IBAO Keynote from John Spence
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Transcript of IBAO Keynote from John Spence
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Making ther very complex…Awesomely Simple
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Do NOT Freak Out!!!!
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For those who are prepared…For those who are prepared…
…chaos brings opportunity
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To be successful in the future, the rate of internal innovation must exceed the
rate of external innovation”
II > EI
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• The willingness… even enthusiasm… to change
EVERYTHING combined with the wisdom to understand what
must NEVER be changed.
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The Key To Success in the New Normal…
•Nimbleosity•Nim-bo-licous
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The Pattern of Business Success
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(T + C + ECF) x DE = BE
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The level of highly satisfied and engaged EMPLOYEES in your
business.
The number one factor in increasing the level of highly satisfied and engaged
CUSTOMERS in your business is…
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Positive Culture
Fun
Family
Friends
Fair
FreedomPride
Praise
Meaning
Results
5
The key elements of a winning culture
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1,300,000 interviews: Basic 4 + 1
Goal Setting
TrustAccountability
Communications
RECOGNITION
Wow No Surprises Cheer
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7 Keys to TRUST• Tell the truth• Be transparent• Extend trust & respect• Be vulnerable• NO games• Keep your promises• Communicate clearly
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VOC48 – 74%
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Moments Of Truth
NITB
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Know Like Trust Try Buy RepeatIdentify
Ideal Customer
ReferIdeal
Customer
From John Jantsch: The Referral Engine
You MUST have a referral process
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The five keys to accountability
1. 100% Clarity + Appropriate Authority
2. 100% Agreement
3. Track & Post
4. Coach, Mentor, Train and Support
5. Reward Success / Punish Failure 9
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K N L
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1. What did I learn today?
2. Who did I meet today?
3. Did I live my values today?
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If you have any questions at all please do not hesitate to send a note or call. My email address is: [email protected]
My twitter address is: @awesomelysimple
*** Please connect with me on LinkedIn ***
Also, you might find value in the ideas I share in my blog. You can sign up for it at:www.blog.johnspence.com
Lastly, these slides have already been uploaded to:
www.slideshare.net/johnspence