision makers within the state government of the merits of
the HOUSCO proposal. These included the Premier, the Treasurer and other
Cabinet Ministers who would be required to support the funding proposal. Smith
brought to this task institutional authority. As a senior bureaucrat noted, Smith
was “number three in the hierarchy, a powerful Minister.” He also brought close
personal relationships with these key political figures. He commented that he
held lengthy discussions “over many beers” with the Treasurer, whom he
referred to by his Christian name, as he did other senior political decision-
makers:
I guess that is the other relationship. [Treasurer] and I have been mates for 30 odd
years. I had no resistance there from him at all. In fact a lot of support and I am sure
he drove it equally — in equal parts over there in Treasury.
I am indeed fortunate to be a third generation member of the Labor Party in my family … They are tireless workers—and have been all their lives—for justice. Both of them are very much involved on a day-to-day basis in ensuring that that aim is met … We are a product of our environment and our family has very much derived the benefit of the experiences of my parents. 57 The Minister reported his pessimism about achieving his outcomes through changing the model of engagement with the community sector: So it was very difficult to do something about them. I need a model that would go over the top of that. I sort of basically gave up in trying to form a model with them. As I say, the [community housing organisation], I have a very low view of it in [the state] and we have to fund it as a result of that.
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However, not all key stakeholders were easily persuaded. The Minister
approached the persuasion task with tenacity. He “kept Cabinet briefed on it” and
worked with the community sector to overcome their resistance and harness their
involvement. His personal reflection was that the task of persuasion was not
easy:
I don’t think I have faced as many challenges about most other things that I have
done in life than that, to come up with a model and build it from ground up and to tie
all the people around it.
Thus, even for the two actors with most institutional power in the field, their
ability to give effect to their purposes was not unconstrained. The Lord Mayor
and Minister needed the involvement of the other for the HOUSCO proposal to
succeed, yet this could not be commanded. The Minister also needed the
endorsement of other powerful state political actors, which could only be
achieved through persuasion, not fiat, whatever personal power he possessed.
Political Agency: Finn and Heath “Keep the Candle Flickering” Through the
Joint Affordable Housing Taskforce
The support of the Lord Mayor for the HOUSCO feasibility study was not gained
until 2000. In 1998 the Lord Mayor was still resistant to Council’s involvement
in the housing arena, beyond using its influence over planning schemes and
regulations. The Lord Mayor would not have been persuaded to overcome this
reluctance without a specific proposal that he felt would “make a difference.”58
That proposal for HOUSCO came to the Lord Mayor with the strong support of
Finn and Heath who had worked through the development of the proposal jointly
with the state Housing Department through the Joint Affordable Housing
Taskforce. The formation of this taskforce was an accomplishment of Finn and
Heath with the Minister, who when Labor was returned to state government in
1998, recognised that there was a renewed opportunity to progress this issue of
affordable housing in the inner-city at a senior political level.59
58 The Lord Mayor commented during the interview that his test for any Council involvement in direct provision of housing was “can we make a difference?” 59 See Note 24.
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This taskforce was chaired by the newly-appointed Director-General of Housing,
Lyn Appleton. Its formation as a joint local-state vehicle was a necessary event
in the HOUSCO development path. As Westphal commented, it was different
from the separate governance arrangements that had characterised previous
collaboration on the affordable housing issue, “… these people had the potential
to make or get close to making some key decisions…” It was through this
taskforce that Westphal’s initial trust proposal was presented and through which
Council’s involvement was maintained.
The intent of Finn and Heath in regard to the formation of this taskforce was to
“[put] a whole lot of housing issues on the table.” These included homelessness
which was starting to emerge at that time. Most particularly Finn and Heath were
“hot to trot” (State Housing Department Senior Executive) on the issue of
changing various acts of parliament such that developer contributions to
affordable housing could be levied.60 Their motivations were, as outlined
previously, both personal and objective — a combination of the needs of their
own constituencies as well as a broader ideological commitment. One senior
state bureaucrat who reported regularly to the taskforce, commented positively
on Heath’s motivation and contribution to the taskforce:
You know, in terms of seeing it through and being prepared to really go to the
nth degree and of being a big supporter in this, having an impact on those most
in need.
These Councillors were able to initiate this taskforce and through it the
involvement of Council in HOUSCO, by virtue of their institutional authority,
both within Council and within the Labor Party.61 As noted previously Finn and
Heath were the most senior members of Cabinet; their arguments for HOUSCO
60 That the possibility of raising revenue for affordable housing through levies on commercial property development was a key objective for Finn and Heath in their involvement in the Taskforce was reported by Appleton, Finn and Heath, as well as another senior state bureaucrat during interviews. 61 That Crs Finn and Heath were influential within the state Labor party was the comment of a senior state bureaucrat and several Council bureaucrats.
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carried weight with the Lord Mayor.62 Finn was also, in this second phase, the
Deputy Lord Mayor. They were both influential within the Labor Party, with
Finn having chaired the Labor Housing Committee and through this involvement
having a close association with Smith.
However, even with this institutional power, both had to exercise skill and
tenacity in ensuring the project maintained momentum. Finn commented that:
It is fair enough to say that Tim and I were the ones who felt a responsibility to keep
the candle going, you know, and there were plenty of times when the candle could
have blown out, but we…doggedly kept at it and on every opportunity that came up
we returned to it and I think we kept the candle flickering.
Executive Bureaucratic Agency: The Director-General Searches for “New
Ways”
Finn’s earlier comment was that, for an initiative to succeed, “you need the
‘why’ and you need the ‘how’.” Within the State Housing Department, Appleton,
appointed to the position of Director-General, supplied much of the ‘how’ to
Smith’s ‘why.’ Several informants described the pivotal nature of her role in
bringing the model into being.
On assuming the position in 1998, Appleton was given a broad direction from
the Minister that something different needed to be done to increase the resources
available in the housing system, given a decline in direct funding from the
federal government. As one informant commented Appleton faced “… a very
constraining and depressing financial position in her department … in a hole
basically.” To this challenge, Appleton applied her sensemaking and strategising
abilities, seeing the opportunities for action systemically:
It became increasingly apparent that the old post war model of public housing was
just not a good fit any longer. So there had to be a more I think systemic approach
from a national point of view on how does the nation influence housing affordability
to provide more options for people on an income continuum than what was being
62 That the arguments of Finn and Heath carried weight with the Lord Mayor were evidenced through the comments of the Lord Mayor in interview.
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provided at that time? … So I think the trilogy of the three levels of government plus
the community sector was always in my mind an essential equation.
As several informants noted, Appleton was someone with the capacity to expand
the horizon of possible solutions.63 In searching for these possible solutions,
Appleton applied her personal credibility and positional power to persuade the
Minister to undertake several study tours to the UK, Europe and the US to
examine other models of social housing delivery. Her intent was to find a model
that would suit or could be adapted to the state context. As such, she enacted
change through strongly critiquing the dominant logic of how the department
currently approached housing delivery and attempted to enrol others in the need
to change. The HOUSCO model as it emerged introduced a commercial logic to
the provision of social housing, to work alongside the dominant logic of a
centralised state-funded bureaucratic model. To persuade the institution of this
new approach required skill and tenacity as she experienced resistance from
several internal stakeholder groups and from the community housing sector:
In the first stage, the biggest hurdle was to argue the value of something new… Argue
it with the community housing sector. Argue it with bureaucracies just within the
[State Housing Department] and people who were wedded to the public housing
system and the asset management people who found it very threatening.
Appleton was attempting to broaden the thinking of the department but the
institution was hard to shift:
I recall it was quite a challenge just within the [State Housing Department] to try and
get people to see beyond the public housing system into a broader affordable housing
system.
63 That Appleton was a leader who had the attribute of looking past current practice was the observation of several informants; two quotes illustrate: The Minister: I saw the strength of somebody was prepared to look over the horizon to look over the fence a bit and see what was around. Canterbury: You can’t overestimate that leadership. Someone who’s got the vision got the capacity to look beyond where she is …
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The logic that underpinned her approach to institutional change was both to
“bring people into the fold” where this was possible, but also to forge ahead
where resistance could not be overcome:
I think it was also that at the end of the day the momentum just got going and people
seemed to realise we had to get on board or you get left out.
Her positional authority afforded her the ability to deploy resources. She
established an Affordable Housing Unit within the department and through this
resourced two project teams with the most skilled people in the department; in
this phase a high-level team for one month to examine the idea of the trust. This
bureaucratic and technical capability was vital to establish the business case for
HOUSCO.
Her positional power and ability to identify opportunity also enabled her to
employ Canterbury, initially on a short-term basis, when he approached her from
the UK toward the end of the second phase of the HOUSCO process.
Canterbury’s agency would prove critical in building the HOUSCO model and
persuading politicians:
I just thought at that time, he’s got the expertise that we need and the experience we
need to try and get something like the housing company up and going… With the
experience that he brought with him he could see — of all the options around for
models, what option might best fit the [state] environment.
Appleton’s purposes in engaging in these practices appear to arise from an
objective and professional response to her financially constrained context, rather
than from personal values or ideology. However, a personal purpose for her
agency was displayed in her pride in the professionalism and rigour of the
business cases put forward for Treasury approval.
So that took a lot of work but it was a real test of our expertise to be able to get
something that the Treasurer and the Under Treasurer were persuaded was a good
way to go.
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Senior Officer Bureaucratic Agency: Canterbury Brings the Know-How;
Westphal Keeps Council on the Path
Senior political and executive bureaucratic leadership enabled HOUSCO to have
its best chance at success. However funding approval for a feasibility study needs
painstaking and detailed policy work. In this phase the work was done by
Westphal in terms of Council support and Canterbury on behalf of the state. In
particular Canterbury’s arrival into the department brought with it the detailed
solution to the general policy problem of an appropriate model of housing
delivery. Prior to his arrival this solution had eluded both organisations.64 Having
lead a not-for-profit housing association in the UK for several years prior to his
arrival, Canterbury was able to provide momentum for the process by
immediately reviewing and providing advice on an appropriate model for the
state context and the costs and benefits of implementation. Pam Neal, Divisional
Manager of Community Programs (the Director-General’s counterpart in
Council), observed that:
There’d been a bit of thinking done about it but I think that the turning point was
when Simon Canterbury as an expert was brought in with his knowledge and his
history. So you know the people like James Shaw and so on could see okay, there is
some potential for this to work; there is some rationale, there is some expertise
around about it. So that was the role that I think Simon Canterbury played. No, it
wasn’t going to happen (from within the two organisations). We didn’t have the
knowledge or expertise … So it needed, you know, somebody like him to be brought
in.
As well as expert power, which brought with it institutional credibility and
legitimacy, Canterbury approached institutional change skilfully. He evaluated
the institutional context — which included three levels of government, the
private and community sectors — assessed the viability of several delivery
models and persuaded those in power of the benefits of the chosen model. The
model he proposed was much larger in scale than had previously been
64 That an acceptable model of housing delivery had eluded both organisations prior to the arrival of Canterbury was evidenced by comments from Neal (reported in the text), Appleton and the senior bureaucrats in interview.
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contemplated, enlarging the horizons for both Council and the State Housing
Department. He observed that this “changed what was going on. You know, tens
of millions of dollars.”
In persuading around this proposal he had the benefit of institutional autonomy.
He felt himself to be quite ‘de-risked’ about the proposal; someone from the
outside simply “telling it like it is.” Appleton commented that Canterbury had the
benefit of being “de-shackled,” not being linked in any career sense at the time to
the success of the proposal. That is, he was not constrained in his thinking and
action by previous institutional orthodoxies and relationships, and saw himself as
a ‘catalyst’ for institutional change by being somewhat apart from it.
Westphal was equally skilful and tactical in working with the senior political
leaders. For example, he demonstrated institutional understanding and judgement
as to how and when to present the HOUSCO feasibility proposal to Council
Cabinet for funding approval:
[Heath] saying ‘when is this housing trust thing going to come back to [Council]
Cabinet?’ And I kept saying ‘well I think we should wait and see what the state
government make of it. You know … because we want to rope them in’, and he agreed
with that ... and we did wait.
Westphal also had the benefit of some institutional autonomy, which he used to
the benefit of HOUSCO development. He observed that, among a number of
possible social policy initiatives, the HOUSCO project looked the most
promising and he personally made a decision to give it some priority in his
workload. He also stated that he “wrote his own job description” when the
possibility arose to join the HOUSCO development team.
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PHASE THREE: FROM FOOTINGS TO FRAME AND FITOUT:
HOUSCO INCORPORATED AND FUNDED
Process Description
In 2000 Shaw entered his final term as Lord Mayor, having announced he would
step down during this term. Councillors Finn and Heath continued to hold senior
portfolios, with Finn now Deputy Lord Mayor and Heath remaining Chair of the
Social Policy Committee. In 2000 a new Council CEO was appointed, who was
more supportive of Council involvement in the area of affordable housing than
the previous CEO.65
In the State Housing Department Canterbury was appointed to coordinate the
feasibility study into an affordable housing company. A team was convened
which included senior and experienced internal technical experts in financial
management, legal issues and property development and management. These
officers also sought expertise from the private sector to inform the study.
The State Housing Department Director-General maintained a close relationship
with the feasibility study and continued to chair the Joint Affordable Housing
Taskforce, with Councillors Finn and Heath still active participants. The
65 That the Council CEO up to 2000 was not supportive of Council’s involvement in affordable housing was the comment of Westphal: And [CEO], he had been a CEO of a housing authority in NZ so he knew a lot about public housing. And he just saw, if Council gets into this, all budget control goes out the window because it’s such as expensive issue. So he really didn’t want to go there at all … Personally, he’s obviously very strongly supportive of public housing, but it wasn’t Council’s role, he was very strong on that. He'd been away for a couple of weeks. So he hadn't seen a draft of this presentation, prior to it coming. So [Council Cabinet] on Monday morning, first day back at work and here we came with this presentation for putting $1million into this housing trust. He was really angry and banged the table! Because I think if he'd been there he would have … so I'm sure if he'd been there, we would never have got a proposal for a housing trust to [Council Cabinet]. He wouldn't have let us take it.
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feasibility team provided regular reports to this taskforce. The Minister
maintained consistent support during this period.66
The Director-General and her counterpart in Council, Neal, maintained a close
working relationship up to the period of incorporation.67
In April 2001 the results of the feasibility study were presented separately to
state and Council cabinets. From both groups, there was an overall finding that
there was value in the model proposed. Each provided ‘in principle’ approval of
the approach. From June the process entered the establishment phase, with
Canterbury and a team again appointed within the State Housing Department to
set up the company. Westphal was appointed on a short-term assignment to
coordinate Council involvement. Detailed establishment tasks during this period
included an independent review of the financial modelling, obtaining charitable
status from the Tax Office, the development of detailed company documents, and
engagement with a range of stakeholders, particularly the community housing
sector who would be shareholders in the new company.
These establishment tasks were completed by March 2002. The state committed
their budget to the HOUSCO project. Neal brought the proposal for HOUSCO
budget commitment to Council for endorsement. The Lord Mayor committed
Council funds to HOUSCO after intense Council debate over Council’s financial
role in this policy area.68 During this period a prominent, wealthy and successful
local property developer was approached by the Lord Mayor and accepted the
inaugural Chair of the HOUSCO Board. HOUSCO formally incorporated in July
2002, with initial chairperson and government board members in place and
66 That the Minister maintained consistent support during the last phase of the HOUSCO process was the comment of the Director-General. 67 That Neal and Appleton maintained a close working relationship during the final phase of the HOUSCO process was the comment of both. Their joint presence at meetings of the HOUSCO Control Group is recorded in the minutes of these meetings. 68 Debate on the appropriate financial role for Council during full Council discussion of the HOUSCO proposal is recorded in Council Minutes. The nature of this debate was also commented on by Westphal.
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community shareholders appointed. Funding was agreed by both governments in
June budgets, but funding agreements were not signed until December, following
a protracted period of legal re-writing.69
Process Explanation
Similar to the previous study, explanation for this final phase focuses on the
events of the incorporation of HOUSCO as a jointly funded venture and the
signing of the state funding agreement six months later. In this study, the first
event is again explained as the decision of by the Lord Mayor and Minister,
made possible in this phase by the agency of not just executive and senior
bureaucrats within both Council and the State Housing Department, but also the
agency of technical experts (‘technocrats’) within the State Housing Department.
The second event of the signing of the state funding agreement, which could
have potentially derailed HOUSCO even at this last stage, is explained by the
acts of the Minister.70
Political Agency: The Lord Mayor and Minister Commit to the HOUSCO
Budget and Endorse Incorporation. The Minister Breaks A Deadlock on the
State Funding Agreement
The Lord Mayor committed $10 million budget over four years in June 2001.71
As highlighted previously, this decision by the Lord Mayor was critical for
HOUSCO to proceed as a joint venture, although all his Cabinet were involved
in the discussion. As Council Minutes (July – Dec 2001) record, Cr Heath said
that both he and the Deputy Lord Mayor (Finn) had advocated for the HOUSCO
for a number of years, but it was the Lord Mayor who had “‘bitten the bullet’ and
provided the funds.” It was clear that individual choice was involved. As
Westphal commented, “The question … wasn't the amount, I think it was
whether they'd put money in at all.”
69 The nature of the legal ‘wrangling’ by state lawyers was on the issue of the return of assets to the state on the contingency of failure of the company. This was reported by the Minister. 70 It was Canterbury’s observation that the protracted process of legal negotiation over the state funding agreement could have potentially derailed the newly incorporated HOUSCO. 71 Council commitment of $10 million was announced in Council Minutes.
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As Cr Finn observed:
He could have gone either way on it. He had gone other ways on occasions before …
So yeah his decision was a crucial one.
The Lord Mayor’s motivations for this act can be seen, again, as arising from
both personal values but also as an objective response to the context of housing
in the city. Finn, who was at that time Deputy Lord Mayor and the Councillor
with whom he worked most closely72, felt strongly that:
The legacy issue was an important one … I think he was probably in a sense, it
sounds very banal, but kind of in a sense tidying up the books. There were a number
of things that might have been in his mind and on his agenda for a while and so I
think that being in his last term was in fact an influence because he wanted to tidy up
some of these things that he had been grappling with for a while. Secondly, that I
think he did want to leave behind some worthwhile projects to continue on with the
city.
The Lord Mayor himself reported that Finn and Heath had argued the case well
and he agreed, but indicated ‘reluctance’ even at this stage to have to pick up
what should have been a state responsibility. The promise of property developer
contributions to provide an additional revenue flow to add to Council and state
funding was also an incentive73:
72 That the Lord Mayor worked most closely with Finn was evidenced in the comments of Finn: Yeah, well I think I had a calmer relationship with [the Lord Mayor] than [Heath]did and I had been deputy mayor since I guess ’97 so for quite a few years we had a good relationship. We didn’t always agree, but we also had a good professional relationship. [Heath]would sometimes do things which were very courageous but risky and I think [Lord Mayor] could sometimes, [Lord Mayor]might find them a bit challenging, you know what I mean? I think I was more the ‘good child’. 73 As a matter of record, post HOUSCO incorporation, the state ‘blocked’ Council from being able to collect developer levies as revenue for social housing, Council was forced to return more than $4 million of developer contributions already raised. The local newspaper reported this change in state policy in relation to the matter on April 2, 2003.
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And it was in the context that we thought — we’d got an agreement around the extra
money from the development industry, so it was our $10 million, the extra money we
thought we could raise (developer contributions), which would have been another $10
million at least, and then we really had some momentum around it. So that’s all it
was and when we said well we’d go, there was no further debate … But it was when I
reluctantly sort of said well we can get this money together, let’s see if we can blow
this thing away after they had argued the case.
The Minister’s support for HOUSCO was more assured at this final stage,
however his agency was most critical for ensuring the support of State Cabinet
for the budget. His sustained support was also critical for the other key actors to
maintain the momentum required in this final stage.74 The motivation for these
actions remained both personal and objective, with a final, sharp, political edge:
The words I used at the time … I said, one way or another I will make that bastard
[Conservative Prime Minister] pay. Ha ha … That was one of the motivators. That
was one of the motivating thoughts. We just were getting nowhere with the
Commonwealth Government. A succession of federal housing ministers — they didn’t
have housing ministers, they were communities ministers. But they just sat there and
stonewalled us. It was not their fault. The Treasury federally had just — and the
[Prime Minister] Government, it was one of [Prime Minister]’s views that housing
was the responsibility of the states and he made bloody sure of it.
His agency was also explanatory of the final event in the HOUSCO process, the
signing of the funding agreement. To bring conclusion to the protracted process
of legal re-writing, the Minister announced he would sign the funding agreement
on December 5, 2002. His authority and political power was required to break
the nexus.75
74 That the support of the Minister was critical for the work of the other actors was reported by all the state informants. 75 That announcing he would sign the funding agreement on a certain date was a conscious intention of the Minister to break the nexus on this issue was the comment of Westphal and Appleton. The Minister also confirmed this:
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Executive Bureaucratic Agency: Appleton and Neal ‘Bolt the Pieces Together’
and Ensure the Confidence of Senior Decision Makers
Analysis has highlighted that the HOUSCO project was an innovation with clear
merit, but also risk, for both organisations. While there was political support
from the Minister and from Finn and Heath, at this final phase the proposal
needed the support of other key stakeholders in each organisation and in the
community sector for success. The engagement and decision-making processes
for Council and the state had to move together in step. To achieve this, the
leadership of executive bureaucrats was required. Political and bureaucratic
leaders seek out the most senior responsible person to provide answers and take
responsibility. As Cr Heath noted of Neal, the responsible executive bureaucrat
in Council:
She was the ‘consummate bureaucrat.’ I mean that in the best sense. She coordinated
all the pieces and bolted them together… To make it work.
Neal herself reflected:
You can’t underestimate that role … if we give up you know… at that senior level …
then it’s not going to happen … it won’t happen.
In this, as with Appleton in the previous phase, their expressed motivation was
professional rather than ideological, ensuring that this project, in their sphere of
responsibility, succeeded.
Neal and Appleton worked together through this final phase, both formally in the
Project Control Group which governed the process to HOUSCO incorporation,
but also regularly and informally. They worked to persuade powerful actors both
Interviewer: Was that a bit of a tactic of yours? Minister: Yes. At the end of the day the legal people are there to protect us and the
probity stuff was — they were a bit concerned about it.
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within their own hierarchies, but also across the two organisations. Appleton
commented that:
We used to tic tac regularly on strategy. Like, you know, I’d be able to say well these
are the hurdles that we’ve got at this point. What are the hurdles that you’ve got? …
how can we unlock this through our respective roles and responsibilities? So we had
a lot of just tic tacking with meetings over the phone.”
Neal noted that her role involved:
… just being beside staff when they had to go and present to Cabinet. So playing that
sort of leadership role as an intermediary … it was a project that came in under my
portfolio and if it was going to happen it needed somebody who was prepared to drive
it and persevere with it and go in in the hard times and sit around the table with
[Appleton] and whoever else was around that big committee.
Some of the ‘hurdles’ and ‘hard times’ involved overcoming resistance from a
number of organisational quarters. Neal commented:
My role was just talking and trying to get people in the tent. If they seemed to be
outside the tent, finding out why that was.
For example when the Council Chief Financial Officer expressed concerns, Neal
responded:
I think we just kept calling her business — you know, answer another question, tell
her to go and talk to Treasury or something. It was all of that and just coming back
with — or being seen to have the experts to come to be developing the models.
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Bureaucratic Agency, Senior Officer: Canterbury Secures the Trust of Senior
Actors
Several informants spoke of the importance of Canterbury’s role in bringing
HOUSCO to incorporation. Cr Heath’s observation was that
Babies have a thousand fathers … But it was really Simon Canterbury … Because he
came from ‘outside’. We can have all the ideas, but here was someone who had all
the experience from the UK and was from ‘outside.’
Another informant spoke of Canterbury’s arrival on the scene as “one of the
planets (that lined up).” As Neal, had commented previously “we didn’t have the
knowledge or experience … it wasn’t going to happen.” The credibility that
came with this knowledge and experience served to build the confidence of all
the key actors — most particularly the Lord Mayor, Appleton and the Minister.
As one state informant reflected, the emerging HOUSCO model was “all very
new and very different.” As previous analysis has highlighted, the adoption of
this new approach represented risk for all key decision-makers. They were being
asked to commit budget to something that was essentially untried. Canterbury’s
experience was able to mitigate much of this uncertainty and make commitment
easier. As Appleton commented:
He had the credibility or the ‘street cred’ if you like of having been there, done it. And
also being a good communicator so he was able to communicate the experience and
was able to allay a lot of the fears about risk that various people who didn’t know
what we were heading into were concerned about.
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Technocratic Agency: The Technocrats Make the HOUSCO Business Case
The approval of State Treasury and the Tax Office was essential to securing the
HOUSCO budget and HOUSCO’s status as a charitable enterprise. As Appleton
recalled:
It took a lot of development work because we had to get the approvals from the
Taxation Department. They had to be confident that we were genuine in setting up a
charitable organisation. Treasury needed to be confidant [and] competent about the
modelling. That we’d stacked this up so that we wouldn’t leave the state exposed.
This development work was undertaken by a range of technical managers, with
expertise in financial modelling and property (or project) development. While
this work could seem a straightforward, technical response to a given brief, the
key technical officers engaged in the HOUSCO process needed to engage in a
range of strategising, evaluating and persuading practices in addition to pure
technical analysis. It was by no means certain that the emerging idea for a
commercial approach for social housing delivery was going to ‘work’, or that
key decision makers would endorse the business case presented. These actors
were responsible for building a workable business case and persuading decision
makers that the case was robust.
In going about this task, it is evident that these actors were motivated by the
intrinsic challenge of the task. As Steve Ferguson commented:
We were inherently having people who were looking to work on the edges and
interested in the edges and whatever … See I never worry too much about my career.
If something’s a good idea I love to pursue it. I have a couple of other things at the
department … that some would perceive not quite as successfully but at least there
were new things being done. Things have been tried. That’s always interested me and
motivated me. I liked — I always find it boring to do routine stuff so I was into it.
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Dick Alan commented that these actors took the view: “let’s push it — see how
far we can go.” There was also the professional satisfaction in getting the best
technical result. Ferguson commented that:
I’m a financial analyst; I knew the numbers added up. One thing I did know was that
I’d win any argument on the numbers. That is my speciality.
Building a viable HOUSCO model initially involved evaluating the institutional
structure and understanding the hurdles they would face. Alan reflected:
We were trying to do something else in the market other than public housing, and
that’s a struggle … so the objective was in the modelling, can it sustain itself if it’s
getting enough capital to start with?
David Bilson, with property responsibilities, spoke of his evaluation of the
limited design expertise available to him internally in the department and how he
strategised about procuring outside of the government processes to obtain the
design expertise of the private sector. He noted that his team were “starting to
push boundaries…”
Additionally, these actors’ evaluation of wider institutional environment
identified benefits from achieving charitable status in the eyes of the Tax office.
Alan, the key financial expert, had previous experience in tax which was brought
to bear on the problem:
Oh I think right from the start I knew that that was there because I actually ran the
department’s [consumption tax] project in terms of putting [consumption tax] in. So
we knew what those provisions were, the key was actually saying it was a charity. If
you were a charity you would … get the concession.
Bilson identified that obtaining certain exemptions from planning regulations
would be required and how that might be brought about.
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These actors were involved for lengthy periods in the process of persuasion, both
of the Treasury and the Tax Office.76 Both processes required understanding and
connecting to the interests and language of these stakeholders. Ferguson
commented:
You know I’d never worked in Treasury but I worked closely with them … I do know
what pushed their buttons ...
Several spoke of their strategy to include these stakeholders early in the process
of development. Alan explained:
One of the things that housing has done for a long time is that when they’re
examining new things, they make sure that they get someone from Treasury and
Premiers involved early on so that they’re walking the journey with you. Not just
lobbing something on their desk at the end and they go oh I don’t like this.
Bilson also reflected that:
I had Treasury sitting on my panel. So I pulled them in so they could see what this
project was, what it looked like. So I had them inside.
Bilson, responsible for property development, reflected on how he considered his
language carefully in the effort to persuade. He coined a new measurement tool
that he believed would make his case:
I’ve got that social bent as well. But I need to talk the same language. One of the new
words of language that I came up with to convince Treasury is ‘cost per tenant
housed’ … so if you get two beds or three beds, you say, this is the price per unit. But
if you get ‘cost per unit tenant housed’, you can see the economies of return. So the
dearer project is actually giving a cheaper return on cost per tenant housed. That’s
how I converted it around. Then I started to swing Treasury into it and say, okay, cost
per tenant housed.
76 That these ‘technocrats’ were involved in protracted processes of negotiation is evidenced through the minutes of the Project Control Group.
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The persuasion of the Tax Office to grant charitable status was a difficult
undertaking. The Minister commented that:
It was a very lengthy process but having achieved that was hugely successful… Full
marks to … our people in the department who pursued that. That was the hardest
pitch to get over.
Alan also commented that this process was:
“VERY difficult … But from the time we actually lodged it with the Tax Office, to the
time we actually finally got them to agree and that took a number of meetings … We
actually worked it all through and said well this is why we believe it’s a charity.
In going about this process, these actors evidenced evaluation and judgment
about their political context at each stage. In particular Alan knew that timing
was critical. Given that Council was at that stage willing to contribute and Labor
was in power in the state, he knew he had to act swiftly:
It was ... all of a sudden they were there and you either had to do it now or … two or
three years later it wouldn’t have happened. It was just one of those things.
These actors brought to their task their expert power and the resources that were
available to them through their professional networks. While providing an
expected service to those with legitimate decision-making power, they exercised
choice in becoming involved in the project, among other professional
opportunities available to them and demonstrated their willingness to use the
resources at their disposal creatively to the purposes of the initiative.
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CROSS-PHASE SUMMARY: HOUSCO RESULTING FROM
CUMULATIVE, COLLECTIVE AND COMPLEMENTARY AGENCY
The foregoing analysis has provided the IA explanation of the focal events of
each of the three phases of the HOUSCO process. The analysis provides
evidence that, at each phase, the collaboration between Council and the State
Housing Department could have been halted by the decisions of the most
powerful actors in both organisations: the Lord Mayor and Minister. Each was
tentative about the emerging venture: the Lord Mayor from a concern that the
initiative would overstep the legitimate role of local government, the Minister
from concern about the targeting of the business model away from the traditional
recipients of social housing. The Lord Mayor’s decision to provide the budget in
2001 “could have gone either way.” The analysis has demonstrated also that
different individuals in these institutional roles, from a different ideological base
and with different personal interests in the proposed venture, would most likely
have taken different decisions at the same point.
This provides evidence for the De Rond and Bouchikhi (2004) proposition,
quoted at the beginning of this chapter, that “the mindsets and interests of
alliance actors can shape an alliance at least as much as explicit organisational
goals and strategies.” Additionally, the analysis found that the decisions of these
two powerful alliance actors, while preconditions for the process to change and
develop, did not fully explain the process from recognition of an affordable
housing problem to the incorporation of HOUSCO. These decisions could not
have been made without the agency of other actors in different locations in the
institutional field. Each brings a different, necessary piece of the complete IA
explanation.
The following summarises the IA explanation for HOUSCO from across the
three process phases. The summary identifies which acts were explanatory and
why. It also presents the evidence that these acts constitute strategic choice on
the part of these individuals. The summary then unpacks these acts of agency,
explaining the motivations for these acts and how the practices and attributes of
these individuals enabled the Lord Mayor and Minister to make their critical
decisions. This explanation is summarised in Table 11.
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Table 11: The Individual Agency Explanation for HOUSCO
Which acts of agency were explanatory?
Cumulative effect of decisions of support by senior political actors at critical events at the end of each phase. Decisions made possible by the acts of others in the institutional field.
Who were the key actors?
HOUSCO outcome resulting from collective agency of political, bureaucratic and technocratic actors in both organisations: • Agency of political actors in both organisations the precondition
for HOUSCO incorporation. • Agency of executive bureaucrats in both organisations to bring
the acceptable solution to the political actors. • Agency of senior bureaucrats and technocrats in both
organisations to build the solution for the executive bureaucrats and political actors.
Why were these actors powerful?
HOUSCO outcome resulting from access to complementary institutional resources: • Lord Mayor and Minister: formal political (policy) authority;
control over resources (Council budget). • Executive bureaucrats: formal organisational authority; control
over resources (organisational budgets and staff deployment). • Senior bureaucrats: autonomy; credibility. • Technocrats: expert power; legitimacy and credibility.
What is the evidence of strategic choice?
Politicians: deliberation around plausible decision alternatives (support or not support).
Executive bureaucrats: deliberation around viability of range of possible policy projects.
Senior bureaucrats and technocrats: deliberation around range of desirable policy projects; professional autonomy to choose.
What were the purposes or motivations of these actors?
Political actors: personal (ideological) motivations and objective response to context (effect on wards and city of lack of affordable housing).
Bureaucratic and technocratic actors: personal (professional challenge); objective response to policy context (bureaucratic role to find solutions to a policy problem).
How did these actors bring about change?
What is particular about bringing about change within a hybrid
organisational
form?
HOUSCO resulting from actors employing different ‘strategic repertoires’ from different positions in the institutional field. Senior political figures can use repertoire of ‘dominants’ within their hierarchy and ‘challengers’ within the broader institutional field.
Change arising from actors practicing both within organisational hierarchies, across the two hierarchies and across the wider institutional field using formal and informal inter-organisational coordination mechanisms and individual processes of strategising, evaluating, persuading and enacting.
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Who Were the ‘Institutional Entrepreneurs?’ Why Were They Able to
Exercise Power?
Institutional entrepreneurship represents the activities of actors who have an interest
in particular institutional arrangements and who leverage resources to create new
institutions or to transform existing ones (Maguire et al, 2004: 657 quoted by Levy
and Scully, 2007).
HOUSCO represented an institutional transformation, representing a significant
departure from previous routine, or traditional policy responses for both
organisations. This study demonstrated that the HOUSCO entrepreneurs were
not merely the two most powerful, or institutionally dominant actors in the field
(the Lord Mayor and Minister), although their decisions were preconditions for
the process to change and develop. Rather, HOUSCO was the accomplishment of
a range of entrepreneurs at different locations in the HOUSCO institutional field.
HOUSCO relied on the collective and complementary agency of these
individuals. Each relied on the institutional power and strategic choice of the
others for their own agency to be given effect.
As has been argued, both the Lord Mayor and the Minister were ultimately
required to endorse the budget allocations in their particular organisations to
bring HOUSCO to incorporation. However those in bureaucratic roles, both
executive and at policy officer level, as well as technical officers were
responsible for bringing about that decision. In the State Housing Department,
Appleton had to put forward to the Minister a workable, robust and risk-
mitigated model that he could support and with which he could garner the
support of others. In order for the Minister to support the model, Appleton
needed the model to be supported by others in the institutional field of social
housing, including staff in her own department, senior decision makers in the
state government, the local government partners and the community housing
sector. In order to build this support, Appleton relied on the agency of those who
could build the solution and engage with these stakeholders around it. Most
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explanatory among these actors were Canterbury as a key bureaucrat, as well as a
range of ‘technocrats’ responsible for the HOUSCO model. Each of these actors
were able to ‘leverage the resources’ (Levy and Scully, 2007) available to them
to bring the model into being.
Within Council, the Lord Mayor would not have made his decision to commit
significant ‘new money’ to HOUSCO without the advocacy of Councillors Finn
and Heath, who had argued the case for several years and had worked closely
with Appleton and other state government actors during the development
process. In turn Finn and Heath relied on the development and engagement work
of the bureaucrat Westphal. Westphal worked within the Council organisation
and with the state government to bring the solution to a form that they could
advocate confidently.
The finding that entrepreneurship was demonstrated from a range of actors with
access to complementary resources can be understood from within Institutional
Theory, which as Levy and Scully (2007) state, has at its core a structural theory
of power (Levy and Scully, 2007 cite Clemens and Cook, 1999; Jepperson, 1991;
Sewell 1992). Power theorists view power as located with ‘field dominants’ who
have an unequal claim over the rules of the institution through “formal authority,
the control of critical resources and discursive legitimacy” (Hardy and Phillips,
1998: 219). Those who are able to bring about change will generally be those
who have superior access to these resources. In the HOUSCO case, the key
actors were able to achieve institutional change by drawing on the institutional
power of others in the HOUSCO ‘coalition.’ Not one of the actors held all the
required power, but each held a vital part. The Lord Mayor and Minister
accessed the critical formal authority to propose the HOUSCO budget allocation.
The Minister also held the necessary legitimacy within the institution of state
government to advocate the initiative to important state power brokers. As the
inaugural chair of HOUSCO commented, the Minister put his reputation on the
line with these actors to make sure it happened. This legitimacy was the power
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that was bestowed on him by the institution through long service in the housing
ministry.
However, in order to enact this power he needed the power that Appleton could
bring. Appleton also leveraged formal organisational authority and control over
internal organisational resources, such as departmental staffing budgets and
power to direct the deployment of staff. Additionally, her legitimacy was evident
in her engagement and persuasion efforts with her department, with senior
decision makers and with Councillors Finn and Heath. (“You can’t overlook that
leadership”). In turn, Appleton relied on the power of her bureaucrats and
technical experts. Canterbury brought legitimacy and credibility, garnering the
confidence of all in the HOUSCO field through his evident experience and
ability to communicate to win confidence. The technocrats were also able to have
decision makers won over by their technical arguments, through legitimacy
achieved through technical expertise and knowledge of the institutional field and
its dynamics.
In a mirror image, the Lord Mayor could be seen to exercise his formal authority,
his control over the Council budget and his ability to lead the decision making
within his Council Cabinet. To enact this power he was persuaded by Finn and
Heath, who were able to persuade through their own powerful structural
positions within Council Cabinet. To do this they relied on the power of
Westphal, who was able to leverage the power of autonomy to work on the
HOUSCO project and the institutional legitimacy within Council which comes
from his long years of association with the project and social issues generally.
Thus the institutional entrepreneurs in the HOUSCO case were key actors from
across both organisations, each leveraging critical institutional resources which
they were able to access from their own location in the institutional field. The
agency of each in relation to the other is required to understand the institutional
change of HOUSCO.
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What is the Evidence the Acts of These Individuals Constitute Strategic
Choice? Was Deliberation Among Alternatives Evident?
An IA explanation for the HOUSCO process relies on establishing that the key
actors were exercising strategic choice. That is, within the institutional structures
in which these actors operated, each had some scope for individual autonomy. It
must be demonstrated that the decisions of the political leaders were not in fact
pre-packaged by their institutional or economic environment, nor were the
bureaucratic and technocratic actors merely the obedient ‘arms and legs’ of their
political masters. Each must be shown to have options for action before them and
to have chosen a course which ultimately contributed to moving the process from
problem to joint solution. Within the same institutional context and presented
with the same problem or opportunity it must be reasonable to assume that
another actor may have chosen another course of action. Deliberation among
plausible alternatives for action and commitment to a chosen action is the
hallmark of strategic choice (de Rond and Thietart, 2007).
In the case of the pivotal political actors, the Lord Mayor and Minister, the
analysis demonstrated that each was initially equivocal in their support for the
emerging HOUSCO. At different points each was clearly grappling with a
legitimate alternative. The Lord Mayor’s alternative at each phase of the process
was to veto any venture into the direct delivery of affordable housing: “it’s not
our jurisdiction, it’s their jurisdiction.” The Minister was also “nervous” about a
model that was a move away from the delivering housing to the neediest (“Was
this going to be too expensive for the battler out there?”). His clear alternative
was to stay within existing models of delivery. Appleton evidenced this by
indicating that she had to “keep the confidence of the Minister.” Deliberation and
choice were thus in evidence in the decisions of both politicians.
In the case of the executive bureaucrats, Appleton and Neal, the choice was there
to continue to leverage their power to persuade their nervous political and
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organisational stakeholders of this untried and therefore risky venture, or give
way to the forces of stability and inertia. As Neal commented:
… if we give up, you know, at that senior level then it’s not going to happen, it won’t
happen… and if it was going to happen it needed somebody who was prepared to
drive it and persevere with it and go in in the hard times.
Equally, Appleton reflected on the preconditions for her getting behind the
venture:
The first thing is to make sure that the idea is a good idea and that the idea is a good
idea if it has been thoroughly researched and you’re absolutely confident about the
conclusion…. That’s how I felt anyway about [HOUSCO]. Then secondly, you have to
make sure that the key stakeholders that are going to be your allies in this have got
the strength and the tenacity to hang in there.
Clearly, Appleton deliberated on the merits of the venture before lending her
power and agency to the difficult process of persuasion. Thus both Neal and
Appleton, while taking necessary cues from their political leadership, were not
merely the ‘front people’ for these leaders. HOUSCO was a deliberate choice for
each.
In the case of the senior bureaucrats and ‘technocrats’, they too needed cues not
just from the political leadership but from their executive bureaucratic leaders in
order to act. But, for each, their actions can be seen to be resulting from a clear
choice. Within the state organisation, Canterbury had the option to discontinue
his short-term engagement at several points in the process. The senior technical
officers indicated that it was their choice and preference to be involved in
projects that were ‘pushing the boundaries’ of traditional practice, indicating the
discretion to choose among a range of initiatives. Considerable commitment was
required from these officers over a long period; more than mere obedience to a
directive was required to undertake the difficult tasks of persuasion required of
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each of them. Within the Council, analysis demonstrated that involvement in
HOUSCO was a clear choice among a range of initiatives for Westphal. He
indicated that this project “looked like the one with the best chance of success”
and gave it the priority for his time and attention.
Thus, at each level, choice among alternatives was evidenced. These actors
exercised the discretion afforded to them within their institutional field.
How Can We Understand the Choices These Individuals Made? What Were
Their Motivations or Interests?
The previous section provided evidence that the key actors in the HOUSCO
process exercised deliberation and choice. To provide a full explanation of the
agency of these actors we need to account for the motivations for these choices.
Our theoretical resources guide us to both personal and objective motivations for
choices. These individuals may act on their own personal “hopes, fears and
desires for the future” (Emirbayer & Mische, 1998: 962) or may choose
particular projects as an appropriate response to their objective circumstances
(Archer, 2003). Both of these types of motivation were in evidence.
For the political actors their motivations can be understood as a combination of
both personal values and ideology and an objective response to the problems of
both their ward and their city. Each of the Lord Mayor, the two Councillors and
the Minister were of the Labor Party. Regarding ideological motivations, each,
when separately asked, were vehement in their negative response about whether
the HOUSCO initiative would have come to fruition from a conservative Council
(“I think it absolutely would not have happened”) or state government.
At the bureaucratic and technical level, the actors indicated a desire to achieve
both personal and professional satisfaction from the challenge of something new
that had the potential to make a tangible difference in their area of policy
responsibility. While they may well have held personal ideological views of the
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‘common good’ that was being served by the HOUSCO project, these were not
in evidence. Their responses indicated they were energised by using their skills
and resources to make the project happen.
How Did They Go About the Process of Institutional Change?
Each of the key actors in the HOUSCO process evidenced deliberation and
choice to exercise their power in relation to the change project. However the
choice alone does not bring the change into being. Agency which brings about
change is in the activities of these actors. Our theoretical resources (see Chapter
Two) guide us to look at individual practices including strategising, evaluating,
persuading and enacting. Additionally, Levy and Scully (2007: 976) suggest that
these practices bundle into different ‘strategic repertoires’ depending on the
location of the actor in the institutional field. They categorise these as
‘institutional defenders’ or ‘dominants’ who have superior access to resources
and act to maintain the institutional rules, and ‘challengers’ who seek to change
institutional rules but must rely on more social skills of framing, persuading and
alliance building to bring about this change.
Different strategic repertoires
In this case the analysis demonstrates that the key actors did indeed employ
different repertoires depending on their location in the institutional field. The
analysis demonstrates also that actors could be characterised as institutional
defenders or challengers, but could also be seen to be playing both roles at
different times in the process.
The Lord Mayor and Minister were both institutional ‘defenders’ within their
own hierarchies and ‘challengers’ when working outside their sphere of
legitimate authority. Both the Lord Mayor and Minister defended the institutional
‘status quo’ at certain points in the process. The Lord Mayor ‘resisted’ for
several years the arguments of Finn and Heath that Council should be more
directly involved in the delivery of affordable housing, maintaining the more
dominant view in Council that “it’s not our jurisdiction.” The Minister was
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‘nervous’ about the new model of delivery proposed, representing as it did a
move away from the traditional focus on the most needy (the ‘battlers’).
However at different points in the process they each took the role of institutional
challenger and it was in these acts that the HOUSCO process changed and
developed. The Lord Mayor in Phase One had the strategic purpose of “getting
more housing on the ground” without Council being involved in direct delivery.
He needed to persuade the state government and the private sector of
opportunities and leverage the resources of both. These acts were to bear fruit in
the subsequent phases of the HOUSCO process. The Minister in Phase Two
recognised that he needed to effect change in the whole system of housing
delivery and needed change from the community sector and from the federal
government, both of which were outside his sphere of formal authority. In this
‘challenger’ role, each employed a strategic repertoire characterised by looking
outwardly and broadly across the whole sector: they demonstrated strategising
and evaluating that encompassed the whole institutional field to identify where
change was possible. Their repertoires were also characterised by leveraging
powerful personal relationships within their own organisations and across the
institutional field.
In Finn and Heath we see the repertoire of the challenger. While hierarchically
powerful within the Council Cabinet, on the issue of delivery of affordable
housing they were operating outside the Council’s institutional rules. They
needed to seek out and persuade by means other than formal authority. Levy and
Scully (2007) suggest that challengers need to rely on social skills of framing and
alliance building. Each of these is in evidence. These two actors framed the
HOUSCO initiative to the Lord Mayor and Cabinet using language that was
designed to appeal (e.g. Council’s moral responsibility to replace affordable
housing lost in the regeneration process). They formed an alliance with key
Labor figures in the state government who would share the issues of housing in
the inner city; when similar allies did not exist in Council.
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The executive bureaucrats (Neal and Appleton), while leveraging their formal
organisational authority to deploy resources and persuade senior decision
makers, also needed to rely on the social skills of framing and alliance building
to overcome strong resistance to the HOUSCO initiative from several quarters in
their own organisations and in the community housing sector. In this sense they
used the repertoires of both the ‘dominant’, in their ability to control and direct
resources, and the ‘challenger’ in their need to persuade.
The senior bureaucrats and technocrats also needed to employ the repertoire of
the challenger. The technocrats framed their language and their analyses in terms
that they knew would persuade. Canterbury and Westphal built coalitions with
those political actors who they knew were ‘onside’ in Council and framed their
presentations with a tactical view of how best to persuade (e.g. putting the most
acceptable propositions first and the least last).
Actors operating both within hierarchies and across the institutional field
Bringing about institutional change required all actors to ‘strategise, evaluate,
persuade and enact’ (see Conceptual Framework, Chapter Two) both within their
organisational hierarchies, across the two organisational hierarchies of Council
and the state government, and also across the institutional field more broadly
including the federal government, the community housing sector, the property
industry peak bodies, the private sector design firms and individuals in the
private sector who would form the board. Significantly for alliance theory, this
‘boundary-spanning activity’ can be seen to be part of the repertoire of all actors
at every level — rather than being a set of distinguishing behaviours of a
particular role (for example Tushman & Scanlan, 1981; Williams, 2002).
Inter-organisational working involved designing and engaging in a number of
coordination mechanisms (Grandori & Soda, 1995) both formal and informal.
Formally, there were a range of joint working groups, taskforces and project
control groups at different phases of the process. Informally, actors worked
behind the scenes to ensure that organisational blockages were unlocked. This
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dimension of agency, the need to understand and work within a wider field
through mechanisms of inter-organisational coordination, can be seen to be
characteristic of hybrid organisational forms.
Also particular to these forms, is the nature of strategising and evaluating about
change. Bringing about change in affordable housing delivery required actors to
have a thorough knowledge of their own organisational rules and boundaries, but
critically also those of the partner organisation and the rules of the institutional
field as a whole. This is evident in the Lord Mayors’ attempts in Phase One to
gain change through leveraging the resources of the financial sector, the
commercial sector including the property development sector, the community
housing sector and the state government. This is also evident in the strategising
of Appleton, who knew that any affordable housing solution would involve a
“systemic approach from a national point of view” and Smith’s evaluation of the
capability of the community sector and the strength in involving local
government.
Additionally, the actors could not confine their persuasion efforts to their own
hierarchies. These actors had to persuade within their own hierarchies, within the
hierarchies of their partner organisation, and within other organisations including
the Taxation Office and the community housing sector. This required knowledge
not just of the power structures, rules and language of one organisation, but
several.
CONCLUSION
This chapter has explained the HOUSCO case through the IA frame, finding that
HOUSCO resulted from the collective and complementary agency of actors,
whose choices, motivations, practices and attributes over the three process phases
cumulatively brought HOUSCO into being. The next chapter presents the third
and final empirical study, analysing the HOUSCO events through the frame of
I/C.
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CHAPTER SIX: Study Three — Indeterminacy/Chance
Frame
“It was like… the planets lined up.” (Council Manager)
“… it was like … it just all came together” (State Housing Department Manager)
This third study approaches explanation of the focal decision events in HOUSCO
through the frame of I/C. This frame is premised on a different set of
assumptions from the previous two studies and therefore approaches explanation
of the focal events differently. The ED frame explains the decision events as the
outcome of rational processes of evaluation and calculation of a unitary group of
organisational actors. The IA frame explains the event as the accomplishment of
skilled and powerful individual entrepreneurs. In contrast with these two frames,
the I/C frame tempers claims that we may make for causality. From a given
starting point (in this case 1991), the movements of both organisations toward
the final incorporation and funding of HOUSCO in 2002 are viewed less as a
linear, purposeful progression, but rather as a ‘random stochastic walk’ (Garson,
2008). By applying these assumptions, we can see that at several points in the
chronology, one or other or both of the organisations could have stopped moving
in the direction which culminated in HOUSCO, but for a fortuitous turn of
events. As such, this perspective views strategy process as the workings of
timing and luck (Eishenhardt & Zbaracki, 1992).
As outlined in the Conceptual Framework, the I/C perspective is underpinned by
Garbage Can Theory (Cohen et al, 1972) and modified Garbage Can Theory
(Kingdon, 1995). As such, the focal decision events are seen to arise from a
random confluence at a point in time of independent organisational streams:
participants (decision making groups), problems and solutions. The perspective
also incorporates a counterfactual reasoning approach (Tetlock & Belkin, 1996)
to illustrate the play of ‘timing and luck’ (Eisenhardt & Zbaracki, 1992: 27) in
understanding why events unfolded the way they did in the HOUSCO case. I
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will briefly re-introduce these theoretical and analytical tools prior to presenting
the findings from their application.
Garbage Can Theory explains decision making within the more “complex,
unstable and ambiguous” (Eisenhardt & Zbaracki, 1992: 27) realities of
organisational life. In this theory, organisations can be characterised better as
‘organised anarchies’ (Cohen et al, 1972) than the rational, unitary decision
makers assumed in the ED model. The ambiguity is manifest in three ways.
Firstly, these organisations have problematic preferences: decision makers’
preferred solutions may be inconsistent or not clearly defined. Secondly, anarchic
organisations have unclear technology: actors only demonstrate a tentative
understanding of the how means and ends are related and may go about this
understanding through trial and error. Thirdly, organisational anarchies have
fluid participation, where participants come and go from the decision making
‘arena.’ In explaining how change is brought about, the garbage can model
describes the ‘coupling’ (Kingdon, 1995) or ‘chance intersection’ (Eisenhardt &
Zbaracki, 1992) among independent organisational streams of choice
opportunities, solutions, problems and participants at critical junctures in
organisations.
In this chapter, explanation focuses on this ‘coupling’ or ‘intersection’ of the
organisational streams at the focal event at the end each phase. We seek to
understand why the streams came together at that particular point in time. To
evidence the stochastic nature of this ‘coupling’, a further analytical step is
required to make the case that, were there to be an ‘easily imagined variation’
(Tetlock & Belkin, 1996) within one of the streams, the focal event would not
have occurred, conceivably terminating the HOUSCO development process at
that point.
This counterfactual analysis uses the methodological criteria of Tetlock and
Belkin (1996) for developing counterfactual statements that are legitimate,
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plausible and insightful. The analyst is focussing on conceivable events that
could have easily redirected the logic of events.
The investigator wants to know what was historically possible or impossible within a
circumscribed period of time and set of relations among political entities. To make
this determination they draw from … in-depth case specific knowledge of the key
players, their beliefs and motives and the political-economic constraints under which
they work (Tetlock & Belkin, 1996: 7).
Tetlock and Belkin (1996) direct the analyst to counterfactual propositions that
meet the ‘minimal rewrite of history’ rule: Propositions should not require
‘undoing many events.’ They should also meet tests of clarity and logical
consistency.
For each focal event, one counterfactual proposition is presented. It is not
necessary to establish the multiple ways that the focal event may not have
eventuated: making the case for the indeterminate or stochastic nature of the
‘coupling’ that brought about the event requires evidence of only one such
variation. This counterfactual analysis is presented as part of the cross-phase
summary which concludes the chapter.
To summarise then, in the I/C perspective adopted in this study, the analyst is
guided by the following assumptions:
• Events in organisations do not proceed neatly from problem to solution.
Rather, independent streams of events follow through a system all at
once, each with a life of its own (Kingdon, 1995). These streams are
problems, (concerns of people inside or outside the organisations)
participants (decision makers) and solutions (ideas which ‘float’ in an
organisation independent of a specific problem (Cohen et al, 1972), or
arising from a search of existing options related to a problem (Kingdon,
1995).
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• Change occurs around a ‘choice event’ or decision point in the
organisation, as the random or accidental confluence (Eisenhardt &
Zbaracki, 1992) or ‘fortuitous coupling’ of one or all of these streams at a
critical juncture. Explanation is therefore a matter of combination among
elements, rather than single explanatory origins (Kingdon, 1995).
• Processes are highly fluid (Kingdon, 1995: 222). The decision making
‘arena’, of participants, problems and solution does not stay constant for
long and may change capriciously (Gibbons, 2004). As such, analysts
cannot predict what may happen. However, the process is seen to be
historically contingent: what happens in one phase depends to some
extent on what happened in the previous phase (Kingdon, 1995: 224).
With these assumptions as a point of departure, the analyst is guided by the
following questions when explaining each of the focal events at the end of each
of the three HOUSCO phases:
• What do we need to understand about each of the three streams
(problems, participants, solutions) running independently through the
HOUSCO system in order to understand the focal event?
• What was the necessary coupling or confluence of events or
circumstances at this time which explains the positive outcome of the
‘choice event?’ How did these streams come together?
• How could an ‘easily imagined variation’ (Tetlock & Belkin, 1996)
within one of the streams changed the opportunity for this ‘confluence’
and plausibly have changed the subsequent sequence of events? What is
the evidence for this counterfactual proposition?
Somewhat differently from the previous two studies, analysis within each stream
begins with a combination of both necessary description and partial explanation.
This analysis is structured around each of the organisational streams of
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participants, problems and solutions. Explanation for the focal events then
focuses on the ‘coupling’ or ‘chance intersection’ of these streams which brought
about the decision event. Similar to the advice Kingdon (1995: 20) provides his
readers, I signal that this frame does not lend itself to straightforward narrative
and can seem untidy. Kingdon (1995: 20) uses the metaphor of the juggler: the
analyst must necessarily concentrate on one ‘pin’ at a time to step out the
explanatory components, but the explanation itself relies on seeing ‘all the pins
in the air at once’, in order to view the fortuitous confluence among them. A
summary table (Table 12) is included at the beginning of the study as an aid to
following the argument.
To further evidence the workings of timing or luck, a counterfactual argument is
presented for each phase to demonstrate that a plausible variation in one of the
streams (participants, problems or solutions) would have changed the
opportunity for ‘coupling’, altering the outcome at this phase and therefore for
subsequent phases. This counterfactual analysis is included with the cross-phase
summary explanation which concludes the chapter.
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Table 12: Indeterminacy/Chance Explanation for HOUSCO
Participants Problems Solutions Confluence Explanation
Phase One Receptive Council: problematic preferences
State: preference for traditional policy approaches
Taskforce as joint decision making arena; inner city focus
Council: problem not widely owned – only Finn and Heath ‘attached’
State: problem generally recognised but no particular actors ‘attached’
From town planning solutions to direct provision solutions Commonwealth funding on offer
Event One: temporary alignment of participant groups around taskforce in confluence with availability of Commonwealth funds for specific solution
Event Two: Receptive decision makers in Council - acceptable partial solution emerges
Counterfactual: Conservative Lord Mayor returned at 1991 Council election
Phase Two Receptive Council continues: problematic preferences remain
Receptive state: government elected
Affordable Housing Taskforce as joint arena:
Homeless Shelter as ‘focussing event’ – garners more problem attention
‘Attachment’ of powerful actors in both Council and state
Divergence to convergence: from trust to company
Arrival of Canterbury with acceptable solution
Council: receptive participants — increased problem attention – emerging acceptable solution
State: receptive decision makers— increased problem attention through financial constraint —Canterbury brings solution
Counterfactual: Conservative state government returned in 1998
Phase
Three Receptive Council continues
Receptive state government continues
Continuity of influential ‘attached’ actors
Expanded problem attention
Powerful political actors pay attention
Convergence of two organisations on solution: HOUSCO as amalgam of ‘preferred solutions’ of key actors in both organisations
‘Planets Line Up’: Confluence of confluences
Alignment of receptive participants – problem garners attention of Lord Mayor and state decision makers – solution ‘clears the hurdles’ and appeals to both key actors in both organisations
Counterfactual: Lord Mayor says ‘no’ to HOUSCO
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PHASE ONE
Introduction
In this initial phase of HOUSCO, as for the previous two studies, we focus on
explaining two focal events: the decision to deliver jointly the Chapel Street
development and the decision of Council to seek out the state to form a joint
committee to generate affordable housing solutions. As outlined in the
Introduction to this study, explanation rests on identifying the confluence
between two or more of the elements of participants (or decision making groups),
problems and solutions, which are seen to be independent streams of events and
activities within an organisation. The decision event arises from the fortuitous
combination of these elements, evidencing the workings of timing and/or luck,
rather than resulting causally from one element.
An additional complexity of HOUSCO, as a hybrid organisational form, is that
rather than the one participant stream envisaged by the theory, there are multiple
participant groups, each with their own problematic preferences and each
characterised by fluid participation. Analysis must then also address the
necessary confluence between the two organisations. In this initial phase of
HOUSCO, there are three significant participant groups: analysis must consider
the processes within Council, the State Housing Department as well as the Urban
Renewal Taskforce.
Explanation for the first event focuses on a temporary confluence among
participants and a time-limited solution, and also between the two organisations.
This confluence between the two organisations fell away fairly shortly after this
event: the decision to from a Joint Officer Committee decision is explained as a
confluence of elements within Council alone. The fictionalised names for the
HOUSCO key actors used in the IA frame are retained in this study.
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Participant Stream
Receptive Local Government Administration — but Problematic Preferences
In Kingdon’s (1995) application of Garbage Can Theory, policy ideas ‘take hold’
and progress where decision makers are generally ‘predisposed’ or ‘receptive’ to
paying attention to the problem as a result of values or ideological frameworks.
In this initial HOUSCO phase, a Labor Council Lord Mayor and administration
enters the arena, more disposed to paying attention to the condition of ARA than
their predecessors.
Councillors Finn and Heath had advocated for Council’s attention to the
worsening condition in the inner city during the period of Conservative
administration.
We argued the case in opposition and we continued to argue it in administration, that
all levels of government needed to do more about housing affordability.
The condition had been acknowledged by Council during this pre-1991 period.
An inner suburbs study was established, which noted that there were issues of
housing affordability77, but “no particular measures were taken” (Finn
interview). At that time the Conservative decision makers, particularly the
Conservative Lord Mayor, held strongly to the view that the provision of housing
was the domain of the state government.
I remember [Conservative Lord Mayor] saying ‘we can be compassionate, but when
it comes to providing money, that is not Council business.’ (Heath interview)
77 The commissioning of the Inner Suburbs study was referred to in the Cr Finn interview. The study was also referenced in the study of politics in the city by Wanna and Davies (1995:152), noting that the study recommendations did not become city policy.
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However, 1991 brought an upset election win for a Labor Lord Mayor and the
climate for policy action around a range of social issues became more
favourable78. However, although predisposed to consider taking action on issues
of housing affordability in the inner city, the nature of the policy response was
problematic within the Council decision making group. The executive group was
divided on policy preferences, with Finn and Heath in favour of Council doing
more in the area of housing provision and most of the other Councillors of the
view that policy action in this area would overstep the role of a local
government. The Lord Mayor was supportive of Council having a role in this
policy area, but “needed to be convinced about specific proposals” (Finn
interview). In particular, the Lord Mayor needed to be convinced that the state
government were taking the lead role in this area and not abrogating
responsibility to the Council.79
State Government Problem Ownership, but Preference for Traditional Policy
Approaches
In the State Housing Department, as participant group, receptivity or climate for
policy action in the area of affordable housing in the inner city was of a different
order from Council. That the state was responsible for policy responses to
affordable housing was not in contest, as the provision of housing for those who
could not access the private rental housing market was the espoused mission of
78 That Shaw had an intention to bring a social justice perspective to his term as Lord Mayor is evidenced from his self-report as well as the comment of a senior bureaucrat: My strong social justice perspective was brought to the whole totality of the council, and it certainly had significant impacts on all those decisions, no matter what they were … We were lucky that the cabinet was pretty much on board with that agenda. I joined the Council in about May 1994 and we had a strong social justice brief from the then Lord Mayor, James Shaw … I guess we identified from the beginning was that access to affordable and appropriate housing is one of the critical issues is being able to manage in the city. 79 On the Lord Mayor’s view that to act in the area of direct provision of housing was to allow the state to abrogate its responsibility, the Lord Mayor: It was very clear in my mind the state government at the time was abrogating its responsibilities everywhere
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the department.80 However, the nature of the response to the particular
‘condition’ which was unfolding in the inner city was problematic. The decision
makers at this time demonstrated reluctance to move away from the traditional
model of delivery, which was a centralised state-owned and constructed model.
The idea of alternative approaches to housing in the inner city had arisen, but had
not gained momentum.
The Council Lord Mayor had attempted to persuade state decision makers of the
viability of commercial approaches to affordable housing delivery, using debt
rather than state capital, however he noted the reluctance of the decision makers
to entertain these options at the time.81
Taskforce as Joint Local-State Decision Arena: Inner City Focus
In 1991 the newly-elected Labor Lord Mayor established a taskforce to progress
their vision of urban renewal in the inner-north of the city.82 The Council
appointed a prominent member of the commercial property industry to chair the
taskforce and invited participation from the senior bureaucrats in the state
government to jointly address issues of planning, transport and housing.83
Focussed on decision making around a particular geographic area, the taskforce
effectively became a participant stream in the HOUSCO process. It created a
joint process of decision making and choice events which ran in parallel and in
dialogue with the ‘mainstream’ decision making processes of the two principal
organisations.
80 The Housing Act establishes the state’s role in providing housing assistance to people with a housing need. The State Housing Department is the administrative arm of this legislative requirement. 81 Lord Mayor interview noted that “So they’ve got this huge capital stock literally around Australia, billions of dollars in housing capital and they refuse to leverage off it and to use it to develop new housing choices.” 82 Formal announcement of Urban Regeneration Initiative in Council Minutes 1991-1992 (p2442), including the appointment of the Taskforce and the commitment of state Government representatives. 83 Formal announcement of Urban Regeneration Initiative in Council Minutes 1991-1992 (p2442), including the appointment of the Taskforce and the commitment of state Government representatives.
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Particular to this phase was the choice of the taskforce to focus attention on the
issue of housing affordability in the urban regeneration area. The taskforce was
particularly receptive to policy ideas on the issue and commissioned a Discussion
Paper, which was subsequently tabled in a meeting of full Council in 1993.84
This was the first formal appearance of the problem within the formal Council
processes, as a transfer from the taskforce process to the mainstream
organisational stream.
The Urban Regeneration Taskforce as a joint decision making arena also
progressed the Chapel Street development between the two principal
organisations. The joint working at this time for urban renewal enabled the
submission of a successful joint bid for available Commonwealth urban renewal
project funding for affordable housing. However, this joint approach to decision
making around affordable housing fell away shortly after the delivery of the
Chapel St development. Rather than joint strategy for affordable housing, each
organisation prepared its own policy statement.85
Problem Stream
In Kingdon’s (1995) usage there is a difference between a condition and a
problem. A condition — in the HOUSCO case a sharp decline in affordable cost
rental housing in the inner city — may not necessarily be defined as problem. It
becomes a problem, according to Kingdon (1995:109), when somebody decides
to do something about the condition. In this change from condition to problem
there is a perceptual, interpretive element. One actor’s ‘condition’ may be
another’s ‘problem’ depending on values and interests. Once defined as a
problem, there needs to be sufficient attention given to the problem for policy
and political momentum to gather. That is, a critical mass of actors needs to be
84 Formal announcement of Urban Regeneration initiative in Council Minutes 1991-1992 (p2442), including the appointment of the Taskforce and the commitment of State Government representatives 85 The falling away of cooperation on housing following the Chapel Street development was indicated in the interview with bureaucrat Westphal. The development of parallel, rather than joint, housing policy documents is evidenced in Council Social Policy Working Papers developed at this time.
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‘attached’ to the problem before there is support for its remediation. In this initial
phase of HOUSCO, this critical mass had yet to build.
Council: Condition Not Widely Accepted as ‘Problem’ — but Finn and
Heath ‘Attached’
Prior to 1991, where the HOUSCO process begins, the affordable housing
condition in the inner city had already been flagged as a problem in the local
government arena for some years by Finn and Heath. These two actors firmly
attached themselves henceforth to its remediation. Their argument to their fellow
decision makers was based on a moral proposition: that the social dislocation
caused by the declining ARA had largely resulted from Council’s directions in
urban regeneration and was the legitimate concern of local government, working
as a complement to state government initiatives.86
However other Council decision makers did not readily accept the condition as a
problem. Or, as Kingdon (1995: 111) highlights, they did not frame the condition
as a problem “appropriate for government action.” While Finn and Heath argued
the legitimacy of Council attention to the condition, the other Councillors
remained opposed to action.
The Lord Mayor at this time was prepared to tentatively accept the condition as a
problem, interpreting the condition from an urban planning perspective:
86 That Finn used the argument that Council had a moral responsibility to deal with the consequences of urban renewal was reported by Westphal: … we went to this presentation at Civic Cabinet, and Shaw was going on with this crap, nothing to do with us. And Heath was saying ‘on this side we are encouraging all this redevelopment and on this side affordable housing is going down as a result of all these things we are approving so maybe we should just balance that up ...’ and I could see Tim’s hands moving. And we’re just watching Tim and going ‘yeah, all right!”
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We wanted to try to make sure that there was not the pushing out of the community
type housing, so one of strengths of [inner city suburb] is there’s still a significant
amount of boarding houses and community housing here and it still works. You see
[it] all around the place and that adds to the energy and I think the diversity.
However, he was reluctant to fully attach himself at this stage to proposals for
action, viewing the condition, on balance, to be a problem more ‘appropriate’ for
the state than local government.
State: Problem Owned but No Particular Actors ‘Attached’
For the State Housing Department the condition of a sharp decline in ARA in
these inner city areas was defined as a problem. That is, it was given attention by
a number of political participants and by several senior bureaucrats.87 These
actors recognised however that remediation was not easily tackled.
During this phase, several state participants gave attention to the problem
through the Urban Regeneration Taskforce and gave their support to a joint
proposal with Council for funding for housing projects through a funding
initiative sponsored by the Commonwealth Government — Building Better
Cities. Following the delivery of this housing project, they continued to give
attention to the problem with their own Affordable Housing Strategy, although
there was not a particular political or bureaucratic actor ‘attached’ to the problem
at the time and attention was episodic.88
87 Interview data with a number state government informants referred to several different approaches to inner city housing, including planning solutions and purchase of boarding house accommodation. The second solution was not actioned; the former did not deliver change in the first phase, but was more fully developed in subsequent phases. 88 As for Note 11, informants described the range of policy initiatives during this period, noting that several ‘failed to gather momentum.’
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Solution Stream
In Garbage Can Theory (Cohen et al, 1972) solutions put forward at various
times may not be the direct result of a rational deliberation of a problem at hand.
Rather, ideas ‘float’ in an organisation independent of a specific problem (Cohen
et al, 1972), and may be presented at different times as the proposal for the
remediation of a range of problems.
In this first phase of the HOUSCO process, actors mooted and worked through
with others a range of ideas generally related to the condition of the availability
of affordable housing in the city generally. These solutions were floated by a
range of actors, with different participant groups and at different times during the
five years of this phase. The trust model emerged from Council at the end of this
phase. This was to begin a process of convergence among actors in the
subsequent phases, although other ideas continued to ‘float.’
From Town Planning to Direct Provision Solutions
In this early phase the actors ‘attached’ to the problem of affordable housing
availability, were also attached to their own preferred approach to its
remediation. These represented different framings of the source of the problem.
In this early phase, the problem was largely framed as one of town planning and
the flexibility mechanisms which would permit more low-cost housing to be
built. Council technical officers from the town planning area drafted several
papers as to the options for Council to become involved in the affordable housing
area. The tools or solutions proposed at the time were those of local area plans
and development codes89, pursued largely in the arena of the Urban Regeneration
Taskforce. However, this proved a fairly difficult route to pursue change, as one
Council officer reported of the period:
89 Several policy papers were developed by Council officers, with urban regeneration sponsorship, on the planning options for Council to facilitate affordable housing.
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Up until the late 90’s in [Council] housing was looked on as something that the town
planners looked after. And the thing about the 1994 paper [see note 90], was we took
it and it had all these ideas in it, but not really concrete proposals. Part of it was the
town planners were seen as being responsible for this. And the result was it tended to
get pushed into ‘what’s the town planning [solution].’ And that’s always been the
trouble in [the state], you are planning legislation and you haven’t got the flexibility.
And the planners weren’t really thinking outside the planning discipline. And so they
weren’t able to really go anywhere with it.
However, through the Urban Regeneration Taskforce process there was joint
working on a range of planning mechanisms including statutory covenants90
which would continue into the subsequent phases of the process.
In parallel with the town planning solutions, which sought to indirectly enable
more affordable housing, ideas were put forward about how to directly provide
more such product in the inner city areas. Two related solutions were floated, one
emanating more from Council and one from the State Housing Department. At
this time, Council’s approach, lead by Heath and Finn, but also the Lord Mayor,
was to ‘broker’ the involvement of other organisations and sectors to bring in
more resources to address the issue. There were four strategies pursued. One was
to start the lengthy process with the state through changes to the Planning Act of
raising contributions from property developers who were benefiting from urban
renewal to contribute to affordable housing.91 As Finn illustrates, there was an
ideological or values component to this solution.
90 State Housing Department Manager (Bilson) identified that work had been done on statutory covenants. “That was to, in some respects, assist government, be it local or state government, that if they supported concessions, what legal mechanism was in place to protect that.” 91 The developer levy solution was first raised formally in the Inner City Affordable Housing Taskforce. A State Housing Department Manager noted that Council “was very hot to trot on it.”
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What preceded that, in my mind, was actually a really strong philosophical
view, which I still hold to, that if developers are making super profits simply as
a result of planning decisions that are made by Council and the state the public
is entitled to some share in those super profits. So the proposal I put forward
was that, I knew that that was a controversial idea, so the idea that I put
forward was that we would confine it, we would absolutely guarantee it was
confined to future urban renewal areas, so it wouldn’t apply across the city.
While the long process of advocacy and development of this solution was in
train, the Lord Mayor embarked on a second approach in collaboration with the
Chair of the Urban Regeneration Taskforce and directly sought out particular
property developers who wished to build projects in the inner-city suburbs,
encouraging their contribution to a social housing development.92
Thirdly, Council sought out the resources of the State Housing Department to
build affordable housing on land owned by Council in the inner city:
I think there were about five early sites down in the [inner city suburb] that the
Council very actively encouraged us to put social housing on (State Housing
Department Manager).
Commonwealth funding became available for such projects at the beginning of
this phase, (the Building Better Cities program) and was expeditiously pursued.
The Chapel Street development was the product of this funding, built on land
owned by Council.
Finally, the Lord Mayor strongly advocated his preferred solution of a more
commercial approach to the provision of social housing, creating independent
organisational entities that were able to raise capital from commercial entities.
92 The solution of brokering the contribution of the property development community was indicated by the interview with the Lord Mayor, as quoted previously “[Chair] pulled it together with the developer and the state to actually make it happen.“
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Consistent with the Cohen et al’s (1972) theory, the solutions of developer
contributions and commercial models arose from the philosophical views and
preferences of their proponents and were ‘floated’ at different times as applicable
to a range of problems, rather than being a specific solution to the discrete
problem at hand.
In the state arena, there was some tentative investigation of the solution of
purchasing existing low-cost housing in the inner city to ensure that they were
preserved for that purpose:
We did do a bit of work then around, just some modelling around what if we went and
bought up a whole lot of the cheaper accommodation ... that idea that perhaps just
buying something to preserve its form was an idea and that did have a little bit of
work internally but never really got the momentum up (State Housing Department
Manager interview).
At the end of this phase, local government had cycled through a range of varied
ideas and had delivered the Chapel Street development. The organisation had
reached something of a ‘cul de sac’ in terms of further progress on solutions.93
However, from Council’s standpoint, any solution would necessarily involve the
state government and the idea was put forward by a Council senior bureaucrat,
Westphal, that a joint committee be formed to pursue solutions.
93 See Note 13. Westphal also comments that, at this stage, “We decided there was nothing much we could do …”
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Phase One Coupling Explanation
The I/C perspective draws from Garbage Can Theory to make the case that the
explanation of events is less about a single origin or factor, rather the ‘coupling’
(Kingdon, 1995) or ‘chance intersection’ (Eisenhardt & Zbaracki, 1992) among
several relatively independent organisational elements of decision making
participants, problems and solutions. Using again Kingdon’s (1995) useful
metaphor of the juggler, the preceding Phase One text has stepped through each
of the ‘pins.’ Each is made up of necessary description and partial explanation,
however no single ‘pin’ can form the explanation for the focal decision events in
Phase One. To build this explanation we must throw these three ‘pins’ in the air
at once such that they may be considered simultaneously. It is in highlighting the
fortuitousness of this intersection that we explain how the decision events at the
end of each phase came to pass.
In Phase One there are two focal decision making events: the decision to deliver
jointly the Chapel Street development, and the decision to form a joint officer
committee with the State Housing Department to examine affordable housing
options.
Chapel Street Social Housing Development: Temporary Alignment of Participant Groups through Taskforce Coupling with Time-Bound Availability of Commonwealth Funds for Solution
The decision on the part of both Council and the State Housing Department to
deliver jointly the Chapel Street development can be seen as a confluence of
participant and solution streams. That is, we cannot understand the decision to
jointly propose the development for available Commonwealth funding without
understanding that the receptive Council decision makers which came to power
at the beginning of this period happened to coincide with a readily available
‘solution’ provided ‘on a plate’ by the Commonwealth Government in the
‘Building Better Cities’ funding.
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We saw in the participant stream, that prior to 1991, there was little or no
receptivity within the predominantly conservative Council and Lord Mayor for
proposals which addressed the declining affordable housing condition. The Labor
Lord Mayor and administration, elected in 1991 changed the receptivity for
social policy initiatives. The State Housing Department, as we saw, were
institutionally required to be ‘attached’ to the problem, but attention to solutions
was sporadic. However the state was receptive to a joint approach to issues of
urban regeneration, evidenced by the participation of state actors in the Urban
Regeneration Taskforce, a decision making group initiated by Council.
However, while predisposed to consider solutions that might address the decline
in affordable housing in the urban regeneration area, it was the Commonwealth,
rather than local or state government, who were more firmly ‘attached’ to the
problem and generating solutions in this early part of Phase One. As the Lord
Mayor commented on this period:
the bureaucracy had been trying bits and pieces …The [Commonwealth] Government
started down here by giving us some Better Cities funding, which actually began to
trigger all this stuff here.
Cr Finn equally commented:
One of the principles of urban renewal, which at the time was Commonwealth and
state and council partnership, was to consider issues of affordable housing. I think
frankly it was driven most strongly from the Commonwealth at the time, as a principle
Thus we understand the decision to jointly deliver the Chapel Street development
through identifying the timing (and luck) of the election of the ‘receptive’ Labor
Council in 1991, the confluence within the two Council and state participant
groups to address urban renewal policy, with the timing of the availability of
Commonwealth funding — solution — for affordable housing. It was evidenced
that a similar affordable housing solution was not in the solution stream of either
the Council or State Housing Department organisations at this time.
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Decision to Form a Joint Officer Committee with the State Housing
Department to Examine Affordable Housing Options. Receptive Decision
Makers in Council – Acceptable Partial Solution Emerges
While the Chapel Street development decision needs to be understood with
reference to two organisational streams, this second decision making event in
Phase One can be understood as the ‘coupling’ of the streams within the Council
only. In particular, the joint committee decision emerged through the ‘coupling’
of the Council participant stream (again receptive Council decision makers) with
the problem stream.
As we have seen, following the delivery of the Chapel Street development,
receptiveness to joint working between the two organisations declined,
decreasing the amount of joint attention from decision makers that the problem
of declining affordable housing was receiving. However, within the ‘problem
stream’ in Council, the problem was receiving more attention following the
establishment of the Social Policy Unit. As we have seen, a strong brief of the
unit was to address the affordable housing problem. On joining the unit,
Westphal became firmly ‘attached’ to the problem. Solutions were not close at
hand however, due to the institutional difficulties presented by Council becoming
involved in this area. As we saw, the solution stream to date had generated only
town planning solutions, which as Westphal described “were not going
anywhere”. Westphal as the bureaucratic actor ‘attached’ to the problem, with
the support of Finn and Heath as the political actors ‘attached’ to the problem,
generated enough attention from the ‘receptive’ Lord Mayor in power at this time
for a decision to seek out the state government once again to address solutions.
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PHASE TWO
Introduction
In this second phase of HOUSCO, as for the previous two studies, analysis seeks
to explain the decisions of Council and the state to jointly fund a feasibility study
into the emerging HOUSCO model. As for Phase One, explanation rests on
identifying the fortuitous combination, or confluence between the elements of
participants (or decision making groups), problems and solutions. Different from
Phase One, which identified a confluence between two streams for each focal
event, the Phase Two decision events (Council and state) begin a process of
coupling of all three streams. As an additional complexity of HOUSCO as an
alliance process, explanation also necessarily identifies confluence not just
among the three streams within each organisation, but also between the two
organisations.
Participant Stream
Similar to Phase One, analysis of the participant stream considers not one but
multiple streams. In Phase Two, the participant stream is characterised by
continuation of a receptive Council, although still undecided as to policy
responses to affordable housing, a state government more receptive of innovative
policy responses, changed preferences in both organisations to joint working, and
the emergence of the joint local and state Joint Affordable Housing Taskforce as
a decision making arena.
Receptive Council Continues — but Problematic Preferences Remain
In the period from 1998 the Labor Council administration continued, with
continuing support and expansion of a range of social policy initiatives. The two
senior Councillors, Finn and Heath, continued to advocate for Council’s
involvement in the affordable housing arena throughout this phase but the
Executive decision making group remained divided on the issue. As Finn
observes:
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I would say in fact that I think it would be fair to say that probably at pretty well all
stages, because it was particularly [Heath] and I in Civic Cabinet. A number of
members of civic cabinet represented middle or outer suburban areas where the issue
wasn’t so acute. Some members of civic cabinet would have felt it wasn’t the
legitimate role of local government. Other members would have felt that we were
simply picking up responsibility which was that of the state government. So there
were a whole range of arguments put forward. I think really right until maybe 2001,
something like that. No doubt it was only [Heath] and myself who used to continue to
argue the case as we could. I think it is probably fair to say that the majority of civic
cabinet needed convincing.
The Lord Mayor continued to be sceptical of the state government’s intentions in
seeking Council involvement in the policy area. Finn would describe the Lord
Mayor as being a ‘third category’ within the decision making group.
I mentioned [Heath] and my position, which seems pretty consistent and arguing the
case all along. Then other people who were… agnostics. I think [Lord Mayor’s]
position was probably generally supportive but needing to be convinced about the
specific proposals put forward.
Thus the policy choice of involvement in the delivery of housing remained a
problematic preference among the decision making group. In the face of this
divisiveness on the issue, Heath decided to ‘go it alone’ without the support of
his executive group, to establish a homeless shelter to meet a need in his own
Ward. This trial stirred up much negative community sentiment and had to be
disbanded. This created additional tension within the Council executive group
and enabled the Council opposition to make political capital from the event.
Heath indicated that the Lord Mayor was not supportive of the experiment. “He
hated the idea, HATED it.” However the debate that ensued around the issue
enabled Heath to put the issue ‘front and centre’ within the Council decision
making group.
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Well it was a ‘pricking’ point. We said ‘we have this issue, if you don’t want this (the
trial) what DO you want?
The preferences were not immediately forthcoming, indicating the problematic
nature of initiating responses in this area in local government. However, toward
the end of this phase, Finn and Heath advocated for the HOUSCO model, whose
development they had worked through on the taskforce. Although the executive
group remained divided on the issue, the Lord Mayor was prepared to break the
divide and give his support.
Receptive State Government Elected in 1998
The victory of the Labor party at the state election of 1998 brought a government
more predisposed to considering and responding to the issue of affordable
housing in the inner city, where the previous government had been reluctant.94
This receptivity at the state level aligned with a similar receptivity at the local
level to consider policy solutions. The Minister commented that this confluence
of policy interest, both between governments as a whole and between powerful
politicians, is necessary for joint working:
At the end of the day if you have got two people who don’t particularly like one
another and don’t share any commonality of interest and they happen to be in one
level of government, in two levels of government, the chances are you are not going to
get this to fly.
While the state government were predisposed to consider the problem,
alternative policy solutions had to run a gauntlet of different decision making
stakeholders within the state government, including State Treasury, the Office of
the Premier (leader of the elected state government) as well as staff internal to
94 Noted in State Hansard (2000) Minister for Housing ‘Under the previous government, people in public housing and community housing were pushed to the outer limits of the city as occurred during the [Premier of the day] government. Those people were pushed out to areas where there were no services. I note that one of the first actions of the previous Minister for Housing was to overrule Mr [Minister of the Day’s] plans on the [coastal region of the state]. He scrapped those spot purchases the member signed when he was the Minister. The first thing he did was knock it on the head, because he said, "We don't want those glamour sites." That is the way it was viewed’.
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the State Housing Department. There was a strong preference among internal
housing policy officers and asset managers for the state to retain the traditional
centralised state-owned and built model of housing provision. There were also
strong preferences, to which even the Housing Minister was sympathetic, that
policy solutions remain directed to the traditional user of state housing, the
‘battler’ (State Housing Minister interview). As HOUSCO departed from this
traditional model of delivery, those state actors ‘attached’ to the problem of
declining housing affordability and the decline in state resources to deliver faced
a long process of persuasion with multiple internal groups.
Affordable Housing Taskforce as Joint Decision Arena
The alignment of political and policy interest in affordable housing in the inner
city was manifest in the establishment of the joint local and state Joint
Affordable Housing Taskforce to explore joint solutions to the problem of ARA
in the inner city. The taskforce created an additional stream of choice
opportunities for specific housing solutions which may not otherwise have arisen
in the decision processes of the Council and the state. Importantly for HOUSCO,
the formation of this group fortuitously created a decision arena where the initial
proposal for a charitable trust could be considered.
The taskforce itself was a hybrid organisational entity in two senses. Not only
did it comprise both decision makers from state and local government, but it also
had political and bureaucratic representatives. Councillors Finn and Heath
represented Council’s interest, while the Director-General of Housing — an
executive bureaucrat — was the Chair of the committee. This created certain
decision making tensions between the participants.95 However, when the trust
idea was brought to the Committee by Council and was subsequently developed
within the State Housing Department, there was a clear preference within the
taskforce to provide the full support of the taskforce members to gaining the
required political support.96
95 Tensions noted by Director-General (Chair of the Taskforce), who indicated that the Councillors would become frustrated by what they perceived as slowness on the part of the state. 96 Indicated by interviews with all Taskforce members.
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Problem Stream
This second phase of the process is characterised by more problem attention from
the state government, from both the housing policy and political stream. It is also
characterised by a convergence of attention from both Council and state
government on the condition of declining ARA in the inner city, although the
condition represents a different problem for each organisation.
The Homeless Shelter as ‘Focusing Event’: More Problem Attention Ensues
Kingdon (1995: 95) notes that although indicators may note a worsening of a
problem, they may:
need a little push to get the attention of people in and around government. That push
is sometimes provided by a focusing event like a crisis or disaster that comes along to
call attention to the problem, a powerful symbol that catches on, or the personal
experience of a policy maker.
The four-month homeless shelter trial, initiated by Cr Heath was such a focusing
event. Cr Heath used ward funds at his discretion to establish the shelter in a park
in one of the inner city suburbs affected by the decline in ARA. He claimed that:
the Park trial was not ideological, it was intensely practical. We needed
to ensure these people were sheltered, so we had to address the issues of
the community, including the ‘visual’. It all fell over in three months and
raised a huge problem.
However, while ‘intensely practical’, Heath indicated his intention of awareness-
raising in the establishment of the shelter. Heath stated that that it was necessary
to ‘awaken other levels of government’ when addressing a problem that spans
levels of government.
You have to raise the community consciousness… things like the Choir of Hard
Knocks… you have to make the community see that there is not one face of
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homelessness. You can write papers all you want, but people have to see, including
decision makers.
While both local government and state government opposed the shelter trial,
there is evidence that the focus given to the issue started to garner the attention of
decision makers from both levels of government:
[Lord Mayor] HATED the idea… All sorts of episodes down there, but the fact is that
all of the people that were there, after the trial was completed, in a blaze of publicity,
the state government changed its policy in relation to readmitting people who had
previously run up bills and paid debts with state housing. They changed their policy.
Officially the state government opposed the shelter, even though I had support from
individual ministers, privately, and from policy officers…. the failure of the trial was
the tipping point in terms of raising the profile of these issues of homelessness and
affordable housing. …well it was a ‘pricking’ point. But there were things sort of
bubbling beneath the surface. The homeless shelter brought it right out on the table.
Government policy started to change.
‘Attachment’ of Powerful Actors in Both Council and State
More attention was being paid in the period after the 1998 state election to the
problem of the decline of ARA in several parts of the city. The problem was
identified and owned jointly by both the Minister and Director-General. This
problem attention arose from several ‘focussing events’ including the media
attention to the issue of homelessness which arose from the shelter, but also the
issue of community welfare. The Director-General framed the problem in a
similar way to the Lord Mayor and Councillors Finn and Heath. She spoke to the
change in urban character that the loss of affordable housing would mean to the
character of the inner-city suburbs:
…the loss of affordable housing in that area would have been quite detrimental for
the community, for [the city], for people who had been living over there for some
time. What an enormous influence that would have made on the change of identity for
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that area. It would progressively push not only low income people but just ordinary
working people out of that suburb.
Thus there was a convergence by several actors from each organisation on the
problem, each framing the problem from a similar values perspective. However,
the state had an additional overarching economic problem: the declining financial
ability of the state to deliver housing.
It was just getting more and more expensive to produce additional public housing and
it was becoming a more and more residualised sector. I just knew the way we were
travelling was not going to lead to providing more people in [the state] with
affordable housing options.
In relation to the provision of affordable rental housing in the inner city, there
was the additional problem of prohibitively high land costs that would place a
high burden on the state if the traditional state-owned and built model of delivery
was retained.
Solution Stream
This phase is characterised by moving from divergence (many possible and
‘favoured’ solutions being proposed and pursued) to convergence on the
emerging HOUSCO model. The arrival of Canterbury in 2000 gave momentum
to this process of convergence: his knowledge and experience with social
housing in the UK gave form and substance to earlier, more tentative proposals,
which brought wider political acceptance from both organisations.
Officer-Committee Solutions
At the end of Phase One Council had agreed that Council senior bureaucrat
Westphal should approach the state about forming a joint officer-level committee
to generate solutions to the provision of ARA. This started with a divergent
process, with the individual preferred solutions of each officer being raised:
“they all try out their 'pet thing' about what they want to get out of it,” to a more
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focused process of “what are some realistic options” (Westphal interview).The
end of this process was the solution of a charitable housing trust to which both
organisations would contribute.
Councillor Solutions
The recently formed Joint Affordable Housing Taskforce, which was chaired by
the Director-General, with participation from the two Councillors — Finn and
Heath — was also pursuing solutions, mostly again of a town planning nature:
… we were looking at land supply and looking at planning mechanisms, and
covenants, a range of things they were working on in the inner city.
Additionally, Councillors Finn and Heath continued to pursue their solution of
developer contributions, as the Director-General observed:
But at the time it was very controversial. [Finn], myself and Tim Heath did a lot of
policy work about how you might be able to adjust the Planning Act or indeed the
Housing Act to basically introduce development contributions to affordable housing.
Minister and Director-General Solutions
The Minister and Director-General had earlier jointly undertaken a study tour to
the UK, US and Europe to identify possible models or ‘template solutions’ which
would address their problem of declining financial capacity to deliver social
housing. It is clear that each of these actors had a preferred solution in mind
when they embarked on the trip, which may have been further refined by
examining the templates internationally. For the Director-General this was about
a network approach:
…the trilogy of the three levels of government plus the community sector was always
in my mind an essential equation and particularly after having seen how things
operate in North America and throughout Europe.
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For the Minister, the preferred solution was also cross-government, but also
about a preferred governance model:
There wasn’t one model that stuck out [of the international models]. I looked at ones
that — like the old co-ops and so on. There wasn’t any that really partnered with
another level of government. There wasn’t one that had a commercial board that sat
over the top of it. I basically thought they were the absences out of any models that I
looked at. So pretty much, that model is my own design.
The solution process for these actors therefore did not end with adopting an
international template. The preferences of these actors, informed by personal
values as well as interpretations of their political context, were important in
understanding the convergence on the HOUSCO solution.
However, following presentation of the trust proposal by Westphal to the
taskforce, this solution of an independent housing entity gained traction and
quickly became the predominant purpose of the taskforce.97 Although an early
‘prototype’, the trust proposal had features which made for political
acceptability. The Director-General took the fledgling concept and established an
internal working group in the State Housing Department to examine the idea.
Arrival of Canterbury with a Solution
At this point Canterbury, with long experience in the UK social housing sector,
happened to join the department on a temporary basis, seeking a professional
career change or sabbatical. Canterbury contributed to the generation of solutions
by bringing templates from the UK, but adapting to the political and cultural
context of the state. This greatly expanded the range and scope of the options
being considered:
I think in the very first we were trying to push for 1, 000 units because that's the
minimum in the UK. I mean, in the UK there are a lot of housing associations…
there’s really 30 years of major recent activity that you can draw on. So much of what
97 See Note 20 above.
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we were doing was in my mind quite familiar. It was doing a feasibility study for a
small housing association in [the city] … what would be the economics of scale
subsidy. So I came into this little exercise with immediate assumptions about the
scale. Which, on reflection, changed what was going on … You know, tens of millions
of dollars.
To this threshold understanding of scale, other elements of the HOUSCO model
emerged as the creative contribution of other technocratic actors, including the
proposal of a company structure rather than a charitable trust and the distinctive
features of goods and services tax exemption and Commonwealth rent assistance.
The initial financial modelling of this larger scale housing entity grew the
proposed Council contribution from an originally envisaged $1 million to $10
million. A request to directly fund a further feasibility study into the proposed
company was put to Council by the state government. This request was
approved. As one Council informant commented, participants started to converge
on the HOUSCO solution as “they were hungry for something that had the smell
of success. After a number of false starts around other solutions and a deluge of
talk the decision makers were backing the best-looking horse.”
Phase Two Coupling Explanation
In Phase Two explanation focuses on the decision of both Council and the State
Housing Department to jointly fund the feasibility study into the emerging
HOUSCO model. We can understand this choice event as the beginning of the
process of coupling of all three streams, participants, problem and solution within
each organisation, as Garbage Can Theory suggests. However, we need to
understand it also as a confluence or ‘chance intersection’ (Eisenhardt &
Zbaracki, 1992) between the two organisations on each of these independent
elements. There is therefore an additional dimension of complexity, or
randomness as Garbage Can Theory would suggest, that arises through the need
for a decision from two organisations rather than one, that needs to be considered
when presenting an explanation for the focal event in this Phase.
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State Housing Department Confluence
Again, we consider the workings of timing and luck when understanding how
and why the funding choice came to be made by the state government,
considering each of the three streams of participants, problem and solution. We
look to the timing of the election of the receptive Labor decision makers in 1998
and its coincidence with the severe reduction in traditional sources of housing
funding from a conservative Commonwealth Government, elected in 1997. The
receptive participants brought more attention to the problem of affordable
housing in the inner city, with the Director-General and Minister becoming
‘attached’ to the problem. The election of the conservative Commonwealth
Government, and with it, the change in funding arrangements for housing created
a “…constraining and depressing financial position” (Housing Department
Senior Manager) for the State Housing Department. This confluence of
participants and problem attention created a ‘policy window’ (Kingdon, 1995)
where new solutions to a problem of interest were possible, where previously
there was a reluctance to change the traditional centralised model of state
housing delivery which had been in place since the post-war period. Into this
‘policy window’ we then must consider the ‘fortuitous timing’ of the arrival of
Canterbury from the UK, at a critical juncture in the state’s solution stream.
While a solution search had been conducted by the Director-General and
Minister, and the trust model had been brought to the Joint Affordable Housing
Taskforce by Council (specifically by Westphal), it took Canterbury’s arrival,
with his extensive knowledge of social housing models in the UK to finally
deliver a viable and politically acceptable model — solution — in the emerging
HOUSCO. Additionally, we consider the timing aspect of being able to leverage
funds from a ‘receptive’ Council which happened to be in office at this time.
This leverage was an essential part of the solution in the eyes of key decision
makers.
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Council Confluence
In understanding the Council’s — particularly the Lord Mayor’s — decision to
fund the feasibility study in the emerging HOUSCO model, we look to timing
again in having the Labor administration in office (participant stream), the timing
of the event of the closing of the homeless shelter in bringing more attention and
political awareness to affordable rental housing (problem) and the emergence at
this time of a model which was politically acceptable (solution) which had
previously been elusive. To understand the choice of Council decision makers at
this time is to understand the coupling of these three elements.
Confluence of Two Organisational Participant Streams
The choice to fund the feasibility study for HOUSCO as a joint venture needed
to emerge from the streams of both Council and the state. Therefore an analyst
must consider an additional dimension of confluence, which is the timing which
brought two receptive decision making groups into office during the same period.
This alignment was critical for HOUSCO to be created as a joint venture. As we
saw in the participant stream, this alignment brought the Joint Affordable
Housing Taskforce into being, which in turn brought decision making
momentum to the development of the model. As the Minister commented, it is
unlikely that HOUSCO was going to ‘fly’ without this ‘commonality of interest.’
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PHASE THREE
Introduction
In this final phase of HOUSCO, as for the previous two studies, analysis seeks to
explain the final decision of Council and the state to jointly fund HOUSCO as a
joint venture company. Analysis makes the case that these decisions represent a
‘confluence of confluences.’ That is, explanation focuses on the continuing
‘fortuitous alignment’ of all three streams: participants, problem and solution
within each organisation. But, importantly for HOUSCO as a joint venture, the
alignment between the two organisations continued, with receptive participants in
power in each organisation remaining in their positions. As several participants
independently suggested, seemingly the planets were in alignment.
Participant Stream
In Phase Three the participant stream is characterised by continuation of
receptive decision making governments at both local and state level, although
approval for the emerging HOUSCO policy response was not unproblematic. It
is also characterised by more receptivity at both levels to working together on
this specific affordable housing initiative, with these choices informed by the
decisions of the Joint Affordable Housing Taskforce as the third, joint decision
making arena.
Continuity of Receptive Participants in Council, but Problematic Preferences
until the End
The Labor Party continues to retain power in Council during this final phase.
Importantly for HOUSCO, the key proponents of this initiative, Finn and Heath
also continue in office. Thus the receptivity to this form of policy initiative
continued within Council, however the path to approval remained problematic.
Opposition for the HOUSCO initiative within the Council executive group was
overcome when the Lord Mayor indicated his support for HOUSCO. However,
the Council opposition party mounted intense debate in the Council Chamber
over Council’s legitimate financial role in housing at the time the HOUSCO
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proposal was put for budget consideration.98 Internally with the Council
organisation, there was opposition from several bureaucratic quarters who raised
concerns that Council’s interests were at risk with this untried model.99 The
HOUSCO model was scrutinised closely by the financial, asset and legal
functions of Council, notwithstanding that these assessments had been
undertaken by their state counterparts.
Continuity of Receptive Participants in State Government, but Multiple
Hurdles
Receptivity among participants continued also at the state level, with the Labor
government remaining in power and the HOUSCO proponents also remaining in
their roles. However, similar to the local government decision making processes,
the path to final approval was set with hurdles. The Director-General gave an
indication of the multiple decision points of this final phase:
So that took a lot of work but it was a real test of our expertise to be able to get
something that the Treasurer and the Under Treasurer were persuaded was a good
way to go. Then of course, once you get through that hurdle, it’s then got to go
through the Cabinet Budget Review Committee process and also the Cabinet process.
So it’s a big hurdle.
Most uncertain and problematic of all was the necessity to engage the
Commonwealth government, as an additional participant group, in order that they
make a choice in favour of HOUSCO obtaining charitable status. This was an
important element of the model. This was not guaranteed, as the Minister
comments, and chance played a part:
I just legitimately put a model to them that they basically in the finish could not
say no to. That was the hardest pitch to get over … They certainly did not have
to do it. As I understand it, they have not necessarily gleefully embraced
98 Indicated in Council Minutes 2001-2002, also referenced in joint interview with Westphal and Canterbury. 99 Interview with Neal regarding “bringing people inside the tent …” and the reluctance of the CFO and others for Council to become involved.
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anybody else trying. I understand [another state government] tried to and
didn’t meet with the same level of success.
This phase was also characterised by a joint Council and state decision making
forum, dedicated to progressing the HOUSCO proposal through each of the
formal Council and state decision making processes. This control group oversaw
the final development of the model and ensured coordination of decision making
processes through the Council and state organisations. Executive bureaucrats
worked closely with decision makers in each of their organisations to turn
tentative receptivity into approval for the specific HOUSCO solution being
proposed.
Problem Stream
This third phase of the process is characterised by key actors continuing to be
‘attached’ to the problem and the problem benefiting from expanded technical
attention from the policy stream and interests from stakeholder groups. This
convergence of policy attention finally garners the attention of powerful political
actors.
Continuity of Key Actors ‘Attached’ to the Problem
In the final phase of the process there was continuity of the key actors ‘attached’
to the problem, including Finn, Heath and the Minister from the political arena
and the Director-General from the policy arena. Each of these actors continued to
advocate for policy attention to the issue of affordable housing in the inner city.
On the Council side, the case to be made was that Council had a legitimate role
in housing delivery and that Council involvement could ‘make a difference.’ In
the realm of the state government, the Minister and the Director-General had to
continue to advocate for alternative policy approaches to the issue of housing
provision. As the Director-General commented, the argument had to be made for:
…the value of something new… Argue it with the community housing sector. Argue it
with bureaucracies just within the [State Housing Department] and people who were
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wedded to the public housing system and the asset management people who found it
very threatening.
As Finn phrased this, in the Council arena he and Heath:
… felt a responsibility to keep the candle going, you know, and there were plenty of
times when the candle could have blown out.
Expanded Problem Attention
In this final phase the amount of attention given to the problem was expanded to
include a range of senior bureaucrats from the State Housing Department and
other departments working with the Minister and Director-General on the
problem. Additionally, in the Council arena the executive bureaucrat, Neal,
joined forces with the Director-General to continue to make the case for problem
attention. Neal commented on the sustained attention such a problem requires to
gain the support of decision makers:
… it required an incredible amount of tenacity on the part of the bureaucrats that
were involved in it and the politicians ... It’s something about the ability of leaders to
persevere with an idea and not to give up when there’s an obstacle … they (the
political decision makers) have no patience …
Powerful Political Actors Pay Attention
At the end of this process of sustained problem attention and advocacy the key
decision makers on the part of the state and Council were brought into the fold.
As the Lord Mayor commented:
It was Tim and David who used to harass me and I used to say no, I’m not putting the
money on the table. But when we — we would argue about all sorts of things — but
when we came to the conclusion and I said okay, well let’s see how we go, there was
no real further debate. People like [another Councillor] – it wasn't her domain and
jurisdiction but she was very supportive. But there was this thing, it’s not our
jurisdiction, keep out of it.
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In the state government, the key decision makers in the powerful portfolios of
Treasury and Premiers lent their support after sustained advocacy from the
Minister:
I kept the Cabinet briefed on it with regular Cabinet submissions on it about it and
lengthy discussions over many beers with [Treasurer] I am sure he drove it equally –
in equal parts over there in Treasury. By the end of it, it was [Treasurer] shelling the
money out.
Solution Stream
In Phase Two of the solution stream the organisational actors were starting to
converge on the developing HOUSCO model as a solution that would be
endorsed for political support. This solution emerged at the end of a lengthy
period where a number of potential solutions had failed to gain sufficient
momentum. These included solutions around adjusting planning regulations,
attracting additional revenue streams, Council providing shelters in parks and the
state buying up low cost accommodation in the inner city areas to retain their
purpose. It was suggested by one informant that the actors were “hungry for a
solution with the smell of success.”
As Ferguson noted, the HOUSCO model presented a “concrete vision that
actually tick(ed) the right boxes.” For both Council and the state, the ‘box’ they
had in common was that the HOUSCO solution had to be financially and
commercially viable such that it mitigated potential political risk. However other
‘boxes’ that the HOUSCO model ‘ticked’ were particular to each of Council and
the State Housing Department, and also powerful departments within the state
government. Each of these organisational actors saw their preferred solution
represented within the overall HOUSCO solution. HOUSCO was in fact a
composite of the partial solutions to which key actors were ‘attached.’
For Council a ‘deal-making’ feature of HOUSCO, as well as the institutional
benefit of being at ‘arms-length’ from Council, was the potential for a revenue
stream from the contributions of developers from levies imposed on
developments in the inner-city area. This was a favoured solution of both Finn
and Heath. It was also clearly in the mind of the Lord Mayor, as evidenced by his
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deliberations at the time of deciding to include the required $10 million in
forward budgets:
And it was in the context that we thought — we’d got an agreement around the extra
money from the development industry (contributions), so it was our $10 million, the
extra money we thought we could raise, which would have been another $10 [million]
at least, and then we really had some momentum around it.
For the State Housing Department a key attractor was that HOUSCO would be
an entity independent of the department, able to have more flexibility in its
revenue raising and modes of delivery. As one Housing Department Senior
Manager explained:
Yeah, and that was that attractiveness, I think, about setting it up clean to start with,
you know … really as an alternative model not burdened by some of the public sector
administration which definitely has some advantages by being able to work in that
not-for-profit charitable area.
This ability to deliver low-cost housing more efficiently and flexibly than could
be delivered internally was a strong preference of several State Housing
Department bureaucrats.100
Additionally HOUSCO had the attractive feature for the Minister of being
delivered in partnership with local government rather than the traditional partner
of the HOUSCO department — the community housing sector:
I guess the other reason that it came — I wanted something different than what we
were doing. I was increasingly frustrated at the lack of action from the [community
housing associations]. My aim …was to get some critical mass into those
organisations and quite frankly we just met with enormous resistance … I need a
model that would go over the top of that.
100 Interviews with all State Housing Department interviewees mentioned that efficiency was a key test for any model. This is evidenced in Study One.
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Phase Three Explanation
Explanation for the final and definitive decision making event — the decision by
both organisations to incorporate and fund HOUSCO — focuses on the strong
alignment in this period of all three organisational streams (participants, problem
and solution) within each organisation and between the two organisations.
Several informants independently observed the strong confluence which occurred
during this period, with a number of these using the metaphor of the
‘stars/planets lining up.’ Another spoke of recognising at the beginning of this
period the rare window of opportunity that was opening through the confluence
of receptive decision makers at both levels and that this was the time that a
breakthrough was possible. “It was, all the sudden they were there and you
either had to do it now.”
Again, as identified in the Phase Two analysis, explanation must look to
confluences within the streams of Council and the state, but also between the two
organisations. We must look to the workings of timing (or luck) (Eisenhardt &
Zbaracki, 1992) which brought these two groups of receptive Labor politicians
into alignment at the same time in 1998 and kept them in power and alignment
through Phase Three — long enough for the acceptable solution to emerge and
be developed. This alignment is key to understanding how the incorporation and
funding decisions from each organisation came to pass.
However, while we can see that this alignment was necessary to make the
‘window of opportunity’ open for the HOUSCO (as joint venture) decision, other
fortuitous elements, involving the elements of problem and solution, need to be
considered to provide a more complete account of how and why the decisions
came to be made. Specifically, we also need to understand the timing and luck
involved in the Lord Mayor finally giving his attention to the problem of
affordable housing. We also need to consider the timing and luck involved in the
acceptable solution — the HOUSCO model — coming together at that point.
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As we saw in the problem text, the Lord Mayor remained unconvinced until the
final phase of the process that the condition of the decline in affordable housing
was a problem ‘suitable for [local government] attention’ (Kingdon, 1995). That
is, he declined to ‘attach’ himself to the problem and it was a long process on the
part of those Councillors close to him, Finn and Heath, to bring him into the
problem stream. He did finally agree to commit local government budget to the
problem, after strong persuasion. However, as several informants independently
commented, this was by no means inevitable. As Cr Finn, as Deputy Mayor and
the Cr who worked most closely with the Lord Mayor, commented “it could have
gone either way. He’s gone the other way on other things.” The Lord Mayor
himself commented that in the particular year that the HOUSCO funding was
committed “I had a good budget” and also that there was at the time of his
decision being made the possibility in the HOUSCO solution of substantial
revenue flows from developer contributions. The decision can be understood
through the timing of these particular elements of the solution.
Additionally, explanation must also consider the timing and luck involved in all
the necessary elements of the HOUSCO solution coming together. Critical to the
model, particularly from the point of view of the State Housing Department, was
the charitable status of HOUSCO which needed to be conferred by
Commonwealth taxation.101 The necessary decision by the Taxation Office to
confer charitable status in some respects appears to be the rational outcome of
the strong case that was made (“I just legitimately put a model to them that they
basically in the finish could not say no to ... [the] Minister”). However, the
Minister identifies a timing aspect of this event. “They certainly did not have to
do it. As I understand it, they have not necessarily gleefully embraced anybody
else trying. I understand the (another state government) tried to and didn’t meet
with the same level of success.”
101 That the Tax Office would grant charitable status to HOUSCO was never guaranteed. Correspondence between the Tax Office and Alan details a range of issues on which the Tax Office needed to be satisfied. Minutes of the October 12, 2001 Project Control Group detail a list of actions to be taken assuming charitable status was not granted.
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Thus, when explaining the ultimate joint decision to incorporate and fund
HOUSCO, we look to all three ‘juggling pins’: the chance alignment of receptive
Labor politicians which opened the window of opportunity, the luck and timing
involved in the Lord Mayor owning the problem and funding the solution, and
the timing involved in that acceptable political solution coming together at this
critical juncture. We find not just a confluence of participants, problem and
solution within one organisation, but two. This might be deemed a ‘confluence of
confluences’.
“Suddenly … it just all came together…” (State Housing Department Manager)
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CROSS-PHASE SUMMARY: CONFLUENCES AND RANDOM WALKS
This study has examined the workings of timing and luck at each of the three
phases of the HOUSCO process. By applying this frame, we can understand the
final decisions on the part of Council and the state less as the outcome of an
orderly process of rational deliberation, but rather, as an unpredictable and
somewhat random sequence of events which could easily have moved the
HOUSCO process in another direction. As Garson (2008) states, the movements
of an organisation toward a solution may (in the Garbage Can Theory) be
described as a random, stochastic walk better than as linear progress.
This final summary will draw together these themes identified in the I/C study of
the HOUSCO process. Firstly, discussion will focus on the findings of the study
as an application of Garbage Can Theory within alliance processes. Secondly,
underscoring the indeterminate nature of the HOUSCO outcome, a short
counterfactual analysis will demonstrate the ‘random walk’ nature of the change
and development process. The analysis will demonstrate that the HOUSCO
outcome could easily have not occurred, by considering a few ‘easily imagined
variations’ to events at each phase.
HOUSCO Decision as ‘Confluence of Confluences’
The study has made the case that the focal decision events at the end of each
Phase of the HOUSCO process emerged from a fortuitous ‘coming together’ of
two or more of participants (decision makers), problems or solutions. Table 12
outlined each of these ‘coupling explanations’, arguing that finally, in Phase
Three, that ‘the stars lined up.’ That is, that there was a coming together of
participants, problems and solutions, not only within each of the organisational
arenas, but also between the two organisations. At the end of Phase Three, both
Council and state decision makers were predisposed toward acting on affordable
rental housing. The problem was owned by a critical mass of decision makers
and bureaucrats from both organisations and a politically acceptable solution for
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both organisations had emerged. (“Suddenly it all came together”, State Housing
Department Manager Interview).
This need for ‘coupling’ internally within each participant organisation and also
between organisations seeking alliance, adds another dimension to Garbage Can
Theory, which was designed as an explanation for decision making within single
organisational decision ‘arenas.’ While decisions within organisations are
subject to the workings of ‘timing and luck’, this indeterminacy is compounded
when two organisations must be aligned. This sheds additional light on the
phenomenon of alliance instability or fragility. Kingdon (1995:195) notes that
“windows (of opportunity) close quickly… if a chance is missed, another must
be awaited.” In an alliance process, this ‘window’ where conditions are ripe for
the alliance ‘solution’ may be briefer if both organisational streams must be
receptive to making that choice. Having made the alliance choice, fluid
participation of decision makers and changing preferences within each
organisation party to the alliance may mean that the alliance ‘solution’ may
quickly fall out of favour. As Gibbons (2003: 766) reminds us the decision
making arena does not stay constant for long and may “change capriciously.”
Analysis of an alliance process then needs to consider that the alignment of two
decision making ‘arenas’ may be yet more ‘capricious.’
Therefore, HOUSCO, as an alliance process can be explained not just as
‘confluence of participants, problem and solution’ but as a ‘confluence of
confluences’ where there must be coupling both within Council and the state of
these streams, but an alignment between the two.
Change and Development Process as ‘Random Stochastic Walk’
The I/C frame sensitises the analyst to the probabilistic nature of the HOUSCO
outcome. Applying this frame is a useful corrective in historical studies, where
the outcome can appear logical and inevitable with the benefit of hindsight. As
the Minister commented:
…I think it will be looked back upon as being something that was very innovative for
its time… I think people will also say, it was so bloody simple, why didn’t someone
think of it before? [But] I don’t think I have faced as many challenges about most
other things that I have done in life than that.
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By virtue of this frame we can see that the HOUSCO outcome could not have
been predicted by rational analysis of initial conditions. At each phase a different
turn of events, or ‘twist of fate’, may have turned the process in a different
direction. To evidence the stochastic nature of the process, a further analytical
step is required to make the case that, were there to be an ‘easily imagined
variation’ (Tetlock & Belkin, 1996) within one of the streams, the focal event
would plausibly have not have occurred, conceivably terminating the HOUSCO
development process at that point.
This counterfactual analysis uses the methodological criteria of Tetlock & Belkin
(1996) for developing counterfactual statements that are legitimate, plausible and
insightful. The analyst is focussing on conceivable events that could have easily
redirected the logic of events:
The investigator wants to know what was historically possible or impossible within a
circumscribed period of time and set of relations among political entities. To make
this determination they draw from … in-depth case specific knowledge of the key
players, their beliefs and motives and the political-economic constraints under which
they work (Tetlock & Belkin, 1996: 7).
Tetlock & Belkin (1996) direct the analyst to counterfactual propositions that
meet the ‘minimal rewrite of history’ rule: Propositions should not require
‘undoing many events.’ They should also meet tests of clarity and logical
consistency.
For each focal event, one counterfactual proposition is presented. It is not
necessary to establish the multiple ways that the focal event may not have
eventuated: making the case for the indeterminacy or stochastic nature of the
‘coupling’ that brought about the event requires evidence of only one such
variation. The counterfactual propositions are summarised below, with argument
and evidence following for each.
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Counterfactual Propositions
Phase One Counterfactual Proposition: Had the conservative Lord
Mayor and administration been returned to Council office in 1991, each
of the focal decision events of Phase One would not have occurred.
Phase Two Counterfactual Proposition: Had the conservative party been
re-elected to government in the state election of 1998 the choice of
funding of the feasibility study into the emerging HOUSCO would not
have arisen.
Phase Three Counterfactual Proposition: Had the state communicated
earlier to Council that they would not approve the application of a levy on
new property developments, the Lord Mayor would not have committed
Council budget to the HOUSCO initiative.
Phase One
The counterfactual proposition is put that, had the conservative Lord Mayor and
administration been returned to Council office in 1991, each of the focal decision
events of Phase One would not have occurred. That is, there would have been no
joint Chapel Street housing development, and no decision to form a joint
committee with the state to explore options for affordable housing. The re-
election of the incumbent conservative Lord Mayor is an ‘easily imagined
variation’ on actual events in the participant stream in Council: the 1991 election
was an upset win for the new Labor Lord Mayor.102
102 That the local government election was an ‘upset’ win for Shaw is evident from the local press coverage of the event. A scholarly article from the period (Tucker and Neylan, 1994) … records that “her (previous Lord Mayor’s) defeat … was generally viewed as a major electoral upset”
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That the conservative Lord Mayor would not have given attention to the problem
of declining rental affordability is evidenced from her actions and statements to
Councillors Finn and Heath who argued the case for Council involvement for
several years prior to 1991, as indicated in the participant stream analysis.
Finn: “We had argued the case in opposition and we continued to argue it in
administration, that all levels of government needed to do more about housing
affordability”.
Interviewer: When you said you were arguing it in opposition, were you getting much
traction on that issue at the time?
Finn: No. Not at all
Cr Heath indicated that this lack of attention to the arguments for Council
involvement were a matter of political principle and therefore unlikely to have
altered as the conditions worsened:
I remember (conservative Lord Mayor) saying ‘we can be compassionate, but when it
comes to providing money, that is not Council business.’
Moreover, when several informants were independently asked the direct question
about whether a social housing initiative would have been supported under a
conservative administration, all responses were immediate and vehement:
Heath: DEFINITELY NOT! Definitely not.
Finn: Absolutely not … I am not condemning them for that, it is just not in their
philosophical sort of field, that’s all. I think it absolutely would not have happened
and my memory, is in Council they [conservative opposition] frequently argued that it
shouldn’t happen, that Council should not be doing it, that you know we were being
duped by the state and various other things is my memory.
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It is probable therefore that, when Commonwealth money became available in
this period for an affordable housing initiative as part of a broader strategy of
regeneration, that a conservative Council would not have put up a joint proposal
with the state for a development such as Chapel Street. While the conservative
Lord Mayor had started a process of urban regeneration, it is highly improbable
that she would have initiated a process of collaboration with the state to attract
funds for an affordable housing initiative. It is also highly unlikely that she
would have approved the use of Council land (such as the Chapel St property) for
use in a social housing initiative.
Thus the solution provided by the Commonwealth funds would still have
emerged, but would not have been ‘coupled’ or would not have intersected at that
time with receptive Council participants to enable the Chapel Street
development. It is also improbable that a solution stream would have developed
in Council around the affordable housing condition such that a proposal would
have come forward to form a joint committee with the state on the issue. The
solution stream may have conceivably been centred around town planning
solutions which might have enabled more density in the inner-city suburbs
affected, as this represents an arms-length approach in keeping with the
traditional remit of local government. However, it is not probable that any
proposal, however indirect, regarding the provision of housing would have been
generated from Council at this time. Thus, neither solution nor receptive
participants would have emerged.
Phase Two
Explanation for Phase Two highlighted the ‘coupling’ of receptive participants in
the Labor state government, elected in 1998, with a receptive Labor
administration in Council, and also with the arrival of an expert in social housing
who was to bring the ‘missing piece’ in the form of an acceptable model of social
housing that would garner the confidence of all actors. To absent one of these
elements would be to change the trajectory of HOUSCO. In the previous phase
the argument was put that a conservative win at the Council elections of 1991
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would have cruelled the possibility of the Chapel Street development and further
collaboration with the state government on affordable housing options. This
counterfactual holds equally for Phase Two for the reasons presented in Phase
One: it is improbable that a conservative administration at the local government
level would have made the decision to commit Council budget to a social
housing company.
However, at this phase we propose the counterfactual that re-election of the
conservative party at the state government elections of 1998 would have meant
that the choice event of the funding of the feasibility study into the emerging
HOUSCO would not have arisen. A conservative election win is again an ‘easily
imagined variation’ on actual events, as the conservatives were the incumbent
government with more probability of electoral success than an opposition
government.103
While a conservative state government would have faced a similarly
“…constraining and depressing financial position” (State Housing Department
informant) as a result of declining Commonwealth funding to the state for
housing, it is improbable that a solution would be developed that involved
collaboration with the Council to deliver affordable rental housing in the inner
city. Most directly, the Joint Affordable Housing Taskforce — the vehicle
through which the HOUSCO model as a joint initiative was born and developed
— was brought about by the confluence of a social network of Labor actors in
power at both levels at that time.104 Had the conservative party been re-elected to
the state government in 1998, it is improbable that an actor from either level of
government would have initiated such a decision-making vehicle.
103 ‘Incumbency advantage’ of governments is a widely held tenet of politics. For example “Incumbency is a major advantage in political campaigning”. (The Australian, March 3, 2010). 104 Indicated in the interview with Westphal and Finn. Strong social ties between Labor actors through the state Labor party.
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Moreover a conservative state government would have been unlikely to initiate
development of a model which sought to increase the supply of affordable rental
housing in the inner city. Evidence suggests that developing in the inner city was
not their policy preference.105 As such there would be little of the ‘commonality
of interest’ with Council that the Minister identified as being vital for such a
project to succeed.
Again, informants, this time from the state government, were asked if they
thought HOUSCO would have been funded under a conservative state
government. Again they were definitive in their view that it would not. As one
example the Minister, when asked:
Interviewer: I think had you been also a conservative state government at the time …
Minister: It wouldn’t happen
Phase Three
Counterfactuals presented in Phases One and Two demonstrate that the
alignment of ‘receptive’ participant groups (Labor governments in both local and
state governments) which occurred at the beginning of Phase Two could easily
have been otherwise, underscoring the workings of timing and luck in reaching
Phase Three of the process. In the HOUSCO case, not merely one decision
making arena may change ‘capriciously’: two arenas must line up around
participants, problems and solutions as the Phase Three explanation
demonstrated. However, the fortuitous nature of this alignment is demonstrated
when considering the ‘easily imagined variation’ that the Lord Mayor may not,
in the final assessment, have committed Council budget to the HOUSCO
initiative. This counterfactual is certainly ‘easily imagined’ as the problem
stream analysis in Phase Three evidences that ‘he could have gone either way.’
That this would have stopped HOUSCO in its tracks as a joint venture does not
require much evidencing: Council budget is proposed by the Lord Mayor and
funding decisions are his.
105 See Note 17.
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This is a self-evident counterfactual, however it is worth considering why the
Lord Mayor may not have, in the final phase have approved the budget and
consider another level of ‘easily imagined variation.’ As the problem stream
analysis demonstrates, the Lord Mayor in making his decision had factored in the
revenue stream which would flow from property developers being levied on new
development, with the revenue then being used to fund affordable housing
developments in the area. That this was always considered a fundamental and
necessary element of the HOSUCO model at the time is evidence by Finn:
Finn: Well I think they (developer contributions and HOUSCO) were parallel ideas
in a sense at all stages.
Interviewer: It was all part of the model in your view, the developer…?
Finn: It was a part of the model, yeah. I mean, as we know it wasn’t, as we have
known since, it wasn’t a necessary or essential part of the model but I saw it as part
of the model because obviously all the time we had to argue support for the project on
financial grounds, so I guess what I was looking for was some ongoing revenue
support, revenue streams to support the project.
This ability to apply a levy was always dependent on the state approving this
change to the Planning Act. However that this approval would be forthcoming
was always a strongly held assumption of Crs Finn and Heath, and the Lord
Mayor.106 However, in April 2003, nearly one year after the incorporation of the
HOUSCO joint venture, the state government, through the Deputy Premier,
announced that they would not be supporting this change to the Act: Council
would not be allowed to collect developer levies and Council would have to
return monies (several million dollars) already collected. This event raised a
106 Interview with Finn indicates that there was an assumption that the levy would be supported “I will never know what eventually changed their ideas on that. It had support of the Joint Affordable Housing Taskforce. We were told it had the Minister’s support.” The Lord Mayor would in all probability have ‘gone another way’ on the HOUSCO decision, had this decision of the state been made prior to 2002. The Lord Mayor was distrustful of the state (Lord Mayor interview) that they would abrogate their responsibilities to funding social housing in the inner city. This decision regarding the levy would both have reinforced this view, and have meant that the business case, assuming revenues from the levy, would be less convincing.
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great deal of anger from Council, directed at the state political actors. Had this
decision been taken prior to HOUSCO incorporation, it is probable that the Lord
Mayor would have taken this as confirmation of his view that the state would
abrogating their commitment and responsibility for social housing. This, and the
fact that this anticipated source of revenue for HOUSCO would not be part of the
model, would likely to have meant he would not have given his support and
budget approval for HOUSCO.
CONCLUSION
The chapter has explained the HOUSCO case through the I/C frame. The study
found each decision along the HOUSCO path needed an extra dimension of
timing or luck (Eisenhardt & Zbaracki, 1992), in that ‘coupling’ needed to occur
both within each organisation, as well as between the two organisations. The two
organisations needed to be in alignment, with the decision making arena of each
containing receptive participants, sufficient problem attention and a solution
acceptable to that group of participants. This ‘confluence of confluences’
occurred in the final phase of the process, offering a brief window of opportunity
for HOUSCO to be funded and incorporated, and henceforth become an entity in
its own right, at arm’s-length from the decision making arenas of each
organisation.
The study also found that the general movement of each organisation toward
HOUSCO could easily have been different. Plausible variations to events could
have removed the opportunity for the ‘coupling’ of streams at each phase. Thus
the study found that the HOUSCO process of development and change
resembled more a stochastic or random walk, with the process path having the
potential to take a different turn at each phase.
Having explained the HOUSCO process through each of the three perspectives
of ED, IA and I/C, the next chapter addresses the research questions, comparing,
contrasting and critiquing the explanations provided through each perspective.
Chapter Seven argues for the distinctive explanatory contribution of the IA frame
and provides two propositions for how IA can be theorised in relation to the
other two perspectives.
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CHAPTER SEVEN: Cross-Frame Comparison and
Multi-Frame Synthesis
In each of the previous three chapters, the sequence of events in the HOUSCO
case was explained through one of three theoretical frames. The first study
explained change and development from the perspective of ED, the basic tenets
of which have underpinned most alliance process research. The second study
applied the IA perspective: evidencing the additional explanatory power
provided by this frame is the primary contribution of this research. The final
study applied a perspective of I/C to the events of this case: this frame has rarely
been applied in studies of alliances or alliance process, although as the literature
review (see Chapter Two) reveals, theorists have observed the stochastic nature
of strategy and organisational change.
Analysis through three separate frames allows comparison and contrast of the
different explanations provided by each; confrontation between the three
uncovers the distinctive strengths and weaknesses of each in understanding how
and why the HOUSCO events unfolded the way they did. This confrontation is
one of the strengths of the analytical approach, offering the possibility of both
revealing the relative explanatory contribution of the IA frame and providing a
theoretically rich account of the case. Additionally, while enabling comparison
and contrast of each of the three frames in turn, using multiple frames also
enables consideration of the relationship between the three frames. Propositions
can be made as to how the three combine to build a more powerful explanation
of causality in the HOUSCO case.
In this chapter, analysis addresses the three research questions. The first two
research questions are addressed by a cross-frame comparison, contrasting and
critiquing the explanations provided by each of the three frames:
• If alliances are socially complex, hybrid forms, what case can be made
for IA as an explanation of alliance change and development in this case?
What additional dimensions does the agency perspective illuminate which
have otherwise been overlooked in the alliance process literature?
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• What dimensions are revealed through the interpretations provided from
the ED and I/C perspectives?
The third research question asks:
• How does IA interface with each of the perspectives of I/C and ED as a
framework by which to understand alliance process and outcomes in this
case?
Two propositions are outlined to address this question, each theorising the
relationship of IA to the other two perspectives differently.
CROSS-FRAME COMPARISON
The analyst has particular challenges when comparing the explanations provided
by the three frames of this study. As Allison and Zelikow (1999: 379) observed
of their own classic multi-frame study of the Cuban missile crisis, the conceptual
models employed are:
…more than simple angles of vision or approaches. Each conceptual framework
consists of a cluster of assumptions and categories that influence what the analyst
finds puzzling, how he formulates the question, where he looks for evidence and
what he produces as an answer.
In this study the frames of ED, IA and I/C are not mere theoretical variations of
each other underpinned by similar assumptions. Each represents a major and
quite distinct research paradigm. The role and merits of each for strategy
research have been debated extensively. It is not useful here to merely repeat or
summarise this debate (for overview see Heugens & Lander, 2009). Rather, this
cross-frame comparison presents the distinctive explanations which each frame
provides for this particular case of alliance process. This frame comparison in
summarised in Table 13 and discussed in the text which follows.
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Table 13: Comparing the Three Frames as Explanations of HOUSCO
Environmental
Determinism
Individual
Agency
Indeterminacy/Chance
HOUSCO
‘story’
Linear, purposeful and rational progression: HOUSCO develops as it is shown to meet the strategic interests of organisational actors.
Institutional transformation resulting from the power, interests and practices of individual HOUSCO actors.
“The planets lining up.”
Evidence
required
Structural forces, both economic and social required a joint venture response from both organisations.
Individuals had legitimate choice to act or not act: these choices shaped the HOUSCO path.
Fortuitous couplings of organisational ‘streams’ opened windows of opportunity for the HOUSCO decision.
Assumptions Organisational actors — unitary, shared view of interests.
Individual actors — contested views
Fluid participation in decision making — shifting preferences
Role of
Managers
Managers as functionaries of the Council and state interests.
Individuals whose personal interests and choices drive the HOUSCO path.
Individuals ‘attach’ to problems and solutions: efficacy only if circumstances open a ‘window of opportunity’
View of
decision
making
events
Aggregate act of senior decision making groups in Council and the state.
Coalitions within the decision making groups win the argument.
Confluence of receptive participants, problem attention and politically acceptable solution converge in the decision ‘arena.’ Also alignment of ‘arenas’ of both Council and state.
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What is HOUSCO a Case Of, According to Each Frame?
In broad terms, each study offers a different ‘story’ of the HOUSCO case,
emphasising quite different factors in explaining how and why the events
unfolded as they did. Consistent with most alliance process research, the ED
study produces a HOUSCO story of a linear, purposeful and rational (if not
totally unproblematic) progression of events to a predictable conclusion. For the
ED analyst, explanation arises from the need of each organisation to address
declining housing affordability. The interests of each organisation drove
adaptation, through creating a new joint structural entity. Meeting the rational,
strategic interests of each organisation provides the overarching ‘generative
mechanism’ which propels the HOUSCO initiative from tentative beginnings
through to a fully developed and endorsed business case. Along the path,
decision points arise as to the efficiency and equity of the various proposals. In
this particular case, a high weight was also placed on organisational risk as a
potential threat to continuation of the process. Consistent with teleological theory
however, as each organisation learns more about the proposal and applies the test
of their own organisational interests, each organisation acts rationally to approve
the proposal and the process moves forward.
In contrast to this orderly narrative, the IA study presents a far ‘messier’ account
of events. Rather than a story of unified, rational organisational purposes in
relation to emerging HOUSCO, the IA story is one of a plurality of individual —
often competing — interests and motivations, changing inter-personal dynamics,
power structures, and the potential for organisational and institutional
transformation. It is also a story of and how actors achieve this transformation.
The same decision points arise, however whether the process depends on the
power and interests of a few key individuals, principally the Lord Mayor and
Minister, each of whom had legitimate alternatives than to provide their support.
In our third study, the I/C frame yields yet another account of events. We are
made conscious of the fluidity and stochastic nature of strategy: at each process
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phase a different ‘roll of the dice’ would quite plausibly have changed the
HOUSCO path. While a decline in housing affordability in the city may have
remained a constant, changes in political and social structures through different
electoral outcomes or through ‘easily imagined’ changes in the decisions of key
individuals would most probably have meant that HOUSCO as a joint strategy
response would not have emerged, or having emerged, would have ‘withered on
the vine’ due to lack of expertise or political support. As several informants
independently observed, this was a story of ‘the planets lining up.’
Evidence Required
Each frame requires different forms of evidence to support the explanation of
events. In the ED study, the analyst is focussed squarely on the economic and
structural environment as the motor driving adaptation choices for each
organisation — Council and State Housing Department. The analysis seeks to
establish that exogenous forces — in this case the decline in housing
affordability in the city — resource scarcity (a shortfall in traditional
Commonwealth funding) and institutional factors necessitated a joint venture for
both organisations, and this stayed constant throughout the seven years of the
HOUSCO process. Additionally, the analysis established that at each process
phase, organisational decision makers were conscious of the strategic interests of
their own organisations. The analysis delved into the institutional context of each
organisation, its rules and constraints and demonstrated that the HOUSCO
proposal was tested against these when ‘turning point’ decisions were made.
IA analysis, in contrast, required evidence that at each decision point, individual
rather than organisational strategic choice decided whether the collaboration
process continued rather than terminated. The Lord Mayor and the Minister were
demonstrated to have a legitimate choice to decline to support the emerging
business model for HOUSCO and that this lack of support would have cruelled
the proposal. Additionally, for a full account of agency as an explanation of
events, analysis needed to demonstrate why these key individuals chose to
support the proposal and how the proposal was able to garner the support of
other critical actors at each stage to develop from a tentative idea to a fully
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developed and established new entity. The analyst needed to find which actors
were powerful in this process, why their agency was explanatory of events, what
their interests and motivations were in relation to HOUSCO and how they went
about the process of bring about a quite significant change in both the policy
scope of Council and the traditional delivery models of the State Housing
Department.
For an I/C analysis, evidence must establish that at each stage of the process, it
was plausible that ‘easily imagined’ variations (Tetlock & Belkin, 1996) in
events would have meant that the decision point did not arise or would have been
decided otherwise. Rather than organisational or individual choice having direct
causal effect on outcomes, the analysis seeks to demonstrate that a favourable
‘window of opportunity’ must arise from the unpredictable alignment of different
organisational streams before agency can have effect. The analysis sets outs the
logical and historical consistency of the argument that a different electoral
outcome, a different complement of individuals in key roles in both Council and
the State Housing Department, or a different final decision made, would have
significantly altered the final outcome.
Different Assumptions
As stated in the introduction to this section, the story that each frame produces
will necessarily be different, as each is predicated on a different cluster of tenets
and assumptions. As the Conceptual Framework (see Chapter Two) outlined,
each frame a priori has a different ontological view of organisation, of the role of
individual actors and how events emerge. In the HOUSCO case, the ED study
features two organisational actors as the key characters of the story. Council and
the State Housing Department each have a single, unitary view as to
organisational purpose and the strategic logic of the HOUSCO proposal in
relation to this purpose.
In contrast, the organisation of the IA frame is more fragmented. We see that,
rather than HOUSCO having a strong logic for all of Council, there is a small
coalition of politicians and bureaucrats who have a strong strategic interest in the
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proposal, emerging from both their personal as well as political and institutional
motivations. While the proposal must be somewhere within a legitimate
boundary of action for Council in order for it to be given any consideration, the
two Councillors are the ‘challengers’ as Institutional Theory would see it, who
must use their power and skill to persuade the more powerful and numerous
institutional ‘defenders’ of the argument for this legitimacy. Similarly in the
State Housing Department, rather than a unitary view of HOUSCO as a strategy
to address the affordable housing problem, there is strong opposition in many
bureaucratic quarters to the commercial model proposed; this opposition is not
completely overcome, although power structures ensure that the proposal is
developed and endorsed. Strategic logic and purpose in the IA frame is contested
within a social order rather than uniformly held.
In contrast with both these frames, the I/C perspective does not see ‘organisation’
itself as a configuration with either shared or contested views regarding
particular projects for any significant length of time. The fluid participation
envisioned in the ‘garbage can’ model of organisational life, including alliance
life (de Rond & Bouchikhi, 2004) means that “audiences and decision makers for
any particular choice change capriciously.” (Gibbons, 2003: 766). As we saw in
the I/C study, the ‘audience and decision makers’ that would have eventuated
from a change in political leadership at either Council level or state level would
have made a far different choice in regard to HOUSCO, should it have emerged
at all.
Role of Managers
The three frames can also be contrasted in relation to the role they see for
managers, or other alliance actors. As we saw in the Literature Review (see
Chapter Two) the ED frame envisions alliance change as relying on ongoing
assessments of equity and efficiency, with ‘middle managers’ in particular
playing a critical role in making these assessments in their organisations’ interest
(e.g. Ring and Van de Ven, 1994). Managers are the functionaries of their
organisation, with a set of tasks prescribed for them in relation to the alliance. In
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the HOUSCO case we can see senior managers making economic and strategic
assessments as to the logic of an alliance between Council and the State Housing
Department, undertaking the operational activities of commissioning economic
viability studies, participating in working groups and taskforces, and presenting
proposals to decision making bodies.
By contrast, in the IA study, individual actors have purposes and motivations
which, while they may be informed by the organisational and institutional
context, may also be personal. Rather than being ‘faceless abstractions’
(Faulkner and de Rond, 2000: 377), in the IA frame alliances are populated by
men and women whose own particular and individual interests and choices (De
Rond and Bouchikhi, 2004) drive the course of events, rather than being
administrators of a process determined outside themselves. Among a range of
examples, in HOUSCO we see the interests and entrepreneurship of the two
Councillors (with others) as ensuring Council’s sustained involvement in the
HOUSCO process and ultimately the decision of the Lord Mayor.
In the I/C frame, individual actors are seen to ‘attach’ to ideas or solutions, either
personally or on behalf of the organisation, but, unlike the IA frame, they are not
seen to be able, by force of will, to shape the decision making process around
this. Their idea or solution may or may not rise to the top of an organisation’s
agenda depending on an unpredictable flow of multiple streams of problems,
interests and options and the fluid participation of decision makers in
organisational life. Should these streams happen to converge to consider their
solution, decision making will be unpredictable and will depend on the mix of
individuals who exist at that time in the decision making ‘arena.’ In the
HOUSCO case, we can see that ultimately, “it just all came together” as one
informant observed. Circumstances allowed the individuals ‘attached’ to the
preferred solution of HOUSCO to remain in the decision making arena long
enough that the affordable housing problem and political interests of decision
makers converged to make a decision in their favour more probable.
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View of Decision Making Events
In each study the focal event to be explained is labelled consistently (i.e. decision
to jointly develop the Chapel Street development, decision to form officer level
committee, decision to jointly fund a feasibility study, decision to establish and
fund HOUSCO as a joint venture). However, there are distinctive differences in
the way each frame perceives and explains these events. In the ED analysis, these
decisions are the aggregate act of the senior decision making groups of both
Council and the state. No member of the group is perceived to have a greater
interest in the outcome than another. The ED analyst explains this decision by
setting out the rational organisational argument, from which the decision making
event is seen to follow inevitably. In the HOUSCO case, the compelling strategic
case for joint action on affordable housing for each of the two organisations
mounts, backed up with analysis that identifies how the organisational risks of
action would be mitigated.
In contrast, an IA analysis suggests that, rather than an aggregate act, each
decision making event is the result of the acts of a handful of individuals within
the senior decision making group, particularly within the Council. Rather than
each having an equal organisational interest in the decision, analysis focuses on
differing interests and views which surround the decision and explains the event
by establishing why individual actors were able to gather support for their
argument. For example, in the HOUSCO case we saw that the arguments of the
two Councillors in advocating for funding of HOUSCO were privileged by their
senior positions within the Council Cabinet.
By contrast again, the I/C frame would not see the decision making event as
resulting from either individual or organisational interests, or the product of a
readily identified decision making structure. Rather the decision is made from an
‘organised anarchy’ (Cohen et al, 1972). In the I/C frame, each decision making
event is a choice resulting from a random confluence at a point in time of
problems, solutions and decision makers. For example, in Phase Two of
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HOUSCO, the solution (an acceptable model of affordable housing delivery)
entered the decision making arena, through the random occurrence of Canterbury
appearing on the scene at a time when a group of decision makers were in place
who were inclined to make a choice that would favour it. The choice to fund the
feasibility study emerges from the confluence of multiple processes.
CROSS-FRAME CRITIQUE
The analysis above demonstrates that the application of each theoretical frame
produced a different ‘reading’ of the events in the HOUSCO case. The
comparison described the way each frame shaped the explanation, requiring the
analyst to ask a different set of questions in each study and requiring different
types of evidence. In doing so, the analysis has provided partial answers to the
first two research questions which seek to distil the particular dimensions
revealed through each frame. The analysis identified the distinctive explanations
and types of narratives that emerge through a different cluster of assumptions
regarding organisations, individuals and change processes. In fully addressing
the first two research questions, analysis should also question and critique the
explanatory strengths of each frame. While each has a particular utility as an aid
to understanding the case, each also has its limitations. This next analysis seeks
to identify these particular strengths and weaknesses. That is, were explanation
for the HOUSCO events to rely solely on the ED or I/C perspective what would
be ‘revealed’ and ‘neglected’ in the explanation? This analysis then allows the IA
frame — the focal theoretical perspective in this thesis — to be juxtaposed,
allowing its distinctive contribution to explanation to be distilled.
Environmental Determinism Frame: What it Reveals and What it Neglects
as an Explanation of HOUSCO Events
Similar to the majority of studies of alliance process, the application of the ED
frame to this study has illuminated the broad economic and social drivers behind
the sequence of events from early tentative attempts at collaboration between two
independent hierarchies, to an incorporated joint venture housing company.
Emanating from an epistemological tradition which seeks rationality, order,
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stability and progress (de Rond, 2003), the frame draws our attention to issues of
resource dependency and scarcity, the strategic interests and legitimate
institutional scope of each organisations, and the tests of efficiency and equity
that the proposal had to meet to the satisfaction of each organisation. According
to this frame, these environmental forces themselves are sufficient to explain
change in the HOUSCO collaboration.
In Phase One the ED frame is well placed to help us understand why institutional
inertia regarding inter-organisational cooperation was overcome, such that the
Chapel Street development became a reality and other models of affordable
housing delivery were explored. The need of both organisations to address the
looming problem in housing affordability provided momentum to move out of
traditional policy positions and delivery models, and also traditional mutual
antipathies, to work collaboratively with the other. Perhaps more explanatory
however, was the attraction of additional resources from the environment, in this
case the Commonwealth Government offering funding for urban initiatives in
social housing. Without this incentive, it is plausible that this early tangible
success in collaboration around the housing policy issue would not have
eventuated; such were the institutional constraints on the part of Council and the
general institutional inertia which characterised the State Housing Department at
that time.
In general also, the ED frame in this phase is powerful in explaining why the
rapid decline in affordable housing was seen as a problem to be addressed by
both organisations. Through this lens we focus squarely and with some depth on
the institutional purposes of each organisation and the economic and strategic
case for adaptation.
Similarly in Phase Two, through the ED frame it becomes clearer why the state
was particularly receptive to the initial concept of a housing trust, put forward by
Council. Given the traditionally strained relationship between the two
organisations, and also the record of reluctance to innovate on the part of the
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State Housing Department, it could be expected that such an idea would more
probably ‘wither on the vine.’ Analysis which reveals the resource dependency
at that time of the state on traditional commonwealth sources of funds and the
decline of this funding tells us that the state was more receptive to alternative
models of delivery that offered the possibility of more and different resources for
housing. In Phase Two the frame also illuminates the criticality of organisational
equity considerations: the process seemed only to gain momentum when there
was a real indication that both organisations would ‘put money on the table’ and
that this would be proportional to their strategic interest in the venture.
In Phase Three, ED analysis sheds light on the real economics of the proposed
new HOUSCO, why it would be more efficient as a delivery mechanism than
traditional models of delivery and why it had the potential to be self-sustaining.
Analysis demonstrates that these factors were critical to sustain the support of
both organisations. Similar to Phase Two, the analysis reveals that equity
considerations could potentially have derailed the alliance process: Council had
to be satisfied that the state was demonstrating ‘fair dealing’ in relation to the
funds that they were committing.
Clearly these economic and structural factors loom large in any analysis of
organisational change. What is particular about process explanation involving
two or more organisations are that economic drivers and strategic interests
around a project must align and that there is an additional inter-organisational
dimension of the relative contributions or equity of the proposed venture.
However, were we to rely on this frame alone, as has been characteristic of
alliance process research, several aspects of the HOUSCO case would remain
unexplained. For example, the need to address the growing crisis in housing
affordability in the inner city was strongly in Council’s strategic interests prior to
1991, yet the organisation did not initiate any response to the issue. During Phase
One, the issue was assessed as strategically important to both Council and the
State Housing Department as evidenced by their early collaborative activity. This
being the case, it is puzzling to an ED analyst why the process of finding joint
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solutions or at least committing to a joint strategy, would lose momentum
following the delivery of the Chapel Street development. Additionally, the frame
does not account for the length of time required for development: from
presentation of the Trust idea in 1997 HOUSCO took five years to bring to
incorporation. Why would a proposal that progressed the strategic interests of
both organisations need this long to realise? These are questions that the ED
frame is not well placed to address. As such, we can accept that, while it is a
powerful tool to suggest the ‘broad outlines’ of alliance change, the explanation
of alliance life may at best be partial.
Additionally our ED study provided a representation of alliance life — stable,
predictable, dispassionate, rational and ‘bloodless’ — that may not ring true to
the ‘lived reality’ of the HOUSCO actors as they worked within the process.
While success, (HOUSCO moving to incorporation as a joint venture), seemed
predictable in the ED study, any alliance practitioner would know that many
alliance ventures have strong logic but don’t eventuate, or 'die by accident' (Doz
& Hamel, 1998) defying rational explanation. Nearly all the HOUSCO actors
reported that their role involved making the business case for the proposed
alliance within their own hierarchy and that widely disparate views were held as
to the merits of the proposal — not all of which were rational. They would know
also that the support of some decision makers was more important than others
and how this support was to be won. In short, they would find perhaps that the
ED study, while revealing many relevant factors of the HOUSCO process, ‘stood
too far away’, representing the view of change provided by the lens of a
telescope rather than a microscope, and suggesting more certainty of the final
outcome than was the case as they saw it at each phase.
Indeterminacy/Chance Frame: What it Reveals and Neglects as an
Explanation of HOUSCO Events
The idea that chance or indeterminacy may be a useful frame to understand
alliance events has been little explored (see Kent and Hellriegel, 1991; Sydow
and Windeler, 1998) although as De Rond (2003: 4) observes “there is a ‘garbage
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can’ (Cohen et al, 1972) element to alliance life: lack of clarity of preferences,
ambiguous technologies and serendipity and relatively fluid participation.” De
Rond (2003) also observes “these … traits alone may not tell the whole story, but
the story cannot properly be told without them.”
In this case, the application of the I/C frame draws our attention to how plausible
variations in events could have changed the decision making ‘arena’ for
HOUSCO. These variations in events would have meant that the ‘windows of
opportunity’ for HOUSCO decisions would not have opened. Consistent with De
Rond’s (2003) observation however, this frame perhaps serves best as a useful
corrective to the overly causal reasoning of determinism and agency approaches,
rather than being a frame from which a complete explanation of events can be
expected. However, given that in this process, as with all alliance processes,
there were multiple groups of decision makers who needed to ‘line up’ around
proposals as they emerged, this frame also usefully draws attention to how
narrow a ‘window of opportunity’ can be for an alliance proposal and how
swiftly this window can close for proposals that may have a degree of risk for
either organisation. ‘Fluid participation’ (Cohen et al, 1972) suggests that the
confluence of predisposed decision makers in both Council and the state, which
meant that the proposal “all came together” (State Housing Department
informant) at the end of Phase Three, was a matter of luck. As Eisenhardt and
Zbaracki (1992: 27) describe in their overview of the Garbage Can Model of
decision making, “what gets decided depends strongly on timing and luck.”
The frame can also shed light on a question that the ED frame could not.
Council’s problem of declining housing affordability had been raised by the two
Councillors prior to 1991, yet the Lord Mayor of that period declined to commit
Council to action. The ED frame would puzzle as to why, given that the problem
was a constant in the period pre-1991 and post-1991, that this would be the case.
The I/C perspective would suggest that action was not ‘made possible’ pre-1991,
(Cohen et al, 1972) as problem, solution and sympathetic decision makers did
not converge.
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A question also puzzling to the ED frame was why the collaborative process
started to derail at the end of Phase One, but started to gain some traction in
Phase Two. A state election outcome at the beginning of this period changed the
government and put a Labor government in power at state and local government
levels. As a result of this confluence of events, a number of politicians at both
levels who were ‘attached’ to the issue of providing more affordable housing in
the inner city, were in power and able to legitimately join forces. While this helps
to explain growing energy around the proposal, an acceptable solution (a
workable model) was, at this stage, still elusive.
At the end of Phase Two Canterbury’s arrival into the ‘arena’, an event which
could not have been predicted at the beginning of the process, brought with it the
final part of this equation. His knowledge produced an acceptable solution: a
model of an affordable housing company which could be jointly supported. Thus,
the ‘solution’ part of the equation combined with ‘problem’ and a supportive
confluence of decision makers, the result of two elections which delivered Labor
decision makers. An organisational (or two-organisational) choice was made
possible. “It all came just came together.”
In summary, the I/C frame revealed to us that timing was a critical element at
play throughout the HOUSCO process, as Cohen et al (1972) would suggest to
us. This frame demonstrates how HOUSCO events were linked by the timing of
the intersection of the various ‘streams’: the problem of declining housing
affordability, the solutions (the trust proposal in Phase One and the HOUSCO
model which emerged in Phase Two and was perfected in Phase Three) and
participants (the alliance ‘entrepreneurs’ and decision makers). As such, the
frame thus sensitises us to the probabilistic nature of the HOUSCO outcome and
ensures we are careful with our claims as to causality.
As De Rond (2003) suggests, the HOUSCO story would not be properly told
without seeing the random workings of timing, however it cannot be the whole
story. Consistent with critiques of Garbage Can Theory, (see Bendor, Moe &
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Shotts, 2001) we would lack an understanding of the social order, hierarchy and
institutional rules of both organisations and how this informed the emergence of
choice possibilities. We would lack an understanding of the problem of housing
affordability and why this was interpreted as requiring remediation by both
organisations. Organisations in this frame do not act to realise discrete goals or
purposes: action arises only from individual participants who, at any given point
in time, carry with them problems and solutions. Yet, given this core
preoccupation with individual participants, analysis through this frame does not
help us understand how some individuals come to ‘attach’ to these problems and
why others in the same organisation do not. As Bendor et al (2001) note, there is
no real treatment of individuals within Garbage Can Theory. Why, for example,
was the issue of housing affordability of strategic interest to two Councillors and
not all the Councillors? And how, having ‘attached’ to the problem of housing
affordability, did they go about the process of persuading the decision makers
that were in the ‘arena’ at that time? Does the skill of the individual matter in this
outcome? Thus, there is something of a ‘black box’ which surrounds the process
from solution to choice in this frame.
Also, it is interesting to note that a manager from the State Housing Department,
Alan, was alive to the idea of timing and organisational decision making (“you
either had to do it now or it may … two or three years later it wouldn’t have
happened”). The I/C frame would suggest that individuals cannot order the
sequence of events to their will, as much is unpredictable. However, consistent
with the notion of ‘prepared luck’ in our Conceptual Framework, cannot an
alliance actor recognise that luck, or timing, is favouring his ‘prepared mind’ (or
prepared business case?). Or in this case, that HOUSCO was an idea whose ‘time
had come?’ Seeing all as anarchy and randomness would mean we miss seeing
how actors can recognise such windows of opportunity and, with their own
personal intentions, exploit them.
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What Case Can Be Made For Individual Agency as an Explanation of
Alliance Change and Development in this Case? What Additional
Dimensions Did the Agency Perspective Illuminate that Were Neglected by
the ED and I/C Frame?
The ED and the I/C frames were each demonstrated to have strengths and
weaknesses as an explanation of how and why the HOUSCO events unfolded as
they did. The strength of the ED frame was the analysis of structural
determinants, both economic and social: the necessary building blocks of change.
Yet the frame leaves some events unaccounted for. Firstly, the process
experienced ebbs and flows of commitment, even as the problem of housing
affordability grew. Secondly, the process took five years from proposal to
incorporation even though it was in the strategic interests of both organisations.
What accounts for this lengthy development period?
The frame is also weak in explaining HOUSCO as a process of organisational
transformation. We know that the proposal represented a significant change in
both policy scope (for Council) and traditional delivery models (for the state).
However, given the level and nature of ED analysis, we are given no sense of the
political contestation that surrounds ideas that are intended to transform, who and
how engaged in this contestation and how they came to prevail.
The ED analysis suggests that the outcome of HOUSCO incorporation could be
reasonably predicted, should the proposal meet the tests of efficiency and equity.
In marked contrast, the I/C upturns this suggestion of predictability,
demonstrating that much cannot be known about how exogenous events will
change the decision making ‘arena.’ The strength of this frame was the
illumination of the importance of timing: a series of fortuitous events along the
path finally brought the problem, solution and a group of predisposed decision
makers at both levels into alignment at the end of Phase Three (“the planets lined
up”). It also illuminates how fragile and temporary these ‘confluences’ can be.
What the frame cannot speak to, however, is why the HOUSCO individuals, as
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‘carriers’ of solutions come to be so. Why did some individuals ‘attach’ to
HOUSCO as a solution and some did not? By what processes did their solution
finally come into the decision making ‘arena’ at a particular point? How and why
did the decision makers come to make the ‘choice’ of HOUSCO once a choice
was there to be made? What were the deliberations? Similar to the ED frame, the
I/C frame does not seek to capture data at this level.
The distinguishing contribution of the IA frame in this case is to provide a fine-
grained explanation of the ‘who, why and how’ of HOUSCO as a contested
process of organisational and institutional transformation, that benefited from
favourable winds. While the ED frame illuminates structural determinants, both
economic and social, and suggests that these alone are explanatory of change, the
IA frame suggests that these are a necessary precondition for choice, but do not
guarantee choice. It was necessary that housing affordability was a problem of
strategic interest to both organisations and that institutionally it was in their
scope to act (although this was choice for Council, not a clear institutional
responsibility as for the state). It was also a precondition for a joint response that,
strategically, each needed the other for a new venture to be approved. However,
the IA frame shows us that these preconditions enabled choice but did not
themselves bring about action or change into being. This relied on a range of
individuals themselves making strategic choices. Similarly, while the I/C frame
would posit that the each decision can be explained as the random confluence of
process ‘streams,’ the IA frame would suggest that, while timing is relevant and
luck plays its part, these ‘random confluences’ were in fact ‘windows of
opportunity’ that the knowledgeable and skilled HOUSCO actors could
recognise and exploit with skill and intent. The frame would suggest that the
actors were, in fact, what Denis et al (2007: 208) describe as “active node(s) in a
multifaceted constantly shifting network.” As these ‘active’ agents, they were
capable of “redesigning strategic projects that can slide through windows of
opportunity where interests converge long enough to ensure irreversibility.” In
short, the IA frame would suggest that while each of these frames provides a
partial explanation, a more comprehensive explanation can be achieved by
additional analysis which comes ‘up close and personal.’ This will be
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demonstrated further through stepping through each phase of the HOUSCO
process, ‘overlaying’ the IA frame onto the foundation of explanations provided
through the ED and I/C frames.
Phase One
In Phase One, we understand from the ED analysis that the issue of affordable
housing was of sufficient interest to warrant both the state and Council initiating
joint action in the form of the Chapel Street development — with perhaps the
added incentive of federal funding for this joint action facilitating the process.
We also learn of the institutional constraints for Council around entering directly
into this policy arena, although their strategic interest was signalled through
initiating a Social Policy Unit as part of the organisational structure, and giving
priority to affordable housing policy. We understand from this frame’s
perspective that the proposal to fund the joint officer committee with the state to
explore possible solutions to the affordable housing issue, arose from this unit
from a need to fulfil the brief they were given, and an inability to pursue
strategies in affordable housing unilaterally due to Council’s institutional
constraints. While this seems a rational and predictable progression of events and
decisions, the I/C analysis shows us that much hinged on the ‘upset’ outcome of
the 1991 Council election, where the incumbent conservative Lord Mayor was
replaced by the socially progressive Labor candidate. Where two Labor
Councillors who were ‘attached’ to the issue of affordable housing had
previously not found decision makers willing to make the choice to address the
problem, the turn of events of the election opened a new avenue of organisational
choice with a different social order and a different key decision maker. The
choice to fund the joint officer committee can be understood as the intersection
of the streams of affordable housing problem, the two Councillors as
‘participants’ attached to a solution (or at this phase at least attached to finding a
solution) and a different complement of organisational decision makers.
When we add the IA explanation and come up closer to the process detail, we
add another layer of understanding. We see why the two Councillors had strong
interests and motivations in the provision of affordable housing. This problem
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was particularly acute in their wards, so there was a political motivation, but the
evidence suggested also that these two individuals had strong personal
convictions regarding social issues such as homelessness. This analysis explains
more why this issue entered the Council decision making ‘arena’ on a number of
occasions over several years: it was brought into the arena by the Councillors.
The I/A analysis also sheds light on the Lord Mayor as a decision maker likely to
make a choice to commit resources to affordable housing. The analysis
demonstrates that he was also motivated by strong social justice values, which he
applied to all Council policy matters. We know that he approached the state
directly to seek innovative approaches to the issue of affordable housing,
independent of the two Councillors. We see that the Chapel Street development
was a direct outcome of his entrepreneurship, rather than the agency of ‘faceless’
organisational actors. We also know that as Lord Mayor he was constrained by
the boundaries of institutional convention: he could not commit to any initiative
where Council alone delivered affordable housing. We know that, as such, he
was wary of making choices which had the suggestion that Council might be
taking a role in affordable housing that more rightly belonged to the state.
However, we also know that he was prepared to be creative about how to
approach the issue, within this constraint.
We see also that, rather than Council being a unitary rational organisational
actor, the politicians in the decision making ‘arena’ were strongly divided on the
issue of becoming involved in affordable housing. The IA frame demonstrated
how the two Councillors were able to persuade that action (the formation of an
officer level joint committee with the state) could be legitimised as being within
the strategic interests of Council. We see also that this ability to persuade
benefited from the positions of seniority and power within Council Cabinet. To
add another level to the IA explanation, we learn that it is not just the most senior
in a hierarchy who are powerful. The Council bureaucrat, Westphal,
demonstrated choice in ‘attaching’ himself to a possible solution to the
affordable housing problem. His agency provided much of the ‘how’ to the
Councillors’ ‘why.’
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Thus, the ED and I/C frames supplied the pre-conditions for organisational
choice, but the actors had to make and shape these choices. Affordable housing
was demonstrated to represent a problem for remediation by both organisations
and we saw that a favourable turn of events in the 1991 election outcome made
the Phase One choices possible, but that the two Councillors and Westphal, with
the Lord Mayor as decision maker, provided the last piece of the explanation.
Motivation, coupled with skill and power was able to bring about change from
the ‘window of opportunity’ that arose at this time.
Phase Two
In Phase One, the choice was made to approach the state to form a joint
committee to explore options for the delivery of affordable housing. In Phase
Two, through the ED frame, it becomes clearer why the state was particularly
receptive to the initial concept of a housing trust put forward by Council as the
product of this joint committee activity. While traditionally reluctant to pursue
joint policy action, and generally reluctant to innovate, ED analysis demonstrates
that resource constraints were making adaptation by the state more urgent. The
possibility of more and different resources for housing through working with the
Council was strategically appealing. We also understand through this frame that
any contribution from Council to HOUSCO was contingent on equity and fair
dealing: both organisations had to contribute in fair proportion.
When the I/C frame is overlayed, we see again that timing and a turn of fate had
a hand in ensuring that the HOUSCO trust proposal had a joint decision making
‘arena’ to enter and that the choice by both organisations to jointly fund a
feasibility study into the joint HOUSCO solution would be made. The 1998 state
election returned Labor to power. This turn of events brought different issues
into focus, as different political ‘participants’ were attached to different
problems and proposed different solutions. We learn that a different,
conservative Minister, with a different Director-General would have been
unlikely to progress such an initiative as HOUSCO to feasibility stage. We learn
also that the Joint Affordable Housing Taskforce in the inner city, as a joint
local-state decision making ‘arena’ arose from the confluence of Labor
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politicians being in power at both levels: the existence of this taskforce was
explanatory of joint development of HOUSCO in this Phase. The arrival of
Canterbury into the arena, a random event, was also explanatory. Canterbury
brought with him the ‘solution’: a model of affordable housing delivery that both
organisations would support. Problem, participants, solution and decision makers
were aligned.
By the application of the IA frame, we learn that, while the ‘turn of fate’ of the
1998 state election outcome made a joint local-state Joint Affordable Housing
Taskforce more of a possibility, it was the two Councillors with the Minister who
made the individual choice and took action to make change ‘capital’ from this
event. We learn more of how the persistence and skill of the two Councillors
within this taskforce and within Council kept the HOUSCO ‘candle’ flickering
through this period, how they were supported in this by the choice of the
bureaucrat Westphal to commit his skill and energy. We see that without this
individual strategic choice, the Council choice to fund the feasibility study would
not have been made.
We learn also how contentious, and potentially risky, the emerging HOUSCO
service delivery model was internally within the State Housing Department. We
see that the persuasive skill and power of the Director-General was critical to
keep the HOUSCO process moving during this period. We also see the skill and
political power of the Minister in persuading senior decision makers was
explanatory and that his support was driven by both personal and pragmatic
interests. Finally, we also see that while ‘bringing’ the solution was important,
Canterbury ‘selling’ the solution was actually the more critical part of the
explanation. Again, the elements of individual strategic choice, power and
persuasion skills contribute to the more complete explanation of HOUSCO.
Phase Three
In Phase Two, the choice had been made to fund jointly a feasibility study into
the proposed HOUSCO as solution to the joint problem posed by declining rental
housing affordability. In Phase Three, the ED analysis sheds light on the
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importance of the economics of the proposal to the progression of the initiative
and how tough tests of efficiency were applied by decision makers. As with
Phase Two, we see also that the test of equity and fair dealing is a hurdle to a
joint venture initiative.
By applying the I/C frame, we see that although meeting these rational tests of
efficiency and equity was a pre-condition for success in this final phase, the
choice of the Lord Mayor “could have gone either way” at this point. The
evidence demonstrates the plausibility of a negative decision on funding
HOUSCO, which would have stymied the process of HOUSCO taking the last
step to incorporation as a joint venture company. Luck and timing played its
part.
The IA frame gives the final piece of the explanation. The business cases which
demonstrate the necessary efficiency are not effortlessly plucked from the air:
technical skill, creativity and persuasion on the part of a number of ‘technocrats’
was required to build the case for this efficiency. The Tax Office also had to be
persuaded of the charitable status of the proposed venture, which also required
technical and political skill of the highest order.
Executive bureaucrats from both Council and the state each needed sufficient
credibility and skill to persuade the senior decision makers of their risk-averse
organisations, even given a robust and water-tight business case demonstrating
the efficiencies to be had. Finally, the Minister and the two Councillors needed
to advocate and persuade within their own political decision making arenas,
which in the case of Council was still divided over the issue. While the I/C frame
pointed out that the probability of the Lord Mayor supporting the HOUSCO
proposal was about ‘50/50’ at this point, without the agency of the two
Councillors, the choice would not have arisen at all.
Analysis has outlined the explanatory contribution of the IA perspective at each
Phase of HOUSCO. A summary of this contribution is provided in Table 14
below:
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Table 14: Explanatory Contribution of Individual Agency Frame
Environmental
Determinism
Indeterminacy/
Chance
Individual Agency
Phase One Institutional challenge of provision of ARA invokes a joint response (Chapel St).
Changed environmental conditions (decline in affordable rental housing) sufficient institutional challenge for Council to seek out the state after social structures derail initial collaborative momentum.
‘Upset’ 1991 Council election opened new avenue to pursue solutions to affordable housing: timing matters.
Choice of Lord Mayor to deliver Chapel St jointly with the state.
Choice of Lord Mayor to support the decision to seek out the state for joint committee on ARA.
Why and how these actors came to make these choices and who was involved in shaping these choices.
Phase Two Resource constraints add urgency to state’s need to explore joint models of working.
Importance of equity and fair dealing.
Luck and timing: turn of events brought ‘receptive’ decision makers to power at both levels of government. Timing also brought the politically acceptable solution into the ‘arena’.
Choice of Lord Mayor and Minister to fund a feasibility study into the emerging HOUSCO model.
Why and how these actors came to make these choices and who was involved in shaping these choices.
Phase Three HOUSCO represented an efficient and equitable solution: met strategic interests and institutional needs to mitigate risk.
Confluence of confluences: both decision making ‘arenas’ in alignment.
Choice of Lord Mayor, Minister and other state decision makers to fund HOUSCO.
Why and how these actors came to make these choices, and who was involved in shaping these choices.
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This section addressed the first two research questions through a comparison of
the HOUSCO explanations provided by each of the three frames of ED, I/C and
IA. The differences in approach to explanation were first described, outlining
differences of assumptions and approach to explanation. The ED and I/C frames
were then critiqued, examining their strengths and weaknesses as explanations of
the HOUSCO sequence of events. The additional and distinctive contribution of
the IA explanation was then explicated, demonstrating that the strategic choice,
motivations, practices and attributes of the individual HOUSCO actors fill in
much of the explanatory detail neglected by the other two frames. It was argued
that this frame provided much of the ‘who, why and how’ of the HOUSCO
process as a contested process of organisational and institutional transformation.
In this first multi-frame comparative analysis, the separateness of the three
frames was maintained such that the unique dimensions of each can be
demonstrated. In the next section, the final research question is addressed,
providing two propositions as to how the three frames, taken together, can
provide a more complete understanding of the HOUSCO case than any single
frame.
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MULTI-FRAME SYNTHESIS
The previous discussion addressed the first two research questions, comparing,
contrasting and evaluating the explanatory power of each of the three
perspectives and distinguishing the explanatory contribution provided by the IA
perspective. In this discussion the final research question is addressed, namely:
RQ3: How does Individual Agency interface with each of the perspectives of
Indeterminacy/Chance and Economic Determinism as a framework by which to
understand alliance process and outcomes in this case?
The question of building theory from Alternate Templates analysis is
problematic, as Langley (1999: 699) observes:
... despite its advantages, the use of this strategy often leaves researcher and reader
puzzled as to how the various theoretical strategies can be combined; almost
inevitably, each explanation alone is relevant but insufficient. Yet any theory that
attempted to integrate the different perspectives would become unwieldy and
aesthetically unsatisfying.
Attempts at integration are even more problematic when the perspectives
employed are not mere theoretical variants underpinned by common
paradigmatic assumptions. Chance, choice (individual agency) and structuralism
or determinism represent major paradigms within strategy. Their relationship or
relative contribution to strategy (particularly choice and determinism) represent
one of the most intense debates in the field. Thus to attempt a novel integration
of the three perspectives as explanation for this case is to wade into this much-
contested space, with the risk of the ‘aesthetically unsatisfying’ result of which
Langley warns.
However, while a completely novel treatment may be unwise, there are two
potentially fruitful approaches to building explanation from the three
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perspectives employed in this case. Each is proposed as equally powerful for
understanding the contribution of IA in this case, each suggesting a different
relationship with the two other perspectives employed. These approaches provide
the theoretical tools by which this third research question can be addressed;
however discussion considers also the extensions or modifications which might
be made to these theoretical tools to consider the explanatory role of IA within a
hybrid or alliance form.
The two propositions are as follows:
1. Development and change in the HOUSCO case can be explained though
adopting a multiparadigmatic approach. Choice and IA is theorised as
one of three separate paradigmatic worldviews, each explanatory in itself,
but considered in parallel produce a more comprehensive explanation of
the HOUSCO process through their juxtaposition and reconciliation.
2. Development and change in the HOUSCO case can be explained as the
interaction of complex processes represented in the three perspectives.
Choice and IA is theorised as one of three inextricably interwoven strands
which brought HOUSCO into being, causally insufficient in itself.
Both propositions are put as equally useful approaches to theorising the
contribution of IA in the HOUSCO case and also of building theory in alliance
process. As de Rond and Thietart (2007) observe in their theory of strategic
choice which informs the second proposition, epistemologically we cannot claim
their theory to be true. Evidence and proof is elusive, existing more in the realms
of philosophy and intellectual thought than normal science. Equally, we cannot
consider one proposition to be more ‘true’ than the other. De Rond and Thietart
(2007) rather claim meaningfulness for their theory, and one which makes a
contribution to the fragmented field of strategy and also strategy process. This
thesis would claim that both approaches are meaningful to understanding the
‘totality’ (Snook, 2002) of the phenomenon of HOUSCO. We accept that a
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uniquely correct perspective cannot exist (Bochner, 1985), and therefore put
forward both as paths to understanding the multi-faceted reality of HOUSCO as a
process of change within a hybrid organisational form across a ten year period.
In the following section, each of these propositions is outlined, describing the
theoretical tools which inform each and discussing the HOUSCO findings
through each.
Proposition One: Multi-Paradigmatic Approach — Individual Agency as
One of Three Paradigmatic Worldviews
In the previous section the separateness of the three perspectives was maintained,
such that the distinctive explanatory dimensions of each could be demonstrated.
By examining each of the three in parallel, analysis could highlight the different
assumptions and what each ‘revealed and neglected’ (Allison, 1971) as an
explanation for the HOUSCO events. As a result the explanatory contribution of
the IA perspective was able to be distilled, through juxtaposition with the
explanations provided by each of the other two perspectives. This analysis served
the purpose of partially addressing the first research question, illuminating the
additional explanatory dimensions offered by the IA perspective that have largely
been overlooked in the alliance process literature, which focuses largely on
economic and structural explanations of alliance process.
This cross-frame analysis can also serve to address the third research question,
which seeks to define the relationship of IA with the other two perspectives, and
how they work together as an explanation of HOUSCO events. This analytical
separation of the three perspectives, but consideration in parallel and in
juxtaposition, is advocated by a number of theorists as having strength in theory
building across different paradigms. Gioia and Pitre (1990: 585), for example,
argue that an approach that accounts for differing paradigmatic assumptions,
while acknowledging the difficulties of integration, can be a route to a “more
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comprehensive view of organisational phenomena.” He argues that research that
remains within the tenets of one major paradigm will necessarily continue to
produce incomplete views of organisational knowledge if there cannot be a way
to bridge or link with research emerging from a different paradigm. Multi-
paradigmatic considerations, which bring several paradigmatic assumptions to
bear on a topic, build theory than can “account for the multi-faceted nature of
organizational phenomena.” Gioia and Pitre (1990) argue that in adopting this
approach to theory building, theorists are not seeking the truth, rather attempting
to produce more complete views of organisations and events.
Gioia and Pitre (1990) are not alone in advocating that completeness in
explanation arises from the simultaneous application of multiple viewpoints.
Process theorists also support the application of multiple frames. As identified in
the Methods Chapter, Van de Ven and Poole (1995) advocate for process theory
that “go[es]) beyond a surface description, to penetrate the logic behind observed
temporal progressions” and that this may involve a number of theoretical
perspectives in order to produce a more comprehensive explanation. This is
appropriate when providing explanation of a complex phenomenon, where
presenting only one explanation of the ‘motor’ (Van de Ven and Poole, 1995) of
process evolution would risk oversimplification. As argued earlier in the thesis,
alliances, with other hybrid organisational forms, represent such complex
phenomena. They span a number of institutional contexts, play out over space
and time (Van de Ven, 1992 and are influenced by a range of diverse actors with
different motivations and schemas. It is therefore unlikely that any one
perspective would capture all its dimensions. Langley (1999: 698) also finds
maintaining ‘theoretical clarity’ through separation of the frames to be a benefit
within process research, with theoretical contribution to be built from the
“…confrontation among different interpretations (which) can reveal the
contributions and gaps in each”.
Between them then different theoretical perspectives provide overall accuracy,
although each one is inaccurate on its own.
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Also in the process literature, the approach of analytical separation but improved
explanation through the contrast, comparison and confrontation of alternate
theoretical lenses, was famously used in the classic analysis of the Cuban missile
crises of Allison (1971).
In practice, Gioia and Pitre (1990) advocate a process similar to the
methodological process of triangulation. While being grounded in a particular
paradigmatic worldview, a theorist would account for alternative worldviews
through the process of ‘argument, counter-argument and accommodation, despite
fundamental differences … without violating their own tenets.” As Allison
(1971) notes, “it helps to have one or more conceptual frameworks that remind
the questioner and the answerer what is omitted.” That is, as Gioia (1990) notes,
we may agree to disagree, but we at least know how and why the disagreement
exists.
In understanding HOUSCO events through application of the three perspectives,
we would, in Gioia and Pitre’s (1990) view, be ‘anchored’ in one paradigm, but
from this vantage point we would recognise and accommodate the claims to
explanation of the other two paradigms. For example, being ‘anchored’ in the IA
perspective we would have as a point of departure that the exercise of strategic
choice was the ‘generative mechanism’ of the change process in each phase. By
application of a multi-paradigmatic approach with the other two perspectives, we
would be forced to ask firstly the extent to which this choice was constrained or
informed by the economic or social environment in which the choice was being
exercised. Would other actors have made identical choices in the same context?
Why or why not? Additionally, by virtue of the I/C paradigm being applied in
parallel, we would be lead to question the claims to causality of choice and
agency, and ask whether a different ‘turn of events’ would have rendered the
same choice ineffectual. By accounting for each of these competing perspectives
in turn we develop a deeper and more rigorous explanation for HOUSCO.
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Proposition Two: Integration — Individual Agency as One of Three
Inextricably Interwoven Strands
An alternative, and equally valuable, theorising of IA in relation to the
perspectives of ED and I/C in this case can be developed from the work of De
Rond and Thietart (2007). These theorists have, somewhat boldly, proposed a
“theory to manage the uneasy relation between strategic choice, chance and
determinism (or inevitability)” (535). One of the aims of the 2007 paper is to
propose “philosophically sustainable theory of strategic choice.” They claim their
‘principal task’ as “formulating a theory of strategy that affords freedom of
choice and grants human agency a constructive role” (2007, 537).
This theorising of agency is therefore different from Proposition One. Both
propose that a complete explanation of the HOUSCO events comes from
application of the three perspectives. De Rond and Thietart (2007: 538) argue, in
the application of their theory to their own case, that “to omit any of these would
be to tell a misleading, or at best incomplete plot.” However in this second
approach, a relationship is proposed between IA and the other two perspectives.
In the first proposition, these three perspectives retained their theoretical
separateness.
De Rond and Thietart (2007: 544) apply tenets of philosophy and intellectual
thought to give ‘precision’ to a theory on the nature and role of strategic choice
within strategy, which they argue the strategy discipline itself has struggled to
produce. Following lengthy consideration of these traditions and also the
strategy literature, they propose four ‘conjectures:’
1. Causality is a necessary condition for freedom of choice. So as to make
strategic choices we must believe them (when acted upon) to be able to
change the course of events.
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2. Chance coincidences can open up new avenues for future choices.
3. Strategic choice is itself insufficient to account for strategy. Choice, like
chance is a contributing, background dependent factor.
4. Causal backgrounds (economic events, institutional structures, evolving
state of the economy) are necessary in order for us to interpret and exploit
chance events. After all, chance coincidences are only ever meaningful in
the context of a particular casual background.
Some definitions are required. These theorists refer to determinism ‘in its weaker
sense’ as it is generally used in strategy scholarship, and in this thesis, describing
‘that which constrains and informs choice.’ (De Rond & Thietart, 2007: 536).
They substitute the term ‘causal background’ to refer to the kinds of general
states used in the ED perspective in this thesis, such as “institutions and social
structures … the properties of markets and industries, and the evolving state of
technology and that of the economy” (De Rond & Thietart, 2007: 536). Choice,
they define as “the freedom of organizational actors to choose and act of their
own will.” Chance is defined for their purposes as “an event happening in the
absence of any obvious design, or randomly” (De Rond & Thietart, 2007: 536).
Their theory is dense and precisely drawn: summary does not serve their
argument well. However, some paraphrasing will distil the essence of their
theory of the relationship of agency (choice) as it relates to ‘causal background’
and chance.
In their theory, causal background provides the necessary ‘social and material’
context for choice, but does not of itself fully account for that choice. They argue
that:
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… in management research we may have taken it for granted that such background as
industry structure, firm capabilities or network characteristics themselves account for
organisational strategizing ... these at best provide the necessary background for
making choices.
However, causal background is central in their model, seen as a necessary
condition not just for strategic choice but also for exploiting chance coincidence.
Causal backgrounds supply the ‘raw materials’ for choice, as organisational
actors “rely on it for interpretation, prioritization, legitimization, explanation and
sanctioning or discarding alternatives” De Rond & Thietart, 2007: 546).
However, these ‘raw materials’ are not sufficient to account for strategy:
… something else is required, namely deliberation and commitment. It is here – in the
gap between the context for choice and choice itself — that freedom is expressed.
Strategic choice, they argue, “can only ever be understood in terms of its relevant
social and material context.” Moreover, “given the multiplicity of interactions it
is unlikely that one particular course of action, taken twice will produce the same
result.” An action that produces success one day may produce failure the next.
Therefore choice, according to this model, is a contributing factor, interwoven
and interacting with other factors and cannot alone determine strategy.
Chance coincidences can supply an avenue for alternative choices. The theorists
cite Cohen et al’s (1972) Garbage Can Model to illustrate their argument that
chance “can draw together problems and solutions in waiting, and can be
sufficient in opening up alternatives for future actions.” Equally with choice,
causal background and context is necessary to give meaning to the chance event.
Strategy is thus theorised as “emerg[ing] from multiple, complex, interacting
processes, only some of which are under managerial control.” Choice, chance
and causal background are inextricably intertwined in the production of a
strategic event (De Rond & Thietart, 2007, 538). This theory of strategic choice
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and its relationship to chance and causal background, they argue, has relevance
to process research, which attempts explanation of “how various different
actions, events and backgrounds are necessarily interconnected and
interdependent and will, by its very nature address multi-level issues”(De Rond
& Thietart, 2007, 548).
In viewing the HOUSCO case through this second ‘complex interacting
processes’ approach, we would see that the ‘causal background’ of changing
economic and strategic environment, institutional and social structures provided
the context for the choices of the individual actors; chance opened up new
‘avenues of opportunity’ for choice. Thus in Phase One, the ‘fortuitous’ event of
the election of the Labor administration brought together receptive decision
makers with attention to the problem of affordable housing. This opened up new
avenues for opportunity for choice for the Councillors and the Lord Mayor which
had not been available previously. These choices are given meaning by the
‘causal background’: institutional structures of the Council and the state
government which actors can interpret to provide the boundaries for legitimate
action and a sense of priority. Thus, in Phase One, the Lord Mayor and several of
his executive group, through their interpretation of the ‘causal background’,
initially decided attention to the provision of affordable housing was outside the
boundaries of legitimate action by Council, but joint action with the state was
institutionally desirable and legitimate. Thus the ‘opening of the new avenues for
choice’ and the institutional and social structures provided context and
preconditions for choice. But as De Rond and Thietart (2007) state “something
else is required — deliberation and commitment.” The IA study demonstrated
that each of the powerful actors in Phase One had choice in regard to their
involvement and their decisions in the affordable housing problem and evidenced
deliberation on that choice. The IA analysis also sheds light on why they made
this choice (motivations) and how they went about shaping the choices of others
in their institutional and social structures. However, this ‘intertwined’ frame puts
these choices and practices in a larger causal framework: these choices were able
to move the process in the direction of the HOUSCO outcome at this time and in
this context. Change these preconditions and change the context, and the choices
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and practices will not necessarily have the same outcome. As we saw, the
Councillors exercised the same choice and engaged the same practices in the
period prior to 1991 without success. Choice, or agency, is however an
‘inextricable’ causal strand, with the other two strands in explaining the Phase
One outcomes: the Chapel Street development and the joint local-state housing
committee.
In Phase Two the ‘turn of fate’ that brought Labor into power at both local and
state levels ‘opened new avenues for choice’ for both organisations (Council and
the State Housing Department) to act on the problem of ARA. A wider group of
actors from both organisations were now ‘deliberating and committing’ (de Rond
& Thietart, 2007) to new courses of action, including new, commercial joint
models of delivery. These choices were given meaning, priority and legitimacy
by the ‘causal background’ of institutional, environmental and social structures.
The declining financial resources of the state gave institutional priority to the
choices of the state actors; the ability to work jointly with the state gave
institutional sanction to the choices of the local government actors. The social
structures between the sets of organisational actors also provided the ‘raw
material’ for individual choice to work collaboratively. Again, chance (alignment
of Labor government) provides the preconditions, ‘causal background’ provides
the necessary decision making context. But to these pre-conditions and in this
context, actors deliberate on options and commit to a path with freedom of
choice.
In Phase Three, the ‘confluence of confluences’ that brought alignment within
the decision making group together with requisite problem attention and an
emerging acceptable solution, made the conditions ripe for the actors to choose
to commit to HOUSCO. This ‘avenue of choice’ was available to them. The
‘causal environment’ continued to suggest to state actors that this new approach
to the provision of affordable housing was an institutional priority, given
declining resources in their environment. The HOUSCO solution, including
majority state revenue and commitment continued to be institutionally possible
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for Council (even though the legitimacy was still questioned by some decision
makers). However, ‘deliberation’ and choice were still required at this last phase
on the part of several powerful decision makers. The preconditions and context
made the choice possible, but in the final analysis these actors had to say ‘yes’
rather than ‘no’ and had the freedom to do so. But again, we are reminded
through this ‘interaction of complex processes’ model, that choice is but one
causal strand among several.
Extensions to De Rond and Thietart (2007) Theory
Extending Individual Agency Perspective
De Rond and Thietart’s (2007) theorising of choice and its relationship to
strategy is a valuable basis for understanding the relationship between the three
perspectives used in this thesis, and how they combine to provide a more
complete account of the causal factors in the HOUSCO case. As these theorists
state, “to omit any of these would be to tell a misleading, or at best incomplete
plot” (De Rond and Thietart, 2007: 538). However, theorising a relationship
between the paradigms of choice, chance and (soft) determinism necessitates a
high level of abstraction. Much of the IA explanation at the more organisational
and individual level would be lost if this high-level model were relied on solely.
The argument of the IA study was, indeed, that the choices of the most powerful
actors in the HOUSCO case (the Lord Mayor and Minister) were explanatory of
the focal decision event at the end of each phase. The ‘interaction of complex
processes’ framework of de Rond and Thietart (2007) adds depth and causal
logic to this singular explanation. However, the IA perspective also provides the
next level of explanation, which was why and how these powerful actors came to
make these choices. As we saw in the IA study, both the Lord Mayor and the
Minister had to be persuaded to make the choices they did at each critical
juncture. This underscores the point that, because causal background and chance
provide the preconditions for choice, that choice opportunity may not be enacted.
More explanation is required to understand the choices of these powerful actors.
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The more complete IA perspective helps us see that these choices were shaped
by the complementary agency of a range of other individuals, each with their
own freedom of choice, motivations, attributes and skilful practices.
In summary, to leave the account of individual agency at the level of ‘choice’,
would be to obscure this necessary explanation of the ‘who, why and how’ of
this choice. While de Rond and Thietart (2007) state that their task or goal is to
“grant human agency a constructive role” (537) the full nature of this
constructive role can only be fully revealed through supplementing their
relational theory of the three paradigms, with the additional dimensions and
theoretical tools of the IA perspective.
Strategy Process within Hybrid or Alliance Forms
De Rond and Thietart (2007) propose a theory to manage the ‘uneasy
relationship between strategic choice, chance and determinism’ in strategy and
argue that strategy can be understood as the ‘interaction of complex processes.’
In making their argument, they provide examples of strategy and its formation
from single organisational forms, although De Rond has contributed significantly
to the alliance literature (de Rond, 2003, 2005; De Rond & Bouchikhi, 2004). It
is useful therefore to consider if their theory obscures any significant element of
strategy formation within HOUSCO as a hybrid, or alliance organisational form,
and if their theorising on the role of choice or agency requires modification or
extension in this context.
Two modifications seem worthy of consideration. The first is drawn from
institutional and S-as-P theory and suggests that, in a hybrid or more plural
organisational context, the causal background may not represent a fixed,
objective consistent set of rules or logics which would uniformly suggest the
choice options of actors. The inherent tensions created through hybrid forms
(see Chapter Two, Literature Review) create ambiguity in terms of the
boundaries or possibilities for action. A hybrid does not have the same explicit
logic or rules of a market or a hierarchical organisational form: what is to be
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achieved and how it is in a more ambiguous ‘middle ground’ and is therefore
argued to be more open to agency. As Levy and Scully (2007: 974) suggest:
Institutional scholars locate agency and dynamics in the interstices and
contradictions of plural, overlapping, and incomplete logics (Barley and Tolbert
1997; Clemens and Cook 1999; Phillips et al, 2004).
The more competing logics exist in an organisational or institutional field, the
more opportunity exists for actors to exercise agency. Pluralism, or multiple
logics are therefore argued to increase the possibilities of agency to effect
institutional change. As De Rond (2004: 174) suggests “within a pluralist
perspective, human agency takes centre stage.”
As an example, we can see that in the HOUSCO case, whether Council deemed
HOUSCO involvement as legitimate for local government was contested. While
direct delivery of housing by Council alone was uncontroversially outside the
bounds of institutional legitimacy, when they became involved in a possible
alliance with the state, these ‘rules’ became more blurred: the logic was
incomplete. The institutional context could not then be relied on for clear
“interpretation, priorization, legitimization … or sanctioning.” (De Rond &
Thietart, 2007: 547). The Councillors and the Lord Mayor had the opportunity to
persuade based on their own logics for action. The first possible extension of De
Rond and Thietart’s (2007) relational framework therefore is that, in plural or
hybrid organisational contexts, strategic choice may play a stronger role in
accounting for strategy.
The second consideration when considering this framework in a hybrid or
alliance context is the role of chance. De Rond and Thietart (2007) conjecture
that “Chance coincidences can open up new avenues for future choices.” While
we demonstrated this in the HOUSCO study, equally we saw that those
‘avenues’ had to open for not one, but two organisations. De Rond and Thietart
(2007) use examples where a decision maker unilaterally acts to exploit an
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opportunity presented by a chance event (i.e. Andy Grove and Intel). However in
a hybrid context, this unilateral action is not possible: actors from different
organisations must multi-laterally make the choice to exploit the opportunity
presented. The possibilities of ‘confluence’ then become somewhat slimmer and,
as we saw, can close more quickly if the decision ‘arena’ alters for only one of
the two participating organisations. The second possible extension to de Rond
and Thietart’s framework therefore, is that in plural or hybrid organisational
contexts chance may open up new avenues for future choices for both
organisations, but actors must make the choice to exploit these promptly.
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SUMMARY OF RESEARCH QUESTIONS AND FINDINGS
Cross-frame comparison and multi-frame synthesis addressed each of the three
research questions. Comparison and critique distilled the distinctive explanatory
contribution of the IA perspective in the HOUSCO case, neglected in
explanations for alliance process. Multi-frame synthesis theorised the
relationship of IA to the frames of ED and I/C. A summary of findings against
the three research questions is provided below:
RQ1: If alliances are socially complex, hybrid forms what case can be made for
individual agency as an explanation of alliance change and development in this
case? What additional dimensions does the IA perspective illuminate which have
otherwise been overlooked in the alliance process literature?
Three strong claims are made for the explanatory contribution of the IA
perspective:
• The most senior alliance decision makers exercised choice among
legitimate options in relation to the decisions which shaped the path of
HOUSCO. The choices of these actors were partially explanatory of
HOUSCO change and development and were shaped by both personal
and institutional motivations.
• The choices, motivations, practices, attributes and institutional resources
of other individual actors in Council and the state were explanatory of the
choices made by the most powerful decision makers. HOUSCO outcome
resulted from the concerted and complementary agency of political,
bureaucratic and technocratic actors in both organisations.
• All actors demonstrated practices particular to effecting change in a
socially complex, hybrid form. Actors strategised, evaluated, persuaded
and enacted both within their own organisational hierarchies, across the
two hierarchies and across the wider institutional field.
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An additional, weaker claim is that:
• IA, or strategic choice may have a stronger role in explaining HOUSCO
as a socially complex, hybrid form. The multiple logics (i.e. multiple
ideas about what is legitimate and possible outside the constraints of
hierarchy) within the alliance created opportunities for action.
RQ2: What dimensions are revealed through the interpretations provided from
the Environmental Determinism and Indeterminacy/Chance perspectives?
• Environmental change (declining ARA, rising costs and declining
financial resources) generated organisational adaptation from both
Council and the State Housing Department and was partially explanatory
of HOUSCO change and development.
• Luck and timing are partially explanatory of change and development in
the HOUSCO case.
RQ3: How does Individual Agency interface with each of the perspectives of
Indeterminacy/Chance and Environmental Determinism as a framework by
which to understand alliance process and outcomes in this case?
IA may equally be theorised as:
• One of three separate paradigmatic worldviews which collectively
provide overall accuracy in the explanation of HOUSCO, although each
taken separately is partial.
• One of three strands which were inextricably intertwined in the
production of HOUSCO.
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CHAPTER EIGHT: Conclusions and Implications
This thesis explored IA as an explanation of change and development in a single
rich case of alliancing in the public sector. In doing so, the thesis aims to
contribute to alliance process theory, which provides explanation for “the
sequence of events leading to an outcome” (Langley, 1999: 692) or why events
unfold the way they do. The case contributed to both theory and practice by
demonstrating empirically the utility of the IA perspective as an explanation of
alliance events and the explanatory strength of a multi-frame approach for
understanding and explaining alliance outcomes. The case also provided new
insights into the contingent nature of alliance outcomes.
The previous chapter addressed the three research questions, comparing and
critiquing the explanatory contribution of each of the three perspectives,
distilling the distinctive contribution of the IA perspective and theorising the
relationship between the IA perspective with the other two perspectives.
This final chapter discusses the findings regarding IA as an explanation for
HOUSCO. The key findings generated from the study were:
• Choices made by HOUSCO actors were partially explanatory of change
and development in the HOUSCO case.
• The IA perspective was not sufficient to explain the HOUSCO process:
the ED and I/C frames provided explanatory dimensions missing from the
IA explanation.
• The concerted and complementary agency of all HOUSCO actors from
both organisations and at multiple levels was explanatory of the choices
made by decision makers.
• The nature of agency demonstrated in the HOUSCO case, as a hybrid or
alliance form, has distinguishing characteristics.
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Discussion of these key findings also includes implications for alliance process
theory, alliance leadership literature and for alliance practitioners. The chapter
therefore begins by considering of the limitations of this particular case study for
theorising and developing broader lessons for practice. The chapter concludes by
addressing the original contribution to knowledge of this research and
implications for future research.
LIMITATIONS OF THIS STUDY
The implications for theory and practice of the key research findings of this study
are offered in the context of the inherent limitations of single case studies and of
this particular case study in the theorising process. Firstly, our empirical
illustration, a case study of alliancing between two public sector organisations,
may have accentuated the stochastic nature of change: elected governments as
decision making ‘participants’ — and with them their decision making
preferences — have the risk of changing according to a regular electoral cycle. It
could be argued also, that decision making preferences may be more unclear and
problematic in these public sector organisations. A characteristic of the public
sector is the multiple outcomes that an organisation needs to take into
consideration when considering potential solutions, rather than the single
unambiguous logic of the potential for investment return. Thus, decision making
arenas may well be more ‘anarchistic’ for these reasons than for market-facing
firms, making a potential alliance process more subject to luck and timing than
market-facing firms. This would therefore be interesting to explore in future
research.
Agential practices may also have played a stronger role in HOUSCO as a public
sector case, also for the reasons of problematic preferences in the public sector.
While it could argued that generically, strategising, evaluating and persuading
are practices in which all alliance actors may need to engage, in the public sector
there is no single ‘logic’ on which the actor must base their strategy and
persuasive argument. Actors have space within this ambiguity to strategise and
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persuade decision makers to a particular end. Again, whether agency is more
explanatory of change in different contexts would be an interesting avenue for
future research.
There must also be a statement of the inherent limitations of single case studies
for theorising. While this is recognised, this study has applied a rich theoretical
framework which can have broad application beyond this single case. The
analysis conducted could also be usefully applied in many strategy contexts.
From each of the three theoretical frames, core analytical questions were drawn
which guide the analyst to explore different aspects of the case study
phenomenon. This analytical frame could well be used for many types and
classes of alliance process. Therefore, as Yin (2003b) and Langley (1999) would
contend in relation to Alternate Templates Strategy for single case study
research, the theoretical perspectives used and the analysis undertaken suggest
that the researcher may offer some limited theorising and drawing of
implications beyond this time-bound and context-specific case.
STRATEGIC CHOICE, AGENCY AND ALLIANCE PROCESS
Studies of alliance process have been mostly underpinned by life-cycle,
teleological and evolutionary theories which locate the ‘motor’ of process change
in the initial design of the alliance or in the economic or institutional
environment. The role of actors is derived from these theories: actors are agents
of these determining forces. Tasks are prescribed for the actor, but the alliance is
driven by external or internal forces over which the actor is seen to have little
control.
The case study evidenced that decision making actors in the alliance field had
legitimate choice in regard to each decision event in the HOUSCO process, and
that these choices were partially explanatory of the alliance path. Moreover,
while these choices were informed by the organisational and institutional rules
and interests, they were also shaped by the personal values and interests of these
actors. The study therefore provides empirical support for the conjecture of De
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Rond and Bouchikhi (2004: 59) that the “mindsets, dynamics, and interests are
likely to shape an alliance at least as much as explicit organizational goals and
strategies.” The case study also demonstrated that choice was demonstrated by a
range of alliance actors at various levels, informed by personal as well as
organisational values. The case showed that these actors, far from having a pre-
defined organisational purposes and pre-determined tasks, ‘strategised and
enacted’ new institutional responses, persuading decision makers over a long
period of the institutional legitimacy of what was proposed. The case study
demonstrated that this fine-grained individual-level analysis of the practices and
decisions of actors at critical junctures provides understanding of the role of
agency as a generative mechanism of change in its own right, rather than
refracted through the lens of another process theory.
In summary, the study demonstrates that the IA perspective can add additional
explanatory power to current theoretical resources which explain alliance
process.
Implications for Alliance Process Theory
The finding in this case that the choices of alliance actors are partially
explanatory of alliance process, confirms the recent tentative, but untested
propositions of a range of alliance theorists (Faulkner & de Rond, 2000; Gulati &
Zajac, 2000; Hardy & Phillips, 1998), suggesting that actors may have a stronger
role in alliance outcomes than the literature currently allows. This case has
demonstrated how explanation is enriched when analysis can view an alliance as
being more than a ‘faceless abstraction.’ (Faulkner & de Rond, 2000: 377).
We observe that some collaborations adapt and are deemed successful, while
others appear to 'die by accident' (Doz & Hamel, 1998) defying rational
explanation. The alliance process literature will continue to provide somewhat
impoverished accounts of this phenomenon without enlarging the lens with
which it is examined to include consideration of the choices and practices of
actors. The analytical frame provided in the IA study in this case provides a
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theoretical and analytical tool for researchers to consider individual-level factors
when explaining an alliance process outcome. As the study demonstrated, this
level of theorising does not have to supplant or negate traditional economic and
structural accounts, or organisation-level theorising, but rather be considered
simultaneously or in juxtaposition to uncover what would otherwise be
overlooked in a more ‘telescopic’ view of alliances.
INDIVIDUAL AGENCY AS PARTIAL EXPLANATION: MULTIPLE
PERSPECTIVES REQUIRED TO EXPLAIN ALLIANCE PROCESS
The HOUSCO study demonstrated that, in this case, the choices and practices of
actors were partially explanatory of HOUSCO events. However, the multiple
frames analysis evidenced that this agency was made possible by various
contextual factors: the same choices and practices may not have resulted in
HOUSCO in another time or place. This finding supports Reed’s (1988: 42)
admonition to all theorists of human agency that we accept the “necessarily
ambivalent and contingent nature” of our intellectual practice, and also to be
sensitised to the “ineradicable degree of ‘organised anarchy’ (Cohen et al, 1972)
that pervades all complex organisations.” De Rond (2003) equally cautions
alliance process theorists to be careful in assuming “management to be the
primary force in alliance process … alliances may well be impacted by events
that are difficult to anticipate … things happen to it.”
This contingent nature of agency was illustrated through parallel analysis of IA
with the I/C perspective, demonstrating that windows of opportunity for
HOUSCO actors to effect change opened and closed within the fluid and
dynamic decision making arenas of the two organisations. Moreover, for the joint
decision from two organisations which was required for the process to progress,
there had to be overlapping windows of opportunity where agency was enabled
(“The planets lined up” Housing Department Manager). When and how these
two windows would overlap could not have been predicted at the beginning of a
process and had an element of randomness.
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Thus this case study evidenced that, while the explanation for the HOUSCO
events would have been diminished without the IA perspective, equally the other
two frames provided explanatory dimensions that would be neglected if we relied
solely on the IA perspective. By the same argument, the HOUSCO study
suggests that the economic and structural explanations for alliance process which
have dominated the literature may be limited. The analytic approach applied in
this case demonstrated the explanatory strength of “dialogue between the full
range of theoretical approaches” as Reed (1988: 42) advocates.
The study evidenced the strength of the multi-perspective approach to provide
the opportunity for ‘holistic theorising’ — which process theorists such as
Pettigrew (1992: 183) have strongly advocated — and provided two possible
approaches. By introducing chance into the calculus with agency and
determinism, De Rond and Thietart’s (2007) ‘interaction of complex processes’
theory provides not only a synthesis of these multiple perspectives, but also an
accommodation of contingency where choice can be enabled. The study also
demonstrated the utility of the multiple paradigm approach of Gioia and Pitre
(1990), which argues that unifying theory among different paradigms may not be
possible or useful. Through this lens, IA stands paradigmatically apart, alongside
but not in theoretical relationship with the other two perspectives.
In summary, Hambrick (2004: 93) argues for strategy research that theoretic
insights and breakthroughs are more likely when “multiple perspectives are
reconciled or integrated.” The HOUSCO case was able to demonstrate the merit
of an approach which reconciled and one which attempted integration. Both were
demonstrated to strengthen the explanatory reach of the analyst in the HOUSCO
case.
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Implications for Alliance Process Theory
Again, the current alliance process literature strongly favours the ED
explanation. However, as several strategy theorists have suggested (e.g.
Hambrick, 2004; Van de Ven & Poole, 1995) with complex organisational forms
we need to accept that each theoretical frame will be partial and that “multiple,
overlapping, competing” (Allison & Zelekow, 1999: 401) frames may come
closer to providing accurate explanations. A framework which enables analysis
from a range of alternate perspectives in parallel may be a step toward a more
complete understanding of the phenomena of alliance process and change. It may
be interesting to revisit the extant studies in alliance process, which are grounded
in the ED perspective and apply an IA or I/C analysis, thus leveraging the
existing literature to build theory from the juxtaposition of these frames.
Implications for Organisations
Rethinking Alliance Capability
While strongly informing research, ED thinking has also dominated practice.
This is evidenced by studies which find that the majority of time invested in an
alliance is spent on the design of the arrangement (e.g. Doz, 1998). If IA thinking
were encouraged, we would consider the possibility that some of the locus of
successful adaptation may be with individual actors. This would make us think in
a different way about alliance capability, what it is, where it resides and how it
can be developed. It may also lead us to consider carefully the staffing of
significant or complex alliances, ensuring that actors who are capable of a high
level of reflexivity (strategising and evaluating) are part of an alliance team.
Additionally, engaging in I/C thinking may lead organisations and alliance teams
to consider how their current or potential alliance can best act to make capital
from changing events.
333
Models as Tools of Practical Analysis
Alternative frames thinking may also assist the day-to-day practice within an
alliance. For example, should inertia take hold, if there is a high level of conflict
or an unexpected event potentially derails an alliance, applying the different
frames may assist analysis of issues and solutions. For example, is this issue
arising from weak strategic logic (ED)? Are we as individuals considering the
problem too narrowly? Are there more and different options for moving ahead?
(IA). Is this alliance impacted by pure, unavoidable bad luck which materially
affects the possibilities for the alliance? (I/C).
CONCERTED AND COMPLEMENTARY AGENCY REQUIRED TO
SHAPE DECISION CHOICES
The required functions that actors need to perform to initiate and develop an
alliance have been given somewhat fragmented treatment in the literature.
However, as we saw in the literature review, the alliance leadership literature
assumes a designated and dedicated role of ‘alliance manager’ who will perform
different functions at different stages of an alliance lifecycle; from being a
‘catalyst’ at opportunity identification stage (Dorado and Vaz, 2003; Rosenkopf
et al, 2001), to ‘visioning and sponsoring’, advocating and networking within
and across organisational boundaries, and managing and mediating as the
alliance reaches a mature phase (Spekman, Isabella & MacAvoy, 2000). The
literature has also suggested that organisations engaged in alliance arrangements
have a nominated ‘boundary spanner’ role, who manages exchange relationships,
(Seabright, Levinthal & Fichman, 1992) manage within inter-organisational
theatres (Williams, 2002) or who generally provide an interface between the
boundaries of independent firms (Wilson, 1995). The literature has also
suggested that different alliance roles are seen to be appropriate to either middle
or executive leadership (Bamford et al, 2003; Boyett & Currie, 2004; Rosenkopf
et al, 2001).
The case study has provided empirical support for these fragmented propositions
that a range of functions is required to initiate, develop and establish an alliance.
334
All the agency functions nominated above were present in the HOUSCO case.
However, HOUSCO evidenced that these functions were not centred on one or
two nominated ‘boundary-spanners’ or alliance managers, nor did functions
change as HOUSCO moved from tentative beginnings to incorporation. Rather,
all alliance actors at all levels needed to perform ‘boundary-spanner’ functions of
managing within ‘inter-organisational theatres’ (although these ‘theatres’ were
different for politicians, executive bureaucrats, senior bureaucrats and
technocrats). HOUSCO demonstrated that the functions of visioning and
sponsoring, advocating and networking within and across organisational
boundaries, and managing and mediating as the alliance reaches a mature phase
were all present, but one function did not disappear as HOUSCO approached
incorporation. Rather all of these functions were present at all stages and were
again performed in different ‘theatres’ by all actors.
HOUSCO provided empirical support for the tentative proposition that different
alliance roles are seen to be appropriate to either middle or executive leadership,
however the HOUSCO analysis unpacks this further to fully understand what is
required from the different levels in each of the two organisations and how these
functions relate to each other.
The case demonstrated that HOUSCO resulted from collective and concerted (or
simultaneous) agency of political, bureaucratic and technocratic actors in both
organisations:
• The agency of political actors in both organisations was the precondition
for HOUSCO incorporation.
• The agency of executive bureaucrats in both organisations was required
to bring the acceptable solution to the political actors.
• The agency of senior bureaucrats and technocrats in both organisations
was required to build the solution for the executive bureaucrats and
political actors.
335
The case demonstrated that the HOUSCO outcome required actors from different
levels to bring to the persuasion process the different institutional resources
available to them by virtue of legitimate authority or institutional reputation.
Change resulted from the complementarity of these institutional resources: each
level relied on the resources of actors at other levels.
Lord Mayor and Minister brought formal political (policy) authority and control
over resources:
• Executive bureaucrats brought formal organisational authority and
control over resources (organisational budgets and staff deployment).
• Senior bureaucrats brought their autonomy and credibility.
• Technocrats brought expert power, legitimacy and credibility.
Implications for Alliance Leadership Theory
The alliance leadership literature explores what kind of actors need to be
involved in an alliance, why and when (‘alliance roles’ in the literature review)
could be usefully progressed if there is recognition that nominated inter-
organisational functions (e.g. visioning and sponsoring, advocating and
networking, mediating) have the purpose of shaping the choices of decision
makers at each stage of an alliance process. If this is accepted, it would then be
helpful to draw from Institutional Theory to understand what institutional
resources are required to build the case for the alliance and to persuade decision
makers.
The HOUSCO case demonstrated that no one nominated alliance actor or
‘manager’ would have all the institutional resources (e.g. legitimate authority,
power to deploy staff or approve a budget, expert power) to build a substantial
alliance business case (or ‘solution’) that would appeal to the multiple interests in
multiple organisations and to mount and sustain a campaign of persuasion around
this case. A coalition of actors with complementary resources to bring to the
persuasion exercise, acting in concert may be a more powerful explanation of
which actors need to be engaged in an alliance, why and when. However, the
variety and depth of institutional resources may vary according to the alliance
solution proposed. For example these propositions may be on a spectrum of
336
strategic benefit and risk: alliance propositions that have more obvious strategic
benefit to all parties and carry a low risk may not require much persuasive
‘firepower’ or fewer institutional resources applied. This would be an interesting
extension to progress this part of the alliance leadership literature.
DISTINCTIVE SKILLS AND PRACTICES OF ALLIANCE AGENCY
The literature has offered a comprehensive description and prescription of
leadership requirements for successful collaboration, arguing that alliance
leadership requires distinctive attributes. Alliance leadership is generally
considered to be a complex undertaking with skill requirements different from
that of traditional management through a hierarchy (e.g. Isabella, 2002). The
complexity is seen to result from the inherent difficulties of bringing together
two or more sovereign organisations with different interests and agendas, which
in turn may change during the course of the alliance (e.g. Tenbrunsel & Messick,
1999). This is consistent with the literature on the theory of the hybrid
organisational form, which highlights the inherent tensions present in this
‘middle form’ of organising.
This case study provides empirical support for the implicit but untested
proposition of this literature that the skills, practices and attributes of alliance
actors matter in the calculus of collaboration performance, and that they can be
distinguished from leadership required to effect change in a single, hierarchical
organisation. In order to demonstrate between alliance practices and change, it
was necessary to look beyond the descriptive alliance leadership literature to
more theoretic views of agency from social theory and organisational theory. The
study synthesised the organisational literature which addresses the social
practices through which human agents transform their situational contexts in
which they act (Reed, 1988). These practices were operationalised as
strategising, evaluating, persuading, enacting and transforming. While these
practices are equally associated with change in a single organisation, the
HOUSCO case demonstrated that the actors were required to employ these
practices across a wider field: within their own organisational hierarchies, across
337
the two hierarchies and across the wider institutional field. The contribution of
the HOUSCO study was framing the distinguishing processes of alliance agency
as strategising and evaluating with an understanding of the dynamics of several
contexts, persuading multiple decision makers across the institutional field with
diverse personal and strategic interests and motivations, and enacting and
transforming in multiple decision arenas.
In summary, the case study provided empirical support for the argument of the
alliance leadership literature that there is distinctiveness to the practices of actors
in alliance contexts. However the study also went further, demonstrating that in
this case these practices shaped the choices of decision makers and therefore the
development path of HOUSCO.
Implications for Alliance Leadership Theory
As was observed in the literature review, studies of alliance leadership and
management have produced comprehensive alliance leadership taxonomies,
taking a normative approach to prescribing what leadership skills and practices
are associated with alliance success. This prescription is underpinned by
assumptions about the ‘ideal state’ of alliance life — one that is stable, linear and
predictable, and driven by explicit organisational goals and purposes — which
theorists have critiqued (e.g. De Rond and Bouchikhi, 2004). This study
demonstrated that taking the hybrid organisational literature, and the literature on
pluralistic context, as a point of departure, leads us to different assumptions
about the ontology of alliances and the dynamics of alliance life. This literature
leads us to assume that alliances are likely to experience tension and instability
as a natural state, and that rather than being driven by unitary, explicit
organisational goals, the path of alliances are shaped by multiple interests,
individual, organisational and institutional. The question about alliance
leadership is then less about what specific skills and practices can be prescribed
for alliance stability and the fulfilment of organisational goals, but rather how
actors shape the agenda and the choices of decision makers in a dynamic, shifting
environment of multiple interests, organisational contexts and decision making
arenas. This questioning can be informed by tools provided by organisational and
social theory, such as used in this study, and also by the literature on strategy
practice in pluralistic contexts (e.g. Denis et al, 2007).
338
CONTRIBUTION TO KNOWLEDGE
The research presented in this thesis has made three contributions to knowledge
of alliance process and alliance leadership.
The primary original contribution of the research is to demonstrate empirically
the utility of the IA perspective as an explanation of alliance events. This extends
alliance process theory by providing a more individual-level account of the
factors which shape the path of an alliance. Two theoretical contributions made
this analysis possible. Firstly, the research synthesised the human agency
literature from social and organisational theory and used this as a theoretical
frame by which the choices and practices of actors and their contribution to
alliance events could be analysed. This provides new research paths for alliance
leadership literature by linking this largely a-theoretical literature, which
describes the skills and practices of alliance actors, with theories of human
agency and change, thus bringing this under-studied dimension into the calculus
of explanations for alliance process. Secondly, the research demonstrated the
utility of two approaches (Gioia & Pitre, 1990 and De Rond & Thietart; 2007) to
theorising the role of IA within the three perspective framework. Each of these
approaches can extend alliance process theory by enabling IA to be integrated, or
analysed in dialogue, with existing theories of alliance development and change.
Secondly, the research also provides new insight into the contingent nature of
alliance outcomes by demonstrating empirically the workings of ‘timing and
luck’ (Eisenhardt & Zbaracki, 1992) in opening limited ‘windows of
opportunity’ for agency. This extends alliance process theory by sensitising the
claims to causality that might be made for economic, structural or individual
factors, demonstrating that much in alliance life depends on fortuitous ‘turns of
events.’
Finally, the research also contributes to knowledge by demonstrating the
explanatory strength of a multi-frame approach for understanding and explaining
339
alliance outcomes —, and of these three frames in particular. The theoretical
framework, initially informed by De Rond & Thietart (2005), and the working
model of ‘core analytical questions’ developed for this study, contribute to a
broadening of approaches to analysis in studies of collaboration process,
currently dominated by economic and structural theories. The multi-frame
approach was shown to produce a more comprehensive (Gioia & Pitre, 1990) and
‘accurate’ (Langley, 1999) account of this complex phenomenon, than would
have been possible with any single paradigm. The core analytical questions,
developed for this study are provided below, complementing the Conceptual
Framework provided in the Chapter Two, and can be used to inform similar
multi-frame theorising.
The core questions that the ED perspective leads the analyst to ask include:
1. Who are the organisational actors?
2. What are the objective circumstances in their environment that each
organisation conceives as threats, challenges or opportunities?
3. What is the unitary purpose or goal of each organisation?
4. How does an alliance with the other organisation meet the purposes of
each organisation and address the conceived threats, challenges or
opportunities?
5. What are the objective (or perceived) costs and benefits for each
organisation of the alliance proposition at each stage of the process?
What are the range of other options that exist to address the objective (or
perceived) threat, challenge or opportunity?
6. What is the best choice for each organisation given the costs and benefits
of all options?
7. What overall pattern can be distilled from the sequence of alliance
events?
340
IA questions include:
1. Which acts of agency were explanatory?
2. Who were the key actors?
3. Why were these actors powerful?
4. What is the evidence of strategic choice?
5. What were the purposes or motivations of these actors?
6. How did these actors bring about change? What practices were
demonstrated?
I/C questions include:
1. What do we need to understand about each of the three ‘streams’
(problems, participants and solutions) running independently through
each organisation in order to understand the focal event or outcome?
2. What was the necessary ‘coupling’ or confluence of streams at this time
which explains the positive outcome of the ‘choice event?’ How did these
streams come together?
3. How could an ‘easily imagined variation’ (Tetlock & Belkin, 1996)
within one or more of the streams have changed the opportunity for this
‘confluence’, and plausibly have changed the subsequent sequence of
events? What is the evidence for this counterfactual proposition?
341
IMPLICATIONS FOR FUTURE RESEARCH
The discussion of research findings above has highlighted three areas which
would benefit from replication studies.
Firstly, our understanding of the contribution of individual actors to alliance
change and development would benefit from studies in other contexts. This
thesis accepts with de Rond and Thietart (2007: 547) that choice and human
agency can only be understood in terms of its social and material context. This
thesis has tentatively conjectured that the ‘problematic preferences’ and
‘incomplete logics’ in decision making arenas may be more characteristic of the
public sector context than market-facing contexts and that this creates more
space for actors to persuade and effect change. Whether agency has equal, less,
more or different explanatory power in different contexts would usefully extend
our understanding of the theoretical contribution of agency to alliance process.
Secondly, replication could assess whether the number and type of actors
needing to be involved in effecting change within an alliance, why and when,
may be contingent on the nature of the alliance proposition and the institutional
context in which the choice is being made. Discussion in this thesis tentatively
conjectured that alliances may differ in terms of the intensity of institutional
resources required to shape the choices of decision makers. The findings of this
study were that a coalition of actors with complementary resources to bring to
the persuasive exercise, acting in concert, was explanatory of the choices made.
However other alliances, with change propositions that may carry more or less
perceived benefit or risk, may have a requirement for less or more institutional
resources, deployed at different stages.
Finally, how actors go about the process of shaping the choices of decision
makers within alliances may differ in different contexts. While the findings of
this research were that the broad theoretical construct of strategising, evaluating,
342
persuading, enacting and transforming enabled analysis of the practices of
alliance actors in HOUSCO, useful fine-grained analysis might uncover whether
the nature of these practices differ in different alliance contexts. For example,
HOUSCO was an alliance between two organisations both in the public sector,
although each was responding to different economic and structural factors. The
practices of actors demonstrated evaluation of both social and environmental
contexts prior to strategising change possibilities. However, do these evaluation
practices qualitatively differ when the alliance brings together organisations from
two different sectors, for example public sector and private sector? Do these
practices differ when multiple sectors are attempting to engage in an alliance?
Replication studies conducted using similar theoretical constructs would add
useful depth and detail to our understanding of these and other practices of
alliance actors and their role in shaping the path of alliances.
343
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