Ian Small - Presentation at Emerging Communications Conference & Awards (eComm 2011)

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Transcript of Ian Small - Presentation at Emerging Communications Conference & Awards (eComm 2011)

Page 1: Ian Small - Presentation at Emerging Communications Conference & Awards (eComm 2011)
Page 2: Ian Small - Presentation at Emerging Communications Conference & Awards (eComm 2011)

Pushing the Boundaries ofReal-Time Communications

Ian Small

Emerging Communication Conference

June 27, 2011

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Page 3: Ian Small - Presentation at Emerging Communications Conference & Awards (eComm 2011)

Real-time communication enhances experience

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The most engaging formof RTC?

Face-to-face

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Page 4: Ian Small - Presentation at Emerging Communications Conference & Awards (eComm 2011)

Nonverbal cues make up almost90% of communication

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Surely we can do better than this…

We think not

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Page 6: Ian Small - Presentation at Emerging Communications Conference & Awards (eComm 2011)

Real-world human interactionsare being brought online,application by application

TelecomEventsGaming

HealthcareMarketing

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Page 7: Ian Small - Presentation at Emerging Communications Conference & Awards (eComm 2011)

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Telecom

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Page 8: Ian Small - Presentation at Emerging Communications Conference & Awards (eComm 2011)

Events

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Page 9: Ian Small - Presentation at Emerging Communications Conference & Awards (eComm 2011)

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Gaming

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Page 10: Ian Small - Presentation at Emerging Communications Conference & Awards (eComm 2011)

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Healthcare

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Marketing

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Takeaways

…Face-to-face communication increases attention and intimacy

…Weaving it into applications increases engagement

…We are in the early stages of a face-to-face communication revolution

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Join the revolution – using OpenTok, of course!

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Thank You

If you’d like to know more about OpenTok…

Website: http://tokbox.com

Email me: [email protected]

Come visit us: 115 Stillman Street, San Francisco

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