Assignment briefQualification Level 3 Extended Diploma in Creative Media Production

Unit number and title Unit 22: Single Camera Techniques

Start date Monday 8/09/2014

Deadline Wednesday 17/12/2014

Assessor name Iain Goodyear

Assignment title IG1 – FILM OPENING TITLE SEQUENCE PRODUCTION

The purpose of this assignment is to:

LO1: Understand the features of single camera productionLO2: Be able to plan a single camera productionLO3: Be able to apply single camera techniques in a production

Scenario

Film production is a collaborative team effort. Successful film productions rely on team work and working within specific roles. You are to commence the pre-production, production and post-production phases of your film opening title sequence. You will prepare the relevant pre-production materials and use this pre-production documentation to produce your film opening title sequence.

Prior to filming you must ensure that you thoroughly understand your job role and the responsibilities that accompany your role. To ensure the smooth running of the production process, it is essential that you do not encroach on the job roles of others in your team. Remember, good communication and team work skills are essential and every member of your production team is expected to equally contribute to the production of your film opening title sequence production.

Film production is rarely a smooth process and inevitably you will encounter difficulties. The challenge for you as film producers is ensuring that your production does not come to a halt due to unforeseen production difficulties. For this assignment you will need to provide evidence of how you manage and deal with production (and any problems that may arise) in the form of a production photo diary.

Once the production process is complete you and your team will use post-production techniques to edit your film opening title sequence. In many ways, post-production is the most important part of any media production. It is the final stage of the production process that allows you to creatively shape and mould your production into an intended vision. For this assignment you must produce individual edits of your film opening title sequence. This will help you to provide evidence of knowledge and application of video post-production techniques.

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Tasks Grading Criteria Mapping

Task 1Produce a comprehensive word-processed analysis of three film opening title sequences.

Using subject specific terminology, you must gather moving images examples by film genre (type of film) and comment on how styles, techniques and conventions have been used to appeal to target audiences.

Your examples must be from a range of film genres.

You must include video examples AND still images from your chosen films to help illustrate your observations.

*Your examples and analysis must be uploaded to your IG1 assignment blog and the blog post should be titled Film Opening Title Sequence Analysis

Unit 22: P1/M1/D1

Task 2Showing creativity and flair generate ideas for a film opening title sequence production.

These ideas can be presented in the form of sketches, hand drawn and digitally produced mind maps, mood boards, images you have gathered or found

*All ideas generation must be uploaded to your IG1 assignment blog and the blog post should be titled Film Opening Title Sequence Ideas Generation

Unit 22: P2/M2/D2

Task 3

Produce content specific pre-production planning for your chosen film opening title sequence idea.

This should include a broad selection of the following:

A script

Storyboards (hand drawn)

Location reconnaissance reports

Risk assessments

Evidence of regular production team meetings (these can be uploaded onto your IG1 blog in either a word-processed or audio format)

*Your pre-production & planning evidence must be uploaded your IG1 blog and the blog post should be titled Film Opening Title Sequence Pre Production

Unit 22: P2/M2/D2

Task 4Unit 22:

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Using pre-production documentation produced in task 3; you must work as a team to shoot your film opening title sequence. It is expected that you will need to shoot and/or re-shoot additional footage during this process.

You must also photographically document the production phase of your film opening title sequence. Mobile phones can be used for this purpose.

Once the production phase of your film opening title sequence shoot is complete, you must upload your photographs and include annotations that explain the events of your shoot.

*Your production photo diary evidence must be uploaded your IG1 blog and the blog post should be titled Film Opening Title Sequence Production Photo Diary

P3/M3/D3

Task 5

1. Produce a rough edit of your film opening title sequence using the rushes you have uploaded into Adobe Premiere as a group.

2. When finished, you must explain what improvements you will make for your final edit. This can be word processed or voice recorded.

3. Produce a final edit of your music video. This final edit must include industry job relevant title credits.

*Your post production evidence must be uploaded your IG1 blog and the blog post should be titled Film Opening Title Sequence Post Production Photo Diary

Unit 22: P3/M3/D3

Sources of information

This brief has been verified as being fit for purpose

Assessor Iain Goodyear

Signature Date 04/09/2014

Internal verifier

Signature Date

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Unit 1 Pre-Production Techniques for the Creative Media Industries (Level 3)P1: outline requirements and sources of requirements for a specific media production [IE]

M1: explain in some detailand competently presentrequirements and sources of requirements for a specific media production

D1: comprehensively explain and present to a quality that reflects near-professional standards fully detailed requirements and sources of requirements for a specific media production

P2: generate outline preproduction documentation for a specific media production with some assistance

M2: generate competent, carefully presented and detailed pre-production documentation for a specific media production with onlyoccasional assistance

D2: generate thorough and comprehensively detailed pre-production documentation for a specific media production, workingindependently to professional expectations

P3: apply pre-productionplanning to a specific mediaproduction working with some assistance. [TW, SM]

M3: apply pre-production planning to a specific media production competently with only occasional assistance.

D3: apply pre-production planning to a specific media production to a quality that reflects near-professional standards, working independently to professional expectations.

Unit 22 Single Camera Techniques (Level 3)P1: describe the features of single camera production with some appropriate use of subject terminology

M1: explain the features ofsingle camera production with reference to detailed illustrative examples and with generally correct use of subject terminology

D1: comprehensively explain the features of single camera production with reference to elucidated examples and consistently using subject terminology correctly

P2: generate outline plans for a single camera production working within appropriate conventions and with some assistance [CT]

M2: generate detailed ideas for a single camera production showing some imagination and with only occasional assistance

D2: generate thoroughly thought through ideas for a single camera production showing creativity and flair and working independently to professional expectations

P3: produce a single camera production working within appropriate conventions and with some assistance [SM]

M3: produce a single camera production to a good technical standard showing some imagination and with only occasional assistance

D3: produce a single camera production to a technical quality that reflects near professional standardsshowing creativity and flairand working independentlyto professional expectations

Unit 29 Music Video Production (Level 3)P1: describe the purposes of music videos with some appropriate use of subject terminology[IE]

M1: explain the purposes of music videos with reference to detailed illustrative examples and with generally correct use of subject terminology

D1: comprehensively explain the purposes of music videos with elucidated examples and consistently using subject terminology correctly

P2: describe the styles, conventions and techniques of music videos with some appropriate use of subjectTerminology[CT]

M2: explain the styles, conventions and techniques of music videos with reference to detailed illustrative examples and with generally correct use of subject terminology

D2: comprehensively explain the styles, conventions andtechniques of music videos with elucidated examples and consistently using subject terminology correctly

P3: originate and plan a music video production for a specific music track working within appropriate conventions with some assistance[CT]

M3: originate and plan a music video production for a specific music track effectively showing some imaginationand with only occasional assistance

D3: originate and plan a music video production for aspecific music track to a technical quality that reflects near-professional standards, showing creativity and flair and working independently to professional expectations

P4: work to complete production of a music video working within appropriate conventions and with some assistance

M4: work competently to complete production of a music video showing some imagination and with only occasional assistance

D4: work to a technical quality that reflects near-professional standards to complete production of a music video, showing creativity and flair and working independently to professional expectations

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:PLTS: This summary references where applicable, in the square brackets, the elements of the personal, learning and thinking skills applicable in the pass criteria. It identifies opportunities for learners to demonstrate effective application of the referenced

elements of the skills.

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