Increase Monetization via Facebook

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Brains Tech.com Technology at its Best How to increase monetization via Facebook? Lets explore this process step by step – Follow Me Facebook is the largest social network with a user base exceeding 350 millions. It provides unique and viral channels to increase monetization value and enhance product monetary worth. Facebook has executed well and built up real, sustainable revenue models around its application developer network. Facebook acquires some real personalization to the offering and creates better monetization opportunities, more fun and ultimately more effective.

Transcript of Increase Monetization via Facebook

Page 1: Increase Monetization via Facebook

Brains Tech.comTe c h n o l o g y a t i t s B e s t

How to increase monetization via Facebook?

Lets explore this process step by step – Follow Me

Facebook is the largest social network with a user base exceeding 350 millions. It provides unique and viral channels to increase monetization value and enhance product monetary worth.

Facebook has executed well and built up real, sustainable revenue models around its application developer network.

Facebook acquires some real personalization to the offering and creates better monetization opportunities, more fun and ultimately more effective.

Page 2: Increase Monetization via Facebook

Brains Tech.comTe c h n o l o g y a t i t s B e s t

How to increase monetization via Facebook?

Web 3.0 = (4C + P + VS)? Well where:

P = Personalization,

VS = Vertical Search

The four C's are the combination of content, commerce, community and context

working with this stratagem would deliberately increase monetization via Facebook.

Facebook through a little more effort may pick up a splendid assortment of well-known companies that can generate highly scalable monetization models well beyond advertising and developer network fees.

Page 3: Increase Monetization via Facebook

Brains Tech.comTe c h n o l o g y a t i t s B e s t

How to increase monetization via Facebook?

The things that the rest of the web universe does is, try to find a mate, look for a job, look for a car or a house, shop, download music, share videos, photos, etc. Notice, all these activities align with the big overheads online that have so far produced large amount of online revenues.

Monetization happens primarily through hosting fees and printing / merchandising services. Facebook needs a good back-end that may be including printing / merchandising services too.

Similarly, Dating and Matchmaking. If there ever was a killer app for Facebook that is also a large segment, this would be it. I would say, the early-explorers on Facebook arrived in search of love. In the process, the service expanded beyond “love” matches to include “Friend” matches, and it has changed American ethnicity spectacularly by making it “cool” to “connect”, “communicate”, and “socialize”. Generation “Y”, I predict, will be a much more “connected” generation than their isolated, workaholic predecessors, and we have MySpace and Facebook to thank for it.

Page 4: Increase Monetization via Facebook

Brains Tech.comTe c h n o l o g y a t i t s B e s t

How to increase monetization via Facebook?

Photo sharing is one of the top segments and in the US the top 10 photo sharing sites draws around 50 million visitors each month i.e. Flicker, Kodak Gallery, Shutter fly, and Photo bucket.

A range of Facebook apps help developers and operators of games to monetize their product. And while many of these apps also offer a range of services that leverages companies in many ways.

Small businesses like doctors, lawyers, restaurants, and others are also responsible for a large amount of Face book's revenue generated by the self-serve advertising platform. We expect Facebook to generate somewhere in the range of $450 million this year (2010 - 11) on self-serve ads.

Page 5: Increase Monetization via Facebook

Brains Tech.comTe c h n o l o g y a t i t s B e s t

How to increase monetization via Facebook?

Another less discussed agreement is the one Facebook has with Microsoft over search. When Microsoft invested $250 million in Facebook at a $15 billion valuation, part of the investment included an agreement to integrate Microsoft’s search results into Facebook. The terms of the agreement have never been public however we believe that Microsoft may be paying Facebook beyond the terms of the initial agreement. Unfortunately for estimate purposes we have to assume that this revenue is negligible although we believe it to be worth at least $150 million a year.

It’s a product which enables users to send virtual gifts to one another. At an average cost of $1 per gift, Facebook gifts have become an extremely lucrative business, generating upwards of $100 million last year.

The purpose is for developers of applications, like FarmVille and other large social games, to integrate Face book's Credits product directly into their applications. Facebook will in turn take a large percentage of all virtual goods sold through applications.

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Brains Tech.comTe c h n o l o g y a t i t s B e s t

How to increase monetization via Facebook?

Facebook has been experiencing continued growth and through further education about the company’s advertising products, we’d expect Facebook to stay on track to almost double previously quoted estimates of last year’s revenue: $550 million.

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To understand us, look no further than our name: simply, ‘BRAINS’ as a very talented team’s efficiency is involved in every step. BRAINS TECHNOLOGY as one of the nation's largest full-service interactive E-solution & marketing firms, balances web development with online advertising worldwide especially for a big clientele of USA, facilitates every corporate and individual entity needs at very flexible packages.

Page 7: Increase Monetization via Facebook

Brains Tech.comTe c h n o l o g y a t i t s B e s t

How to increase monetization via Facebook?

If you are really in search of a better platform that can popularize your brand/services and can help you out to improve your sales and marketing strategies for your business success!!

Brains Technology, a full spectrum of dynamic services, balances web and multimedia solutions with social networking applications, web design and development and SEO solutions across the Globe, especially USA.

Whether thinking about generating leads or traffic on your business website or thinking to launch a new product in the market, Brains Technology gives you the incredible power of Brand exposure and monetization through its dynamic Facebook Applications development.

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