In the cloud In your palm - ww1.prweb.com Mobil… · 22.05.2012  · Robert Pratten, CEO...

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Conducttr Mobile A mobile app for transmedia storytelling In the cloud In your palm www.conducttr.com

Transcript of In the cloud In your palm - ww1.prweb.com Mobil… · 22.05.2012  · Robert Pratten, CEO...

Page 1: In the cloud In your palm - ww1.prweb.com Mobil… · 22.05.2012  · Robert Pratten, CEO Transmedia Storyteller Ltd . robert@tstoryteller.com . @robpratten . Europe: +44 207 193

Conducttr Mobile A mobile app for transmedia storytelling

In the cloud In your palm

www.conducttr.com

Page 2: In the cloud In your palm - ww1.prweb.com Mobil… · 22.05.2012  · Robert Pratten, CEO Transmedia Storyteller Ltd . robert@tstoryteller.com . @robpratten . Europe: +44 207 193

Welcome to our Worlds

Page 3: In the cloud In your palm - ww1.prweb.com Mobil… · 22.05.2012  · Robert Pratten, CEO Transmedia Storyteller Ltd . robert@tstoryteller.com . @robpratten . Europe: +44 207 193

Our transmedia storytelling mobile app is your portal Benefits & Features • A faster, cheaper way to launch transmedia projects

– no cost of custom-app development – immediately available when scripted with Conducttr – allows audience to manage their own data

• Discovery – available to a growing community that wants transmedia stories

• Retention & Engagement – consistent way to present and explain a wide range of experiences – show audience its progress through the story – reward audience with points and badges – leaderboards – forum

Page 4: In the cloud In your palm - ww1.prweb.com Mobil… · 22.05.2012  · Robert Pratten, CEO Transmedia Storyteller Ltd . robert@tstoryteller.com . @robpratten . Europe: +44 207 193

Write Once, Run Anywhere

Audience

Your Story/Experience Native cross-platform experience written without code to run from the cloud on social networks (and on other sites such as tablet apps, social games, consoles, forums etc. via Conducttr API with coding)

www.conducttr.com

Page 5: In the cloud In your palm - ww1.prweb.com Mobil… · 22.05.2012  · Robert Pratten, CEO Transmedia Storyteller Ltd . robert@tstoryteller.com . @robpratten . Europe: +44 207 193

Invite the world into your World

Trailer or Website

Description

Date & time information

The platforms the World lives on

Page 6: In the cloud In your palm - ww1.prweb.com Mobil… · 22.05.2012  · Robert Pratten, CEO Transmedia Storyteller Ltd . robert@tstoryteller.com . @robpratten . Europe: +44 207 193

XP, Progress & Achievements

Page 7: In the cloud In your palm - ww1.prweb.com Mobil… · 22.05.2012  · Robert Pratten, CEO Transmedia Storyteller Ltd . robert@tstoryteller.com . @robpratten . Europe: +44 207 193

Branded app available on asking

Page 8: In the cloud In your palm - ww1.prweb.com Mobil… · 22.05.2012  · Robert Pratten, CEO Transmedia Storyteller Ltd . robert@tstoryteller.com . @robpratten . Europe: +44 207 193

Your workflow

• Develop your World with Conducttr • Choose to list on Conducttr Mobile (or not) • Audience members already registered with a

Conducttr Username can subscribe to your World; those not yet registered will be required to register with Conducttr

• Experiences written with Conducttr are available to those without the app as well as with it.

Page 9: In the cloud In your palm - ww1.prweb.com Mobil… · 22.05.2012  · Robert Pratten, CEO Transmedia Storyteller Ltd . robert@tstoryteller.com . @robpratten . Europe: +44 207 193

Legal and Privacy

• Who owns the data? You own the World data and the audience owns their personal data

• All data is hosted in Europe • You must not share the audience data with a 3rd party

unless you explicitly state this in the World’s terms and conditions and audience ticks checkbox to agree

• If your World asks the audience to do anything physical or requires them to go to real places you must add an “advisory notice” about safety and common sense

• Audience members who unsubscribe via the mobile app are unsubscribed from every Character

• We will immediately ban Authors who, in our sole opinion, adopt spammy behaviours!

Page 10: In the cloud In your palm - ww1.prweb.com Mobil… · 22.05.2012  · Robert Pratten, CEO Transmedia Storyteller Ltd . robert@tstoryteller.com . @robpratten . Europe: +44 207 193

Conducttr Pervasive Entertainment Platform

In the cloud In your palm

Contact Robert Pratten, CEO Transmedia Storyteller Ltd

[email protected]

@robpratten

Europe: +44 207 193 4567

USA: +1 415 287 4150