ExxonMobil Branded Wholesale BIP Retail Image Checklist (w/ Synergy)

BW or BFA Holder: PBL #: BW or BFA Holder Address: Site Address: BW or BFA Holder #:

Ship-To #:

Project Type:

BIP Project #: for office use

ID Signs (Must use ExxonMobil qualified suppliers)

MPD

Image Pre-Requisites

Exxon/Mobil ID on top

Have all image prerequisites been addressed, including LED canopy downlighting?

Space between ID and Synergy is reserved for Store Name and Food Service Offering only

Synergy panel displayed (Directly above or below price sign on Flag/Twin Pole Style ID signs or per guidelines)

Product Grade Names (Regular, Extra, Supreme+)Diesel price panels have Synergy blue or green backgroundGasoline price panels have Synergy blue backgroundAll price/product panels are in same font & match product IDs on dispenserRed LED price numerals installed for gasoline product gradesGreen LED price numerals installed for diesel

No more than 5 ancillary messages

White Column oriented toward the station and the projection of the sign toward the street (Flagpole only)

Pump number wedges installed with pump number decalsBlade mounted above rear dispenser (for tandem island configuration)

If either Wave OSA or Koala OSA are not present, pump topper is present and 100% filled

Koala Message Center (Three sections, one on each side of column) Synergy Logo and Icon on pump skirt

New Exxon or Mobil logo always placed on MPD valance(New Exxon logo = lower case “n”)

Silver metallic riser with patterned graphics decal (or stainless steel)

Wave installed facing traffic flow on to site

Unbranded dispensers under the Branded Canopy Are all unbranded dispensers properly dressed per the retail image guidelines?

Synergy color/product identifiers (Minimum – Regular, Extra, Supreme+)

1

2

10

34

21

22

20

12

765

Speedpass +™ QR Code (Mandatory)(available at on all fueling stations - both sides of pump)

Safety icons at bottom of every Koala. If Koala not present,Icons are on Wave or Canopy column per guidelines

If car wash menu displayed, it can only be a board or cardno larger than 7" x 9" on top of the dispenser

Regulatory decals placed per guidelines and local requirements

12

3

4

1318

56

20

Page 1 of 2

Ancillary signs (ATM, car-wash, diesel, E85, etc.) are installed below price panels and meet guidelines

HIERARCHY Full Optimized Lite

ATMATM

For Branded Wholesaler (BW) or Brand Fee Agreement Holder (BFA Holder)Satisfactory, Not Applicable (NA) - if NA, provide a brief description why NA.

13

19

1110

21

Approved trash / paper towel / washer fluid container needsto be present in forecourt (not permitted to be attached to canopycolumn, container should be blue or black)

Pumptopper frame is satisfactory if in good condition or new and in red 11

Wayfinding (enlarged to show detail)

14

8

9 15

12

16

17

If present, Wayfinding decals follow guidelines 14

All OSA installed per site schematics 9

LED Strip working or Chrome Strip in place 8

5 Step Pay at the Pump instructions decal present and in correct position at all fueling positions 16Plenti Proud Partner decal present at all fueling positions 17Pump number decal present and in correct position and size at all fueling positions 18

All ExxonMobil instructional and marketing decals changed to Synergy blue/titanium and installed per placement guidelines 15

Tiger Mart

OPTIONAL ELEMENTS Replace Chrome with LED Replace Blade with Wave Synergy Panel Koala

7

19

Canopy / Pump Island

Certification of Project Completion

ExxonMobil Branded Wholesale BIP Retail Image Checklist (w/ Synergy)

Effective: May 2017 | Page 2 of 2

2 Illuminated Exxon/Mobil Logo (from approved supplier) Facing Primary Traffic flows 24" Red/Blue Fascia

3D Illum LED Fascia 3D Illum Non-LED Fascia 3D Non-Illum Fascia 2D Non-Illum Fascia

2Di Illum LED Fascia

12" P5 White ACM Band

Columns are to be 10"x10" minimum square and painted eggshellwhite or brick or stone or special architecture

No exposed drains or conduits (minimum for CC, NTI, D&R Only)Raised Islands in good condition and painted P13 gray, unlessstainless steel

Under Canopy Down Lighting Fixtures LED (required) Non-LED (non-compliant) None (non-compliant)

I inspected this project on I found the pre-authorized project / work to be completed in accordance with the project proposal, BIP/Synergy program guidelines and ExxonMobil US Retail Image Standards.

I found the pre-authorized project / work was NOT completed in its entirety or in accordance with the project proposal, BIP/Synergy program guidelines and ExxonMobil US Retail Image Standards. As a result, the amount of the fixed assistance and/or rebate will bereduced according to the schedule outlined below.

Note:Any exceptions to above requirements must receive ExxonMobil HQ approval.

Synergy Image - Schedule As stated in the BIP Project Pre-Authorization Form, the following table indicates, by component, the total dollars which will be used to reduce the amount of upfront fixed assistance or rebate in equivalent cpg based on project volume.

Element Deduction from EM Contribution1 ($/Aperture) Wave $1,100 Blade $ 570 Koala (Full & Optimized Only) $ 320 Blade replace Wave $ 530 Synergy MID panel (Full NTI, Full D&R or Optimized Competitive Conversion) $ 700

Wave Blade Koala Blade rep. Wave MID Element deducted # of elements Total deduction

Total dollars to be reduced from project payment:

Authorized ExxonMobil Certification (TM or PMO): Date:

Project Completion Date: I verify this location is participating in the following programs: Site Experience Plenti

POP SpeedPass+

Authorized ExxonMobil Certification (TM): Date:

I acknowledge and agree with the Certification of Project Completion Assessment provided above:

BW or BFA Holder Signature: Date:

I have received written confirmation of permit restrictions specific to this site.

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COMMENTS: