Increase in online sales -black friday comparison
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Trends Showing the Increase in eCommerce Sales- Black Friday 2012
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Increase in the eCommerce Sales- Comparison of Black Friday's Sale with the Previous Year
Transcript of Increase in online sales -black friday comparison
Trends Showing the Increase in eCommerce Sales- Black Friday 2012
Increase in the eCommerce Sales- Black Friday 2012
Sales 2011(mill) Sales 2012 (mill)0
200
400
600
800
1000
1200
816
104226%
26% increase inonline sales was
recorded for Black Friday 2012
(ComScore, 12)
Sales through Mobile Devices as a Percentage of Total eCommerce Sales
83.69%
16.31%
Total Online Sales
Sales Through Mobile Devices
Data source: IBM Digital Analytics Benchmark
Break Down- Sales through Mobile Devices
8.7%
9.8%
5.5%
iPhoneiPadAndroid
Data source: IBM Digital Analytics Benchmark
Break Down- Sales Through Tablets
2.40%
88.30%
1.80%4.40% 3.10%
Kindle
iPad
Galaxy
Other
Nook
Data source: IBM Digital Analytics Benchmark
