IBM Cognitive Operations Analytics 2016

© 2016 IBM Corporation

IBM Operations AnalyticsPortfolio Overview

April 2016

2Page© 2016 IBM Corporation

Agenda

• Market Opportunity

• IBM Capabilities

• Analyst Feedback and References

• Resources

• Summary


Market Opportunity


Today’s IT Operations Challenges

TransportationAirline canceled more than 700 flights and another 765 flights are delayed due to a software outage – Blamed ticketing partner while the real problem was on their end

FinanceTrading halted for half a day on the biggest US exchange for financial options following an outage caused by software problems

BroadbandNot surprisingly, many angry customers poured out their wrath via social networking after the largest video streaming company had a software outage for more than 20 hours

FreightA leading freight company lost $120 million in revenue because IT was unaware that critical warning messages were associated with their key freight delivery application

The number of IT challenges organizations face are increasing. The staff needed to resolve these issues is decreasing.


Greater Visibility is Needed to Meet these Challenges

What if these organizations had cognitive solutions that…

1. Continuously learned and understood their environments

2. Proactively alerted on emerging issues prior to service impacts


What is IT Operations Analytics (ITOA)?IT operations analytics solutions analyze terabytes of big data from your IT operations and turn it into relevant information and insights that you can act on immediately.

These analytics solutions use cognitive computing capabilities to learn your IT systems behavior over time and provide early warnings of abnormal behavior.

Key IT Operations Data Types• Log files• Performance metrics• Events• Trouble tickets


The IT Operations Analytics (ITOA) Market is Growing

• ITOA market exceeded over $1B in 2014

• ITOA market grew by 42% in 2014

• IBM is the fastest growing vendor in this market (75% YTY)

• CAGR projected at 20% YTY over the next 5 years

* Data represents both on-prem and SaaS revenue

Worldwide IT Operations Analytics Software Revenue Growth Projections, 2014 and 2019


IBM Capabilities and Offerings


IBM Offering for IT Operations Analytics

Continuously Learn

Machine learning to establish and maintain

thresholds across applications and

resources

Anticipate and Adjust

Detect emerging issues across services,

proactively alert, and cognitively adjust to

changes

Recommend for Action

Provide expert advice for corrective actions and greater service

assurance

Our Cognitive Capabilities


Capabilities, Insights, and Benefits

Continuously Learn

Anticipate and Adjust

Recommend Action

Capabilities: Learn behavior of applications and resources, Dynamically set and manage thresholds for monitoring data, Identify seasonal events

Insights: True understanding of normal across the enterprise, Relationships across applications and resources, Patterns of seasonal activity

Benefits: Significant savings in operational costs, Improved staff efficiency, Better service assurance

Capabilities: Anomaly detection, Consolidation of anomalies, Correlation of related metrics, Forecasting

Insights: Metrics shown to be historically anomalous around the same time, Potential for service degradations

Benefits: Proactive notification of service degradations, Intelligent problem prioritization, Improved staff efficiency

Capabilities: Natural Language Processing/Text Analytics, Direct connection to IBM Support knowledge base, Expert Advice

Insights: Most problematic areas across the environment, Pattern recognition across unstructured data, Recommended actions for repair

Benefits: Significant reduction in Mean Time to Repair, Cost savings from improved staff efficiency


Introducing IBM Operations Analytics Advanced Insights• New offering that combines all IBM Operations Analytics capabilities

- IBM Operations Analytics Predictive Insights- IBM Operations Analytics Log Analysis- IBM Operations Analytics Log Analysis Service Desk Extension

• 1 part number, simplified pricing metric:- per Managed Virtual Server- and/or per Managed Virtual Network Device

• Significant value to our clients at a fraction of competitor costs

• Trade-up price from PI and LA is offered

• Available Now!


IBM Operations Analytics – Predictive Insights

Anomaly DetectionAlerting before potential issues become service impacting, enabling

IT to shift from reactive to proactive

Performance Manager of ManagersDynamically learns application and infrastructure behavior;

manages and maintains thresholds for all performance KPIs

ForecastingForecast anomalies and metrics to identify potential critical issues

Multivariate AnalysisDiscover related KPIs for deeper insight and faster mean time to

repair

Challenge: Reacting to performance thresholds is not enough. IT Staffs must become proactive to ensure mission critical applications never go down.

IBM Watson Inside

Available On-prem and as a Service


IBM Operations Analytics – Log Analysis

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Expert AdviceAny competitor can isolate problems. IBM helps clients

quickly resolve them

Breadth of Searchable DataSearch across all of your IT operational data to quickly

resolve issues

IBM Open Platform for Apache HadoopIBM distribution of Apache Hadoop included for cost-

efficient long-term data storage

Insight Pack EcosystemLibrary of “apps” that provide greater insight into domain

specific data

Challenge: To diagnose service problems in applications, and the infrastructure supporting them, requires quickly analyzing incredible amounts of both structured and unstructured data


Log Analysis Service Desk Extension

Insights for CIOsQuickly identify problem hot spots and aid with strategic IT planning

Decision SupportLeverage historical analysis to quickly identify the appropriate SME to

assign tickets

Natural Language Processing/Text AnalyticsPowered by IBM text analytics to organize and categorize key information,

improving MTTR

Supports Heterogeneous EnvironmentsSupports multiple service desk solutions, including IBM Control Desk, BMC

Remedy, and ServiceNow

Challenge: In today’s dynamic environments, it is critical to meet Service Level Agreements. IT environments must respond to incidents, problems, and change requests rapidly to ensure client satisfaction.

White Space Opportunity!


References

Consolidated Communications avoids network outages and improves customer service

1616

Need• Monitoring a customer base of 250k access

lines, 125k Internet, and 30k video is a challenge

• Managing manual thresholds within this networking environment is a nightmare

Benefits• Using IBM Operations Analytics, behavioral

learning techniques generate alerts automatically when something is not normal

• Enable earlier detection and insight into issues not detected by existing monitoring systems

• Easily obtain impact analysis into how the network copes with various failure conditions

“IBM Operations Analytics helped detect 100 percent of the major incidents that occurred, including silent failures, and helped us eliminate manual thresholds, which will result in a cost avoidance of $300K USD annually”

- Chris Smith, Director

Tools and AutomationConsolidated Communications Holdings, Inc.

CenterPoint Energy extends IT Service Management with Predictive Insights

Need• Increased visibility into IT infrastructure

• A more proactive approach to IT Service Management to get ahead of potential service degradations

Benefits• A more holistic view of performance

metric data

• Provides initial root cause analysis for faster diagnostics

• Anomaly detection to alert IT staff of potential problems before customers were impacted

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Before Predictive Insights, it took 30 minutes to decide what to investigate. Now it takes less than 3 minutes.”- Matthew Terry, Systems AnalystCapacity & Performance ManagementCenterPoint Energy

China Merchants Bank selects IBM Operations Analytics

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The Need• Suffering service outages on front-end

transactions – each outage was costing the business significantly

• Needed a robust, scalable analytics platform to manage events from these transactions

Solution• IBM Operations Analytics - Log Analysis

displaced Splunk to collect and analyze event and system resource data to reduce mean-time to repair

• IBM Operations Analytics - Predictive Insights for self learning behavior on numerous KPIs to prevent outages from occurring

How we won• Led with a solution approach for all operations

analytics capabilities

• Deep understanding of the client’s goals to cater a specific solution

Barclays Bank improves customer insight and intelligence

1919

Need• Limited traceability and auditability of

infrastructure and applications

• Lacked a single location to process myriad collection of log data

• Required improved customer channel intelligence

Benefits• Using Operations Analytics, was able to

identify customer patterns from log data and apply this to channel intelligence

• Improves customer insight from operational data sources

• Created a one-stop shop for data discovery, and data processing of log file sources


Analyst Feedback

“The most comprehensive operational analytics environment that we have seen to date is IBM’s Operational Analytics Portfolio.”

“IBM’s introduction of Trouble Ticket Analytics should be viewed as a game-changing opportunity for IT organizations seeking to bridge the ITSM/operations divide.”

In its initial IT Operations Analytics market share report, IDC named IBM one of three vendors that shaped the market in 2014. -- IDC, Worldwide IT Operations Analytics Software Market Shares, 2014: Special Report, Doc # US40619915

http://www.idc.com/getdoc.jsp?containerId=US40619915




Resources


IBM Operations Analytics Media Resources

Information Covering• Benefits• Featured Videos• Demo• Client Case Studies• Purchase Information• Webinars• Information Resources• Trial

http://www.ibm.com/marketplace/cloud/it-operations-analytics/us/en-us

IBM Marketplace

Information Covering• Blogs• Documentation• How-Tos• Videos• Integrations (Insight and

Medication Packs)• Forum

IBM Operations Analytics Community

http://developer.ibm.com/itoa/

http://www.ibm.com/marketplace/cloud/it-operations-analytics/us/en-us

http://developer.ibm.com/itoa/


Summary


IBM Differentiates with Breadth and Advanced Analytics

Cognitive offering that can Continuously Learn, Anticipate and Adjust, and Recommend for Action

Out of the Box analytics across all your IT Operational Data: Events, Logs, Documentation, Trouble Tickets

Analytics that specialize in detecting emerging issues across your client’s IBM Middleware stack

Analytics that specialize in isolating and resolving problems in your client’s IBM Middleware stack

Analytics that learn and visualize relationships across your environment

Natural Language Processing that detects patterns across unstructured data

Configuration-less analytics that require no model building from IT staff

Cognitive capabilities are powered by IBM Watson


IBM Differentiates with Integration and Greater Out of the Box Value

Single-vendor integration of ITOA with a broader IT Service Management portfolio (Application Performance Management, Netcool, Control Desk)

Performance Manager of Managers that ingests, analyzes, and integrates data from all your performance management solutions

Provider of an Apache Hadoop distribution with its ITOA solution

Rich ecosystem of insight packs and plug-ins that are 100% IBM supported and offered at a fraction of competitor costs

Simple pricing model (by Managed Server or Network Device) for all offerings that eliminates need to calculate and keep up with daily ingestion


Thanks!

IBM Cognitive Operations Analytics 2016

Data & Analytics

Transcript of IBM Cognitive Operations Analytics 2016