Hp Laptops

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HP Laptops Submitted by: Manisha Sec. Q1801 Reg. No. 10804931

Transcript of Hp Laptops

Page 1: Hp Laptops

HP Laptops

Submitted by:Manisha

Sec. Q1801Reg. No. 10804931

Page 2: Hp Laptops

Corporate Objectives:

oCustomer Loyaltyo Profito Market Leadershipo Growtho Employee Commitmento Leadership Capabilityo Global Citizenship

Page 3: Hp Laptops

Situation Analysis:

oIndustry AnalysisoPEST AnalysisoCompetitive AnalysisoSWOT Analysis

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Competitive Analysis:

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Marketing Strategy:

oTarget Marketso Product Life Cycleo Positioningo Core Competency

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Marketing Mix:

• Product Strategy• Pricing Strategy• Distribution Strategy• Promotion Strategy

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Thank you


HP Laptops Back to College Offer 2016

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