Ignite Partner Strategy & Promotion Sell Passes to Customers Buy Passes to Attend Possible...
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Transcript of Ignite Partner Strategy & Promotion Sell Passes to Customers Buy Passes to Attend Possible...
Ignite Partner Strategy & Promotion
Sell Passes to Customers
Buy Passes to Attend
Possible Sponsorship
2 | ©2014, Palo Alto Networks. Confidential and Proprietary.
Encourage Partners to Help Us Raise Awareness
Ignite Email Signature
Ignite Email Banner (660x200)
Ignite Footer Banner (200x35)
Ignite Web Logo
Ignite Full Page Flyer (8x10)
Ignite Half Page Ad (5x7)
100-Word Ignite Description
200-Word Ignite Description
3 | ©2014, Palo Alto Networks. Confidential and Proprietary.
Promote Ignite with our Partners
Personalized Discount Codes for Your Partners (and YOU!) Partners & employees have the ability to sell tickets at a discounted,
unpublished rate of $995/ticket $1,095 until 1/31 $1,295 starting 2/1
Ignite Registration Custom URL Tool Creates a unique URL per partner they should use to promote ticket sales. Share via social media
Sell 10 Get One FREE For every Ignite pass sold, the partner will receive one credit. Earn ten credits & receive a complimentary pass to Ignite. Partners may use this free pass to attend Ignite, or they can give it to a
customer or prospect.
How Partners (and our Team) Get Credit Ignite SKU attached to Opportunity that was “self-service” Deal Registered
via the Partner Portal Pass sold via the Partner’s unique promo URL/code
4 | ©2014, Palo Alto Networks. Confidential and Proprietary.
ASKS
Send “sample email” to your contacts
Encourage partners to promote via social media, eNewsletters Send us copies! We’d like to do some internal PR
Reinforce why it is important for Partner SE / Technical Resources to attend Please remember we will not fund or offset costs for passes; has to be out of
pocket or via promotion-earned ticket
Promote via your LinkedIn (and other social media channels) at least once a week Our teams pay attention to this! Great way to demonstrate the strength &
commitment of our channel team, while promoting event
Have the conversation about potential sponsorship It doesn’t hurt to ask
5 | ©2014, Palo Alto Networks. Confidential and Proprietary.