Business Tour

NEW DELHI 28.37’N 77.13’S

South AsiaThe seventh-largest country by geographical areaThe second most populated country in the world Home to the Indus Valley CivilizationA region of Silk Road and vast empires

Brief Introduction to History2600-1300 B.C 1500 B.C. 6th century B.C. 321-185 B.C. 119213981336-16461600s 1947

Indus Valley CivilizationAryans entered and brought Hindu religion inFoundation of Buddhism and Jain religionMauryan EmpireMuhammad entered IndiaTurkey attacked IndiaVijayanagar EmpireEuropean arrived and Britain finally tookIndia into its coloniesIndependence

Culture Analysis Comparing Values in the Workplace

Hofstede’s (2001 IBM Study)

New Delhi

Language

• Over 1600 dialects• Official language:

Hindi, English

Attractions

Attractions Leaflet

Taj Mahal

• A symbol of love

• One of Seven Wonders

• A must-visit attraction

Ganges River

• Pray the god

• Wash bath

• Drinking holy water

• Visiting holy city

Restaurant

Restaurant Menu

Diverse among regionMuch fish, chickens and lambs, little beef and porkMuch vegetableCurry and spicesDesserts Diary product

Restaurant Protocols

Restaurants• Served on disposable

banana leaf plates• Cooks are not allowed to

taste during preparation

Guests • Eat with fingers• Use the right hand• Wash hands before eating

Beverage

• Drinking Chai is part of Indians’ daily life.

• Red tea, milk, spices, sugar and honey

Festivals

Festivals

• Hindu festivals: Diwali, Holi, Dussehra• Islam festivals: Fitr, Barah Wafat, Corban• Christian festival: Chistmas, Easter• Sikh festival: Lohri, Guru Nanak Jayanti• Buddhist festival: Buddha Purnima

Feeling of friendship and fraternity No religious bias

Souvenirs

Souvenirs

Souvenirs: Sari

Souvenir: Jewelries

Souvenirs: Elephant Statues

GANESH CHATURTHICelebrating the birth of Ganesha Chaturthi

Symbol of wisdom, prosperity and good fortune.

Hotel

Hotel

Greetings‘Namaste’

India Greetings Culture

• Namaste / Namaskar(formal)

• Means ‘I bow to you’• Speak at the beginning of

a conversation• With same hand folded

gesture & a slight bow• = goodbye• Hierarchical Culture:

greet senior people first

Influence from Western Culture

Hand Shaking• Common in large cities• Performed by higher educated people• Seldom shakes hand between men and women

(religious factor)• Unsure? wait for them to extend their hand first

Hotel Outdoor Garden

- symbolizes divinity, fertility, wealth, knowledge & enlightenment

- much religious mythology is woven around it

National Flower--Lotus

Architectural Design

• Hotel Appearance • Lobby

Interior Design – Indian Painting

• Can be broadly classified as MURALS & MINATURES

• Used for religious purpose only at the beginning

• Represents a fusion of various cultures & traditions now

Interior Design – Indian Sculptures

Business Protocol

• Prefer to do business with people known• Prefer long standing relationship > business• Prepare gifts• Be punctual• Starts with getting-to-know-you talk• Be patient – slow decision making process• Be ready to accept concession

Entertainment

Entertainment-Music

MusicClassical Music:• Hindustani• CarnaticFolk Music:• Bhavageete• Dandiva• BaulsModern Music:• Indi-pop music• Rock and Metal music• Dance music

Entertainment-Dance

Classical Dance

• Bharatanatyam• Kuchipudi• Odissi• Kathak• Manipuri• Mohiniattam• Kathakali• Kutiyattam

Folk and Tribal Dance

• Bhangra• Lavani folk

Dance• Chakri Dance • Mishing Bihu

Dance• Samai Dance

Music and Dance-Cultural Shows

Carnatic Vocal Recital Kathak Recital

Entertainment-Film

Film

• Produce the largest number of films worldwide• Fill with dance, music, comedy, romance, action

Film

Bollywood• A portmanteau of Bombay and Hollywood • The Hindi language film industry of Mumbai• The largest and most popular branch of Indian cinema

Film

• Most famous film: Slumdog Millionaire

• Dharavi is a famous attraction now

• 25% more business• US$ 10 per person or

US$135 per tour with private tour guide

Attract visitors from all over the world.Unique features in hospitality industry.

Development of whole Indian society Challenges faced by India

History enrich culture

Reference

• Purewal J., Anand K., Brennan J., (1999), Three thousand years of tradition and change. In Hutton W.(ed.), The food of India , Authentic recipes from the spicy sub continent, HK: Berkeley Books Pte. Ltd., 5

• Purewal J., Anand K., Brennan J., (1999), From the Himalayas to the tropics, Differing regional tastes in an astonishingly varied subcontinent. In Hutton W.(ed.), The food of India , Authentic recipes from the spicy sub continent, HK: Berkeley Books Pte. Ltd., 6-12

• Purewal J., Anand K., Brennan J., (1999), The Indian food ethos, In India, philosophy and food are inseparable. In Hutton W.(ed.), The food of India , Authentic recipes from the spicy sub continent, HK: Berkeley Books Pte. Ltd.,13-15

• Purewal J., Anand K., Brennan J., (1999), The Raj Revisited, Curry tiffins and afternoon tea: culinary remnants of the colonial era. In Hutton W.(ed.), The food of India , Authentic recipes from the spicy sub continent, HK: Berkeley Books Pte. Ltd.,21-23

Reference • (1982),Introduction, In Rogers J.(ed.), Madhre Jaffrey’s Indian Cookery,

London: British Broadcasting Corporation, 7-10• (1982),Menus and how to eat Indian food, In Rogers J.(ed.), Madhre Jaffrey’s

Indian Cookery, London: British Broadcasting Corporation, 31-36• Sahni J., (1980), Introduction, In Classic Indian Cooking, New York: William

Morrow and Company, Inc, xii-xviii• Sahni J., (1980), The principle of Indian cooking, In Classic Indian Cooking, New

York: William Morrow and Company, Inc, xii-xviii• (1995), Introduction, In Singh M.(ed.), Bihar and West Bengal, Saris of India,

New Delhi: National Institute of Fashion Technology and Amr Vastra Kosh, 26-29

• Bhandari V.,(2004), Roots, In Costume, Textiles and Jewellery of India, Traditions in Rajasthan, New Delhi: Prakash Books India (P) Ltd., 13-27

• History and Culture, Retrieved October 29, 2009 from http://www.indax.com/about.html

• History of India, Retrieved October 29, 2009 from http://www.indiazing.com/history/

Reference• SarDesai, D. R. (2008) India: The Definitive History Boulder, CO : Westview

Press• Raymond Scupin (edited) (2006) Peoples and Cultures of Asia Upper Saddle

River, N.J. : Pearson/Prentice Hall ,pp129-141• Sanjyot P. Dunung (1998) Doing Business in Asia : The Complete Guide, 2nd ed.

San Francisco : Jossey-Bass, pp 325-361• Hofstede G (1980) Motivation, Leadership, and Organization: Do American

Theories Apply Abroad? Organizational Dynamics, Vol 9. No.1. PP.42-63• Incredibleindia. (2007). Retrieved October 29, 2009 from India Government,

Ministry of Tourism Government of India Web site: http://www.incredibleindia.org

• "Festivals of India", Retrieved November 1, 2009 from http://www.indiazing.com/festivals/

• Diwali: India's Festival of Lights (2009). Retrieved November 1, 2009 from http://wanderlustandlipstick.com/diwali-indias-festival-of-lights/

Reference

• Delhi Events. (2009). Retrieved October 29, 2009 from http://www.delhievents.com/

• Dances of India. (n.d.). Retrieved October 29, 2009 from http://www.currentgk.com/india/miscellaneous/dances_india.html

• "India Travel“. (2006). Retrieved October 29, 2009 from http://www.indialine.com/

• "Encyclopedia of Indian culture" (2001). Retrieved October 29, 2009 from, Web site: http://www.culturopedia.com/index.html

• Cultural Festivals Of India2 India Travel, Retrieved November 1, 2009 from http://www.indiatour.cn/cultural-festivals-of-india2.aspx

• Khanna, A. (2008). HVS-Hospitality India-Growing Pains. Retrieved November 1, 2009 from http://www.hvs.com/Jump/?aid=3239