Generation Gap?Generation Gap?Implications for the Next Implications for the Next Generation WorkplaceGeneration Workplace

Cheryl McKinnon – Chief Marketing Officer, NuxeoSeptember 30, 2009

cmckinnon@nuxeo.com

AgendaAgenda• Next Generation Workplace – Disruptive ForcesNext Generation Workplace – Disruptive Forces

• The Changing Face of Corporate ContentThe Changing Face of Corporate Content

• How to Proactively Prepare & Embrace ChangeHow to Proactively Prepare & Embrace Change

• Q&AQ&A

Economic UncertaintyEconomic UncertaintyCuts, freezes to discretionary spendCuts, freezes to discretionary spend

Erosion of Corporate MemoryErosion of Corporate MemoryStaff reductions, retirements, M & AStaff reductions, retirements, M & A

Business Becomes GlobalBusiness Becomes GlobalNo longer restricted to larger companiesNo longer restricted to larger companies

Greening of the EnterpriseGreening of the EnterpriseReduce cost, waste, carbon footprintReduce cost, waste, carbon footprint

Gen Y Enters ManagementGen Y Enters ManagementBorn Digital, Different HabitsBorn Digital, Different Habits

Era of Peak E-MailEra of Peak E-MailProductivity Inhibitor, No longer EnablerProductivity Inhibitor, No longer Enabler

Mobile Era BeginsMobile Era BeginsConsume & create corporate contentConsume & create corporate content

Open Source, Cloud, SaaSOpen Source, Cloud, SaaSNext disruption in the IT industryNext disruption in the IT industry

Web2.0 Becomes Web2.0 Becomes MainstreamMainstreamOfficial recognition of new content typesOfficial recognition of new content types

Changing Face of Corporate ContentChanging Face of Corporate ContentBlogs (“web logs”)

No longer personal journals

Simple self / team publishing

Easy commenting and feedback

External focus: cultivate awareness and educate

Internal focus: communicate with peers and share insights

Trackback, tagging, subscription and site metering tools – who is consuming my content?

Changing Face of Corporate ContentChanging Face of Corporate ContentWikis

Simple text editing allowing multi-author content creation and organizationEasy to edit, add new pages, view evolution of contentInherent auditing, versioning, editor trackingWell suited to work-in-progress information gathering, FAQ’s, best practices, research notes

Changing Face of Corporate ContentChanging Face of Corporate Content

Audio & Video

Podcasts:Audio RecordingsAlternative self-paced content distributionDownload or play on-line

VideoIncreasingly inexpensiveInternal or public distributionVisual communication crosses language barriers

Changing Face of Corporate ContentChanging Face of Corporate Content

Social Bookmarks & Subscriptions

RSSReally Simple Syndication allowing subscription-based ‘push’ of new content such as blog updates or news highlights

DIGG, De.licio.us. Stumble Upon… Content ratings, rankings, hot topics

Changing Face of Corporate ContentChanging Face of Corporate Content

Micro-Blogging

Short updates / status lines to open or closed community or follower listTwitter, Yammer, Friend Feed, Social Networks status lineSignal to the world or specific list of peopleInforms, requests, advises, shares in a “Feed” view of content

Changing Face of Corporate ContentChanging Face of Corporate ContentSocial Networks / Communities

Linked InBusiness ConnectionsRecommendations, ReferralsGroups, Questions, Research

FacebookPersonal and Emerging BusinessCauses, Associations

Professional Associations

Discussion and Idea ExchangeKeep up with new trendsClosed or open memberships

Are you Ready?Are you Ready?• Prepare Today for Tomorrow's ChallengesPrepare Today for Tomorrow's Challenges

– Understand demographic pressures in your / Understand demographic pressures in your / your customer's organizationyour customer's organization

– Be aware of information governance and Be aware of information governance and content compliance challengescontent compliance challenges

– Investigate how new technology help Investigate how new technology help struggling organizations cut costs, innovate, struggling organizations cut costs, innovate, respond to competitive pressuresrespond to competitive pressures

– Never ignore the cultural implications of Never ignore the cultural implications of change – be ready to adapt work processeschange – be ready to adapt work processes

Who is Nuxeo?Who is Nuxeo?

Founded in Founded in 20002000

Pioneer Open Source ECM software vendor Pioneer Open Source ECM software vendor

Globally focused: customers, partners, Globally focused: customers, partners, communitycommunity

www.nuxeo.comwww.nuxeo.com

Thank you!Thank you!