Inari Cycling 20091127 Pecha Kucha
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“In Finland and EU 20 % of GHG emissions are related to mobility”
Source: NRDC Issue Paper, June 2008 – The New Energy Economy
CO2 emissions of different vehicles, g / km
Cycling < 0,0 g CO2 / km
Finnish Facts
An average Finn travels every day 42 km of which:
1,3 km walking0,8 km by bike
Source: National Travel Surveyhttp://www.hlt.fi/english/HLT_brochure_english_A3.pdf
By 2015: 50 % of commuters cycling to their places of work or study
-reduction in CO2 emissions: 80 000 t
Goal in Copenhagen
Helsinki?Double the amount of cycling trips
from 6 to 12%
Top 100 reasons why NOT to cycle to work
”I have to take kids to their hobbies.”
”I have so much stuff to take with me.”
”I can’t dress up sportly to work.”
”I have to take kids to their hobbies.”
”I have so much stuff to take with me.”
”I can’t dress up sportly to work.”
First case: Hub Helsinki
the best looking bike rack in town
-a design competition
air pumptool kit to borrow
pop out bikeswith the Hub’s visual design
enough racksthe cycling employee of the month
bicycle leasing
bikes the first thing in How to find us section
Marek SalermoHead of the Helsinki City Bicycle Planning
Helsinki City Planning Department
”Compared to wearing a helmet, a lot better way to increase safety of
cycling is simply to increase the amount of cyclist ”