Illucity and CinemaNext VR - Ymagis · 2018. 11. 23. · with cinemas: group experiences, amplified...
Transcript of Illucity and CinemaNext VR - Ymagis · 2018. 11. 23. · with cinemas: group experiences, amplified...
I n v e s t o r s ’ D a y - N o v e m b e r 2 0 1 8
P r e s e n t a t i o n o f Y m a g i s G r o u p ’s n e w v i r t u a l r e a l i t y s o l u t i o n s
Illucity and CinemaNext VR
Y M AG I S : A K E Y P L AY E R I N T H E D I G I TAL T R AN S F O R M AT I O N O F T H E E N T E R TAI N M E N T I N D U S T RY
D i g i t a l t r a n s i t i o n o f c i n e m a s
D i s t r i b u t i o n & s e r v i c e s a c t i v i t i e s
N e w d i g i t a l l e i s u r e a c t i v i t i e s
D i s t r i b u t i o n p l a t f o r m s
V P F, a n i n n o v a t i v e f i n a n c i a l s o l u t i o n
V i r t u a l r e a l i t yc e n t r e s
e S p o r t
A b u i l d - u p s t r a t e g y t o c r e a t e t w o
E u r o p e a n s e r v i c e s l e a d e r s
D i g i t a l r a t i o n a l i s a t i o n & t r a n s f o r m a t i o n :
s e r v i c e s t o p l a t f o r m s
F i r s t p l a y e r
B to B to C
E u r o p e a n l e a d e r
B t o B B t o C
WHY VIRTUAL REALITY?
AN I N C R E AS I N G LY M AR K E D AC C E L E R AT I O N
1895First cinema film
1926First television broadcast
1970First VR headset
1989Creation of the Internet
2007iPhone: the smartphone revolution
2012Creation of Oculusand launch of the Rift headset
2014Acquisition of Oculus by Facebook
2015
- VR installationsin amusement parks- Creation of the Void- First VR cinema in Amsterdam - Google Cardboard
2016- Beginnings of HTC Vive - Launch of the Sony Playstation VR- Launch of STARVR- The Void launches a first experience in New York City with Sony - mk2 opens a VR space in Paris
2017
- Playstation VR exceeds 1 million units- Samsung Gear leader with 4.5 million headsets sold- The Void opens 3 new sites - IMAX VR opens in Los Angeles
A c o m p l e t e t e c h n i c a l e c o s y s t e m a l r e a d y i n p l a c e
M u l t i p l e a c c e s s o r i e s f o r b e t t e r i n t e r a c t i v i t y
Tw o c h a l l e n g e s : t h e q u a l i t y o f t h e L C D / O L E D s c r e e n s a n d t h e p r o c e s s i n g p o w e r, a n d p r i c e s w h i c h r e m a i n h i g h f o r t h e g e n e r a l p u b l i c
A M AS T E R E D T E C H N O L O G I C AL E N V I R O N M E N T
M o b i l i t y i n s p a c e , 3 6 0 °v i s i o n , p e r c e p t i o n o f
3 D - s t e r e o s c o p y
P r o c e s s i n g p o w e rI n t e r a c t i v i t y ,
s p e c i a l e f f e c t s
Ac c e s s o r i e s
H e a d s e t s
“ H a p t i c ” e f f e c t sV i b r a t i n g f l o o r s
F a n sH o t / c o l d
V i b r a t i n g j a c k e t sV i b r a t i n g g l o v e s
C a m e r a s
T r a c k i n g i n s p a c e
A P E R F E C T I M M E R S I V E I L L U S I O N
3 D c i n e m a : < 4 5 °
2 0 1 6 – O c u l u s R i f t 1 1 0 ° , H T C V i v e : 1 1 0 ° , S a m s u n g G e a r : 1 0 0 °
E n d 2 0 1 8 – S t a r V R : 2 1 0 ° , P i m a x : 2 0 0 °
H u m a n e y e : 2 2 0 °
Push back the l imits of cinema and provide a point of v iew that is close to real i ty
> C l o s e t o 8 , 0 0 0 V R r o o m s a r o u n d t h e w o r l d ( s o u r c e : I H S )
> O v e r 1 0 0 V R v e n u e s i n F r a n c e ( s o u r c e : Y m a g i s )
> 2 . 3 b i l l i o n g a m e r s w o r l d w i d e ( s o u r c e : S t a t i s t a )
> B u t f e w e r t h a n 3 0 m i l l i o n V R h e a d s e t s i n h o u s e h o l d s w o r l d w i d e a t t h e e n d o f 2 0 1 7 ( s o u r c e : I H S ) . V R i s n o t y e t a d o m e s t i c m a r k e t a n d i s m a i n l y c o n s u m e d o u t s i d e t h e h o m e .
A G L O B AL P H E N O M E N O N
I N W H I C H C I N E M A E X H I B I T O R S W O R L D W I D E AR E I N V E S T I N G
A M C : l e a d i n g A m e r i c a n c i n e m a c h a i n
C I N E P L E X : l e a d i n g C a n a d i a n c i n e m a c h a i n
C I N E P O L I S : l e a d i n g M e x i c a n c i n e m a c h a i n
C G V : l e a d i n g K o r e a n c i n e m a c h a i n
D i s n e y : i n v e s t m e n t i n T h e V o i d
m k 2 : F r e n c h e x h i b i t o r
A N AT U R A L G R O W T H R E L AY F O R T H E F I L M I N D U S T RY
> V R g o e s b e y o n d d o m e s t i c u s e . C o m m o n p o i n t s w i t h c i n e m a s : g r o u p e x p e r i e n c e s , a m p l i f i e d s e n s a t i o n s . C o n t e n t w h i c h i s i m p o s s i b l e t o g e t a t h o m e
> V R h a s i t s o r i g i n s i n f i l m b u t p r o m i s e s t o g o m u c h f u r t h e r
> A n e x p e r i e n c e h a l f w a y b e t w e e n c i n e m a a n d v i d e o g a m e s : a t t h e c r o s s r o a d s o f s e v e r a l t y p e s o f e x p e r i e n c e
> To o l s t h a t a r e m a s t e r e d a n d p r o g r e s s i n g q u i c k l y : w e a r e s t i l l o n l y i n t h e e x p e r i m e n t a t i o n p h a s e
THE MARKET
V R : A C O N S U M E R P R O D U C T O N T H E R I S E
V R : a r e c e n t t e c h n o l o g y t h a t i s s t i l l i n i t s i n i t i a l a d o p t i o n p h a s e
A r a n g e o f e q u i p m e n t w h i c h i s g r o w i n g , b u t n o t q u i c k l y e n o u g h t o e n a b l e t h e p u b l i c t o b e n e f i t
I n t h e s e c i r c u m s t a n c e s , t h e “ o u t o f h o m e ” p r o d u c t i s t h e r e f e r e n c e p r o d u c t i n t h e s h o r t a n d m e d i u m t e r m
F o r e c a s t f o r t h e i n s t a l l e d c o n s u m e r V R h e a d s e t b a s e ( i n m i l l i o n s o f u n i t s )
S o u r c e : I H S
A S T E AD I LY G R O W I N G L E I S U R E M AR K E T W I T H P R O M I S I N G T R E N D S
2 , 4 2 9
3 , 0 6 8
3 , 5 7 93 , 9 5 0
F r e n c h m a r k e t f o r r e c r e a t i o n a l a c t i v i t i e s ( i n m i l l i o n s o f E u r o s )
2005 2010 2015 2017
S o u r c e : X e r f i , e x c l u d i n g c i n e m a a n d s p o r t s a c t i v i t i e s
T h e p u b l i c g o e s o u t t o h a v e f u n
T h e y e n j o y g r o u p e n t e r t a i n m e n t
T h e y s e e k n o v e l t y
H U G E P O T E N T I AL F O R L B E V R I N E U R O P E AN D W O R L D W I D E
L B E V R : L o c a t i o n - b a s e d e n t e r t a i n m e n t V R
E n t e r t a i n m e n t c e n t r e s o r v e n u e s u s i n g V R a s m e a n s o f e n t e r t a i n m e n t
T W O E X AM P L E S O F L B E C O N C E P T S ( N O N - V R )T H AT H AV E E N J O Y E D V E RY S T R O N G G R O W T H
L a s e r Ta g s
( 1 ) S o u r c e : X e r f i
E s c a p e R o o m s
V R w i l l r e p l a c e a n d r e n e w t h e s e a c t i v i t i e s
> A p p e a r a n c e i n 1 9 9 9 i n t h e U n i t e d S t a t e s
> 3 0 0 + f a c i l i t i e s i n F r a n c e
> T u r n o v e r i n F r a n c e o f 8 0 - 1 5 0 m i l l i o n E u r o s p e r y e a r
> A p p e a r a n c e i n 2 0 0 7 i n J a p a n
> 5 8 5 s i t e s i n F r a n c e w i t h 1 , 5 0 0 + r o o m s
> E s t i m a t e d t u r n o v e r o f 9 5 m i l l i o n E u r o si n F r a n c e i n 2 0 1 7 ( 1 )
THE STRATEGY
V R : O U R V I S I O N
A p r e m i u m m o d u l a r c o n c e p t w i t h s t a n d a r d i s e d s p a c e s u s i n g v i r t u a l r e a l i t y
1 . O n l y o f f e r e x p e r i e n c e s t h e p u b l i c c a n n o t g e t i n t h e i r o w n h o m e s
2 . A m o d u l a r c o n c e p t f o r a l l t y p e s o f v e n u e s ( c i n e m a s , s h o p p i n g c e n t r e s , e t c . )
3 . A w i d e r a n g e o f c o n t e n t f o r t h e w h o l e f a m i l y
4 . S p e c i a l i s a t i o n i n t o p - o f - t h e - r a n g e e x p e r i e n c e s
5 . S t a n d a r d i s e d s p a c e s t o o f f e r t h e p u b l i c a c o m p l e t e c a t a l o g u e o f d i v e r s e e x p e r i e n c e s
5 k e y d i r e c t i o n s :
C R E AT I O N O F A V R S TAN D A R D
Modular approachCentres with
standardised spaces
Deployment by standard spaceEfficiency, speed,
optimisation
Network logic Multiply the number of
“standard” rooms
Renewal Quicker and better
content quality
Amortisation of the content
Partnership with producers
Power of the brand and the network
Profitability
D e p l o y m e n t o f s t a n d a r d i s e d s p a c e s t o :- b e t t e r a b s o r b t h e c o s t o f t h e
c o n t e n t a n d g i v e p r o d u c e r s g r e a t e r v i s i b i l i t y
- i n c r e a s e t h e n u m b e r o f “ o n d e m a n d ” e x p e r i e n c e s
- a l l o w f a s t , i n d u s t r i a l i s e d d e p l o y m e n t
Y M AG I S I N T H E C O M P E T I T I V E V R L AN D S C A P E
Co
nte
nt
ow
ne
dS t a n d a r d i s a t i o n
I n d e p e n d e n to p e r a t o r s
Co
nte
nt
un
de
r li
ce
ns
e
Va r i e d s t r a t e g i c a p p r o a c h e s
An o r i g i n a l p o s i t i o n i n g f o r Y m a g i s : m u l t i - a c t i v i t y s p a c e s u s i n g s t a n d a r d i s e d f o r m a t s , e c o n o m i e s o f s c a l e f a c t o r s
T W O TAR G E T S E G M E N T S F O R Y M AG I S
1. CinemaNext VR: arcades for cinema exhibitors
Diversify the clientele, increase traffic and win back the “millenials” target
Surface areas of 30 to 100 m2
Managed by the cinema, which will be able to optimise its human resources
Sale or hire of equipment and shared revenue
Own-brand or Illucity
2. Illucity: "micro-adventure parks" using VR
Develop a mixed exhibitor, co-exhibitor and franchise model
Centres covering 500 to 2,000 m2
Dedicated human resources (12-20 FTE per site)
Centres operated by Ymagis or in partnership with a cinema exhibitor or as a franchise
Illucity brand
B E N E F I T S AN D I N T E R E S T F O R E X H I B I T O R S
> R e t u r n o f a y o u n g e r c l i e n t e l e , w h i c h g o e s t o t h e c i n e m a l e s s
> A d d s u p p l e m e n t a r y r e v e n u e w i t h a l o w m a r g i n a l c o s t ( p r e m i s e s a n d s t a f f )
> B e l e s s a f f e c t e d b y u n c e r t a i n t i e s o f f i l m p r o g r a m m i n g
> C a p i t a l i s e o n c u s t o m e r r e l a t i o n s : t r a i l e r s o n t h e b i g s c r e e n , s i m u l t a n e o u s c o m m u n i c a t i o n , e t c . T h e e x h i b i t o r i s b e s t - p l a c e d t o s p e a k t o t h e p u b l i c
D E V E L O P M E N T L E V E R F O R Y M AG I S : P R O X I M I T Y W I T H C I N E M A E X H I B I T O R S
> P a r t n e r c i n e m a e x h i b i t o r s , w h o a r e i n a s t r o n g p o s i t i o n t o m a n a g e V R c e n t r e s o n a d a i l y b a s i s : t h e y h a v e s p a c e a n d c a n o p t i m i s e t h e i r h u m a n r e s o u r c e s
> R e c o g n i s e d e x p e r t i s e
> T h e a b i l i t y t o i d e n t i f y a t t r a c t i v e c o n t e n t
> Tr i e d a n d t e s t e d k n o w - h o w i n t h e d e s i g n a n d s a l e o f “ t u r n - k e y ” c o n c e p t s f o r c i n e m a e x h i b i t o r s
> T h e o n l y o r g a n i s e d g r o u p o f f e r i n g a n a p p r o a c h i n v o l v i n g t h e c r e a t i o n o f V R s p a c e s a n d c e n t r e s
> A n o p p o r t u n i t y f o r Y m a g i s t o p r o v i d e i t s e x h i b i t o r c u s t o m e r s w i t h a n a d d i t i o n a l s o u r c e o f r e v e n u e a n d p r o f i t : a d i f f e r e n t t y p e o f r e l a t i o n s h i p
Ymag is can p lay a key ro le thanks to i t s p rox imi ty to the c inema exh ib i t ion sec to r
OFFER &BUSINESS MODEL
VR ARENA
C I N E M AN E X T V R O F F E R : S I M P L E , E AS Y- T O -U S E S O L U T I O N S
2 - 4 25 m2
Players Surface area
ARCADE TERMINALS DYNAMIC SEATS
1 - 2 7m2
Players Surface area
1 7m2
Player Surface area
I n s t a l l a t i o n i n c i n e m a l o b b i e s o r s p a c e s a va i l a b l e o n -s i t e
C I N E M AN E X T V R O F F E R : S TAN D A R D I S E D S PAC E S
3 d i f f e r e n t “ f r e e r o a m i n g ” c o n t e n t s
1 5 - 2 0 “ a r c a d e ” c o n t e n t s
2 “ r i d e ” c o n t e n t s
C I N E M AN E X T V R B U S I N E S S M O D E L
A v e r y a t t r a c t i v e m o d e l f o r e x h i b i t o r s t h a t p r o v i d e s s o l i d p r o f i t a b i l i t y f o r Y m a g i s
> F o r a s p a c e c o v e r i n g a p p r o x i m a t e l y 5 0 m ² , a m o u n t o f i n v e s t m e n t f o r t h e e x h i b i t o r : € 8 0 k t o € 1 0 0 k ( w i t h p o s s i b i l i t y t o h i r e )
> R e v e n u e s h a r e m o d e l : Y m a g i s r e c e i v e s a p e r c e n t a g e o f t h e t i c k e t r e v e n u e , p a y s t h e r i g h t s -h o l d e r s , p a y s f o r s u p p o r t a n d g e n e r a t e s a m a r g i n
> H i g h m a r g i n s f o r t h e e x h i b i t o r , w h i c h o p t i m i s e s i t s r e s o u r c e s ( r e a l e s t a t e a n d h u m a n r e s o u r c e s )
> E s t i m a t e d n e t c o n t r i b u t i o n m a r g i n f o r Y m a g i s p e r s i t e b e t w e e n € 2 0 k a n d € 6 0 k p e r y e a r
2019 object ives: 100 si tes instal led
FREE ROAMING
I L L U C I T Y O F F E R : T H E B E S T O F V R I N A S I N G L E S PAC E
2 - 6 100 m2
Players Surface area
ESCAPE GAME CINEMAARCADE & SIMULATORS
2 -4 30m2
Players Surface area
1+ 9-25m2
Players Surface area
1 4m2
Player Surface area
F o u r t yp e s o f c o n t e n t t o c o n s t i t u t e a s p a c e o f f e r i n g a w i d e c h o i c e : 2 0 d i f f e r e n t e x p e r i e n c e s a t t h e L a V i l l e t t e s i t e
I L L U C I T Y O F F E R : S TAN D A R D I S E D S PAC E S
2 “ f r e e r o a m i n g ” c o n t e n t s
2 “ e s c a p e g a m e s ”
1 - 3 “ f r e e r o a m i n g ” c o n t e n t s
2 “ e s c a p e g a m e s ”
T H E I L L U C I T Y B U S I N E S S M O D E L
S t a n d - a l o n e c e n t r e s
> R e n t b e t w e e n € 7 0 a n d € 4 0 0 / m 2
> R e v e n u e f r o m t i c k e t s a l e so A r c a d e o r c i n e m a t i c k e t : € 5 - € 1 2o F r e e r o a m i n g t i c k e t : € 1 5 - € 3 5o G a m e s p a c e t i c k e t : € 3 0
> C o n t e n t - r e l a t e d c o s t s : a p p r o x . 2 0 % o f t h e t u r n o v e r , a n d c o m m u n i c a t i o n c o s t s : € 8 0 k / y e a r p e r s i t e
> O p e r a t e d b y Y m a g i s , i n p a r t n e r s h i p o r a s a f r a n c h i s e
2019 object ives: 6-12 si tes instal led
I L L U C I T Y C E N T R E I N D I C AT O R S
A r e t u r n o n i n v e s t m e n t i n l e s s t h a n t w o y e a r s
F o r a s p a c e c o ve r i n g 1 , 0 0 0 m ²
A m o u n t o f i n v e s t m e n t :a p p r o x . € 1 . 5 m i l l i o n
Turnover/centreOccupancy level Average spend
3 5 - 4 5 % € 2 0 a p p r o x . € 2 m i l l i o n
EBIT margin Payback in months
2 0 - 3 0 % 1 8 - 2 4
OUR AMBITION
Become an international player in the operation of virtual reality leisure centres
ParisFranceEuropeMiddle EastUnited StatesAsia
6 - 12 new sites in 201918 - 24 new sites in 202036 new sites per year thereafter
100 new sites in 2019200 new sites in 2020300 new sites per year thereafter
O U R R O AD M A P
> P r o j e c t i n i t i a t e d i n J a n u a r y 2 0 1 8
> O p e n i n g o f t h e 1 s t “ p r o t o t y p e ” I l l u c i t y c e n t r e a t t h e e n d o f N o v e m b e r 2 0 1 8 a t P o r t e d e l a V i l l e t t e , P a r i s
> F i r s t C i n e m a N e x t V R i n s t a l l a t i o n s : D e c e m b e r 2 0 1 8
> U p c o m i n g I l l u c i t y o p e n i n g i n M a r s e i l l e , d i s c u s s i o n s u n d e r w a y i n N a n t e s , L i è g e ( B e l g i u m ) , B r e s t , P a r i s - B e r c y, N i c e , To u l o n , e t c .
> D i s c u s s i o n s u n d e r w a y w i t h s e v e r a l i n t e r n a t i o n a l c i n e m a e x h i b i t o r s ( M i d d l e E a s t , E u r o p e )
> F r a n c h i s e p r o g r a m m e i n p r e p a r a t i o n ( t a r g e t M a r c h 2 0 1 9 )
Become the European or even Number 1 wor ldwide in mul t i - format VR cent res
F I N AN C I N G
> S t a r t - u p c o s t s ( a p p r o x i m a t e l y € 1 m i l l i o n ) : o w n f u n d s
> F i r s t I l l u c i t y s i t e s w i t h s i t e - b y - s i t e f i n a n c i n g
> T h e o p e r a t i n g p r o f i t a b i l i t y m u s t e n s u r e t h e d e v e l o p m e n t
> To a c c e l e r a t e d e v e l o p m e n t , o t h e r f u n d i n g o p p o r t u n i t i e s a r e c u r r e n t l y b e i n g s t u d i e d
THANK YOU