IAB Smart TV 2019 demo - IAB Rus TV_2019_02.09.pdf · weborama oubleclick by Google intent POCCh9...
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© 2019 IAB Russia v20190903 by Alexandra Strelkova AUDIENCE ADVERTISERS AUDIENCE ACTIONS ADVERTISERS SPEND IAB Russia Smart TV Ecosystem OTT-AGGREGATORS VENDORS OTHER APPS OTT STANDALONE SSP SELL-SIDE AD SERVERS IN-STREAM BANNERS SELLERS AGENCIES DSP & AD NETWORKS DATA SUPPLIERS BUY-SIDE AD SERVERS TV CHANNELS AD&CREATIVE AUTOMATISATION TOOLS SPONSORSHIP
Transcript of IAB Smart TV 2019 demo - IAB Rus TV_2019_02.09.pdf · weborama oubleclick by Google intent POCCh9...
© 2019 IAB Russia v20190903 by Alexandra Strelkova
AUDIENCE
ADVERTISERS
AUDIENCE ACTIONSAD
VERT
ISER
S SP
END
IAB Russia Smart TV Ecosystem
OTT-AGGREGATORS VENDORSOTHER APPSOTT STANDALONE
SSP SELL-SIDE AD SERVERS
IN-STREAM BANNERS
SELLERS
AGENCIES DSP & AD NETWORKS DATA SUPPLIERS BUY-SIDE AD SERVERS
TV CHANNELS
AD&CREATIVE AUTOMATISATIONTOOLS
SPONSORSHIP
