Hr ppt chp 2 (1)
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© 2011 Cengage Learning. All rights reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible Web site, in whole or in part.
© 2011 Cengage Learning. All rights reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible Web site, in whole or in part.
PowerPoint Presentation by Charlie CookThe University of West Alabama
PowerPoint Presentation by Charlie CookThe University of West Alabama
SECTION 1 Environment for Human Resource Management
CHAPTERCHAPTER 22
Strategic HR ManagementStrategic HR Management
and Planningand Planning
CHAPTERCHAPTER 22
Strategic HR ManagementStrategic HR Management
and Planningand Planning
© 2011 Cengage Learning. All rights reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible Web site, in whole or in part. 2–2
Chapter ObjectivesChapter Objectives
• Summarize the strategic planning process and how it drives Summarize the strategic planning process and how it drives the organizational activities.the organizational activities.
• Outline how strategic HR management is linked Outline how strategic HR management is linked to the organizational strategies.to the organizational strategies.
• Discuss how internal and external environmental factors Discuss how internal and external environmental factors affect HR strategies.affect HR strategies.
• List HR strategic challenges faced by modern organizations.List HR strategic challenges faced by modern organizations.
• Explain how technology is affecting HR management Explain how technology is affecting HR management practices and employees.practices and employees.
• Identify how organizations can measure and assess Identify how organizations can measure and assess the effectiveness of HR management practices.the effectiveness of HR management practices.
After you have read this chapter, you should be able to:After you have read this chapter, you should be able to:
© 2011 Cengage Learning. All rights reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible Web site, in whole or in part. 2–3
Strategy and Strategic PlanningStrategy and Strategic Planning
Strategy
The proposition an organization follows for
how to compete successfully and thereby
survive and grow.
Strategic Planning
The process of defining organizational strategy
and allocating resources toward its achievement.
© 2011 Cengage Learning. All rights reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible Web site, in whole or in part. 2–4
FIGURE 2–1
Strategic Planning Process
© 2011 Cengage Learning. All rights reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible Web site, in whole or in part. 2–5
Strategy FormulationStrategy Formulation
Organizational Mission
The guiding force and core reason for the existence of the organization and what
makes it unique.
Strategic HR Management
The use of employees to gain or keep a competitive
advantage, resulting in greater organizational
effectiveness.
© 2011 Cengage Learning. All rights reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible Web site, in whole or in part. 2–6
FIGURE 2–2
Traditional HR versus Strategic HR
© 2011 Cengage Learning. All rights reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible Web site, in whole or in part. 2–7
Strategic Competencies for HR Strategic Competencies for HR ProfessionalsProfessionals
Credible Activist
Talent Manager/Org Designer
Operational Executor
Culture and Change Steward
Strategy Architect
Business Ally
Challenges assumptions and offers a point of view
Shapes the organizational culture, makes changes happen
Acquires and deploys talent, embeds
capabilities into the organizational structure
Recognizes trends, forecasts obstacles to business success, and builds overall strategy
Efficiently and effectively
carries out tactical HR activities
Understands the business value chain, and
establishes internal partnerships with line
managers
© 2011 Cengage Learning. All rights reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible Web site, in whole or in part. 2–8
Operationalizing HR Management Operationalizing HR Management StrategiesStrategies
ThinkingStrategical
ly
Understandthe business
Focus on key business
goals
Know what to measure
Prepare for the future
© 2011 Cengage Learning. All rights reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible Web site, in whole or in part. 2–9
FIGURE 2–3
Strategic Human Resource Management
© 2011 Cengage Learning. All rights reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible Web site, in whole or in part. 2–10
HR As Organizational ContributorHR As Organizational Contributor
HR Contributions to Organization Effectiveness
Organization productivity
Customer service and
quality
Financial contributions
© 2011 Cengage Learning. All rights reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible Web site, in whole or in part. 2–11
High-Performance Work PracticesHigh-Performance Work Practices
Incentive Compensation
Training and Development
Employee participation
Selectivity in Hiring
Flexible Work Arrangements
High Performance Organization
© 2011 Cengage Learning. All rights reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible Web site, in whole or in part. 2–12
HR Effectiveness and Financial HR Effectiveness and Financial PerformancePerformance• EffectivenessEffectiveness
The extent to which goals have been met.The extent to which goals have been met.
• EfficiencyEfficiency The degree to which operations are done The degree to which operations are done
in an economical manner.in an economical manner.
© 2011 Cengage Learning. All rights reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible Web site, in whole or in part. 2–13
Environmental AnalysisEnvironmental Analysis• Environmental ScanningEnvironmental Scanning
The assessment of internal and external The assessment of internal and external environmental conditions that affect the organizationenvironmental conditions that affect the organization
HR Planning
Legislative/Political Influences
Economic Conditions
Geographic and Competitive
Concerns
Demographic Changes
© 2011 Cengage Learning. All rights reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible Web site, in whole or in part. 2–14
FIGURE 2–4 HR Factors in the SWOT Analysis
© 2011 Cengage Learning. All rights reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible Web site, in whole or in part. 2–15
Internal Environmental AnalysisInternal Environmental Analysis• Succession PlanningSuccession Planning
The process of identifying a plan for the orderly The process of identifying a plan for the orderly replacement of key employees.replacement of key employees.
© 2011 Cengage Learning. All rights reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible Web site, in whole or in part. 2–16
FIGURE 2–5 Areas of External Environmental Scan
© 2011 Cengage Learning. All rights reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible Web site, in whole or in part. 2–17
Global Competitiveness and Strategic Global Competitiveness and Strategic HRHR
Global Framework
Global Legal and
Regulatory Factors
Offshoring Operations
Global Staffing
© 2011 Cengage Learning. All rights reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible Web site, in whole or in part. 2–18
FIGURE 2–6 Strategic Approaches to International Staffing
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HR Planning in Mergers and HR Planning in Mergers and AcquisitionsAcquisitions• Cultural CompatibilityCultural Compatibility
The extent to which such factors as decision-making The extent to which such factors as decision-making styles, levels of teamwork, information-sharing styles, levels of teamwork, information-sharing philosophies, and the formality of the two philosophies, and the formality of the two organizations are similar.organizations are similar.
• HR’s Role in Mergers and AcquisitionsHR’s Role in Mergers and Acquisitions Communicating decisionsCommunicating decisions Revising the organization structureRevising the organization structure Merging HR activitiesMerging HR activities
© 2011 Cengage Learning. All rights reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible Web site, in whole or in part. 2–20
FIGURE 2–7 HR Activities during Mergers and Acquisitions
© 2011 Cengage Learning. All rights reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible Web site, in whole or in part. 2–21
Key Factors in Cultural FitKey Factors in Cultural Fit
Degree of internal integration
Autonomy
Adaptability
Employee trust
Diversity
Cultural Fitin Mergers
and Acquisitions
© 2011 Cengage Learning. All rights reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible Web site, in whole or in part. 2–22
Changing the Organizational CultureChanging the Organizational Culture
Culture
Define the desired behaviors
Deploy role models
Provide clear and consistent messages
Provide meaningful incentives
© 2011 Cengage Learning. All rights reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible Web site, in whole or in part. 2–23
Managing a Talent SurplusManaging a Talent Surplus
Reduction in Work Hours or
Compensation
Attrition and Hiring Freezes
Voluntary Separation Programs
Workforce Downsizing
Workforce Reductions
© 2011 Cengage Learning. All rights reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible Web site, in whole or in part. 2–24
Legal Considerations Legal Considerations for Workforce Reductionsfor Workforce Reductions
Workforce Adjustmen
ts
Severance benefits
COBRA coverage
OWBPAWarn
Act
© 2011 Cengage Learning. All rights reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible Web site, in whole or in part. 2–25
Managing a Talent ShortageManaging a Talent Shortage
Use overtime
Implement alternative
work arrangements
Outsource work
Bring back recent retirees
Use contingent
workers
Reduce turnover
Tactics to Reduce a Talent Shortage
© 2011 Cengage Learning. All rights reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible Web site, in whole or in part. 2–26
FIGURE 2–8 Managing Talent Supply Imbalances
© 2011 Cengage Learning. All rights reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible Web site, in whole or in part. 2–27
Technology ChallengesTechnology Challenges
Effects on Work and Organizations
Effects on Communication
Effects on Work Processes
Effects on HR Activities
Technology
© 2011 Cengage Learning. All rights reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible Web site, in whole or in part. 2–28
FIGURE 2–9 Factors Involved in Proper Monitoring of Employee E-Mail
© 2011 Cengage Learning. All rights reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible Web site, in whole or in part. 2–29
Measuring Effectiveness of HR Measuring Effectiveness of HR InitiativesInitiatives• HR MetricsHR Metrics
Specific measures tied to HR performance indicators.Specific measures tied to HR performance indicators.Development and use of metrics that can better Development and use of metrics that can better
demonstrate HR’s value and track its performance.demonstrate HR’s value and track its performance. Characteristics of good HR metrics:Characteristics of good HR metrics:
Are accurate.Are accurate.Are linked to strategic and operational objectives.Are linked to strategic and operational objectives.Have clearly understood calculations.Have clearly understood calculations.Meet information needs.Meet information needs.Can be compared internally and internally.Can be compared internally and internally.Can be used to drive HR management efforts.Can be used to drive HR management efforts.
© 2011 Cengage Learning. All rights reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible Web site, in whole or in part. 2–30
FIGURE 2–10 Key HR Metrics
© 2011 Cengage Learning. All rights reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible Web site, in whole or in part. 2–31
HR and BenchmarkingHR and Benchmarking• BenchmarkingBenchmarking
Comparing specific measures of performance to an Comparing specific measures of performance to an industry standard or best practices in other “best-in-industry standard or best practices in other “best-in-class” organizations.class” organizations.
• Common BenchmarksCommon Benchmarks Total compensation as a percentage of net income Total compensation as a percentage of net income
before taxesbefore taxes Percent of management positions filled internallyPercent of management positions filled internally Dollar sales per employeeDollar sales per employee Benefits as a percentage of payroll costBenefits as a percentage of payroll cost
© 2011 Cengage Learning. All rights reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible Web site, in whole or in part. 2–32
HR and the Balanced ScorecardHR and the Balanced Scorecard• The Balanced ScorecardThe Balanced Scorecard
Uses a diverse set of performance measures to align Uses a diverse set of performance measures to align performance efforts with organizational strategy.performance efforts with organizational strategy.
Avoids a limited focus on financial measures by Avoids a limited focus on financial measures by focusing on long-term drivers of performance and focusing on long-term drivers of performance and organizational sustainability.organizational sustainability.
Requires spending considerable time and effort to Requires spending considerable time and effort to identify the appropriate HR measures and how they identify the appropriate HR measures and how they tie to strategic organizational success.tie to strategic organizational success.
Address three elements—accountability, validity, and Address three elements—accountability, validity, and actionable results.actionable results.
© 2011 Cengage Learning. All rights reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible Web site, in whole or in part. 2–33
FIGURE 2–11 Balanced Scorecard Framework
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Human Capital Effectiveness Human Capital Effectiveness MeasuresMeasures• Return on Investment (ROI)Return on Investment (ROI)
Shows the value of investments in HR activities.Shows the value of investments in HR activities.
AA = Operating costs for a new or enhance system for the time period = Operating costs for a new or enhance system for the time period
BB = One-time cost of acquisition and implementation = One-time cost of acquisition and implementation
CC = Value of gains from productivity improvements for the time period = Value of gains from productivity improvements for the time period
B A
C
ROI
© 2011 Cengage Learning. All rights reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible Web site, in whole or in part. 2–35
Other Effectiveness MeasuresOther Effectiveness Measures
Human capital value added (HCVA)
Human capital return on
investment (HCROI)
Human economic value added (HEVA)
© 2011 Cengage Learning. All rights reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible Web site, in whole or in part. 2–36
Assessing HR EffectivenessAssessing HR Effectiveness• HR AuditHR Audit
A formal research effort that evaluates the current A formal research effort that evaluates the current state of HR management in an organizationstate of HR management in an organization
Audit areas:Audit areas:StaffingStaffingCompensationCompensationHealth and safetyHealth and safetyLegal compliance Legal compliance Administrative processes and recordkeepingAdministrative processes and recordkeepingEmployee retentionEmployee retentionBenefitsBenefits