Dell.B. & Allen.A. (2008). IMPULSIVE-Dell.B. & Allen.A. (2008). IMPULSIVE-COMPULSIVE BUYING DISORDER, COMPULSIVE BUYING DISORDER, International Journal Of Psychiatry,52,International Journal Of Psychiatry,52,(5),259-264.(5),259-264.

INTRODUCTIONINTRODUCTION

First described by Emil Kraepelin in1915 – First described by Emil Kraepelin in1915 – OniomaniaOniomania

Over the years shopping that is out of Over the years shopping that is out of control has been defined as Compulsive control has been defined as Compulsive Shopping, Compulsive Buying, Shopping, Compulsive Buying, Compulsive Consumption, Addictive Compulsive Consumption, Addictive Buying, Excessive Buying and Buying, Excessive Buying and SpendaholismSpendaholism

DEFINITIONDEFINITION Compulsive Buying is a chronic, Compulsive Buying is a chronic,

repetitive purchasing that represents a repetitive purchasing that represents a primary response to stress and negative primary response to stress and negative events.events.

-Faber and O’Guinn-Faber and O’Guinn

EPIDEMIOLOGYEPIDEMIOLOGY

Prevalence in USA estimates between 1.8% Prevalence in USA estimates between 1.8% and 8.1% (using compulsive buying scale)and 8.1% (using compulsive buying scale)

More frequently youngerMore frequently younger No reported studies in IndiaNo reported studies in India

ETIOLOGYETIOLOGY Availability of credit cardsAvailability of credit cards Increased and more effective advertisingIncreased and more effective advertising Possibility of buying through home shoppingPossibility of buying through home shopping

Destruction of family structureDestruction of family structure Breakdown in the sense of communityBreakdown in the sense of community Motivated by negative feelings(sadness)Motivated by negative feelings(sadness)

CLINICAL MANIFESTATIONSCLINICAL MANIFESTATIONS

Frequently preoccupied with buyingFrequently preoccupied with buying Irresistible, intrusive senseless impulses to Irresistible, intrusive senseless impulses to

buybuy Purchasing unneeded items Purchasing unneeded items Shopping episodes are frequentShopping episodes are frequent Urge to buy – need to purchase within Urge to buy – need to purchase within

1-5hr.1-5hr.

Compulsive buyers were less likely to be Compulsive buyers were less likely to be married, spend more time speaking on married, spend more time speaking on mobile phones and to be connected to mobile phones and to be connected to online shopping siteonline shopping site

SUBTYPESSUBTYPES

Emotional Reactive ConsumerEmotional Reactive Consumer: presents : presents compensatory and emotional motivationscompensatory and emotional motivations

Impulsive ConsumerImpulsive Consumer: feels a sudden : feels a sudden spontaneous desire to buyspontaneous desire to buy

Fanatical ConsumerFanatical Consumer: interested in only one : interested in only one product product

Uncontrolled ConsumerUncontrolled Consumer: buying to reduce : buying to reduce tensiontension

TREATMENTTREATMENT

Selective Serotonin Reuptake InhibitorSelective Serotonin Reuptake Inhibitor PsychotherapyPsychotherapy --systemic desensitization techniquessystemic desensitization techniques --trained in deep muscles relaxationtrained in deep muscles relaxation -problems are placed from strongest to -problems are placed from strongest to

weakest orderweakest order -situations are presented beginning -situations are presented beginning

with the weakest with the weakest