Identifying My Audience

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IDENTIFYING MY AUDIENCE HAN NAH WALTERS

Transcript of Identifying My Audience

Page 1: Identifying My Audience

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Page 2: Identifying My Audience

TARGET AUDIENCE

My mass marketed product will be aimed at 14-35 year olds that are of both genders and race and have a taste in R&B music. They wouldn’t have to be mature or sophisticated to enjoy the magazine as it will have both formal and informal aspects to it. Furthermore, R&B can appeal to anyone as there are different categories and artists from Mariah Carey to Kanye West. They would come from an income group of C1,C2,D,E. Throughout the magazine they would expect to see interviews, up and coming artists talking about there aspirational lives, a chart showing the top music at the moment, images, gossip and stories.