Icon venture partners – ELEMENTS OF A VC PITCH

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ICON VENTURE PARTNERS – ELEMENTS OF A VC PITCH January 30, 2014

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Icon venture partners – ELEMENTS OF A VC PITCH. January 30, 2014. A genda. Introduction. Elements of a VC Pitch. Additional Considerations. Q&A. Introduction. Jeff Hinck Co-Founder and General Partner, Icon Venture Partners 17 years early-stage venture capital El Dorado Ventures - PowerPoint PPT Presentation

Transcript of Icon venture partners – ELEMENTS OF A VC PITCH

Page 1: Icon venture partners – ELEMENTS OF A VC PITCH

ICON VENTURE PARTNERS – ELEMENTS OF A VC PITCH

January 30, 2014

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AGENDA

Elements of a VC Pitch

Additional Considerations

Introduction

Q&A

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INTRODUCTION

Charles BeelerCo-Founder and General Partner,Icon Venture Partners17 years early-stage venture capitalEl Dorado VenturesPiper Jaffray VenturesBoD NuSpeed (57x), Compellent (10x)Atlantis, Coupa, JoyentLead Independent Director, CompellentWharton MBA & Colby College BA

Jeff HinckCo-Founder and General Partner,Icon Venture Partners17 years early-stage venture capitalEl Dorado Ventures Vesbridge PartnersBoD NuSpeed (54x), IPCell (18x)iTKO (11x), Compellent (10x)CEO, Sistina SoftwareHarvard JD & Northwestern BA

Michael Kline10+ years tech – operations, financialInterim CFO, TA Labs, TransVoyant, ObjectFXAdvisor to BOD, Corvil, QFactors

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ELEMENTS OF A PITCH - INTRODUCTION

Intro Team Oppt’y/Problem

Product/Solution Market Business

Model

Short, Impactful Statement

We are a SaaS Company Developing and Managing the World’s Largest Technology Platform Focused on Youth and Amateur Sports

We enable Crowd-sourced Cyber Security for Web and Mobile Applications

Examples:

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ELEMENTS OF A PITCH - TEAM

Intro Team Oppt’y/Problem

Product/Solution Market Business

Model

Short bio for founders/management

Domain expertise is key, emphasize this

Team need not be complete, just a strong nucleus

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ELEMENTS OF A PITCH – TEAM SLIDE EXAMPLE

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ELEMENTS OF A PITCH – OPPORTUNITY AND/OR PROBLEM

Intro TeamOppt’y

ProblemProduct/Solution Market Business

Model

What, Why and When Degree of Opportunity / Intensity of Pain

Customer / Prospect Testimonial

“We’ve engaged in a collaborative relationship with Qubell to deploy world-class solutions that match Kohl’s aggressive ecommerce objectives.”

– Ratnakar LevuSVP Kohl’s Digital Innovation

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ELEMENTS OF A PITCH – PRODUCT OR SOLUTION

Intro Team Oppt’y/Problem

Product/ Solution Market Business

Model

What, why, when and how much

Make sure you solve the problem identified

Secret Sauce / Differentiation

Why Differentiation Matters

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ELEMENTS OF A PITCH - MARKET

Intro Team Oppt’y/Problem

Product/Solution Market Business

Model

Size & Segmentation: To whom does it REALLY matter and how many of them REALLY exist

Competition and Substitutes

Michael Porter Analysis

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ELEMENTS OF A PITCH – BUSINESS MODEL AND FINANCIALS

Intro Team Oppt’y/Problem

Product/Solution Market Business

Model

Unit Economics – ASP, CAC, LTV, “Magic Number”

Go to Market Strategy

Goals of Financing (Milestones to Achieve)

Five Year High Level Financial Plan

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OTHER CONSIDERATIONS

Product Demo is Important – Short and Obvious

Know your Audience and Tailor Accordingly

Formal Business Plan is Unnecessary – Focus on a good pitch and quality financials + assumptions

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Q&A