NAME : ANIKET .R. WORLIKAR

ROLL NO. : M-6150

SUBJECT : MANAGERIAL ECONOMICS

TOPIC : HP LAPTOPS

1. DELL 7.SONY2. HP 8.APPLE3. ACER 9.ASUS4. LENOVO 10.SAMSUNG5. HCL 11.LG6. TOSHIBA

HEWLETT PACKARD LAPTOPS

INTRODUCTIONHP stands for HEWLETT PACKARD

Hp is the largest Laptop & PC production

company in the world (19%)

It is 2nd in India(12.10%) after DELL(16.70%)

HP laptops consider to be cheapest

Main Headquarters – CALIFORNIA (USA)

Corporate Office – BANGALORE

SALES INFORMATIONHP till 2010 was INDIA’S largest seller of

Laptops & PC’sContribution in 2010-----16%

2011-----12%Dell Catches up its place in Indian MarketHp sold Products worth Rs $1 billionDell sold products worth Rs $1.6 billionDips 4% but demand highHp then to remains customer’s satisfied for

cheap products

WORLD STATISTICS

Total Revenue – $127billion6% from European countries8% from U.SIt earns 18% of income from BRIC

countries {$15.24 billion}5% -Canada & Mexico8%- Japan,Singapore,Thailand, Malaysia2% -AustraliaAnd rest from African Continent & other

countries

PRICE SUPPLY

30500 2800 units

32000 3200 units

34500 3800 units

36000 5000 units

HP PROBOOK 4520 (MUMBAI statistics)HP PROBOOK SUPPLY INFORMATION

(MARCH,APRIL,MAY,JUNE)

P:PRICES:SUPPLY

Perfectly inelastic

DEMAND FOR HP LAPTOPSDemand increasing day by day

Increase in demand due to global

opportunities

Currently hp-pavilion is most demanded

followed by pro-book and various note-books

Demand also for printers , scanners etc

HP plans to increase its invst. in INDIA

THAN

K

YOU