IDENTITY AS A REVENUE GENERATOR
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Daniel Raskin Vice President, Strategy & Marketing [email protected] Identity as a Revenue Generator
description
DANIEL RASKIN, VP, Strategy & Marketing, ForgeRock, at the European IRM Summit 2014.
Transcript of IDENTITY AS A REVENUE GENERATOR
The Digital Transformation
changes to digital technology throughout society
Tesla Autopilot
Polo Tech Shirt
Uber Health
what is the role of identity in the digital transformation?
Identity “brain” behind what your connected
applications or connected products can do
The New Technology Stack
How Smart, Connected Products Are Transforming CompetitionHarvard Business Review, November 2014
Value of IdentitySingle Customer Profile
Tie Business Units TogetherCustomer Engagement
Security in Context
Single Customer Profile
Success in todays digital world requires the ability to understand your customer and what they want to do
Tie Business Units Together
Business Unit Business Unit
BU Data BU Data
Empower Business Units to Work Together and Share Information
Business Unit
BU Data
Customer Engagement
Customer Engagement Connected Things Contextual Engagement
Citizen Engagement Health Care Wearables Mobile Engagement
Use real-time context and the ability to connect to anything to roll out new digital services
Ability to connect to anything!
REST, OpenID Connect, OAuth2, UMA, SAML …
Identity … is the last line of defense
passwords
Contextual Security
Was it designed for customers and citizens, or employees?
Is it context-aware?
Can it enable consumer-facing services?
Can it produce a uniform customer profile across business units?
Is time to market weeks to months, or months to years?
Is it device-agnostic?
Is it highly scalable?
Are processes repeatable, so you can quickly roll out new services?
consumer-facing identity checklist
