Tips on Hustling, Leadership, And Hobbies From Winston Churchill
Hustling 101: Business Metrics for Your Website
16
Hustlin 101: Business Metrics (Website) Hustlin 101: Business Metrics (Website) @danmartell @danmartell
description
Dan Martell's presentation from AIM 2009
Transcript of Hustling 101: Business Metrics for Your Website
![Page 1: Hustling 101: Business Metrics for Your Website](https://reader034.fdocuments.us/reader034/viewer/2022052617/5471115db4af9fcd0a8b4a12/html5/thumbnails/1.jpg)
Hustlin 101: Business Metrics (Website)Hustlin 101: Business Metrics (Website)
@danmartell @danmartell
![Page 2: Hustling 101: Business Metrics for Your Website](https://reader034.fdocuments.us/reader034/viewer/2022052617/5471115db4af9fcd0a8b4a12/html5/thumbnails/2.jpg)
Why?
![Page 3: Hustling 101: Business Metrics for Your Website](https://reader034.fdocuments.us/reader034/viewer/2022052617/5471115db4af9fcd0a8b4a12/html5/thumbnails/3.jpg)
Not Analytics. Metrics.
![Page 4: Hustling 101: Business Metrics for Your Website](https://reader034.fdocuments.us/reader034/viewer/2022052617/5471115db4af9fcd0a8b4a12/html5/thumbnails/4.jpg)
3 A's of Metrics
![Page 5: Hustling 101: Business Metrics for Your Website](https://reader034.fdocuments.us/reader034/viewer/2022052617/5471115db4af9fcd0a8b4a12/html5/thumbnails/5.jpg)
It's Not a Brochure. It's a Sales Tool
![Page 6: Hustling 101: Business Metrics for Your Website](https://reader034.fdocuments.us/reader034/viewer/2022052617/5471115db4af9fcd0a8b4a12/html5/thumbnails/6.jpg)
Make Money While You Sleep
![Page 7: Hustling 101: Business Metrics for Your Website](https://reader034.fdocuments.us/reader034/viewer/2022052617/5471115db4af9fcd0a8b4a12/html5/thumbnails/7.jpg)
LTV = NPV = EBITDAM
![Page 8: Hustling 101: Business Metrics for Your Website](https://reader034.fdocuments.us/reader034/viewer/2022052617/5471115db4af9fcd0a8b4a12/html5/thumbnails/8.jpg)
1. Conversion1. Conversion
2. Follow-up2. Follow-up
3. Traffic3. Traffic
![Page 9: Hustling 101: Business Metrics for Your Website](https://reader034.fdocuments.us/reader034/viewer/2022052617/5471115db4af9fcd0a8b4a12/html5/thumbnails/9.jpg)
Engine First.
![Page 10: Hustling 101: Business Metrics for Your Website](https://reader034.fdocuments.us/reader034/viewer/2022052617/5471115db4af9fcd0a8b4a12/html5/thumbnails/10.jpg)
One Goal. Permission
![Page 11: Hustling 101: Business Metrics for Your Website](https://reader034.fdocuments.us/reader034/viewer/2022052617/5471115db4af9fcd0a8b4a12/html5/thumbnails/11.jpg)
Conversions
![Page 12: Hustling 101: Business Metrics for Your Website](https://reader034.fdocuments.us/reader034/viewer/2022052617/5471115db4af9fcd0a8b4a12/html5/thumbnails/12.jpg)
Follow Up
![Page 13: Hustling 101: Business Metrics for Your Website](https://reader034.fdocuments.us/reader034/viewer/2022052617/5471115db4af9fcd0a8b4a12/html5/thumbnails/13.jpg)
Traffic
![Page 14: Hustling 101: Business Metrics for Your Website](https://reader034.fdocuments.us/reader034/viewer/2022052617/5471115db4af9fcd0a8b4a12/html5/thumbnails/14.jpg)
Case Study: “Everyday I'm Hustlin ...”
![Page 15: Hustling 101: Business Metrics for Your Website](https://reader034.fdocuments.us/reader034/viewer/2022052617/5471115db4af9fcd0a8b4a12/html5/thumbnails/15.jpg)
Tools.
![Page 16: Hustling 101: Business Metrics for Your Website](https://reader034.fdocuments.us/reader034/viewer/2022052617/5471115db4af9fcd0a8b4a12/html5/thumbnails/16.jpg)
@danmartell
@gnishikawa
@ebloch
Question?