IBAO Keynote from John Spence
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Transcript of IBAO Keynote from John Spence
Making ther very complex…Awesomely Simple
Do NOT Freak Out!!!!
For those who are prepared…For those who are prepared…
…chaos brings opportunity
To be successful in the future, the rate of internal innovation must exceed the
rate of external innovation”
II > EI
• The willingness… even enthusiasm… to change
EVERYTHING combined with the wisdom to understand what
must NEVER be changed.
The Key To Success in the New Normal…
•Nimbleosity•Nim-bo-licous
The Pattern of Business Success
(T + C + ECF) x DE = BE
The level of highly satisfied and engaged EMPLOYEES in your
business.
The number one factor in increasing the level of highly satisfied and engaged
CUSTOMERS in your business is…
Positive Culture
Fun
Family
Friends
Fair
FreedomPride
Praise
Meaning
Results
5
The key elements of a winning culture
1,300,000 interviews: Basic 4 + 1
Goal Setting
TrustAccountability
Communications
RECOGNITION
Wow No Surprises Cheer
7 Keys to TRUST• Tell the truth• Be transparent• Extend trust & respect• Be vulnerable• NO games• Keep your promises• Communicate clearly
VOC48 – 74%
Moments Of Truth
NITB
Know Like Trust Try Buy RepeatIdentify
Ideal Customer
ReferIdeal
Customer
From John Jantsch: The Referral Engine
You MUST have a referral process
The five keys to accountability
1. 100% Clarity + Appropriate Authority
2. 100% Agreement
3. Track & Post
4. Coach, Mentor, Train and Support
5. Reward Success / Punish Failure 9
K N L
1. What did I learn today?
2. Who did I meet today?
3. Did I live my values today?
If you have any questions at all please do not hesitate to send a note or call. My email address is: [email protected]
My twitter address is: @awesomelysimple
*** Please connect with me on LinkedIn ***
Also, you might find value in the ideas I share in my blog. You can sign up for it at:www.blog.johnspence.com
Lastly, these slides have already been uploaded to:
www.slideshare.net/johnspence